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Tag: Jai Maroo

  • Shemaroo op revenue down due to COVID2019 impact

    Shemaroo op revenue down due to COVID2019 impact

    BENGALURU: Indian content creator, aggregator distributor, specifically in the media and entertainment industry and now television broadcaster, Shemaroo  Entertainment Ltd (Shemaroo) reported 39.7 percent drop in consolidated operating revenue at Rs 86.2 crore for the quarter ended 30 June 2020 (Q1 2020, quarter or period under review) as compared to the Rs 143.03 crore  for corresponding year ago quarter Q1 2020. Consolidated operating revenue for Q4 2020 was Rs 122.74 crore. However, the company reported a lower consolidated loss of Rs 12.81 crore for the period under review as compared to the loss of Rs 14.07 crore for the immediate trailing quarter (Q4 2020). The company had reported consolidated profit after tax (PAT) of Rs 16.38 crore in Q1 2020.

    Shemaroo revenue from traditional media in Q1 2021 declined 44.5 percent to Rs 52.3 crore from Rs 94.30 crore in Q1 2020. Revenue from traditional media in Q4 2020 was Rs 76.9 crore. Shemaroo’s revenue from digital media also fell in Q1 2021 to Rs 33.9 crore from Rs 48.7 crore in Q1 2020 (y-o-y decline of 30.4 percent) and Rs 45.8 crore (q-o-q decline of 26 percent) in Q4 2020. However, contribution to revenuefrom digital media has been increasing over time says the company. In Q1 2020, digital media revenue’s contribution to overall revenue was 34.06 percent, which increased to 39.33 percent in Q1 2021. In FY 2020, the contribution of revenue from digital media to operating revenue grew to 38.55 percent from 16.94 percent in FY 2016. Please refer to the figure below:

    Sheamroo says in an investor presentation for Q1 2021 that the nationwide lockdown due to COVID2019 coupled with the overall sluggishness in the Indian economy impacted consumption and hence advertisingspends by brands. It says that during the quarters, deals were either deferred or re-negotiated which had an impact on the margins and cash flows. The company says that since it had alreadyundertaken cost rationalization measures even before the lockdown, it helped the company to tide over this pandemicoperationally. However, Shemaroo says that is cognisant of the external environment and has thereby undertaken several measures to optimize the operations andrationalize thosebusinesses that have been severely impacted.

    Shemaroo’s consolidated operating EBITDA for Q1 2020 was negative Rs 4.89 crore as compared to consolidated operating profit of Rs 31.91 crore for the corresponding year ago quarter. For Q4 2020, Shemarro had negative EBITDA of Rs 3.08 crore.

    Let us look at the other numbers reported by Shemaroo

    Consolidated total income (operating revenue plus other income) for Q1 2021 declined 39.8 percent y-o-y to Rs 86.55 crore from Rs 1543.87 crore in Q1 2020. Consolidated total expenditure for Q1 2021 reduced 15.6 percent y-o-y to Rs 99.82 crore from Rs 118.32 crore in Q1 2020. 

    Consolidated operating costs for the period under review declined 19.1 percent y-o-y to Rs 71.16 crore from Rs 87.91 crore in Q1 2020. Employee benefit expense in Q1 2021 was almost flat (reduced by 0.2 percent) y-o-y at Rs 15.72 crore as compared to Rs 15.75 crore in Q1 2020, Finance costs in Q1 2021 increased 18.9 percent to Rs 6.86 crore from Rs 5.77 crore in Q1 2020. Other expenses in Q1 2021 reduced 43.6 percent y-o-y to Rs 10.22 crore from Rs 7.46 crore in the corresponding year ago quarter.
     

  • Shemaroo’s Jai Maroo on bridging generation gap, transformation journey and growth plans

    Shemaroo’s Jai Maroo on bridging generation gap, transformation journey and growth plans

    MUMBAI: If reinvention is the key skill for surviving any business, 56-year-old company Shemaroo Entertainment Ltd (Shemaroo) has exemplified this art. The company, which embarked on a five-year transformation journey with an aim of 5x growth, reoriented existing talent and brought in people from diverse sectors to scale up the functioning.

    At the recently concluded Indiantelevision.com’s first edition of Media HR Summit, Shemaroo  Entertainment Ltd (http://www.indiantelevision.com/iworld/over-the-top-services/shemaroo-entertainment-starts-ott-journey-banking-on-its-popular-titles-190214) director Jai Maroo spoke on the various aspects of the transformation journey in a freewheeling fireside chat with Indiantelevision.com founder, CEO and editor-in-chief Anil Wanvari.

