MUMBAI: PR and influencer marketing agency, Glad U Came has bagged the PR mandate for Indulgeo Essentials, a luxury organic skincare and haircare brand. The Mumbai-based agency’s team will be handling brand enhancement and influencer engagement for the brand.
The agency’s key responsibilities will include strategic counselling and planning, an integrated communication programme that includes strategic media and influencer engagements, and building an influential community, said the brand in a statement.
Commenting on the collaboration, Indulgeo Essentials founder Supriya Malik said, “The goal of Indulgeo Essentials is to provide effective solutions for concerns like alopecia, acne, hairfall, pigmentation, and many more skin and hair related hassles with the purest and natural ingredients. In this journey of spreading awareness and providing efficacious solutions, we have held the hand of Glad U Came to convey our ideas to the world and we are sure that this collaboration will give better results than expected.”
Glad U Came founder Maddie Amrutkar added, “As we are India’s fastest growing PR agency, our mission is to provide the best of the best to the brand and spread its ideology with our sheer communication strategies. Collaborating with an authentic brand like Indulgeo Essentials will be proved as one of the most fruitful events for both of the organisations. “