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Tag: Jaipur Pink Panthers

  • Prisma AI partners with Jaipur Pink Panthers

    Prisma AI partners with Jaipur Pink Panthers

    Mumbai: Fusing the excitement of homegrown sports with the power of cutting-edge technology that is made in India, Prisma AI announced a partnership with the Jaipur Pink Panthers, the professional Pro-Kabaddi League team.

    The partnership aims to introduce a next-generation ticketing system powered by Prisma AI’s verification platform Veri5 that allows audiences to enter using facial recognition technology instead of a QR code, making the tedious task of entering the stadiums quick and hassle-free. It also adds a layer of AI-powered security enhancements for the fans and the organizers.

    By deploying Prisma AI’s unique visual AI algorithms, the system effectively helps minimize large crowds and wait times accompanying any sporting event, allowing for quick and efficient access and elevating the stadium experience for fans, teams, and organizers.

    A turning point in the Pro-Kabaddi League, this fusion of technology and sports will be the first time a global Indian AI company will collaborate with an Indian sporting team to deliver an unrivalled experience.

    As part of the partnership, Prisma AI is closely working with the Jaipur Pink Panthers team and paytm insider to bring the power of computer vision to drive fan engagement and access to the venues for a seamless and secure experience.

    Jaipur Pink Panthers owner Abhishek Bachchan said, “Our collaboration with Prisma AI marks a groundbreaking phase in sports technology. This partnership reflects Jaipur Pink Panthers’ dedication to adopting technological advancements for the betterment of our devoted fan base.”

    Prisma AI chairman and group CEO Dr Shreeram Iyer said, “As an Indian company, we take great pride in collaborating with the Jaipur Pink Panthers, representing a sport deeply embedded in our country’s culture. Our partnership aims to utilize computer vision for an improved in-stadium fan experience, streamlined venue access, and enhanced venue security.”

    The Gratitude Company founder and Prisma AI advisor Juspreet Singh Walia said, “We are thrilled to announce the exciting collaboration between Jaipur Pink Panthers and Prisma AI. This partnership signifies a strategic alliance between two innovative forces in sports and technology. Together, we aim to redefine the landscape of fan engagement and performance analytics.

  • Ambuja Cement strengthens Jaipur Pink Panthers as Team Title Sponsor at Pro Kabaddi League 2019

    Ambuja Cement strengthens Jaipur Pink Panthers as Team Title Sponsor at Pro Kabaddi League 2019

    MUMBAI: Ambuja Cements Ltd., a part of the global conglomerate LafargeHolcim and one of the leading cement manufacturing companies in India, has announced its association with Jaipur Pink Panthers as the Title Sponsor of the team at the Pro Kabaddi League 2019.

    Today, Pro Kabaddi League celebrates this sport by hosting matches in 10 cities across India. Every year, it is gaining greater momentum, engaging a larger number of audience. For Ambuja Cement, therefore, this thriving sport is the apt platform to be associated with as it provides a compelling marketing platform to access a highly engaged and quality fan base.

    Commenting on the Title Sponsorship, Bimlendra Jha – MD&CEO of Ambuja Cement – said, “Ambuja Cement is a brand with strong rural presence. Supporting a rural sport like kabaddi is in line with our passion for strength. We are proud to be associated with Pink Panthers, the strongest contenders in the championship, representing a state where we have a growing presence with our largest investment in a decade coming up at Marwar Mundwa.”

    Abhishek Bachchan – promoter of Jaipur Pink Panthers franchise – said, “Jaipur Pink Panthers are glad to have Ambuja Cement onboard as our Team Title Sponsor for the Pro Kabaddi League Season 7. The sport of Kabaddi represents qualities like focus, flexibility and strength; and we believe our association with Ambuja Cement draws fine parallels to all these qualities. We look forward to a successful association with Ambuja Cement and a successful season ahead”

    This exciting partnership promises a great value proposition for Ambuja Cement through enhanced national as well as local market promotion, activation and engagement with its consumers and trade. As part of the partnership, Jaipur Pink Panthers’ players will also sport the logo of Ambuja Cement on front of the jersey in all matches. Ambuja Cement would leverage this partnership through trade and on-ground engagement in key markets, besides creating a stronger association with the sport and the team.