    One of the biggest challenges the industry is facing today is accommodating five different generations in the same company but Maroo seems confident. While building the first transformation more than a decade ago, the company has bridged the gap of bringing in the talent that is needed without disrespecting the talent that is there. He also added that leadership and HR have to play a key role in bringing that balance.

    Maroo mentioned that the company has been reinventing itself to stay relevant in the changing times. That has been the biggest transformation. He pointed out that Shemaroo is media-agnostic serving just about every screen of consumption that exists.

    The company founders made transformation a priority in the early decades of the company. “The ability to not look at where you have been but where your consumption is going and follow that, that ability and humility is something our founders practised for the last three decades but for the last two decades the founders have given a lot of leeways to the team and make the entire organisation do it,” he commented.

    The second transformation of the company was scaling the business including getting listed, changing the nature of deals, own capital allocations. “The third transformation which is to say is that we saw an opportunity more than five years ago for this boom that was coming. Everyone saw the boom was about to come, the disruption that was happening. But it was impossible to time the market that’s why we chose to scale incrementally,” Maroo added.

    He contended that the transformation is not just about outlining strategy and getting content and customer right. It’s also about getting talent, marrying it with the talent the company has, in terms of changing the way business and processes. It is also important to spend enough time supporting all of the various entrepreneurs within the company. Maroo added that attrition has not risen substantially despite Shemaroo having undergone this huge transformation journey.

    From the key learning from two decades, he outlined some key winning traits. Maroo emphasised on putting the other person first and added that relationships with people including employees, customers and vendors hold an important place. Another important point he added was the ability to map and extract value from the ecosystem by seeing where someone is in the value chain. The focus should be on value that accrues in the future. He also pointed out the importance of unwillingness to compromise any commitment.

    “Our current growth is very healthy. We are doing slightly better than the industry. We are growing at 18-19 per cent CAGR while the industry is at 12-13 per cent CAGR. Digital is growing at a much better rate of 40-45 per cent CAGR. And if we continue to grow at that rate, in five years we will be double our size but we want to grow 5x in five years; that was the mission,” Maroo added.

    “We have set certain milestones for the journey; both in terms of business plans and building teams and developing their journeys as well. Like everything else in life, some of it is on the mark, some ahead of time and some behind. That last one is my focus at present,” he commented. Moreover, the company recently started piloting a very interesting product, a device which is a Bluetooth speaker with devotional content pre-loaded.

  • Shemaroo associates with ‘Lalbaugcha Raja’

    Shemaroo associates with ‘Lalbaugcha Raja’

    MUMBAI: Shemaroo Entertainment, one of India’s leading integrated media content houses, acquires rights for the live feed of one of the most popular Mandals of Maharashtra – ‘Lalbaugcha Raja’ for mobile, Internet and DTH platforms. Shemaroo Entertainment will distribute content of Lalbaugcha Raja (video and images) to all the telecom operators.

    Consumers will now be able to enjoy live darshan & ‘maha aarti’ of Lord Ganesha on their mobile and TV sets. It will be available on Shemaroo’s latest android app “Gods” and few other select mobile apps. One can also SMS – “SELBR” to 56060 to enjoy the Darshan, post which, a link will be received on the mobile set and one can enjoy live darshan of ‘Lalbaugcha Raja’ by simply clicking on it. Live Darshan of Lalbaugcha Raja will be available from 25 August 2017 onwards. Consumers who want to enjoy the Live Darshan on their TV will have to subscribe to the devotional service from their DTH Operators. Live Darshan will be available on Airtel – Om Shakti (Service No 674), Tata Sky- Devotion (Service No 1051), Dish – Bhakti Active (Service No 1069)& Videocon – D2H Darshan (Service No 481).

    Shemaroo director Jai Maroo said, “It feels great to be blessed with an opportunity to distribute the Live Darshan of Lalbaugcha Raja to lakhs of devotees across India on various platforms. Every year we make an effort to make the Darshan easier and a better experience for our consumers. Hence, this year it is also available on our own app – Gods. Also expanding the number of platforms means reaching to a wider audience. We also take pride in the fact that Shemaroo is one of few companies in India that offers such a wide range of content to all the platforms where entertainment is consumed.”

    Lalbaugcha Raja Sarvajanik Ganeshostav Mandal secretary Sudhir Salvi added, “We are glad to continue our association with Shemaroo for seven consecutive years. It is through Shemaroo’s efforts that these devotees are able to enjoy the Darshan of Lalbaugcha Raja in the comfort of their homes.”

