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Tag: Jaganathan Chelliah

  • Chelliah exits Western Digital, leaves strong marketing legacy

    Chelliah exits Western Digital, leaves strong marketing legacy

    MUMBAI: Jaganathan Chelliah has concluded his 11-year association with Western Digital, ending a period marked by significant marketing achievements. His tenure, including a recent consulting phase, saw him drive substantial growth and innovation within the company.

    Chelliah acknowledged the mentorship he received from senior leaders, including Nigel Edwards and Greg Kwolek, crediting them with empowering his ambitious goals. He highlighted strong partnerships with sales teams across India, the Middle East, Turkey, Israel, and Africa, emphasizing the collaborative success between marketing and sales.

    His leadership of the IMEA regional marketing team delivered consistent brand leadership, innovative campaigns, and strategic growth initiatives. He praised his team’s performance, citing their numerous awards and recognitions, and acknowledged their contributions to setting new industry benchmarks.

    A key achievement was the establishment of the Global Creative Development Hub in India, a project realized after five years of effort. He thanked Ravi Pendekanti, Brian Mallari, and Scott Jackson for their support in bringing the hub to fruition.

    Chelliah also recognized the early career support from Rajesh Gupta and Gopal Swaminathan.
    Looking forward, Chelliah indicated a potential focus on AI, noting the dynamic state of the technology sector. He stated he will take time for reflection before announcing his next steps.

  • Western Digital collaborates with ‘Jawan’ as the official digital storage partner

    Western Digital collaborates with ‘Jawan’ as the official digital storage partner

    Mumbai: Western Digital has partnered with Red Chillies Entertainment as the official storage partner for the film ‘Jawan’, starring Shah Rukh Khan, Nayanthara, Vijay Sethupathi, and Deepika Padukone (in a special appearance).

    The Jawan team trusted the premium and pro-grade storage solutions from SanDisk Professional brand for editing, post-production, and backup needs of this exciting action thriller.  With the help of SanDisk Professional products, the filmmakers efficiently handled an enormous amount of data—over thousand terabytes—with remarkable ease and dependability.

    Western Digital – senior director – marketing – India Middle East and TIA Jaganathan Chelliah said, “We’re thrilled to join forces with Red Chillies Entertainment, once again, for their film Jawan. Shot in various location across India, Jawan movie is very rich with its extraordinary visuals. Their creative team needed a digital storage solution that can catalog several terabytes of video footage for seamless postproduction work. I am glad that our SanDisk Professional storage products were able to help them accomplish the task and deliver excellent content.”

    The partnership reinforces Western Digital’s promise to provide high-quality and highly reliable storage solutions that cater to intense workload requirements, such as movie production.

    Western Digital senior director- sales India Khalid Wani said, “We are excited to partner with a movie like Jawan. I am pleased that through our brand SanDisk professional we are offering specialized high-performance, scalable, and reliable storage solutions that enable Jawan team to actualize their aspirations and inspire others.”

    Western Digital and Red Chillies Entertainment had previously joined forces for acclaimed films such as Darlings, Happy New Year, Bob Biswas and Dilwale. SanDisk Professional storage solutions are the go-to brand for Bollywood’s media and entertainment industry and are purpose-built to empower the biggest inspiration.

    Jawan is one of the most ambitious films, produced at a never seen before scale for an Indian film, it is backed by an exceptional cast, including some of the biggest names in the entertainment industry from all parts of India along with Shah Rukh Khan starting from, Nayanthara, and Vijay Sethupathi in lead roles, and Deepika Padukone in a special appearance, along with Sanya Malhotra, Priyamani, Girija Oak, Sanjeeta Bhattacharya, Lehar Khan, Aaliyah Qureshi, Ridhi Dogra, Sunil Grover and Mukesh Chhabra will be seen in pivotal roles, broadening its appeal to audiences across all Indian languages, making it a true PAN India film Jawan is a Red Chillies Entertainment presentation, directed by Atlee, Produced by Gauri Khan and co-produced by Gaurav Verma. The film released worldwide on 7 September in Hindi, Tamil and Telugu languages.