  • PKL S6: Bengaluru Bulls expects 50 pc sponsorship rates hike

    PKL S6: Bengaluru Bulls expects 50 pc sponsorship rates hike

    MUMBAI:  Who would have thought few years back that a kabaddi player would be bought in an auction for Rs. 1 crore (Rs 10 million) or above? But it happened this year — and with quite a style. The mark was breached not once or twice, but six times, highlighting that Premier Kabaddi League (PKL) and the sports — considered indigenous with limited following in South Asia — is slowly coming of age with the potential to get bigger as television and Star Sports keep on adding their marketing might behind the league.

    No wonder, the various team owners are as excited as the players. Team management of Bengaluru Bulls, for example, feels sponsorships this year may be more encouraging, especially as the league starts around festival time in India when advertising spend by brands are generally high.

    “The sixth season is happening around Diwali and I’m expecting around 50 per cent hike in sponsorship rates this time round,” Bengaluru Bulls CEO Uday Sinh Wala told Indiantelevision.com, adding the team was open to take on board all types of brands across FMCG, construction, education and banking sectors.

    With a more balanced team this year — “we have a great back-up to our raiders and defenders that was missing in the previous season” according to Sinh Wala — Bengaluru team management is hopeful that the new-look squad would attract more sponsorship backers that could help it to, probably, break even too.

    Bengal Warriors, on the other hand, too predicted an increase in sponsorship rates this year, but of around 20-25 per cent.

    Meanwhile, the other team owners too are looking forward to the new season and predict a great future for the PKL and players. UMumba and Jaipur Pink Panthers owners Ronnie Screwvala and Abhishek Bachchan, respectively, had earlier predicted big player buys before the auction process, saying that several players could breach the Rs. 1 crore mark.

    The big buys of the two-day auction process were led by Monu Goyat, bought by Haryana Steelers for Rs 1.51 crore (Rs.15.1 million). Though by cricketing and IPL standard, the price is chickenfeed, but it has put the 26-year-old Goyat in an elite league of PKL.

    Rahul Chaudhari has been retained by using final bid match by Telugu Titans for Rs 1.29 crore (Rs. 12.9 million). Deepak Nivas Hooda is the third player in the `crorepati’ list with Rs 1.15 crore (Rs. 11.5 million) having being bought by Jaipur Pink Panthers. Nitin Tomar, previous years highest earner, was sold for Rs 1.15 crore (Rs. 11.5 million) to Puneri Paltans followed by Rishank Devadiga, who was snapped up for Rs 1.11 crore (Rs. 11.1 million) by UP Yoddhas.

    Out of the 422 players in the auction list, only 181 players were sold in the auction process.

    Also Read :

    Pro Kabaddi League concludes auction for season six

    Pro Kabaddi League makes first ever player auction of Rs 10 mn

  • Muthoot associates with PKL Jaipur Pink Panthers

    MUMBAI: Muthoot Finance, a gold financing company and financial services brand, has partnered with Jaipur Pink Panthers team of the Pro-Kabaddi League as its associate sponsor for the League’s ongoing Season 5 which began on 28 July, 2017.

    Owned by film-star Abhishek Bachchan, Jaipur Pink Panthers was the winner of the Season – 1 of the Pro Kabaddi League and runners up in the last season in 2016. In the current season, of the total 130 matches that will be played, the Jaipur Pink Panthers will play at least 22 matches in 12 cities. The three month-long season – 5 will conclude on 28 October, 2017. As part of the association, tickets of all the matches played by Jaipur Pink Panthers will also be sold at the 4500+ branches of Muthoot.

