MUMBAI: Multiplex chain, Inox has launched its merchandise range, available through its website and mobile app. Inox patrons will now have an array of official and...
Mumbai: Even as the pulsating IPLT20 tournament has entered the playoff stage, Disney Star India has announced that it’s going to add to cricket lovers’ excitement...
Mumbai: UAE’s T20 League has announced that Knight Riders Group has acquired the rights to own and operate the Abu Dhabi franchise and will set up...
Mumbai: The Board of Control for Cricket in India (BCCI) has appointed TCM Platform as the agency that will conceptualise and execute the Tata IPL 2022...
Mumbai: The grocery delivery app Zepto has launched its latest brand campaign at the IPL which made it the most talked about brands. Created by L&K...
Mumbai: Gigabyte Technology and its gaming brand ‘Aorus’ the associate sponsor of Lucknow Super Giants have launched the team’s metaverse. It is the first of its...
Mumbai: This season, the Indian Premier League (IPL) franchise Punjab Kings revenue will grow by 20-25 per cent. This will be a mix of central revenue...
Mumbai: Media conglomerate Viacom18 has big plans to create a splash in the sports broadcasting space. The aim is to have nine to ten channels including...
Mumbai: The iconic brand from Mondelez India, Cadbury 5 star has signed up the third umpire as its brand ambassador and has launched its latest campaign...
Mumbai: The champions of the inaugural edition of the Indian Premier League (IPL) Rajasthan Royals have attracted investment from US athletes basketball player Chris Paul and...
Mumbai: The Indian cricket fever is well-known across the globe. The cricket mania has touched highs with the Indian Premier League (IPL). Since its launch 15...
Mumbai: IPL franchise Mumbai Indians (MI) has launched its team anthem titled “MI MI Bol Ke, Khelenge Dil Kholke.” The anthem comes as an addition to...
Mumbai: With IPL 2022 happening in full swing, cricket fever is on everyone’s mind. Amazon Alexa too joined the fervour with a new feature of live commentary....
Mumbai: Audio streaming platform Spotify India has rolled out a new multilingual campaign to leverage the ongoing Indian Premier League (IPL) season. The marketing campaign has been...
Mumbai: Viral Fission’s content arm Studio TBH has announced its collaboration with Mumbai Indians. This partnership aims to engage with the gen-z audience through relatable, wholesome, and trendy...
Mumbai: Indian Premier League (IPL) is undisputedly the most captivating and prominent cricket league in India and a handful of other countries. Thanks to its growing...
Mumbai: With IPL 2022 around the corner, online multi-gaming platform A23 India has launched its latest marketing campaign with brand ambassador Shah Rukh Khan. The A23...
Mumbai: One Moto India – a British brand of premium EVs in India has announced that it will be the associate sponsor of the Rajasthan Royals...
Mumbai: The mobile users now look for more interactive, social experiences on their smartphones during live IPL matches, according to the report titled ‘IPL and the...
Mumbai: 2021 has bounced back with a substantial double-digit spike, delivering an all-time high of 1824 million seconds of ad volumes during the year. This translated...
Mumbai: According to a recent study ‘Can OTT sports platforms shake up the broadcast landscape’ by data and analytics firm Ampere, the growing number of pure-play...
Mumbai: Advertising expenditure in the Asia Pacific is expected to grow by 5.9 per cent, with India being the fastest-growing market globally at 14.6 per cent,...
Mumbai: Business conglomerate Tata Group is all set to replace Vivo as the title sponsor for the Indian Premier League (IPL) next year, said the league chairman...
Mumbai: Games24x7’s fantasy sports platform, My11Circle has signed up with RP-Sanjiv Goenka group’s newly announced Lucknow franchise as the official title sponsor. The three-year deal will...
Mumbai: WATConsult, an Isobar Company and the hybrid digital agency from dentsu India, has bagged the digital creative mandate for Cricbuzz Plus. The agency will handle...
