Tag: IPG Group

  • Wanindu Hasaranga to lead homegrown stars in LPL’s fifth edition

    Wanindu Hasaranga to lead homegrown stars in LPL’s fifth edition

    Mumbai: The fifth edition of the much-awaited Lanka Premier League (LPL) will begin on 1 July with a host of international and Sri Lankan stars in action across three weeks of pulsating T20 action at three iconic venues.

    Some of the marquee international names from the five LPL franchises include Kiwi all-rounders Glenn Phillips and Mark Chapman, Bangladesh pacers Mustafizur Rahman and Taskin Ahmed, Pakistan stars Shadab Khan and Agha Salman, West Indies veterans Andre Fletcher and Fabian Allen as well as the famed Afghanistan spinners Mohammad Nabi, Mujeeb Ur Rehman and Noor Ahmad, and the South African duo of Rilee Rossouw and Reeza Hendricks.

    The Sri Lankan presence in LPL 2024 is equally star-studded, with the likes of Wanindu Hasaranga, Angelo Mathews, Isuru Udana, Maheesh Theekshana and Kusal Mendis among a host of other national team heavyweights.

    “The Lanka Premier League continues to highlight the exceptional talent of our cricket players, providing fans with yet another opportunity to see their favorite stars in action. As we embark on this significant fifth season, I extend my best wishes to all the participants, stakeholders, and our cherished fans,” said Lanka Premier League tournament director Samantha Dodewala.

    The league stage will run from 1 to 16 July, with the five teams – Colombo Strikers, Dambulla Sixers, Galle Marvels, Jaffna Kings and Kandy — taking on each other twice during this period at the three iconic venues – the R Premadasa International Cricket Stadium in Colombo, the Rangiri Dambulla International Cricket Stadium in Dambulla and the Pallekele International Cricket Stadium in Pallekele, Kandy.

    IPG Group founder and CEO Anil Mohan Sankhdhar, the official rights holder of LPL 2024, stated, “The past four years have seen the Lanka Premier League garner an overwhelming response from the global cricket community, with fans eagerly watching some of the sport’s biggest stars. As we enter our fifth season, I am confident that the LPL will not only continue to thrive but also provide an unparalleled platform for homegrown talent to rise and shine.”

    The playoffs, to be played at the R Premadasa International Cricket Stadium in Colombo, will begin on 18 July, with the final scheduled on 21 July.

    For further information, please visit https://www.instagram.com/lplt20/?hl=en

  • Sony Sports to telecast Lanka Premier League starting Dec 5

    Sony Sports to telecast Lanka Premier League starting Dec 5

    Mumbai: Sony Pictures Networks India (SPNI) has returned as a broadcast partner for the second edition of the Lanka Premier League (LPL). The broadcast network has signed an agreement with the official franchise and broadcast holder of LPL – the IPG Group. 

    The agreement between Sony Pictures Networks India and the IPG Group includes the television and digital transmission of the LPL, which is set to be played between 5 December and 23 December.

    All Lanka Premier League matches will be telecasted live between Sony Six and Sony Ten channels and livestreamed on its on-demand OTT platform, SonyLIV.

    ‘The appetite for cricket in India is huge and our aim is to bring the best of international cricketing action to our fans in India. With the onboarding of the Lanka Premier League, we want to provide our viewers with some high-energy T20 cricket throughout December,” said SPNI chief revenue officer of distribution and head of sports business Rajesh Kaul.

    The LPL will witness a host of cricketing stars such as West Indies legend Chris Gayle, former India fast bowler Irfan Pathan, former Pakistan captain Shahid Afridi, and former South Africa captain Faf du Plessis in action. The competition will also see Sri Lanka T20 stars such as Charith Asalanka and Wanindu Hasaranga showing their mettle. Asalanka scored 231 runs in the ICC Men’s T20 World Cup, while Hasaranga picked up 16 wickets in the tournament.

    “We are ecstatic to welcome Sony Pictures Network as a broadcast partner to the Lanka Premier League once again,” said Dubai-based production giant IPG founder and chief executive officer Anil Mohan. “We are confident that Sony will achieve an even higher reach in terms of the audience in the upcoming season and we look forward to a long and fruitful association.”

  • Supreme TV to telecast LPL in Sri Lanka

    Supreme TV to telecast LPL in Sri Lanka

    Mumbai: Sri Lankan TV channel Supreme TV has acquired the exclusive rights to broadcast the Lanka Premier League (LPL) in Sri Lanka, from the IPG Group, the official franchise and broadcast holder. According to a statement, Sony will continue to be the official broadcaster of the league in India.

    The multi-year agreement, positioned as one of the biggest broadcast deals so far in Sri Lanka will help LPL penetrate deep into every nook and corner of the country and Supreme TV is committed to play an integral part in the television and digital transmission of the LPL starting from the second season, said the statement.

    “Supreme TV has become a household name and it is the fastest growing Sinhala Language channel in Sri Lanka with special focus on sports and entertainment,” said Supreme TV chairman RM Manivannan. “At a time when our nation is going through a challenging period due to the Covid-19 pandemic, LPL comes as a breath of fresh air to infuse positivity and regain its character as a sport loving nation. LPL brings to the island the revolutionary concept of franchise T20 cricket which features international cricketers of repute pitched along with our own leading cricketers, not to mention the budding ones who greatly learn from this exposure. One of my biggest hopes is  that young and upcoming cricketing talent that our country has always been blessed with, uses this opportunity to harness their talent and soon start to compete for selection in the national side.”

    “LPL is a great opportunity given to Sri Lankans to see many cricketing stars in action, whilst passionately supporting their preferred team all in our turf. Supreme TV considers it a great privilege to take this rare entertainment to all Sri Lankans – the urban elite, as well as to every village, with their strong island wide coverage for a continuous period of almost a month. For a cricket loving nation, which is slowly disengaging from the pandemic at this moment, opportunity to enjoy the high quality second season from home is probably the best year end gift,” he added.

    The inaugural edition of the LPL which was played in a bio-secure bubble at the Mahinda Rajapaksa International Cricket Stadium in Hambantota from 26 November till 16 December, 2020, reached a cumulative audience of 557 million people through TV, digital-social space, and traditional media outlets. Sponsors enjoyed a media evaluation (visibility) of $54.5 million and title sponsor My11Circle enjoyed a ROI of 9.85 times. Winner of the first edition of LPL, Jaffna Kings tops the valuation chart with $3.98 million, followed by Galle Gladiators ($3.82 million), Dambulla Vikings – now Dambulla Giants, ($3.54 million), Colombo Kings ($3.44 million), and Kandy Tuskers ($3.19 million).

    “It gives me immense pleasure to welcome on board Supreme TV as our broadcast partner of the prestigious Lanka Premier League and I can confidently say that this association is a great testament to the brand LPL,” said Dubai-based IPG Group’s founder and CEO Anil Mohan. “In the first edition, from Sri Lanka alone we garnered a total viewership of 1.9 million which is quite significant. Our first season was big success and with the addition of Supreme TV, we will only grow bigger.”

    As per the statement, the LPL matches which were telecast live by Sky Sports, Sony Sports Network, Geo, PTV, and Willow TV, ITN in Sri Lanka, India, Pakistan, Bangladesh, UK, US, Canada, Ireland, and New Zealand saw 155 million people tuning in to catch live action. On social media, it achieved a reach of 218 million and LPL found 133,478 mentions as the League came alive with each and every match with some scintillating performances on the ground.