    Muthoot Finance deputy managing director Alexander George Muthoot said, “Muthoot Finance has always supported sports and celebrated the spirit of sportsmanship. While in the past we have been associated with several other sports like cricket and football, Kabaddi is particularly significant to us owing to its rural appeal, as Muthoot Finance has more than 60 per cent of its branch network in rural and semi urban areas of the country.”

    Jaipur Pink Panthers spokesperson and film star Abhishek Bachchan said, “With its wide network of branches pan-Rajasthan and India, our association with Muthoot Finance will definitely give a fillip to the popularity of brand.”

  • Pro Kabaddi League season 2 garners 45% growth in viewership

    Pro Kabaddi League season 2 garners 45% growth in viewership

    MUMBAI: Star Sports Pro Kabaddi League season 2 witnessed a stunning opening with a 45 per cent viewership increase as compared to its inaugural season last year.

     

    The opening game on 18 July between defending champions Jaipur Pink Panthers and last year’s finalists U Mumba, rated 7.2 TVM (BARC panel CS4+), which is 45 per cent higher than the opening game of last season (TAM Panel CS4+).

     

    This kick-start to the second season validates that viewers have moved beyond the initial curiosity of season one to a deeper level of affinity and engagement with this aspirational Indian sport.

     

    The appeal of Star Sports Pro Kabaddi League has cut across demographics with the core, urban, youth audiences passionately following the game while women and children continued to contribute about 50 per cent of viewership showing the universal appeal of the sport. The metro contribution was 64 per cent to overall television viewership demonstrating that the urban, millennialist audiences have a strong affinity for the sport. The League scored big on the digital front too. Hotstar, the online broadcaster of Star Sports Pro Kabaddi League, witnessed a massive interest from metros and large cities.

     

    Star India CEO Uday Shankar said, “We are overwhelmed and delighted to see the Indian fan’s rediscovery and passionate following of the uber-cool, Indian sport of Kabaddi. Star Sports Pro Kabaddi League has grown from strength to strength and while season 1 was about re-discovering the game, season 2 has seen a deepening of engagement and appreciation for the sport and its heroes. We would like to thank our partners International Kabaddi Federation (IKF), Amateur Kabaddi Federation of India (AKFI), Mashal Sports and our sponsors for their tireless commitment towards realizing this great vision.”

     

    Star Sports Pro Kabaddi League has become one of the most talked-about events on social media. The opening day of the tournament saw #ProKabaddi trending across India, as fans from Jaipur and Mumbai resumed their rivalry in a replay of last year’s final. To date, the Star Sports Pro Kabaddi League season 2 has seen over 230,000 conversations on social platforms driving five billion potential impressions. This is approximately three times greater than last year.

     

    Additionally, Hotstar launched a series of unique content with shows like Jabaddi where Bollywood veteran Jaaved Jaaferi narrates and reacts to the most entertaining moments of the game on a weekly basis and Ultimate Panga hosted by Rannvijay Singha, who puts Kabaddi’s superheroes through a series of tasks to test their skill and strength.

     

    Hotstar also associated with VJ Jose to create Tickle Bomb, which are short and funny clips that builds the ‘Kabaddi is fun’ quotient.

  • Pro Kabaddi League season 2 to kick-start on 18 July

    Pro Kabaddi League season 2 to kick-start on 18 July

    MUMBAI: Pro Kabaddi League, which was a grand success in 2014, will be back with its second season on 18 July, 2015 with the opening leg to be held at National Sports Club of India (NSCI) in Mumbai.

     

    The season opener will pit the two finalists of last year, as host team U Mumba take on reigning Champions Jaipur Pink Panthers.

     

    The league promoted by Mashal Sports and Star India with the backing of the Amateur Kabaddi Federation of India and International Kabaddi Federation, will feature 60 games played across 37 days in eight cities.

     

    Following the same ‘caravan style’ format like in the first season, the league will be played at each franchise city for a duration of four days, where the home team will play four of the visiting franchises. All seven visiting franchises will play a set of away games in each city.

