MUMBAI: While the FIFA fever has overtaken the world, over-the-top (OTT) platform Eros Now has launched an app dedicated to football lovers across the globe. The...
MUMBAI: Sports broadcasting is no ordinary business. Just ask Star India and Sony Network Pictures (SPN) India – who often slug it out against each other...
MUMBAI: Contributing more than half of the total TV viewership during the April-May period, the sports genre topped charts in Broadcast Audience Research Council (BARC) India’s...
MUMBAI: Fevi kwik’s Khushiyon ke chand pal and Swiggy’s No order to small won the top honours at the Star Re.imagine Awards, yesterday, for the excellence...
MUMBAI: Nuvoco Vistas Corporation, which is also know as Lafarge India Limited has launched its latest campaign for its popular brand Duraguard. Conceptualised around a simple...
MUMBAI: The recently concluded Indian Premier League (IPL) final, aired across 17 different channels on Star India’s bouquet in eight different languages was a smash hit....
MUMBAI: They helped Hotstar hit a world record for concurrent online viewing a few days ago with 8.26 million viewers in the IPL first qualifier game...
MUMBAI: Star India is taking the Indian Premier League (IPL) experience to other sports. After a phenomenal reception for using virtual reality (VR) in IPL 2018,...
MUMBAI: Guiltfree Industries Limited, the FMCG division of the RP-Sanjiv Goenka Group launched IPL’s longest ad this year for its healthy snacking brand Too Yumm! Endorsed...
MUMBAI: The closely fought Chennai Super Kings (CSK) vs Sunrisers Hyderabad (SRH) playoff game for Vivo IPL 2018 set a new record for India’s leading video...
MUMBAI: After having bought rights for almost all important sporting properties in India, Star India had the massive task to ensure that it sets a new...
MUMBAI: On the evening of 27 May, Star India wants to ensure you see nothing but IPL on your TV screens, no matter where you are...
MUMBAI: Oyo, India’s largest hospitality company, has inked its first team sponsorship with Royal Challengers Bangalore for this season of cricket’s magnum opus, T20. With this...
MUMBAI: This cricket season, Burger King has partnered with Mumbai Indians for its summer brand campaign ‘Great Burgers at Amazing Prices’. In an endeavour to further...
MUMBAI: At a time when the entire nation has been struck by cricket fever, leading travel marketplace ixigo has come out with an all-new brand campaign...
MUMBAI: Speaking during an analyst call focusing on 21st Century Fox’s investments in India, James Murdoch has said that this year’s investment by Star India into...
MUMBAI: According to a report by the Economic Times, the last leg of the ongoing Indian Premier League (IPL) may be televised on Hindi general entertainment...
MUMBAI: It seems that the kids’ segment of the television audience is immune to the charms of the Indian Premier League (IPL). When the T20 league...
MUMBAI: For the first time in its history, the IPL will witness mid-season transfers introduced by the governing council, allowing players to switch to a new...
MUMBAI: On 25 April 2018, the Ministry of Information and Broadcasting (MIB) issued a notice mandating all TV channels broadcasting live sports of “national importance” to...
MUMBAI: Endemol Shine India (Endemol Shine), best known for producing shows such as Bigg Boss, Master Chef, Khatron Ke Khiladi and Dance India, has a lot...
MUMBAI: Advertisers are soon going to get a boost through outdoor TV measurement ratings. The Broadcast Audience Research Council (BARC) is going beyond traditional TV viewing...
MUMBAI: It is that time of the year when general entertainment channels (GECs), across languages, face the jitters over viewership numbers with the Indian Premier League...
MUMBAI: The Kolkata Knight Riders (KKR) is a franchise cricket team representing the city of Kolkata (West Bengal) in the Indian Premier League (IPL). The team,...
Mumbai, April 6, 2018: Co-founder & Director, Rahul Sarangi is the First Indian invited to be on the panel of Spot the Talent (Formats) @ MIP...
