Tag: Infosys Topaz

  • Infosys breaks into BrandZ top 100 again, surges 34 per cent in value and earns U.S. trust badge

    Infosys breaks into BrandZ top 100 again, surges 34 per cent in value and earns U.S. trust badge

    MUMBAI: In a market that doesn’t blink twice before dethroning legacy players, Infosys has quietly secured its place at the high table. The Bengaluru-based IT giant has once again featured in Kantar’s BrandZ Top 100 Most Valuable Global Brands list for 2025, clocking a 34 per cent surge in brand value and securing the #73 spot globally.

    This marks Infosys’ fourth consecutive year on the list and its firm footing among the top five per cent of most trusted brands in the United States. The recognition, based on Kantar’s extensive marketing analytics, reinforces Infosys’ growing brand equity amidst a global tech shake-up led by AI, cloud and digital reinvention.

    “Our efforts are relentlessly focused on building Infosys into one of the most respected IT services brands in the world, differentiated by our expertise and innovation in helping our clients navigate an AI-first world. Even as we evolve to remain relevant to the changing needs of our stakeholders, our brand remains unchanging in its commitment to live our purpose – amplifying human potential and creating the next opportunity for all”, said Infosys GCMO Sumit Virmani.

    The company’s AI-driven growth narrative is spearheaded by its sub-brands: Infosys Topaz for enterprise AI, Infosys Cobalt for cloud services, and the newly introduced Infosys Aster for AI-fuelled marketing solutions. Earlier this year, Brand Finance ranked Infosys among the top three IT services brands globally and declared it the fastest-growing brand in the sector over a five-year period.

    “By drawing on the depth of BrandZ’s database over the last quarter of a century, our insights show that with the right level of investment and strategic focus, brands have huge potential to drive growth for their owners”, said Kantar BrandZ head Martin Guerrieria. “The growing demand for AI technologies puts Infosys in a prime position to capitalise on its brand value and the trust it has earned with its growing customer base”.

    Beyond balance sheets, Infosys has maintained its image as a responsible corporate citizen. Through Infosys Foundation, the company supports healthcare, education, sustainability and women empowerment. Its Springboard initiative has offered free digital learning to over 12 million people globally. Infosys continues to remain carbon neutral and was once again recognised in 2025 by Ethisphere as one of the world’s most ethical companies.

  • Infosys turbocharges Formula E with AI-powered stats centre

    Infosys turbocharges Formula E with AI-powered stats centre

    MUMBAI: Infosys has launched an AI-powered Formula E stats center to electrify fan engagement for the world’s premier all-electric racing championship. The digital services giant has partnered with the ABB FIA Formula E World Championship to create an interactive platform that transforms complex racing data into digestible insights for motor racing enthusiasts.

    The new platform, powered by Infosys Topaz, uses generative AI to deliver dynamic stat cards and AI-generated narratives across Formula E’s decade-long history. Fans can track their favourite drivers and teams through current and past seasons via a trendy bubble chat format that serves up curated questions about stellar performances and key milestones.

    Says Formule E chief executive officer Jeff Dodds,:  “Fans are at the heart of what we do, and we’re thrilled to offer them a new and engaging way to connect with the sport. As our first technical partnership with Infosys, we’re showcasing how innovation and technology can elevate the experience for everyone who loves Formula E, by making race data more accessible and easier to understand. Fans will be able to  follow their favorite driver and team with in-depth insights and track their performance over the seasons ahead.”

    The tech partnership coincides with Formula E’s introduction of the lightning-quick Gen3 Evo vehicle in Season 11. This engineering marvel accelerates from 0-60 mph in a jaw dropping 1.82 seconds—30 per cent faster than current Formula 1 cars—while maintaining the championship’s commitment to environmental responsibility.

    Adds Infosys EVP & chief marketing officer  Sumit Virmani: “Our partnership with Formula E
    proves how technology can revolutionize fan engagement. The AI-powered Stats Center, fueled by Infosys Topaz, transforms raw data into compelling narratives, offering fans an immersive journey through driver and team performance, celebrating key milestones and unlocking compelling stories. From dynamic stat cards that adapt to the race timeline to an AI companion that prompts engaging questions, we’re supercharging the Formula E fan experience, making its rich history, and exciting present more accessible and engaging, ultimately raising the bar for digital fan engagement.”

    Infosys has also helped shift Formula E’s central datalake to Google Cloud, creating a robust architecture for the racing series’ marketing, business intelligence and sporting operations.

    The collaboration represents another lap in Formula E’s race to combine cutting-edge motorsport with sustainable innovation, giving fans more reasons to get charged up about the electrifying championship.