  • Cable TV, DTH and OTT distribution

    MUMBAI: Having an OTT service is not enough; you’ve got to get it out on every outlet possible, is something we all know. But are traditional TV distributors like DTH and cable TV open to giving them carriage? That was the topic of discussion on one of the panels at Indiantelevision.com’s second VIDNET – Content on the Go powered by Viu conference in Mumbai’s Hotel Westin.

    On stage were Shemaroo CEO Jai Maroo, DEN CEO SN. Sharma and outgoing Videocond2h COO Himanshu Patil.

    Maroo said Shemaroo was interested in getting its content on every service – DTH, cable TV, OTT, traditional linear channels, or even YouTube.

    “We have done content supply deals with all the four major DTH operators and are about to do some with cable TV as well,” said Maroo. “Our content has to be on every screen.”

    He added that the company is constantly mulling over the idea of setting up its own OTT but has not gone ahead on it. “Every six months we visit the thought of doing our own app,” he shared. “But I see what’s going on with our other VOD partners and we drop it. We may do it when we think the time is right. Currently, we are curating and packaging our large content catalogue to them”

    Patil stated that the DTH provider had partnered with Shemaroo for several VAS services that Videocon d2H was offering to its subscribers. “And mind you they are willing to pay as much as Rs 30-40 for the service like Darshan, And its not only high end HD or 4K customers who are at the premium pack end who are willing to subscriber to our BAS service. Even the basic pack customers are” disclosed Patil. “So OTT players should take heart from our experiences – the willingness to pay is there as long as you provide her with the content she wants.”

    He added that Videocon2h is ready to embed any OTT app into an user interface on the DTH service. “We are currently integrating Netflix with our connected box, and are talking to almost every OTT player in India to do the same,” he said.” I’d rather have my customer stay with me for my DTH service and offer him the entire bouquet so he can move out into VOD when he wants and come back into linear television when he wants. We will be working on voice activated search and discovery which will enable to him find every piece of content related to that search.”

    He revealed that the operator had dropped the idea of serving an on-the-go app to its subscribers. “All the broadcasters are coming up with their own apps. It did not make sense for us to have our own,” he explained.

    DEN’s Sharma disclosed that the MSO had, on the other hand, unveiled its own OTT on which it was offering traditional linear channels as subscribers had expressed the need to watch these on their hand held devices or on the go. “But it’s early days for us and we are learning along the way,” he said. “We know we have to aggregate content, apart from our normal linear fare. We have 2,500 movie titles, and other video on demand fare. ”

    He highlighted that he was open to integrating any app or OTT service into the DEN network. “Yes, we are willing to partner, possibly, initially to provide customer service and get the apps or OTT players traction, but we would like to see revenue coming our way at some stage,” he elaborated.

    The fact that this would benefit his Boomband broadband services was not lost on him. “It will be a win-win for all of us,” he expressed.

    He said DEN was working on getting boxes into homes which would enable regular TVs to become smart. “Very soon,” he said.

    He was not worried about the impending launch of Jio Fibre or Jio DTH wherein rumours are that it will disrupt the wired broadband market just as it did in the wireless space.

    “If it goes the free way like it went for its 4G mobile service, I am sure no one will be able to stand up against it,” he stated. “But the fact is that it is going to take time to be available nationally. So lets’s wait and watch.”

  • Exponential OTT growth: Shemaroo inks licensing deal with Viu

    MUMBAI: Shemaroo Entertainment Ltd, one of the leading content houses in the country, has inked a content licensing deal with Vuclip’s premium OTT video on demand service, Viu.

    Through this deal, Shemaroo Entertainment’s catalogue of contemporary full length Hindi movies like Sarkar, Black, Ishqiya, Traffic Signal, Bheja Fry 2, and The Dirty Picture can be enjoyed by subscribers of Viu which can be accessed from www.viu.com or by downloading Viu’s Android and iOS apps.

    Shemaroo director Jai Maroo said, “OTT services are growing exponentially in India. Given the dynamics of the OTT space, content has become the key driver for subscriber acquisition and growth. We are pleased to join hands with Vuclip’s premium OTT video on demand service. Viu in our ongoing efforts to reach out to the digital consumer.”

    Commenting on the partnership, Vuclip India head Vishal Maheshwari said, “Our subscribers see great value in content that is high in quality and freshness. Our content partnership with Shemaroo plays a part in delivering this value to our highly engaged viewers.”