Mumbai : Kolkata-based business tycoon Sanjiv Goenka’s RPSG Group has won the bid for Lucknow franchise for a whopping Rs 7090 crore while international equity investment...
Mumbai: Multi-lingual micro-blogging platform Koo has announced its new campaign #SabseBadaStadium for the upcoming T20 World Cup 2021. Through this campaign, Koo aims to provide an immersive and hyperlocal...
Mumbai: In a move to capture the cricket momentum to build reach among millennials and Gen Z, credit card challenger brand slice has launched its first ad...
Mumbai: E-sports platform Mobile Premier League (MPL) is back with its IPL campaign Hai Akal Khelo MPL with a series of new digital films titled ‘Mind Blowing’. The...
Mumbai: Telecom major Bharti Airtel Ltd (Airtel) has unveiled its new prepaid mobile plans that come with high-speed data, unlimited calling, daily SMS benefits as well...
Mumbai: It’s September. And, there is palpable anticipation tinged with hope, as the country gears up for yet another festive season in the post-pandemic world. Onam...
New Delhi: Defending champions Mumbai Indians will take on Chennai Super Kings on 19 September when the much-awaited edition of the Indian Premier League (IPL) 2021...
New Delhi : Kolkata Knight Riders’ (KKR) head of marketing, Kaustubh Jha has moved on after over two years stint with the Indian Premiere League (IPL)...
Mumbai: The Board of Control for Cricket in India (BCCI) has decided to resume the remainder of the suspended edition of the 14th Indian Premier League...
KOLKATA: The pandemic has brought live sports to a standstill across the world for a brief period. Despite the re-start of major sporting events, most tournaments...
KOLKATA: When the Board of Cricket Council of India (BCCI)’s announced on 4 May, that it is indefinitely suspending the Indian Premier League (IPL) mid-way, the...
KOLKATA: What does India love to watch? Cricket, especially the Indian Premier League (IPL) which continues to remain top of the chart. Despite being suspended mid-way...
KOLKATA: The Indian Premier League (IPL) going into limbo due to the current Covid2019 crisis has thrown up a whole host of problems for the stakeholders...
Mumbai: Let’s face it – globally cricket is not the most popular sport. The ICC, cricket’s global governing body of cricket was founded in 1909 in...
KERALA: Board of Control for Cricket in India (BCCI) president Sourav Ganguly has revealed that the governing body will incur a loss of Rs 2,500 crore...
KOLKATA: After a span of two years, the Indian Premier League (IPL) kicked off on home soil with much pomp and show during the quarter when...
KOLKATA: Television advertising is expected to bounce back this year, courtesy a power-packed live sports line-up. While the January-March period has been exceptionally good for the...
KERALA: With the ongoing edition of the Indian Premier League (IPL) 2021 suspended indefinitely due to the devastating second wave of Covid2019, the fate of the...
KERALA: When the first positive case of coronavirus infection was reported in Wuhan, China in late 2019, no medical expert in the world thought that this...
MUMBAI: The IPL match between Kolkata Knight Riders (KKR), and Royal Challengers Bangalore (RCB) that was scheduled to be played on3 May has been postponed, as...
NEW DELHI: Fashion e-commerce platform Ajio has released a film for the IPL season highlighting its wide range of offerings which extends from premium to popular...
KOLKATA: Fantasy sports platform Dream11 has joined forces with the global sports brand Puma to launch its first athleisure collection in India. The two sporting powerhouses...
MUMBAI: Chinese electronics company Anker has roped in Washington Sundar as its brand ambassador. From now, Sundar will helm all major campaigns for the brand across...
MUMBAI: Fantasy cricket app Gamezy has launched a new IPL campaign featuring brand ambassador KL Rahul, which revolves around the thought, “Play Fantasy Cricket Hatke.” The new...
MUMBAI: The T20 extravaganza, popularly known as the Indian Premier League (IPL) is finally here. After hosting the thirteenth edition of the league in UAE due...