Tag: ITC Ltd

  • BARC week 52: Lizol retains top brand spot

    BARC week 52: Lizol retains top brand spot

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period 26 December and 1 January 2021.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 48 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 242964 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 177116 ad generations.

    ITC bagged the third rank this time with 54474 ad AMA. P&G came in fourth with 40616 ad insertions.

    Ponds India and Cadbury secured fifth and sixth place with 40146 and 40139 ad views respectively.

    Other top brands in the pecking order were as follows: Ponds India, Godrej Consumer Products, Britannia, and Lakme.

    Top Brands:

    This week Lizol led the chart with 26663 ad impressions, followed by Lalithaa Jewellery with 15614 ad views. Glow and Lovely secured the third position with 14570 ad insertions.

    The fourth and fifth spots were acquired by Harpic Bathroom Cleaner and Harpic Power Plus with 14279 and 13563 ad AMA.

    Dettol Toilet Soap bagged the sixth spot with 13370 ad views.

    Other top brands in the pecking order were as follows: Dettol Liquid Soap, WhiteHat Jr, Dettol Disinfectant Spray, and Dettol & Moms Soap.

  • BARC week 51: Lizol leads the brands list

    BARC week 51: Lizol leads the brands list

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 19 December and 25 December 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 51 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 217887 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 181461 ad generations.

    ITC bagged the third rank this time with 61328 ad AMA. Cadbury came in fourth with 45672 ad insertions.

    P&G India and Colgate secured fifth and sixth place with 35483 and 34174 ad views.

    Other top brands in the pecking order were as follows: Ponds India, Godrej Consumer Products, Britannia, and Lakme.

    Top Brands:

    This week Lizol led the chart with 23297 ad impressions, followed by Lalithaa Jewellery with 19550 ad views. Mynta secured the third position with 17712 ad insertions.

    The fourth and fifth spots were acquired by Dettol Liquid Soap and Dettol Toilet Soaps with 15472 and 15403 ad AMA.

    Jio Post Paid bagged the sixth spot with 13925 ad views.

    Other top brands in the pecking order were as follows: Harpic Power Plus 10X Max Clean, Dettol Antiseptic Liquid, WhiteHat Jr, and Harpic Power Plus/Bathroom Cleaner. 

  • BARC week 49: Lizol led the brand tally

    BARC week 49: Lizol led the brand tally

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 5 December and 11 December 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 49 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 238625 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 164806 ad insertions.

    ITC bagged the third rank this time with 46546 AMA. Cadbury came in fourth with 43116 ad insertions.

    Ponds India and P&G secured fifth and sixth place with 34545 and 32013 ad insertions.

    Other top brands in the pecking order were as follows: Colgate Palmolive India Ltd, Godrej Products, Britannia, and Lakme.

    Top Brands:

    This week Lizol led the charts with 20463 ad insertions, followed by Lalithaa Jewellery with 19994 AMA. Dettol Antiseptic Liquid secured the third position with  17687  ad insertions.

    The fourth and fifth spots were acquired by Policybazaar.com and Dettol Toilet Soaps 17620 and 15983 AMA.

    Jio Postpaid Plus bagged the sixth spot with 15013 ad insertions.

    Other top brands in the pecking order were as follows: Vimal Elaichi Pan Masala, WhiteHat Jr, Glow and Lovely Advanced Multivitamin, and Dettol Liquid Soap.

  • BARC week 48: PolicyBazaar leads the brand list

    BARC week 48: PolicyBazaar leads the brand list

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 28 November and 4 December 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 48 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 276310 insertions.

    It was followed by Reckitt Benckiser India, which ranked second with 156318 ad generations.

    Ponds India bagged the third rank this time with 42243 ad AMA. ITC came in fourth with 38048 ad insertions.

    Cadbury India and P&G secured fifth and sixth place with 35685 and 27714 ad views respectively.

    Other top brands in the pecking order were as follows: Colgate Palmolive India Ltd, Godrej Products, Britannia, and Lakme.

    (Advertisers data pic)

    Top Brands:

    This week PolicyBazaar.com led the chart with 20242 ad impressions, followed by Lizol with 18745 ad views. Dettol Toilet Soaps secured the third position with 17258 ad insertions.

    The fourth and fifth spots were acquired by Lalitha Jewelery and Glow & Lovely Advanced Multivitamin with 16210 and 15218 ad AMA.