    Shemaroo Entertainment is an established Filmed Entertainment “Content House” in the country, active in Content Ownership, Creation, Aggregation and Distribution with a large content library of over 3000 titles. Shemaroo is engaged in the distribution of content for satellite channels, physical formats and emerging digital technologies like the Mobile, Internet, Broadband, IPTV and DTH among others. Vuclip, a PCCW Media Company, is a leading premium video-on-demand service for emerging markets with 10 million subscribers per quarter. The company’s premium OTT service Viu is currently enjoyed by consumers in Hong Kong, Singapore, Malaysia, Indonesia, Egypt and India.

    Also Read:

    http://www.indiantelevision.com/cable-tv/multi-system-operators/premium-vas-shemaroo-hathway-tie-up-170216

    http://www.indiantelevision.com/dth/dth-services/powered-by-shemaroo-ptc-videocon-d2h-adds-two-vas-services-170117

  • Shemaroo wins ‘social media’ gold for #FilmigaaneAntakshri

    MUMBAI: Shemaroo Entertainment Ltd, one of the leading content houses in the country wins a “Gold Award” for #FilmigaaneAntakshri at the 7TH India Digital Awards organized by IAMAI in the category of Social Media Marketing. IAMAI had around 300 entries from leading brands and five among them were nominated for the award namely Coca Cola India, IDFC Bank, Woodland Worldwide, Nutralite and Shemaroo Entertainment Ltd.

    Prior to this #FilmigaaneAntakshri also entered the Limca Book of Records for hosting the longest running Antakshari on Twitter. #FilmiGaaneAntakshari, an initiative by Shemaroo’s Filmigaane, is the first of its kind digital campaign that ran on Twitter for 7 continuous days, 24 hours from 26th September’16 to 3rd October’16, a total of 168 hours. The campaign was designed to make people re-live the beautiful retro era. During the course of this campaign, on an average one winner was selected in every 5 minute and total of 2016 winners selected in 168 hours. A Grand prize worth Rs. 10,000 was announced for the person who showed the maximum participation during the campaign. The campaign created a stir amongst the twitter users and went viral for days. Shortly radio and news portals also started speaking about it.

    Shemaroo Entertainment director Jai Maroo said, “It is an exciting moment for us. We are thankful to the IAMAI for the prestigious award. In last few months we have redefined our social media strategy and gone a step further to bring twist and turn in the rules of entertainment on social media. People believed that twitter is more youth oriented platform and a retro Antakhri on the platform is not a great idea. However, we decided to challenge the thoughts and we created history. This award speaks out loud that we are on the right track and I believe this is just the beginning and many more stories will be told.”

    Shemaroo director Hiren Gada shared his thoughts on the occasion, “We are excited and overwhelmed at receiving this award. We are also thankful to IAMAI and the jury members for the recognition they have given to our initiative. Our social media team consists of a group of enthusiastic, young and vibrant people who have strive to gather a deep understanding of consumer preferences. They keep coming up with fresh and innovative initiatives to entertain and engage the populace on the platform. With this award, it feels that our efforts are being recognized by the industry.”

    The Internet & Mobile Association of India (IAMAI) is a not-for-profit industry body that has the mandate to expand and enhance the online and mobile value added services sectors. It is dedicated to presenting a unified voice of the businesses it represents to the government, investors, consumers and other stakeholders. The association addresses the issues, concerns and challenges of the Internet and Mobile economy and takes a leading role in its development.

  • Zubin Dubash joins Shemaroo as COO – new media biz

    Zubin Dubash joins Shemaroo as COO – new media biz

    MUMBAI: Shemaroo Entertainment Ltd. has appointed Zubin Dubash as the COO – New Media Business. He will be responsible for driving the New Media business and scaling it up.

    Founded in 1962, Shemaroo is an established filmed entertainment “Content House” active in content ownership, creation, aggregation and distribution with a content library of over 3000 titles. Shemaroo is engaged in the distribution of content for satellite channels, physical formats and emerging digital technologies like the Mobile, Internet, Broadband, IPTV and DTH among others.

    Zubin Dubash has 20 years of experience in managing businesses in mobile applications, telecom, and digital domains. Before joining Shemaroo, he was working in the core team of Apps Daily Solutions, as Chief Product & Strategy Officer and played an active role in product creation/innovation, strategy and Strategic partnerships. Prior to this he was at Tata Docomo as Vice President/Group Head- New Businesses. He has also worked with companies like Vodafone etc earlier.

    Shemaroo Entertainment director Jai Maroo said, “Zubin has handled both revenue and new business development roles earlier in businesses of scale. He has also been through the entrepreneurial journey as part of the core team of a startup of taking it from idea to execution.”

