ITV

Tag: Itna Karo Na Mujhe Pyaar

  • FY-16: Higher tax, lesser films release lowers Balaji Telefims revenue, profit

    FY-16: Higher tax, lesser films release lowers Balaji Telefims revenue, profit

    BENGALURU: Balaji Telefilms Limited (Balaji) reported 15.5 percent decline in consolidated total revenue from operations (TIO) for the year ended 31 March 2016 (FY-16, current year). The company’s consolidated profit after tax (PAT) in the current year declined to less than half as compared to the previous year. Balaji attributes the decline in consolidated TIO to release of just one film in the current fiscal as compared to five in the FY-15. Further, the company had to pay more than a five-fold (5.6 times) increase in income tax in the current year as compared to FY-15.

    Balaji’s reported consolidated TIO in FY-16 at Rs 292.76 crore as compared to Rs 342.65 crore in the previous year. PAT in FY-16 was Rs 2.74 crore (1 percent PAT margin) as compared to Rs 5.63 crore (1.6 percent PAT margin) in FY-15. 

    Note: The unit of currency in this report is the Indian rupee – Rs (also conventionally represented by INR). The Indian numbering system or the Vedic numbering system has been used to denote money values. The basic conversion to the international norm would be:
    (a) 100,00,000 = 100 lakh = 10,000,000 = 10 million = 1 crore.
    (b) 10,000 lakh = 100 crore = 1 arab = 1 billion.

    EBIDTA in the current year declined 2 percent to Rs 5.95 crore (2 percent EBIDTA margin) as compared to 6.06 crore (1.7 percent EBIDTA)

    For the quarter ended 31 March 2016 (Q4-16, current quarter), Balaji reported 6 percent year-over-year (y-o-y) growth in consolidated TIO at Rs 83.23 crore as compared to Rs 77.81 crore in Q4-15, and a 12 percent quarter-over-quarter (q-o-q) growth from Rs 73.15 crore in Q3-16.

    Revenue for the quarter from commissioned programs (including Nach Baliye) declined to Rs 55.64 crore as compared to Rs 59.51 crore in Q1-15 and Rs 71.27 crore in the immediate trailing quarter. The company says that the decline in revenues for Q4-16 was due to Meri Aashiqui Tum Se Hi, Itna Karo Na Mujhe Pyaar and Pyar Ko Ho Jane Do going off air during the quarter.

    The company created lesser hours of programming in Q4-16 as compared to during the corresponding year ago quarter and during the immediate trailing quarter. Total programming hours in Q1-16 were 247 as compared to 258 in Q1-15 and 294.5 hours in Q3-16. Net realisation per hour in Q4-16 increased to Rs 22.5 lakh as compared to Rs 22 lakh in Q1-15, but declined when compared to Rs 24.2 lakh in Q3-16.

    Balaji reported a net loss of Rs 13.28 crore in the current quarter as compared to PAT of Rs 9.61 crore in Q1-15 and  PAT of Rs 6.64 crore in Q3-16.

     

  • FY-16: Higher tax, lesser films release lowers Balaji Telefims revenue, profit

    FY-16: Higher tax, lesser films release lowers Balaji Telefims revenue, profit

    BENGALURU: Balaji Telefilms Limited (Balaji) reported 15.5 percent decline in consolidated total revenue from operations (TIO) for the year ended 31 March 2016 (FY-16, current year). The company’s consolidated profit after tax (PAT) in the current year declined to less than half as compared to the previous year. Balaji attributes the decline in consolidated TIO to release of just one film in the current fiscal as compared to five in the FY-15. Further, the company had to pay more than a five-fold (5.6 times) increase in income tax in the current year as compared to FY-15.

    Balaji’s reported consolidated TIO in FY-16 at Rs 292.76 crore as compared to Rs 342.65 crore in the previous year. PAT in FY-16 was Rs 2.74 crore (1 percent PAT margin) as compared to Rs 5.63 crore (1.6 percent PAT margin) in FY-15. 

    Note: The unit of currency in this report is the Indian rupee – Rs (also conventionally represented by INR). The Indian numbering system or the Vedic numbering system has been used to denote money values. The basic conversion to the international norm would be:
    (a) 100,00,000 = 100 lakh = 10,000,000 = 10 million = 1 crore.
    (b) 10,000 lakh = 100 crore = 1 arab = 1 billion.