MUMBAI: Come summer and fans and air conditioner category has its sleeves rolled up to create brand visibility and awareness. It is the time when sales...
MUMBAI: Star India has made history by making two of the biggest bids for acquiring cricket rights in India—for the coveted Indian Premier League (IPL) along...
MUMBAI: Telecom operator Bharti Airtel, under instruction from the Delhi high court, has agreed to modify its ongoing ad campaign of promising “live and free access”...
MUMBAI: No longer do people have to stand outside shops on the streets to catch the cricketing action when they’re not at home. Technology has brought...
MUMBAI: From only speaking in English to including Hindi to now giving each region a voice in its own language, cricket commentary in India has progressed...
MUMBAI: Indian Premier League,heading into the 11th successive season, has set many commercial benchmarks.A total of 694 cricketers have been offered professional contracts worth more than...
MUMBAI: With the biggest cricketing tournament of the country waiting to commence over the weekend, Star India is lining up a list of new technological additions...
MUMBAI: The Great Gambler. The Decisive Risk Taker. If there are sobriquets, which can be attached to Fox Asia president and Star India CEO Uday Shankar,...
MUMBAI: For the first time in the Indian Premier League’s (IPL) history, one of the biggest cricketing bonanzas in the world will be aired by India’s...
MUMBAI: This year, Burger King is joining the cricket frenzy in India with the launch of a targeted brand campaign and a partnership with current crown-bearers...
MUMBAI: While the country is deciding which team to cheer for this IPL season, Turner India’s kids’ entertainment channels, Cartoon Network and POGO, are all set...
MUMBAI: Eros Now has made its debut in IPL 11 as the title sponsor of Virat Kohli-led Royal Challengers Bangalore (RCB). The digital venture of Eros...
MUMBAI: Homegrown electronics brand Onida, a part of Mirc Electronics, was one of India’s most recognised and acclaimed brands in the early 90s and 2000s. Its...
MUMBAI: As the excitement and anticipation surrounding the eleventh season of the Indian Premier League (IPL) builds up, express parcel service provider DTDC has announced its...
MUMBAI: With just two days for the gripping cricketing action-entertainment of the much anticipated VIVO IPL 2018 to begin, Star India has unveiled yet another feisty...
MUMBAI: In a bid to further beef up anti-corruption initiatives during IPL, the Board of Control for Cricket in India (BCCI) has appointed retired top cop...
MUMBAI: Universal Sportsbiz Pvt Ltd (USPL) has announced that WROGN and IMARA will be the official lifestyle partners for team Royal Challengers Bangalore (RCB), the Bangalore...
MUMBAI: This IPL, Star India’s streaming platform Hotstar will launch Watch’NPlay game, a skill-based game wherein a user gets to test his/her cricket knowledge and expertise...
MUMBAI: Even before the onset of the T20 season, News 18 Sports (including CricketNext), has raced ahead to #2 with an all-time high traffic of 10.075...
MUMBAI: Hotstar has come up with a pleasant announcement for sports lovers with new annual sports subscription package. With an annual of Rs 299, subscribers can...
MUMBAI: Nokia is back after an absence of three seasons at the Indian Premier League (IPL) and has reunited with former partner Kolkata Knight Riders (KKR)...
MUMBAI: Direct-to-home (DTH) operator Airtel Digital TV and Star India, in the aftermath of a public spat, have joined hands and reached an agreement. “Airtel Digital...
MUMBAI: With great customer service at the core of its philosophy, Vodafone India has developed new age digital experiences for its 210 plus million customers. Vodafone...
MUMBAI: Kansai Nerolac Paints Ltd (KNPL), one of the leading paint companies in India has announced its continued association with the most followed sports extravaganza in...
MUMBAI: Hotstar, the video streaming platform from Star India, has launched Hotstar AdServe – a self-service ad tool aimed at empowering advertisers. With the introduction of...