     

    After the opening leg in Mumbai, the league will move on to the Netaji Indoor Stadium, Kolkata, followed by the home of current champions, Jaipur Pink Panthers at Sawai Mangsingh Stadium in Jaipur. The Indoor Stadium at the Patliputra Sports Complex, Patna will be the venue for the culmination to the first half of PKL season 2.

     

    Hyderabad, the new home of the Telugu Titans, will play host to the second half of the league with the caravan arriving at the Gachibowli Indoor Stadium on 4 August. Moving on from Hyderabad, the league will be played in at Thyagaraj Indoor Stadium in the capital city and move onto the Kanteerava Indoor Stadium in Bangalore before culminating at the Balewadi Sports Complex in Pune.

     

    For the grand finale, the play offs will return to NSCI Mumbai, with the semi-finals scheduled for 21 August and the finals and play-offs scheduled for 23 August.

     

    For the entire schedule click here

  • When Kabaddi turned Pink!

    When Kabaddi turned Pink!

    Pink is the new colour of Kabaddi. The colour, associated with sensitivity, tenderness and femininity is definitely in stark contrast to the indigenous game which has its origins dating to the pre historic times. On 31 August,  when Jaipur Pink Panthers clawed U-Mumba during a nail biting finale of the Star Sports Pro Kabaddi League, the highly agile and contact sport was covered in Pink and announced its presence on the world stage.

     

    The Star Sports Pro Kabaddi League (PKL) which spanned 37 days and 60 matches, finally culminated at the National Sports Complex of India, Mumbai, the very same venue where the seeds of the game were first sown. While the Abhishek Bachchan-owned Jaipur Pink Panthers lifted the coveted trophy, the Ronnie Screwvala-owned U-Mumba team had to be content with the second spot.

     

    While many, including advertisers were skeptical whether the league would be able to generate audience’s interest both at the stadiums and on TV, the results are all out for the world to see. Not just male audiences, but women and children lapped up the game as they came in full gear supporting their respective teams with flags and merchandise. Families from Patna to Vizag, filled the stadiums with not just their presence but also their loud chants, enthusiasm, glee and even disappointment when their teams had to bid farewell. People connected to every raid taken by the 24 year old Jaipur Pink Panthers’ captain Maninder Singh. Players like him and U-Mumba captain Anup Kumar have a new-found fan base now. The last time when such enthusiasm was showcased was probably at the Wankhede stadium for India’s first love-Cricket.

     

    During the opening night 66 million Indians tuned in to watch the games on Star Sports and Star Gold claims the channel. On the micro blogging site Twitter, Star said it had generated conversations that were trending for nearly two days.

     

    No one but Star India, businessman Anand Mahindra and promoter Charu Sharma could have augured the path that Kabaddi has taken today. When Star India COO Sanjay Gupta earlier said that the sport would fit their objective of transforming the sports landscape in India, he was right. India seems to have found its second sport.

     

    The league proves that with a balanced mix of corporate backing, government support, telecast backing combined with international quality production values and celebrity endorsement, a lost game can draw renewed crowds to the stadium or tune in their TV sets. Therefore, it’s hardly a surprise that restaurants, bars and lounges had their customers asking for Kabaddi to witness the performance of 96 of the world’s best Kabaddi players. A few parents who complained that their kids were turning into couch potatoes are smiling, since their kids are now in the open playing the game.

     

    This has been driven by celebrities/owners of teams including Aamir Khan, Amitabh Bachchan, Shahrukh Khan, Sachin Tendulkar and Aishwarya Rai Bachchan who pledged their support to the games by being present at the venue.

     

    All in all, we eagerly wait to wear our favourite T-shirts at the next edition of the league beginning in March 2015 (hope the advertisers are listening!).

  • Jaipur Pink Panthers lifts Pro Kabaddi League trophy; season 2 in March 2015

    Jaipur Pink Panthers lifts Pro Kabaddi League trophy; season 2 in March 2015

    MUMBAI: The Indian audiences have been humming ‘Kabaddi Kabaddi’ for the past one month. And as Abhishek Bachchan’s Jaipur Pink Panther beat Ronnie Screwvala’s U Mumba to lift the Pro Kabaddi League season one trophy, the big announcement was made.

