Mumbai: ITC Foods’ Sunfeast Dark Fantasy Vanilla Fills crème biscuits were launched with the endeavour to bring the signature experience to the vanilla crème and dark...
Mumbai: Team Pumpkin will continue to work on digital creatives, moment marketing, and tech-enabled social media for ITC Foods Division brands including Bingo Mad Angles, Bingo...
Mumbai: ITC’s luxury brand of handcrafted chocolate creations Fabelle has awarded its creative mandate to Mullen Lintas. The agency will help the brand shift the perception...
Mumbai: With the new normal setting in, platforms like Metaverse are bringing people closer than ever before. ITC’s luxury chocolate brand Fabelle Exquisite Chocolates made its...
Mumbai: The media industry and the economy saw an unprecedented level of disruption post-lockdown phase. As marketers went back to the drawing board to scrutinise their...
Mumbai: Multiplex chain Inox Leisure Ltd on Wednesday announced its partnership with ITC Ltd’s Ready-to-Eat gourmet brand Kitchens of India to introduce a redefined, innovative F&B...
MUMBAI: Tonic Worldwide, a digital-first creative agency, has bagged the digital creative mandate for Aashirvaad, ITC’s umbrella brand for the staples business. As part of the...
Mumbai: FMCG majors Britannia and ITC have reached a resolution over the nine-month long case in which the former had dragged ITC to the Delhi high court...
Mumbai: There is little doubt about television as a far-reaching instrument of viewership connecting masses pan India. It remains the medium of choice to build reach...
New Delhi: ITC Ltd on Tuesday reported a consolidated net profit of Rs 3,816.84 crore for the fourth quarter ended March 2021. The cigarette-FMCG-to-hotel major had...
As the entire country is battling the second wave of coronavirus outbreak, advertisers asserted that they will continue advertising on television as it is the most...
New Delhi: Television has been one of the most resilient and strongest mediums of communication, especially in India. Unlike other countries, where an increasing number of...
NEW DELHI: ITC Classmate has launched Origami notebooks, the first in the series of engagement-based notebooks under its Classmate Interaktiv series. Aimed at encouraging students to...
NEW DELHI: Milk is the universal health drink of choice, consumed by people belonging to all age groups and strata of society. Over the years, with...
NATIONAL: Sunfeast YiPPee! has forayed into the ready-to-eat segment with Quik Mealz, that offers noodles in a bowl. With the launch of this new product, Sunfeast...
NEW DELHI: ITC’s Sunfeast Dark Fantasy had announced its first-time collaboration with team Royal Challengers Bangalore (RCB) at the onset of the T20 cricketing season. Through...
DELHI: Snacking enhances everyday moments and cricket fans love to munch on something while they are watching their favourite sport. Bingo! is the preferred snacking choice...
NEW DELHI- Star Sports, theofficial broadcaster of the Indian Premier League (IPL 2020), has signed a partnership with Daily Hunt as an associate sponsor. A close...
NEW DELHI: Mangaldeep, ITC’s Agarbatti brand has roped in Odia superstar Babushaan Mohanty for its agarbatti offering – the ‘Mangaldeep – Jagannath Temple’ agarbattis. This divine...
The increasing spread of COVID-19 has made hand hygiene more critical than ever. The demand for hand sanitizers and handwashes has increased exponentially amongst consumers and...
MUMBAI: India’s home-grown chocolate brand, Fabelle from ITC Foods has rolled out its first-ever TVC campaign for the mass consumer chocolates business segment. After re-defining the...
MUMBAI: Adding a little music to the patriotic fervor that engulfed the nation on its 71 Republic Day, India’s own, ITC’s B Natural fruit beverages in...
MUMBAI: As a part of ITC’s initiatives to support the Prime Minister’s call for ‘Swachhata Hi Seva’, Savlon, ITC’s leading hygiene brand, introduces ‘Swachchata Ka Gullak’,...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 07 September 2019 and 13...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 22 June 2019 and 28...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 15 June 2019 and 21...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands for the period between 8 June 2019 and 14...
MUMBAI: Further building on its portfolio, Savlon, ITC’s most awarded and trusted hygiene brand, announces its foray into Sanitizers with the unique and first ever Savlon...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 27 October-02 November 2018. The data is a...
MUMBAI: ITC’s leading incense stick brand, Mangaldeep, has launched a unique ‘slice of life’ campaign that depicts everyday conversations with God. With Bhumika Chawla as the...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 20-26 October 2018. The data is...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 13-19 October 2018. The data is...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 6-12 October 2018. The data is...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 29 September-5 October 2018. The data...
MUMBAI: Face cream Charmis has been around for over eight decades and now ITC has given the product a fresh new look. A new TV campaign...
MUMBAI: Health and hygiene brand, ITC’s Savlon on World Sight Day has introduced Braille enabled packs of Savlon Antiseptic liquid. In line with ITC’s commitment towards...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 22-28 September 2018. The data is...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 15-21 September 2018. The data is...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 1-7 September 2018. The data is...
MUMBAI: It was an interesting week 34. A lot of positions changed, newer brands in the top list and some that topped last week, were out...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for last week’s top advertisers and brands between 11 August to 17 August 2018....
MUMBAI: The much-talked about and widely viewed online film #LetsTakeCare, recently launched by Sunfeast Farmlite biscuits has gone viral, sparking multiple conversations about the sacrifices a...
MUMBAI: ITC has received several accolades at the prestigious SABRE Awards South Asia 2018, which is considered one of the world’s largest and most coveted PR...
MUMBAI: Sunfeast Dark Fantasy aspires to take its business to new heights on the back of its association with Alia Bhatt. The premium cookie brand from...
MUMBAI: In a first for any Indian brand, ITC’s Savlon has bagged the coveted Grand Prix at Cannes Lions 2018 for Creative Effectiveness. Designed and conceptualised...
MUMBAI: Two young women managers from ITC made India proud by winning the Silver Lion at the very competitive & prestigious Young Lions Competition at Cannes....
MUMBAI: Multi-business conglomerate, ITC Limited has pledged that over the next decade, going beyond its Extended Producer Responsibility, it will deploy superior solutions so that 100...
MUMBAI: In a digital campaign conceptualised by Ogilvy Bangalore, Sunfeast Mom’s Magic veered off the beaten path for Mother’s Day and paid homage to the mother-like...
MUMBAI: At the workplace, while accomplishments are celebrated, compliments specifically for women are often rooted in gender and stereotypes. To empower women, Vivel, in line with...
MUMBAI: WATConsult, India’s leading and most awarded digital and social media agency, a part of the Dentsu Aegis Network, has received a phenomenal response to their...