    EBIDTA in the current year declined 2 percent to Rs 5.95 crore (2 percent EBIDTA margin) as compared to 6.06 crore (1.7 percent EBIDTA)

    For the quarter ended 31 March 2016 (Q4-16, current quarter), Balaji reported 6 percent year-over-year (y-o-y) growth in consolidated TIO at Rs 83.23 crore as compared to Rs 77.81 crore in Q4-15, and a 12 percent quarter-over-quarter (q-o-q) growth from Rs 73.15 crore in Q3-16.

    Revenue for the quarter from commissioned programs (including Nach Baliye) declined to Rs 55.64 crore as compared to Rs 59.51 crore in Q1-15 and Rs 71.27 crore in the immediate trailing quarter. The company says that the decline in revenues for Q4-16 was due to Meri Aashiqui Tum Se Hi, Itna Karo Na Mujhe Pyaar and Pyar Ko Ho Jane Do going off air during the quarter.

    The company created lesser hours of programming in Q4-16 as compared to during the corresponding year ago quarter and during the immediate trailing quarter. Total programming hours in Q1-16 were 247 as compared to 258 in Q1-15 and 294.5 hours in Q3-16. Net realisation per hour in Q4-16 increased to Rs 22.5 lakh as compared to Rs 22 lakh in Q1-15, but declined when compared to Rs 24.2 lakh in Q3-16.

    Balaji reported a net loss of Rs 13.28 crore in the current quarter as compared to PAT of Rs 9.61 crore in Q1-15 and  PAT of Rs 6.64 crore in Q3-16.

     

  • Sony on correction course; set to launch 4 new shows

    Sony on correction course; set to launch 4 new shows

    MUMBAI: 2014 was a middling year for Sony Entertainment Television (SET). Though the audience saw the channel experimenting with new concepts and shows, a few earned some fame, while the others failed to grab eyeballs.

    SET made some smart moves, whether it was getting out of the studio and moving closer to the audiences in season eight of Kaun Banega Crorepati or Amitabh Bachchan’s television debut in the fiction format – Yudh, which was touted to be India’s most expensive show in that segment (Rs 3 crore per episode). While the channel’s hopes were riding high on the latter, the dark content was unpalatable for the audience.

    On the fiction soap front, the channel’s high bet with Itna Karo Na Mujhe Pyaar starring Ronit Roy did not do as well as expected. Other fiction series like Humsafars, Hum Hai Na and Tum Aise Hi Rehna only saw a glimmer of hope.

    Reason: Female audiences didn’t stick on and male audiences continued to come on to the channel’s popular shows like CID, Aahat, Crime Patrol and Bhanwar.

    However, now the channel is on a correction course and is all set to woo its existing audiences once again as well as rope in new viewers. SET SVP and business head Nachiket Pantvaidya revealed that in order to up the channel’s entertainment quotient, five new shows will go on air over the next two – three months.

    Not just to intrigue the audience but to also provoke thought and reactions from them, the channel aims to attract newer audiences (mainly female) with high-concept shows backed by a powerful star cast.

    First up, starting 13 April, the channel will launch Reporters, revealing the challenging world of news in a contemporary way. As reported earlier by Indiantelevision.com, the show, produced by Rose Audio Visuals, revolves around the life of journalists with an intense underlying love story.

    It will air every Monday-Thursday at 9 pm competing with shows like Diya Aur Baati Hum (Star Plus), Chakravartin Ashoka Samrat (Colors), Laut Aao Trisha (Life OK), Chidiya Ghar (Sab) and Kumkum Bhagya (Zee TV).

    Second up, the channel kicked-off auditions for its singing reality show, Indian Idol Junior 2 in Kolkata on 4 April. After Kolkata, the audition process will move to Delhi, Chandigarh and Mumbai on 11 April, 18 April and 25 April respectively. The show is expected to go live in the month of May.

    The third new show from SET’s stable is the mythological show titled Sankat Mochan Mahabali Hanuman. Produced by Contiloe Productions, it will depict the life of Lord Hanuman. The series is set to hit television screens from 4 May. For the record, Contiloe Pictures is currently producing Maharana Pratap, Adaalat and Bhanwar on Sony.

    With growing popularity of the mythological genre, Sony will add yet another show to its kitty titled Suryaputra Karn. The show is produced by Swastik Pictures, which had also produced Mahabharat for Star Plus.

    Suryaputra Karn will cover life journey of the Great Archer of Indian history Karna, who always craved for legitimacy, had been extremely loyal to his friend and the only one who could defeat Arjun. The promos for the same have already created a buzz. Sources close to the channel say that the show will hit airwaves in May.