    WhiteHat Jr bagged the sixth spot with 14397 ad views.

    Other top brands in the pecking order were as follows: Dettol Antiseptic Liquid, Vimal Eliachi Pan Masala, Clinic Plus Shampoo, and Close Up Fresh. 

  • BARC week 46: Sprite makes a comeback in top brands list

    BARC week 46: Sprite makes a comeback in top brands list

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 14 November and 20 November 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 45 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 257006 impressions.

    It was followed by Reckitt Benckiser India, which ranked second with 199961 ad generations.

    ITC bagged the third rank this time with 48767 ad impressions. Godrej Consumer Products came in fourth with 45434 ad generations.

    Cadbury India and P&G secured fifth and sixth place with 39963 and 38830 ad views.

    Other top brands in the pecking order were as follows: Ponds India, Colgate Palmolive India Ltd, P&G Home Products, and Coca Cola India.

    Top Brands:

    This week Dettol Antiseptic Liquid led the chart with 31234 ad impressions, followed by Dettol Toilet Soaps with 21506 ad views. Lizol secured the third position with 19862 ad insertions.

    The fourth and fifth spots were acquired by Head & Shoulders Dandruff and Sprite with 12202 and 11554 ad generations.

    Lux Toilet Soap bagged the sixth spot with 11209 ad views.

    Other top brands in the pecking order were as follows: Close Up Ever Fresh, Veet Hair Removal, Clinic Plush Shampoo, and Dettol Disinfectant Spray.

  • BARC week 45: Dettol Antiseptic Liquid is top brand

    BARC week 45: Dettol Antiseptic Liquid is top brand

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 7 November and 13 November 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in week 45 of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 242868 impressions.

    It was followed by Reckitt Benckiser India, which ranked second with 199453 ad generations.

    Godrej Consumer Products bagged the third rank this time with 50019 ad impressions. ITC came in fourth with 39838 ad generations.

    Ponds India and Cadbury India secured fifth and sixth place with 38832 and 37918 ad views.

    Other top brands in the pecking order were as follows: Wipro, P&G, Colgate Palmolive India Ltd, and Coca Cola India.

    Top Brands:

    This week Dettol Antiseptic Liquid led the chart with 29742 ad impressions, followed by Lizol with 23271 ad views. Dettol Toilet Soaps secured the third position with 22814 ad insertions.

    The fourth and fifth spots were acquired by Santoor Sandal & Turmeric and Harpic Power Plus/Bathroom Cleaner with 18572 and 12071 ad generations.

    Vimal Elaichi Pan Masala bagged the sixth spot with 11878 ad views.

    Other top brands in the pecking order were as follows: Amazon.in, Harpic Bathroom Cleaner, Sprite,  Harpic Power Plus 10X Max Clean.

  • BARC week 44: Dettol Toilet Soaps bags top brand spot

    BARC week 44: Dettol Toilet Soaps bags top brand spot

    MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 31 October to 6 November 2020.

    The data reflects the top 10 advertisers and brands across genres on India’s television, 2+ Individuals, NCCS. All demonstrating ads that were inserted the most in the 44 week of 2020.

    Top Advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week also with 295719 impressions.

    It was followed by Reckitt Benckiser India which ranked second with 149331 ad generations.

    Wipro Ltd bagged the third rank this time with 38113 ad impressions. Ponds India came in fourth with 29701 ad generations.

    Godrej Consumer Products Ltd and ITC Ltd secured fifth and sixth place with 29569 and 28529 ad views.

    Other top brands in the pecking order were as follows: Colgate Palmolive India Ltd, Cadburys India Ltd, Amazon Online India Pvt Ltd and Brooke Bond Lipton India Ltd.

    Top Brands:

    This week Dettol Toilet Soaps led the chart with 20931 ad impressions, followed by Lizol with 19874 ad views. Dettol Antiseptic Liquid secured the third position with 18276 ad insertions.

    The fourth and fifth spots were acquired by Amazon.in and Close Up Ever Fresh with 16786 and 13349 ad generations.

    Lux Toilet Soap bagged the sixth spot with 12930 ad views.

    Other top brands in the pecking order were as follows: Clinic Plus Shampoo, Santoor Sandal And Turmeric, Boost, Myntra.Com.

  • BARC week 42: Amazon retains top brand spot

    BARC week 42: Amazon retains top brand spot

    NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 10 October to 16 October 2020.

