ITV

Tag: indiantelevision.com

  • Vidnet 2022: Industry experts to come together to evaluate the way ahead for the OTT sector

    Vidnet 2022: Industry experts to come together to evaluate the way ahead for the OTT sector

    The over-the-top (OTT) landscape is growing significantly in India and new paid features are increasing regularly. Time spent viewing content on OTT has surged and viewers are looking out for new choices & innovative content. Despite the changes and increase in prices, the viewers are still subscribing to different OTT platforms currently. We expect the scenario to boost further as the consumers are looking forward to the growth of OTT based content and streaming services in India.

    Indiantelevision.com has come up with an insightful two-day long VIDNET Summit to understand the changes in the OTT space and evaluate its way forward. The event will take place between 20-21 April 2022 at Sahara Star Hotel, Mumbai.

    The changing OTT ecosystem will certainly grow further as there will be new partnerships, new relationships and new opportunities, which will further emerge eventually. The idea behind this year’s VIDNET is to analyse the changing OTT ecosystem and find answers to some of the critical questions such as what is the way forward for the OTT platforms? Where do the opportunities lie? What are the challenges?

    VIDNET 2022 is India’s largest OTT streaming summit, which will bring together the industry experts on one platform. It is an ideal hotspot for technology service providers, OTT and video platforms, broadcasters, short video professionals, martech professionals, content creators, producers, studios, adtech professionals, venture capitalists and everyone with a keen interest in technology.

    The VIDNET 2022 summit will have speakers from film and OTT space. The speakers will include Filmmaker and CineMan Productions Ltd. & Oho Gujarati founder Abhishek Jain; Endemol Shine India chief executive officer Abhishek Rege; SYSKA Group head of marketing Amit Sethiya; Synamedia senior solutions consultant Arun Raghuraman; Zee Studios head-content Ashima Avasthi Chaudhuri; Lyca productions CEO Ashish Singh; Mediacom India chief product officer Averill Sequeira; ALTBalaji SVP – marketing, partnerships & revenue Divya Dixit and including other industry experts.

    The event will witness some really interesting panels giving deep insights of the industry and some proven tricks to grow in OTT space from the expert panelists.

    The first panel will see a discussion on one of the most important topics currently, “The Magic 100 Million. How Do We Get There?” moderated by Indian Television Dot Com founder, CEO & editor-in-chief Anil Wanvari. The panel will include Endemol Shine India CEO Abhishek Rege; International Media Acquisition Corp chairman & CEO Shibasish Sarkar and others.

    This is not it, there will be more than 12 panels on different topics such as “Demystifying the French OTT Landscape”, “Advertising On OTT – Connecting The New Brand Order” and so on. During the event, there will be deliberations, thought sharing, engagement and discussion of various other topics that are relevant in today’s scenario.

    VIDNET is one of its kinds of initiatives that will gather experts across the industry. It will allow you to meet and interact with industry experts. The summit will also help you to learn some tips and tactics from like-minded people. The attendees will get to hear about new tools and the key problem areas from the experts. The interesting sessions will make you learn from the experts by listening to their journey, experiences and how they overcome the challenges. Moreover, this is the biggest platform to learn beyond your field of interest.

  • CAMM Summit 2022 all set to discuss latest cutting edge innovations

    CAMM Summit 2022 all set to discuss latest cutting edge innovations

    Mumbai: ‘Content is king’ has become too common of a phenomenon. But there has never been a never-ending hunger for content as is being witnessed today. Estimates are that close to $120 billion is expected to be spent on producing content every year. To discuss the latest cutting-edge innovations in the technology space, IndianTelevision.com has come up with ContentTech, Adtech, Martech, and More (CAMM) Summit and Exhibition 2022. The four-day-long event will be co-powered by PubMatic.

    The virtual summit will commence on 12 April at 02:45 p.m and conclude on 15 April. The key themes for the summit will include planning for connected TV, changing Adtech landscape, AI & data, content infrastructure, technology trends for the year 2022, user experience and retention etc.