     

    Looking at the great response for Kabaddi in the country, the promoters have decided to bring back season two of Pro Kabaddi League in March 2015.  

     

    Conceptualised by Indian businessman Anand Mahindra and co promoter Charu Sharma through their venture, Mashal Sports, the Pro Kabaddi League has entertained audiences right from Mumbai to Patna. “We are very happy with the response for the league and Kabaddi and so will be back as early as March 2015,” said Mahindra.

     

    The day also saw Patna Pirates beat Bengaluru Bulls to grab the third position in the first season. Neither the heavy rain, nor the ongoing Ganapati celebrations deterred Mumbaikars to be at the National Sports Complex of India to cheer for not just their team, but the game.

     

    While Patna beat Bengaluru by 29-22, the finale between Jaipur and Mumbai, saw AB’s team winning 35-24 against Scewvala’s team.  

     

    Excited with the response from women audiences, the organisers are thinking of launching a women’s Kabaddi League too.

     

    Present at the mega clash were IMG-Reliance chairperson Nita Ambani, Bollywood actor Aishwarya Rai Bachchan, Abhishek Bachchan, Ronnie Screwvala, Zarina Mehta and singer Shankar Mahadevan among others.

     

    One thing which the Pro Kabaddi League has proved is that India is no longer just a cricket crazy nation.  Kabaddi truly has become the second sport for India.

     

    Kudos to team Pro Kabaddi League!

     

  • U-Mumba to clash against Jaipur Pink Panthers in Pro Kabaddi League finale

    U-Mumba to clash against Jaipur Pink Panthers in Pro Kabaddi League finale

    MUMBAI: As many as 218 million viewers tuned into the Star Sports Pro-Kabaddi Leagues’ opening game. The rustic, ancient and Indian contact sport game has finally found its due respect from Indian audiences and after a month of entertaining Indian audiences in a never seen before avatar, the finals are here.

     

     

    The Leagues’ two giants; U –Mumba and Jaipur Pink Panthers will clash in the finals that will take place at the National Sports Club of India in Mumbai on 31 August at 7:45 pm. Ironically, it was these two teams that had kicked off the tournament wherein the Ronnie Screwvala owned U-Mumba team won over the Abhishek Bachchan owned Jaipur franchise at the very same stadium.

     

     

    Hoarding around the city and posts on social media have been announcing the big finale. The broadcast of Star Sports Pro Kabaddi is on Star Sports 2, Star Gold and starsports.com.

     

    In its glory days, the sport enjoyed a rich heritage where it was practiced during festivals and after harvest as a matter of celebration. Star’s endeavour to restore that festive air around Kabaddi and set it in today’s context with world-class production, modern indoor stadiums, mat surface courts, jazzy music along with celebrity engagement to make it more appealing to the youth seems to have truly worked its charm. 

     

  • Official jersey of Jaipur Pink Panthers kabaddi team unveiled by owner Abhishek Bachchan

    Official jersey of Jaipur Pink Panthers kabaddi team unveiled by owner Abhishek Bachchan

    NEW DELHI: Pro-Kabaddi League  (PKL) franchise Jaipur Pink Panthers’ official jersey has been unveiled by the team owner, actor Abhishek Bachchan in Mumbai.

    While the players of the Jaipur Pink Panthers were recently introduced to the Jaipur media, they were officially introduced to the audience in Mumbai.

    PKL flags off today across eight venues in India, starting with the Jaipur Pink Panthers v/s U Mumba at the NSCI Stadium in Mumbai.

    Bachchan spoke at length about his association with Kabaddi and the PKL. He said, “It’s a huge honor to be associated with the Pro-Kabaddi League and an even bigger honor to introduce to you the players of the Jaipur Pink Panthers. We have some amazing talent here today as the Jaipur Pink Panthers get ready to roar at the games”.