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MUMBAI: Reading the room just got more ambitious. Global market research firm Ipsos has unveiled a new long-term strategy aimed at putting the company back on...
NATIONAL: As India heads into 2026, a quiet but unmistakable shift is reshaping how relationships are formed and defined. A new nationwide survey by dating platform...
MUMBAI: The past has never looked so rosy. Despite being born decades after disco died, most people across 30 countries would rather have emerged into the...
MUMBAI: JioStar Entertainment is turning up the volume on India’s Connected TV (CTV) revolution with the launch of its first-ever CTV Playbook — a glossy, data-rich...
MUMBAI : Ipsos has officially acquired The BVA Family, ticking off all regulatory boxes and marking a major move to bulk up its capabilities in customer...
MUMBAI: If data is the new oil, Ipsos just laid the pipeline. Global research and advisory giant Ipsos has launched Total Access in India, a sweeping...
MUMBAI: Global market research giant Ipsos has unveiled Creative|Spark AI, a cutting-edge advertising evaluation solution that delivers insights on video advertisements within minutes, hitting the Indian...
MUMBAI — Indians rank among the world’s most progressive citizens in their views on gender equality, with 78 per cent believing in the importance of achieving...
MUMBAI: The world of market research and insights had its moment in the spotlight as the Market Research Society of India (MRSI) hosted the Golden Key...
MUMBAI; Global market research firm Ipsos has won two prestigious accolades at the Market Research Society of India (MRSI) Golden Key Awards 2024. The company shared...
MUMBAI: It’s a ‘where-to’ next for Ipsos in Australia! The global research giant has strengthened its foothold in the public sector with the acquisition of Whereto...
MUMBAI : The news is not so good for all of us who are part of the media. Our tribe ranks even below the police in terms...
Mumbai: Ipsos IndiaBus Happiness Monitor maps happiness quotient of Indians along the length and breadth of the country, across target groups, cohorts and demographics shows, largely...
Mumbai: Ipsos, one of the world’s leading market research companies, announces the launch of Ipsos PersonaBot, an AI-powered tool that allows organisations to ‘converse’ with personas...
Mumbai: Ipsos, one of the world’s leading market research companies, will be at Cannes Lions, the International Festival of Creativity, from 17 to 21 June 2024....
Mumbai: Ipsos, one of the world’s leading market research companies, announces the acquisition of Crownit. This company provides a mobile and online panel and data collection...
Mumbai: Ipsos, one of the world’s leading market research companies, powers its suite of innovation solutions with generative AI, enhancing the speed and success rate of...
Mumbai: Circa 2024 is a landmark year for world politics and elections when over four billion people will cast their vote in 70 plus countries. India...
Mumbai: Ipsos Global Advisor 31 country, love life satisfaction around the world survey shows interesting insights about urban Indians and their romantic life. India tops all...
Mumbai: A new survey by Ipsos on sustainability, in the backdrop of heightened emphasis on ESG and the quest to save the environment from further damage...
Mumbai: Weddings abound in India in December. There are an estimated 32 lac weddings in India around that time. Wedding celebrations are rarely muted in India....
Mumbai: Ipsos, one of the world’s leading market research companies, announces the acquisition of Behaviour & Attitudes (B&A), the largest Irish agency specialised in opinion and...
Mumbai: The September wave of Ipsos IndiaBus happiness monitor shows happiness has stayed steady in September with no change in happiness levels. However, 69 per cent...
Mumbai: According to the July 2023 report of Ipsos Essentials, at least two in three urban Indians polled, who do not own homes, are concerned they...
Mumbai: According to the latest Ipsos Affluent survey, BBC News is the number one online news brand consumed daily in India. The data reveals that BBC...
Mumbai: Ipsos, one of the world’s largest research companies, has announced the appointment of long-time Ipsos global executive Hamish Munro as its new APAC CEO, and...
Mumbai: According to the Ipsos Affluent survey, BBC News is the number one online news brand consumed daily in India. The data also reveals that on...
Mumbai: Market research company Ipsos India has announced the onboarding of Garima Mall and Pooja Doshi as executive directors, effective immediately. The duo will report to...
KOLKATA: Ipsos India spotting huge opportunity in the online research space due to the altered external environment has announced its commitment to driving online research in...
MUMBAI: Consumer Confidence of Indians in September has slipped 0.6 percentage points, according to the latest India Primary Consumer Sentiment Index (PCSI),as measured by Thomson Reuters,...
MUMBAI: Unemployment sits right at the top, as the biggest worry for Indians as well as global citizens, 3 months in a row – from May...
MUMBAI: Happy tidings for India; at least 73% Indians feel that India is headed in the right direction, a 3% climb from last round (in June)....
MUMBAI: Geeta Lobo, Ipsos Bengaluru Branch Head, has additionally donned two key hats – of India Ambassador for Ipsos Global Science Organization and Social Intelligence Analytics...
MUMBAI: According to a new survey by Ipsos, in partnership with the Policy Institute at King’s College, London, titled, ‘Age of Impunity – Global Attitudes to...
MUMBAI: 3 in 5 Indians (62%) view the impact of Automation positively, placing India 2nd in the pecking order among the 26 markets covered in the...
MUMBAI: The BBC Crossing Divides Global Surveyshows that while politics maybe a thorny issue, unlike popular perception, over half of urban Indians polled (55%) believe that...
MUMBAI: According to a new global survey by Ipsos in partnership with Centre for Ageing Better, Indians are most optimistic about Ageing, across all the 30...
MUMBAI: According to a new study by Ipsos that explores world’s food habits, insights about Indians are particularly interesting as they bust myths about food habits...
MUMBAI: Keeping in view Vincy Jathanna’s stellar performance in growing the business of Ipsos Observer in India, by manifold, Ipsos has decided to expand his role...
MUMBAI: Inshorts-Ipsos Diwali Poll shows that unlike the norm and the trend, Indians will not go ballistic with spends this Diwali and will be discretionary: 33%...
MUMBAI: Ipsos, world’s third largest market research company has hiredSreyoshi Maitrain a senior leadership position,as part of its Delhi Cluster. Designated Executive Director, she will also...
MUMBAI: 55% Indians feel they have access to quality healthcare, 31% rate it neither good nor poor, while 15% rate it as poor. Interestingly, India is...
MUMBAI: Ipsos has appointed Vivek Gupta as managing director to steer its Mumbai business. Gupta will report directly to Ipsos India CEO Amit Adarkar. In his...
MUMBAI: Ipsos, an independent market research company controlled and managed by research professionals, has released a study on Most Influential Brands (MIB) in India. Affluent Indians...
MUMBAI: Consumer Sentiment in India in July has surged by 2.3points over last month as per the Ipsos Primary Consumer Sentiment (Consumer Confidence) Index (PCSI) conducted...
MUMBAI: Combining its expertise in social intelligence with its strong heritage in product testing, Ipsos has launched Product Intelligence – a new state-of-the-art solution that enables...
MUMBAI: Huawei advanced to become the world’s 40th most valuable brand in 2017, up seven places from its position a year ago, according to the “Global...
MUMBAI: Kantar IMRB, a leading market research company, announced the appointment of Paru Minocha as the head of qualitative business Unit. She has taken over from...
MUMBAI: Kantar IMRB, a leading market research company, announced the appointment of Paru Minocha as the head of qualitative business Unit. She has taken over from...
MUMBAI: Ipsos has launched a new suite of tools to conduct location-based surveys in Asia-Pacific, starting with Japan and Australia. The new offering is powered...
