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NEW DELHI: The broadcasting industry had already been reeling under the impact of the Covid2019 pandemic when the Mumbai police came down on it, hard. On...
The broadcast industry currency Tam ratings has been in the line of fire lately. Zee Telefilms and Sahara One have pointed fingers at the agency recently...
Whatever may be their shortcomings perceived or otherwise, data that ratings agencies provide still give the best possible understanding of the viewing profile was a point...
The clock is ticking for the entry of a new ratings currency. Market research agency ORG Marg’s Intam data, the older of the two established ratings...
Reliability in the peoplemeter system is what the industry is crying for and US-based Arbitron Inc. is promising just that. It has successfully completed the first...
Bowing to a long-standing demand from the industry that there should only be one rating system, market research agencies AC Nielsen’s TAM Media Research and ORG...
The Indian Broadcasting Foundation, which met yesterday to discuss the TRP issue, has set up a committee to go into the issue, it has been revealed....
It’s all happening at the Indian Broadcasting Foundation. The representative body of broadcasters is meeting today at 6:00 pm at The Club in Mumbai’s western suburb...
The alleged TRP scam has literally become a case of the right hand not knowing what the left is up to. Chaos reigned when the TAM...
CNBC’s revelations on possible “rating fudge” are significant since priorities of television in India are set by Television Rating Points (TRPs). “Stunned”, “shocked” and “damaging” are...
A poll run on indiantelevision.com over the past seven days has revealed that industry believes that all is not okay with the ratings delivered by Intam...
The Media Research Users Council (MRUC), in its response to the controversy surrounding the leakage in television panel lists in Mumbai on Monday and subsequently in...
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