    With the help of industry stalwarts, CAMM Summit and Exhibition will showcase the latest cutting edge innovations in cinema production, distribution, consumption, streaming and TV show creation and distribution – whether via satellite or through the Internet.

    The idea is to create a tech-ready corporate and studio culture so that India’s much hyped-up creative industry can live up to its total potential.

    The CAMM Summit will be carried out with the help of an esteemed advisory board comprising senior professionals from the industry including Tata Elxsi global practice head for media and new media Ajay Kumar Meher, CeleverTap senior vice president marketing Jayant Kshirsagar, Zee Technology & Innovation Centre chief technology officer Kishor AK, India Today group chief technology officer Piyush Gupta, PubMatic regional vice president OTT & CTV Vijay Anand Kunduri, Network18 Media & Investments Ltd group chief technology officer Rajat Nigam, Google India head of large partner solutions, online partnerships group Sweta Jhunjhunwala and many more prominent names.

    The event will have speakers from ContentTech, AdTech and marketing sectors who will share their experiences, insights and predictions for the future. The speaker list will include Timex Group head of marketing and e-commerce Ajay Dhyani, Pratilipi business and content head Jugal Wadhwani, Lenskart media head Anupam Tripathi, Times Internet chief technology officer Ashish Jaiswal, TV9 Network chief technology officer S Badari Prasad, Kinnect senior vice president – marketing science and customer experience Bharatesh Salian, PubMatic director Harguneet Singh Madison World vice president Kosal Malladi, Lokmat Media senior executive VP and head of digital business Hemant Jain and so on. The speakers will share their thoughts on their respective panels.

    The summit is an ideal hotspot for startups, short video professionals, MarTech professionals, Broadcasters, AdTech professionals, Venture Capitalists and everyone with a keen interest in technology.

    CAMM Summit and Exhibition is one of its kind of initiatives that will gather the technology professionals under one rooftop. It will give you an opportunity to hear from top industry leaders from ContentTech, AdTech and Marketing sectors who will help you understand how the AdTech landscape is forging stronger brand and publishing relationships. The summit will also give you an opportunity to learn from the experts by listening to their journey, experiences and how they overcome the challenges. There will also be successful branding and marketing stories from the brands. This is the biggest platform to gather knowledge on the current trends in the marketplace. 

  • Wonder Women 2022: Honouring the top 100 achievers

    Wonder Women 2022: Honouring the top 100 achievers

    Mumbai: Continuing its annual tradition of recognising and honouring remarkable women leaders, entrepreneurs and change-makers for their outstanding contributions in the arena of media, entertainment and marketing industries, IndianTelevision.com pulled back the curtain to reveal the list of 100 Wonder Women Award winners. The names of the winners were announced virtually at the Wonder Women 2022 event held on Friday, ahead of International Women’s Day 2022.

    While women account for about half of India’s population, they represent less than one-third of the workforce- the lowest among the major economies- as per a 2019 government report. The pandemic only made the situation worse. Awareness is important, but even more so is action. Companies, teams, and peers must continually choose to challenge workplace bias, advocate for inclusion, and ultimately effect lasting change at work.

    While a lot needs to be done on the ground level to narrow the gap and foster a gender-neutral workforce, the Wonder Women 100 aims to empower and inspire women by honouring professionals who have demonstrated excellence and leadership in their careers in the business & creative arts, overcoming challenges. The goal is to elevate the role models who can motivate and mentor the next generation of aspiring women.

    The event also saw panel discussions on relevant topics that play a critical role in driving this change. By creating spaces that elevate, amplify, and empower women and non-binary voices, these sessions aim to inspire attendees, offering hope for a future of true gender equity.

    The power list of the 100 top achievers has been compiled with the aid of an esteemed jury comprising the editorial heads from IndianTelevision Group.