    Last but not the least, the channel is set to further awaken the masses with period drama called Rani Mahal. Produced by Lost Boy Productions, it stars Sakshi Tanwar in a leading role and will hit television screens in June.

    Rubbishing media reports of it being a remake of Game Of Thrones, producer Vikas Gupta said, “This is nowhere close to Game of Thrones.”

    It may be recalled that as its first step towards a revamped programming strategy, Sony launched the Ram Kapoor starrer Dil Ki Baatein on 23 March, which is telecast from Monday to Thursday at 9:30 pm.

    It remains to be seen whether Sony’s fresh line-up of shows manages to propel the channel up on the ratings chart.

  • SET explores human relationships with ‘Itna Karo Na Mujhe Pyar’

    SET explores human relationships with ‘Itna Karo Na Mujhe Pyar’

    MUMBAI: Sony Entertainment Television (SET) is all set to present yet another modern and mature take on love and marriage with the launch of its new series – Itna Karo Na Mujhe Pyar.
    Exploring the intricacies of human relationships, it features Ronit Roy and Pallavi Kulkarni Nerurkar in lead roles. Produced by Balaji Telefilms, the show aims at reinstilling faith in the institution of marriage.

    Itna Karo Na Mujhe Pyar is the story of a couple, Nachiket Khanna (Neil) and Ragini Patel, who are driven apart, ironically because of the intense love they shared. Neil, a doctor and Ragini, a nurse have four kids together but their marriage breaks due to a misunderstanding. Post the divorce, Neil moves to America with two of their kids and Ragini stays back in India with two kids.

    Over a period of time, staying away from each other has made Neil an indifferent man, whereas Ragini is still trying to run away from the ghosts of her past relationship. They are constantly reminded of their broken marriage because of the children who are a sign of their past love for each other. However, fate has different plans sketched out for them and their children become the pivotal reason for them to start a new chapter in life. The story is now taken forward by the children, who attempt to bring together their separated parents and rediscover love after 15 years.

    Speaking about the show, SET chief creative director Ajay Bhalwankar said: “It is always a pleasure to work with Balaji Telefilms as its concepts are unique, innovative and extremely relatable. Itna Karo Na Mujhe Pyar is bound to appeal to all our viewers with its engaging storyline and creative content. We are sure the audience will appreciate this unique take on love. Sony has been a pioneer in presenting mature love stories like Bade Acche Lagte Hain which have been immensely appreciated by the audience and Itna Karo Na Mujhe Pyar is another such show.”

    Balaji Telefilms producer Ekta Kapoor said: “We at Balaji are really excited about our latest offering which explores the intricacies of human relationship. Through this show we are attempting to bring alive a unique love story between an estranged husband and wife. I am extremely delighted to extend our relationship with SET and I am sure the series will create magic on Indian television.”  

     The show not only marks Roy’s return to daily soap after three years but also Kulkarni’s comeback to television after seven years. The other cast members include Darshan Pandya, Avinash Mukherjee, Induben Mehta, Kirti Sualy, Jyoti Joshi, Falguni Desai, Aarav Patel, Rhea Sharma, Rohan Shah and Shilpa among others.

    According to SET SVP head – marketing Gaurav Seth it is the biggest fiction show for the channel, not only in terms of casting but also with the storyline.

    When asked the reason behind putting the show at 10.30 pm, Seth replied: “Our previous show Bade Ache Lagte Hai had done wonders for us at this slot. Moreover, as per the research, compared to other slots, a lot of audiences are available especially in the bigger towns.” Also, with 10 pm airing Maharana Veer Pratap which is doing decently well for Sony, it wants to create a strong 10 – 11 pm band with the new offering.

    On the marketing front, the channel is aggressively promoting the new offering on all the platforms. According to Seth, at every platform the treatment is very different but the main highlight is the chemistry between the lead couples. “It is not a traditional but a classical love story,” adds Seth.

    The promotions are designed and customised depending on the medium. On digital platforms like Facebook and Twitter, it has created a special motion video designed exclusively for the digital audiences. Moreover, there are emotion posters and apps running on the family.

    On radio, being the audio medium, the channel has tried to capture on the thoughts of the two individuals. On the advertisers front, the call to have brands on-board will be taken very soon.

    The series starts from 18 November and will air every Monday-Thursday at 10.30 pm.