MUMBAI: How many times have we experienced a moment of realisation but have not voiced our opinions due to various reasons? How often have we hoped for different scenarios for various situations? Director Kartik Iyer, associate director Mayank Pushpam Singh and producer and content head Aditya Bhat have come together to launch a short film titled Kaash.
Starring Ayaz Ahmed, the popular face from Roadies and Jai Santoshi Maa, as a young man named Vikas Verma, who is unconfirmed about his life, his escapades and his fantasies. The movie focusses on men who are nonchalant about their MCP (male chauvinist pig) or frivolous attitude.
With no brands on board, the movie is already available on the YouTube channel AurDikhao. Targeted at the TV audience as well, this video brings out the perspective of every narrow minded man who has been brought up to believe that men are superior to women.
“The concept is very much prevalent in society and is out there to be seen. However, we thought of a different take on it by inducing a feeling of Kaash, a moment of realization which every individual might feel but due to whatever reasons, but, just does not voice his/her opinion”, says writer and associate director of the film Mayank Singh.
The black and white film has a seven and a half minute run. Shot a flat in a day to give the feel of the home of a bachelor with Vikas`s income, the editing took two weeks’ time. With a team of six, the entire movie has been shot using Canon EOS 5D Mark 3 cameras.
“We believe that short films are a medium to showcase ones talent in the most unique way because you have time constraints yet you depict an entire story of an individual or a subject. We should encourage such talent and help them show the light of day. It also helps in expression of one`s opinion about societal undercurrents”, says Singh.
The team is also thinking about sending the film to various film festivals and has various themes and concepts lined up for the month with multiple Bollywood and TV celebrities. Other projects are in the pipeline with Harshwardhan Rane, Rajit Kapoor, Mawra Hoccnane, Hanif Hilal, etc.