    Here are the names of  this year’s standout winners.

  • Wonder Women 2022: Shaping a new class of women entrepreneurs in the business world

    Wonder Women 2022: Shaping a new class of women entrepreneurs in the business world

    Mumbai: Women entrepreneurs are accelerating India’s business growth story. Businesses led by women entrepreneurs are expected to grow by 90 per cent in the next five years. Wonder Women 2022, organised by Indiantelevision.com on 4 March, will stage women from across the business fraternity. The virtual conference will be a platform where insights will be deliberated and pertinent issues related to the rise of women entrepreneurs in India will be discussed. The topic of discussion will be ‘Women Entrepreneurs: Driving the Next Wave of Business Growth.’

    The roundtable conference will highlight how women entrepreneurs are driving business growth in the modern world. To motivate women entrepreneurs, the virtual meet  will bring together eminent personalities from the business space. These include The Woman’s Company founder & CEO Anika Parashar; IBM director – digital sales India & AseanNZK Digital Sales Centre Bangalore Deepali Nair; Kotak Mahindra Bank joint president-consumer, commercial &  wealth marketing Elizabeth Venkataraman; Technicolor India head of  studio Kranti Sarma; Clovia founder & director Neha Kant, and Pro Panja League founder-director (actress and producer) Preeti Jhangiani. Indiantelevision.com founder, CEO and editor in chief Anil NM Wanvari will be in conversation with them.

    Research reveals that women outscore men by being better leaders, team workers, innovators, and problem-solvers. Women have an immense potential to show when given a level playing field in major aspects such as mentoring, decision-making, capacity building, financial judgment, access to credit as well as new-age skills like critical and analytical thinking, which are imperative for the success of entrepreneurs. Women are the ones who have to play multiple roles and juggle different responsibilities. Constant multitasking and brain drain in the workforce are also compelling women to choose entrepreneurship. Flexibility is important for women, and this is why being the boss bestows females with more freedom. Women are realizing it and planning things as per their wishes, thereby, enforcing them to become entrepreneurs.

    Working for yourself means you can make self decisions, have full control of your business activities and directly network with business partners. Not surprisingly, women are becoming entrepreneurs to move quickly up the career ladder and taste success in life. The eminent speakers in the roundtable will deliberate their views on the opportunities women entrepreneurs will have in India in the next few years and actively contribute to the economic growth of the country.

    Join us to listen to the leaders and know their viewpoints. Indiantelevision.com will also be announcing the names of a  select and curated list of 100 women professionals and executives who made a difference in 2021.

  • Tele-wise Marathi to demystify Marathi Television Landscape

    Tele-wise Marathi to demystify Marathi Television Landscape

    Mumbai: Indiantelevision.com is organising a virtual summit, ‘Tele-wise Marathi: The Power of Television’ on Friday, 20 August. The initiative will bring together Marathi channel, production, and brand advertising executives to discuss how television continues to be the best medium for home entertainment as well as for advertising.

    Presented by COLORS Marathi, the media partners for the summit include Animation Xpress.com, TellyChakkar, and radioandmusic.com

    With 115 million TV viewers, the Marathi television landscape is very different from others in the south or in the east. While 70 per cent of the state’s viewers have an overlap with Hindi TV channels, 30 per cent opt for pure Marathi entertainment and news. The state of Maharashtra is also different from others in that there are many other urban centres apart from Mumbai, the economic capital of India. There’s also Pune, Nashik, Kolhapur, Nagpur, Solapur, Jalgaon, Akola and Aurangabad.

    More than 35 Marathi language TV channels are scrambling for a piece of the Rs 800-900 crore advertising pie in genres including general entertainment, news, movies and music. Both local and national brands have been using the communication opportunities these channels offer to target the Marathi audience. Keeping in line with the rush into regional languages by mainline and independent broadcasters, the Marathi segment has seen a flurry of launches over the past five years.

