ITV

Tag: Jagran

  • Taboola and Jagran ink two-year exclusive partnership

    Taboola and Jagran ink two-year exclusive partnership

    Mumbai: Taboola, which powers recommendations for the open web, helping people discover things they may like, on Wednesday announced a two-year partnership with a multi-lingual news platform Jagran New Media. Under the partnership, Taboola will become the renowned publisher’s exclusive content recommendation partner to amplify its audience engagement and increase revenue growth.

    With Taboola’s discovery platform and suite of products, Jagran New Media will enable their 91.48 million Hindi, English and Punjabi language users with content recommendations across desktop, tablet, and mobile web for increased reader engagement.

    Jagran will leverage Taboola newsroom to empower its editorial team with content performance in real time and help them with actionable insights from Taboola’s network to create relevant content for its readers. Moreover, Taboola News will enable Jagran to feature its content and acquire new readers through exclusive touchpoints on devices beyond the open web. Jagran will also leverage Taboola feed, a vertical-scrolling feed experience similar to social networks that allow its users to access numerous content they enjoy, including articles and videos. Using Taboola video, Jagran will provide a non-intrusive and in-feed video experience to its audience and encourage visitors to stay on the site longer by providing targeted and relevant content.

    Jagran New Media CEO Bharat Gupta said, “Jagran New Media has been at the forefront of delivering news to a variety of audiences across regions and languages in order to maintain its leadership position among the top 10 news and information publishers in India.  Our partnership with Taboola holds great value, as it will enable us to tap the potential of their technology expertise for improved product experience and grow our digital audiences across languages. We are certain that the partnership will enable us to attain growth in terms of user engagement, retention, and revenue.”

    Jagran New Media chief revenue officer Gaurav Arora said, “It gives us immense pleasure to announce our partnership with Taboola. With their technology expertise, innovations, and offerings, we are confident that it will enable us to increase engagement for our growing audiences across categories. We are excited about the partnership and look forward to their valued association to drive value for our readers and explore new frontiers of revenue growth.”

    Data from Taboola newsroom identifies topics and news categories that have seen an increase in page view traffic. The insights help publishers create user friendly content and improve website engagement.

  • 36% more active digital display ads this month

    MUMBAI: There were 36 per cent more active digital display ads in the month of August as compared to July. The whole world is going digital and so is digital advertising with advertisers vying hard to capture quality publishers. In turn, there are a lot more publishers competing for marketers too. And both sides are constantly looking at new tech and services to grab a larger piece of pie from the competition.

    Adby Ventures, an opportunity consulting company, along with BiScience presents the tools to beat the competition at its own game with its competitive media buying intelligence services. The comparison is between July data and August. Adby has seen a surge of new advertisers coming on to the digital display ad world in this month.

    Adby Ventures co-founder Vivek Singh says, “Like in the field of sports, having a hold on your competition’s strategy helps you win the game. On the other hand, an inside-out view limits your vision. I’ve spent hundreds of crores on marketing but all the available analytics couldn’t give me an idea of the unseen possibilities. At Adby, we’re empowering marketers by bringing in those competitive insights.”

    “BiScience acknowledges the potential of the Indian market by deploying the best digital ad intelligence platform to cover the Indian market, and partnering with Adby Ventures to provide valuable BI to the great businesses in India,” says BiScience chief revenue officer Shai Etzion.

    The company is already working with HDFC Life, HT Media, RummyCircle, Jagran, MoneyControl, JungleeGames, Vodafone, Maxus, Mindshare/GroupM, Angelbroking, FirstPost, News18, Birla Sunlife, Marks&Spencer, LogicServe and more their offices in Bangalore and Gurgaon.

  • ‘Water’ sets stage for fourth Jagran Film Festival

    ‘Water’ sets stage for fourth Jagran Film Festival

    MUMBAI: The movie Water marked the inauguration of the fourth Jagran Film Festival here in Mumbai. Produced by the Film and Television Department of the Tel Aviv University in association with Tu Vas Voir, the screening also marked the Asian premiere of the film.

    The 120 minute feature, born out of an unique Israeli-Palestinian cinematic cooperation, is a compilation of some fictional and self-experience based stories. The other screenings for the day were Haco Cheko’s 72 minute Turkish film Nowhere Li Vir, Sanjay Jadhav’s 132 minute Marathi film Duniyadari and Kundan Shah’s 143 minute classic Jane Bhi Do Yaaron. The festival was attended by filmmakers, litterateurs, cinephiles and scribes.