    Dubhash shares his thoughts on the occasion, “We are at an exciting juncture in the evolution of digital content consumption, and with Shemaroo’s rich spread of content there are a lot of opportunities that will emerge.”

  • Zubin Dubash joins Shemaroo as COO – new media biz

    Zubin Dubash joins Shemaroo as COO – new media biz

    MUMBAI: Shemaroo Entertainment Ltd. has appointed Zubin Dubash as the COO – New Media Business. He will be responsible for driving the New Media business and scaling it up.

    Founded in 1962, Shemaroo is an established filmed entertainment “Content House” active in content ownership, creation, aggregation and distribution with a content library of over 3000 titles. Shemaroo is engaged in the distribution of content for satellite channels, physical formats and emerging digital technologies like the Mobile, Internet, Broadband, IPTV and DTH among others.

    Zubin Dubash has 20 years of experience in managing businesses in mobile applications, telecom, and digital domains. Before joining Shemaroo, he was working in the core team of Apps Daily Solutions, as Chief Product & Strategy Officer and played an active role in product creation/innovation, strategy and Strategic partnerships. Prior to this he was at Tata Docomo as Vice President/Group Head- New Businesses. He has also worked with companies like Vodafone etc earlier.

    Shemaroo Entertainment director Jai Maroo said, “Zubin has handled both revenue and new business development roles earlier in businesses of scale. He has also been through the entrepreneurial journey as part of the core team of a startup of taking it from idea to execution.”

    Dubhash shares his thoughts on the occasion, “We are at an exciting juncture in the evolution of digital content consumption, and with Shemaroo’s rich spread of content there are a lot of opportunities that will emerge.”

  • Shemaroo Entertainment signs catalogue deal with Spuul India

    Shemaroo Entertainment signs catalogue deal with Spuul India

    MUMBAI: Shemaroo Entertainment has signed another catalogue deal with Spuul, the popular online streaming service for Indian cinema. The companies have come together to create a larger library on the digital platform in order to offer an enhanced viewing experience online.

    Speaking about this new deal, Spuul VP content Girish Dwibhashyam said, “As one of the leading providers of Bollywood content to viewers across India, Pakistan, UK, US and Middle East, we are constantly investing in growing our library by adding new, popular and in many cases, classic titles to our list. Our association with Shemaroo is yet another step in this direction.”

    Shemaroo Entertainment Ltd director Jai Maroo said, “With ever growing number of consumers on the digital platform, we are sure that our association with Spuul will further boost the customer base. We have already been working with Spuul to make our content available through their platform and have seen them grow over the past couple of years. We are glad to be able to work with them and grow this opportunities even further.”

    The two industry giants have been working closely to encourage legitimate consumption of Indian Cinema on digital media. In addition to a large selection of free movies, the platform offers movies with premium subscription option.

    The platform now offers its viewers a wider catalogue that includes contemporary hits from Shemaroo like Mujhse Shaadi Karogi, The Dirty Picture, Sarfarosh, Black and evergreen movies like Kaalia, Namak Halal, Shiva, Majboor, Amar Akbar Anthony, Don and Anamika, etc.

     

  • Shemaroo Entertainment signs catalogue deal with Spuul India

    Shemaroo Entertainment signs catalogue deal with Spuul India

    MUMBAI: Shemaroo Entertainment has signed another catalogue deal with Spuul, the popular online streaming service for Indian cinema. The companies have come together to create a larger library on the digital platform in order to offer an enhanced viewing experience online.

    Speaking about this new deal, Spuul VP content Girish Dwibhashyam said, “As one of the leading providers of Bollywood content to viewers across India, Pakistan, UK, US and Middle East, we are constantly investing in growing our library by adding new, popular and in many cases, classic titles to our list. Our association with Shemaroo is yet another step in this direction.”

    Shemaroo Entertainment Ltd director Jai Maroo said, “With ever growing number of consumers on the digital platform, we are sure that our association with Spuul will further boost the customer base. We have already been working with Spuul to make our content available through their platform and have seen them grow over the past couple of years. We are glad to be able to work with them and grow this opportunities even further.”

    The two industry giants have been working closely to encourage legitimate consumption of Indian Cinema on digital media. In addition to a large selection of free movies, the platform offers movies with premium subscription option.

    The platform now offers its viewers a wider catalogue that includes contemporary hits from Shemaroo like Mujhse Shaadi Karogi, The Dirty Picture, Sarfarosh, Black and evergreen movies like Kaalia, Namak Halal, Shiva, Majboor, Amar Akbar Anthony, Don and Anamika, etc.