    At the ‘Tele-wise Marathi’ summit prominent personalities will share their perspective on various facets of the Marathi Television industry across six sessions. The day-long virtual event will begin with a welcome note by Indiantelevision.com founder, CEO and editor-in-chief, Anil Wanvari.

    Speaking on the ‘Television Landscape in Maharashtra’ in the first session, Barc India’s head – client partnership and revenue Aaditya Pathak will set the tone for the rest of the event. This will be followed by an insightful discussion between top management executives from ZEEL and COLORS Marathi and several well-known creative professionals during the session titled ‘Marathi: Stories, Stories and More’

    Next, Kantar, director (specialist businesses) –South Asia Insights Division, Puneet Avasthi will shed light on the ‘Consumer Profile for the Marathi Market’. The fourth session will see leading media agency (Mindshare, Zenith, dentsu X India) executives sharing their views on ‘Media Planning and Buying for the Marathi Viewer’.

    Lined up after that is another interesting conversation where brand custodians from Rambandhu (EFSL), Amul (GCMMF), Edelweiss Asset Management, Godrej Tyson Food, and Maruti Suzuki India will demystify ‘Marketing to the Marathi TV Viewer’.

    The last session ‘News and Movies: Bright Spark’ will be presided by senior executives representing Waman Hari Pethe Jewellers, Parle Products, ZEE Media Corporation, and Shemaroo Entertainment.

    The event will be live-streamed on YouTube, Facebook and Twitter 3:00 p.m. onwards.

    To register : https://indiantelevision.com/events/telewise-marathi/

  • Content Hub 2021: Television – A Twist in the Tale

    Content Hub 2021: Television – A Twist in the Tale

    Mumbai: At the fifth edition of the ‘Content Hub 2021 – TV, Film, Digital Video, and Beyond’ being organised by Indiantelevision.com, veteran producers from the media and entertainment industry delved into the state of television programming in the context of growing competition from OTT platforms.

    Deliberating on the topic ‘Television – A Twist in the Tale’ were FremantleMedia, managing director – Aradhana Bhola, Sol Productions, founder and MD – Fazila Allana, Hats Off Productions, chairman and MD – JD Majethia, Dashami Creations, chairman and MD – Nitin Vaidya and Shashi Sumeet Productions, founder, director and writer – Shashi Mittal. The virtual session was moderated by IN10 Media Network, network vice president – corporate strategy and development, Mansi Darbar.

    Ever since the meteoric rise of OTT platforms, there have been apprehensions regarding the imminent cannibalisation of TV audiences. While industry watchers and experts have been debating it for long, the content creators seem confident about the two formats coexisting with each other. In fact, they are also excited about the possibilities that OTT opens up for them, especially in terms of experimenting with content and also the economics of it.

    Allaying apprehensions around the TV-OTT battle, Fazila Allana stated that even though there seems to be some differentiation of content, at present all the major OTT players are getting major traction from the catch-up TV. Likening their original programming to ‘exotic weekend dinners’, she added, “Most viewers log on to OTT platforms for staples or ‘daal chawal’ i.e. daily soaps. So, even if TV were to become obsolete as a medium of distribution, the content will not change drastically.”

    Agreeing with Fazila, Sol Production’s Aradhana Bhola remarked, “Given the socio- economic and cultural diversity in India, we have so many different consumption patterns that as content creators we are happy to be having a new platform for telling more and different stories. While some stories are better suited for a two or three-hour movie format, others are fit for a short series or a daily soap, but whatever the delivery mechanism, it is content, and ‘great content’ that matters.”

    Dashami Creations’ Nitin Vaidya concurred on the fact that audience choice is determined by economic conditions, and cultural and social values, but unlike Bhola, he cites them as factors that limit the scope of OTT in India. That being said he does agree that, “OTT has brought along with it disruptive subjects, narratives and scale, and this is where the challenge for TV lies. If the television industry doesn’t innovate and keeps on offering the same regressive content, it will lose its audience to other platforms.”