    This six-day long cinematic extravaganza was inaugurated in the presence of Bollywood actor Akshay Kumar, Indian film and stage actress Nimrat Kaur, Anil Sharma, Sudhir Mishra, Dorothy Briere, Manoj Srivastava, Sai Tamhankar, the mayor of Mumbai Sunil Prabhu and many others from the entertainment industry. Also present were the directors of the film Yael Perlov, NirSa’ar and Maya Sarfaty, Mohammad Fuad, Yona Rozenkier, Mohammad Bakri, Ahmad Barghouti, Pini Tavger and Tal Haring.

    The festival will feature the finest works of cinematic geniuses from India and many other countries. More than 50 national and international feature and short films will be showcased in the final edition of this festival.

  • Jury for Jagran Film Festival Mumbai 2013 announced

    Jury for Jagran Film Festival Mumbai 2013 announced

    MUMBAI: Ahead of the fourth edition of Jagran Film Festival Mumbai 2013, the jury for the event has been announced. For the film festival which commences from 24 September, the jury members for the ‘Indian Showcase’ (feature in competition) section include film maker Basu Chatterjee, actress, film director and producer Aditi Ninad Deshpande, cinematographer Raamachandraah, film editor Suresh Pai and the current commander-in-chief of Indian theatre Feroz Abbas Khan.

    The event which will be held at Fun Republic cinema in Andheri west, Mumbai, will see more than 20 feature films, made in Indian regional languages, including Hindi blockbusters compete with each other in this category. The section also encourages debut directors to showcase their work in front of a global audience and compete with some of the bests, at both national and international level, in the industry.

    Apart from Indian showcase section, where India’s best feature films are competing with each other, the festival has also organised a competition for short films. Under the section ‘Jagran Shorts’ more than 35 short films made in various Indian regional as well as international languages are going to compete with each other. These short films will be judged by a panel of eminent jury including French actress Dorothy Briere, film director N Chandra and Rajshri Media managing director and CEO Rajjat A Barjatya.

  • TV18, Jagran put regional biz newspaper project on hold

    TV18, Jagran put regional biz newspaper project on hold

    MUMBAI: The economic slowdown could well be hitting media companies that have chalked out massive expansion plans. The regional language business newspaper that was to roll out from the 50:50 joint venture between broadcaster TV18 and Jagran Prakashan Ltd. has been put on hold.

    TV18 said on Monday its joint venture, Jagran18 publications Ltd, is deferring the launch of the newspaper.

    In a separate statement, Jagran Prakashan said the project was deferred due to the “prevailing market conditions.”

    Jagran18 board reviewed the project and decided it to be “prudent to defer it.”

    Last year, the JV had announced plans of launching a Hindi business daily in 2008 along with other Indian language dailies focused on financial and economic news.

    Network18 MD Raghav Bahl had mentioned earlier that “business audiences have grown immensely in the Hindi heartland and regional markets” and they will be “combining TV18’s strengths in business content with Jagran’s understanding of print markets.”

  • Network18, Jagran in JV to launch Hindi biz daily

    MUMBAI: Soon after acquiring ownership control in Infomedia and forging a strategic alliance with Forbes Media for magazine publishing, Network18 has entered into a 50:50 joint venture with Jagran Prakashan to step into the newspaper space.

    For starters, the JV will launch a Hindi business daily in 2008. Though there are several English business dailies, there is no such offering in the Hindi language.

    The JV also intends to launch other Indian language dailies focused on financial and economic news. Says Network18 MD Raghav Bahl, “In recent years, business audiences have grown immensely in the Hindi heartland and regional markets, reflecting a democratisation of enterprise and wealth creation across the nation. We are delighted to partner Jagran Prakashan as it will allow us to fulfill this need powerfully in the print space, by combining TV18’s strengths in business content with Jagran’s intimate understanding of print markets.”

    TV18 has a roster of brands across television, online and information terminal platforms in the business space while Jagran Prakashan Limited (JPL) publishes one of India’s largest news daily Dainik Jagran. The venture will also throw open opportunities to exploit across platforms.

    Says JPL CMD Mahendra Mohan Gupta, “Our experience in the language media space has revealed a growing interest in specialized business news and information, which this vehicle will enable us to cater.”

    The deal will help Network18 to access the distribution network of Jagran, a crucial piece in the print business.

    The JV will be governed by a board, comprising representatives from TV18 and Jagran Prakashan, which will oversee management plans and execution.

    The operational specifics in terms of brand name for the business daily and selection of the editorial and business team is in the process of being formalised, says an official release.