Tag: Internet Users

  • DTH subscribers grow in June quarter, Tata Sky maintains lead in pay TV genre: Trai

    DTH subscribers grow in June quarter, Tata Sky maintains lead in pay TV genre: Trai

    Mumbai: The number of pay DTH subscribers has increased from 68.57 million to 68.86 million during the April-June quarter in addition to subscribers of DD Free Dish, said Telecom Regulatory Authority of India (Trai) in its latest ‘Indian Telecom Services Performance Indicators’ report.

    Tata Sky continued to maintain the lead in the pay-TV genre with a share of 33.37 per cent, followed by Bharati Telemedia with 25.76 per cent, Dish TV India with 23.45 per cent and Sun Direct TV with 17.41 per cent. 

    According to the report, Reliance Jio Infocomm was the market leader in the access provider segment with 440.59 million subscribers and 36.64 per cent market share. It added 14.34 million telephone subscribers at the end of June.

    Bharti Airtel saw a marginal decline in subscribers from 357.17 million to 357.05 million. Vodafone Idea subscriber base also declined from 284.23 million to 273.88. Similarly, BSNL, MTNL, Tata Teleservices, Reliance Communication, and Quadrant lost subscribers in the quarter.

    The internet subscriber base in India grew from 825.30 million to 833.71 million at the end of June. This internet user base comprises 23.58 million wired subscribers and 810.13 million wireless subscribers. Out of the total internet base, 97.09 per cent are using mobile devices and 95.09 per cent are using broadband services to access the internet.

    BSNL is the leader in wired internet subscribers with a 25.57 per cent market share and 6.03 million subscribers followed by Bharti Airtel with 3.37 million subscribers. Reliance Jio holds a 59.901 per cent market share in the wireless internet subscriber base with 436.69 million subscribers followed by Bharti Airtel with a 26.76 per cent share.

    The top five service areas in terms of internet subscriptions (wired+wireless) are Maharashtra (71.21 million), Andhra Pradesh including Telangana (64.38 million), U.P.(East) (63.50 million), Bihar (56.81 million), and Tamil Nadu (56.41 million).

    The broadband internet subscriber base increased from 778.09 million to 792.78 million between March-June. Narrowband internet subscriber base decreased by 13.30 per cent from 47.21 million to 40.93 million.

    The top five broadband (wired+wireless) service providers in terms of subscribers are Reliance Jio (439.91 million), Bharti Airtel (197.10 million), Vodafone Idea Ltd (121.42 million), BSNL (22.69 million), and Atria Convergence (1.91 million).

    The top five narrowband (wired+wireless) service providers in terms of subscriber base are Bharti Airtel (23.05 million), Vodafone Idea Ltd (14.72 million), BSNL (3.01 million), MTNL (0.09 million), and You Broadband (0.01 million).

    In the wired narrowband segment, You Broadband India Pvt Ltd holds 26.23 per cent market share with 0.01 million subscribers followed by Foxtel Telecommunications Pvt. Ltd. with 0.007 million subscribers. In the wireless narrowband segment, Bharti Airtel holds a 56.40 per cent market share with 23.05 million subscribers followed by Vodafone Idea Ltd with 14.72 million subscribers.

    The total number of VSAT subscribers decreased from 293,632 to 289,392. Hughes Communication Limited continues to be the market leader with 44.83 per cent share in VSAT with a subscriber base of 129,724 followed by Tatanet Services with 74,704. Hughes Communication Ltd, added the maximum number of VSAT subscribers at 2344 whereas Bharti Airtel, BSNL, and Infotel Satcom saw a decline in their VSAT subscribers during the quarter.

    The number of private satellite TV channels increased from 901 to 915. The ministry of information and broadcasting has granted 16 channels permission for uplinking only, 70 for downlinking only and 829 for both uplinking and downlinking. There are 346 pay channels out of which 252 are standard definition and 94 are high-definition channels. The remaining 569 channels are free-to-air.

    There are 1731 MSOs registered with Trai out of which only 12 MSOs and one HITS operator have a subscriber base greater than 1 million.

  • Internet user growth in India touches 566 mn

    Internet user growth in India touches 566 mn

    MUMBAI: India’s internet user growth continues with the estimated number reaching 566 million as of December 2018. Kantar IMRB today revealed the data in its ICUBE 2018 report on digital adoption and usage trends in India. The report also predicted double-digit growth in 2019 as well leading to 627 million users by the end of this calendar year.

