Mumbai: Meta has today unveiled key consumer behavior findings from two studies focused on the beauty and the fashion segments in India. The two studies reveal...
MUMBAI: Zoomcar announced the success of its marketing campaign #BeatPeZoomkar with over 50 upcoming rappers in India. Zoomcar revealed that the marketing campaign turned out to...
Mumbai: Hindustan Lever (HUL) has emerged as the top advertiser in week 50 (11 December to 17 December) in the recently released weekly Barc data. The...
Mumbai: According to recently released Broadcast Audience Research Council (Barc) data, Hindustan Lever Ltd was the top advertiser in week 49 (4 December to 10 December). The FMCG...
MUMBAI: Even as the economy and businesses were reeling under the global upheaval in 2020, there were some that saw an opportunity in the disruption and...
If you think it’s too early to plan influencer marketing strategies for 2021, then you’re wrong. The marketing and PR industry has grown by leaps and...