    The data reflects the top 10 advertisers and brands across genres on India television, 2+ Individuals, NCCS All demonstrating ads that were inserted the most in the 42 week of 2020.

    Top Advertisers: –

    Hindustan Unilever continued to be the biggest advertiser this week also with 257236 impressions.

    It was followed by Reckitt Benckiser India which ranked second with 151804 ad generations.

    ITC Ltd this time bagged the third rank with 56162 ad impressions. Godrej Consumer came in fourth with 429297 ad generations.

    Amazon Online India and Cadbury India secured fifth and sixth place with 40599 and 35852 ad views.

    Other top brands in the pecking order were as follows: Ponds India, Wipro, Colgate Palmolive India Ltd and  Procter and Gamble.

    Top Brands:

    This week Amazon.in led the chart with 30390 ad impressions, followed by Dettol Antiseptic Liquid with 22372 ad views. Lizol secured the third position with 18091 ad insertions.

    The fourth and fifth spots were acquired by Dettol Toilets Soaps and Surf Excel easy wash with 17313 and 16746 ad generations.

    Myntra.com bagged the sixth spot with 14833 ad views.

    Other top brands in the pecking order were as follows: Flipkart.com, Glow & Lovely, Whitehat Jr, and Lux Toilet Soap.

  • BARC week 41: Amazon and Flipkart lead top brands list

    BARC week 41: Amazon and Flipkart lead top brands list

    NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 10 October to 16 October 2020.

    The data reflects the top 10 advertisers and brands across genres on India television, 2+ Individuals, NCCS All demonstrating ads that were inserted the most in week 41 of 2020. 

    Top Advertisers: –

    Hindustan Unilever continued to be the biggest advertiser this week also with 273549 impressions. It was followed by Reckitt Benckiser India which ranked second with 156461 ad generations.

    ITC Ltd this time bagged the third rank with 58389 ad impressions. In a first, Amazon Online India secured the fourth spot with 55443 ad impressions. Godrej Consumer Products and Cadbury India secured fifth and sixth place with 39623 and 38243 ad impressions respectively.

    Other top brands in the pecking order were as follows: Flipkart.com, Procter and Gamble, Colgate Palmolive India Ltd and Wipro.

    Top Brands:

    This week Amazon.in leads the chart with 36794 ad impressions, followed by Flipkart.com at the second spot with 32969 ad views.

    Last week’s top ranker Dettol Antiseptic Liquid slid down to the third position with 25456 ad insertions.

    The fourth and fifth spots were acquired by Lizol and Dettol Toilets Soaps with 19381 and 18675 ad insertions respectively.

    Surf Excel easy wash bagged the sixth spot with 16947 ad views.

    Other top brands in the pecking order were as follows: Glow & Lovely, Whitehat Jr, Myntra.com, Lux Toilet Soap.

  • BARC Week 36: Vi displaces Dettol as top brand

    BARC Week 36: Vi displaces Dettol as top brand

    NEW DELHI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 5 August 2020 and 11 September 2020.

    The data reflects the top 10 advertisers and brands across genres on India television, 2+ Individuals, NCCS All demonstrating ads that were inserted the most in the week 36 of 2020.

    Top advertisers:

    Hindustan Unilever continued to be the biggest advertiser this week it got 204159 impressions. It was followed by Reckitt Benckiser India which ranked second with 178524 ad impressions.

    Vi bagged the third spot with 66314 insertions. ITC & Godrej Consumer Products Ltd secured the fourth and fifth place with 42175 and 37332 insertions respectively.

    P&G bagged the sixth spot with 32717 ad insertions.

    Other top brands in the pecking order were as follows: Cadbury India, Colgate Palmolive India, P&G Home Productis, and Brooke Bond Lipton India.

    Top Brands-

    This week the newly launched Vi displaced Dettol Antiseptic Liquid from the number one position and emerged as the top brand with 66313 insertions.  

    Dettol Antiseptic Liquid took the second spot with 36400 insertions followed by Dettol Toilet Soaps with 21696 insertions. Dettol Liquid Soap bagged the fourth spot with 19586 ad impressions. 

    The fifth spot was acquired by Glow & Lovely Multivitamin with 15977 insertions.

    The sixth position was grabbed by Surf Excel Wash with 14434 ad insertions.

    Other top brands in the pecking order were as follows: Lizol, Dettol & Moms Soap, Amazon.in & Jeevansaathi.com