    493 million Indians, 88 per cent of the total user base, are regular users, having accessed internet in the last 30 days. According to the report, 293 million active internet users reside in urban India and there are 200 million active users in rural India. 97 per cent of users use mobile phone as one of the devices to access the internet.

    Interestingly, rural India is now on the driver seat of this growth story. Rural India registered a 35 per cent growth in internet users over the past year while urban India witnessed 7 per cent growth reaching 315 million users in 2018. Currently, there are 251 million internet users in rural India that is expected to reach 290 million by the end of 2019.

    “The internet is transforming the way consumers and marketers interact with each other in today’s digital world. Kantar IMRB’s ICUBE, which has tracked the digital evolution in India for last 20 years, provides key measurement metrics necessary for planning any digital marketing or communication initiative. ICUBE continues to provide government, policy makers, digital businesses, marketers and communication specialists the intelligence necessary to stay on top of the developments across different facets of digital platforms and services,” Kantar South Asia CEO Preeti Reddy said.

    The gender digital divide is now reducing as the Kantar ICUBE 2018 reports that women today comprise 42 per cent of total internet users. Female users are not merely present on the internet but equally active on digital platforms.

    “The latest edition of Kantar IMRB ICUBE report shows that today the digital base in India is growing by over 75 million users each year – as much as the entire population of Germany! It is fascinating to note that the digital revolution is now sweeping small towns and villages perhaps driven by increased accessibility at affordable data costs. What is also particularly interesting, is the increase in the usage of digital in rural India, where more than two-thirds of active internet users are now accessing the internet daily to meet their entertainment and communication needs. Marketers have a big opportunity today where they can use digital to reach their consumers – both in urban and rural India,” Kantar IMRB media and digital managing director Hemant Mehta commented.

  • 88% of Indian internet users “share” social media content monthly: Ipsos Study

    MUMBAI: About nine in ten (88 per cent) online consumers in India indicate that in the past month, they have shared some type of content on social media sites compared to 71 globally. The findings reflect a new poll of 18,150 respondents conducted by Ipsos OTX – the global innovation center for Ipsos, the world’s third largest market and opinion research firm. About one in ten (12 per cent) indicate they ‘haven’t shared any content in the past month’. 

     

    The most popular shared item found in the poll is pictures, as about six in ten (58 per cent) indicate they have shared pictures online in the past month. Following next are: ‘my opinion’ (56 per cent), ‘links to articles’ (37 per cent), a ‘status update of what/how I’m doing’ (36 per cent), ‘news items’ (34 per cent), ‘something I like or recommend, such as a product, service, movie, book, etc.’ (32 per cent), ‘status update of what I’m feeling’ (29 per cent), ‘video clips’ (29 per cent), ‘links to other websites’ (27 per cent), ‘reposts from other people’s social media posts’ (25 per cent), ‘plans for future activities, trips, plans’ (17 per cent) and ‘other types of content’ (15 per cent). 

     

    Of the online consumers, those from Turkey (93 per cent) are most likely to indicate they have shared any content online in the past month, followed nine in ten in each of: Mexico (89 per cent), Brazil (88 per cent), India (88 per cent), Indonesia (88 per cent), Argentina (86 per cent), South Africa (86 per cent) and China (85 per cent). This group of highly engaged content-sharers is followed by Russia (79 per cent), Saudi Arabia (78 per cent), Spain (75 per cent), Hungary (83 per cent), South Korea (73 per cent), Italy (71 per cent), Poland (64 per cent) and Sweden (64 per cent) rounding out the middle of the pack. The lower groups of social media sharers begin with Australia (63 per cent), Belgium (62 per cent), the United States (60 per cent), Canada (59 per cent), Great Britain (58 per cent), France (49 per cent), Germany (44 per cent) and Japan (30 per cent). 

     

    As for demographics, Indian citizens indicated that those under the age of 35 (92 per cent) are most likely to share any type of content on social media sites, in particular when compared with those aged 35 to 49 (86 per cent) and those 50 to 64 (78 per cent). Women (88 per cent) appear somewhat more likely than men (89 per cent) to have shared some content in the past month.