    JD Majethia believes that the familiarity and affordability of television gives it an edge over other mediums, yet “creative content will decide what survives in the long run”. Citing his ongoing show ‘Wagle ki Duniya’ as an example, he said, “We coined the term TWEB Series for it, because it is a particularly challenging format where each episode is a different story.”

    Talking of innovation, while TV programming has often been accused of being regressive and recycling the same content, Majethia contented that “stories and plot have broadly remained unchanged; it’s the storytelling which makes all the difference. The problem is that people think of TV as a perishable commodity. If the content is enjoyable, it’s relevant. We must also not forget the fact that TV is still a growing medium in India. So, when it comes to recycling or adapting content, we have to consider the segment, market, time slot and several other factors to determine relevance.”

    Chiming in, Shashi Mittal said, “The Indian market offers viewers with so many different types of mindsets that there’s room for all. What’s progressive for me could be regressive for my kids. It is these perceptions that we are in effect catering to.” “Ultimately, through every story told, we are addressing emotions and aspirations,” added Fazila Allana.

    Discussing the scope that television offers for creativity and experimentation, the panellists agreed that although the intention to innovate is ubiquitous among broadcasters and producers, ‘Thursday Ratings’ run the show. “…audience evolution is a slow process, and until they evolve, you have to give them what they want,” Allana explained. However, not all is gloomy. Despite the constraints there’s still enough headroom for innovation in television, Majethia’s ‘TWEB series’ being one such example.

    While it’s true that content producers find the OTT proposition to be more attractive, is it lucrative too? Web series or daily soap? Where are the monies? The resounding answer to this question from our panelists was that it’s a ‘volume game’, and despite all the criticism notwithstanding, daily soaps are the biggest drivers of volume.

    “OTT and TV have many lessons to learn from each other. Television channels can, for instance, think about serials with a limited number of episodes. Many TV viewers who don’t opt for OTT due to economic constraints could well be interested in short series format. Such time-bound storytelling will be in the interest of all – the audience, advertisers, channels and content creators,” said Nitin Vaidya.

    JD Majethia had a slightly differing opinion in this regard. According to him, a series on a big OTT platform may be more lucrative for production houses than a daily soap on television that runs for six to eight months. “TV shows are successful only if they are long running”, he remarked adding that with Covid changing the dynamics rapidly, the uncertainty will only grow further. “If you can match the strength of your ideas with that of the platform – movies, OTT or TV – you are home,” surmised a more hopeful Aradhana Bhola.

    Centred on the theme – ‘The New Dynamic’, the three-day event will witness several such insightful sessions with industry stakeholders deliberating on how the new forces are transforming the way content is created and stories are told. It will also delve upon the impact of these changes on the business models for the world of films, TV and OTT.

    The fifth edition of Content Hub 2021 is co-presented by IN10 Media Network and ZEE5, and co-powered by Applause Entertainment and Tipping Point, the digital content unit of Viacom18 Studios. PTC Network is the supporting partner.

    For more details, visit: https://www.thecontenthub.in/

  • Content Hub 2021 : Insatiable demand opens up vast opportunities for content creators

    Content Hub 2021 : Insatiable demand opens up vast opportunities for content creators

    New Delhi: The pandemic may have stalled theatrical releases of big budget movies, but people will throng cinema halls once the pandemic situation eases out, opined leading film, TV and OTT producers as they gathered to discuss the entertainment industry’s evolution at the fifth edition of the Content Hub 2021.

    The three-day mega event being organised by Indiantelevision.com began on Wednesday with a virtual panel discussion on ‘The challenges & opportunities before India’s content creators’.

    The panel consisting of Endemol Shine India, CEO, Abhishek Rege, Contiloe Pictures, chairman-MD, Abhimanyu Singh, Emmay Entertainment, director and screenwriter, film producer Nikkhil Advani and film director, writer-producer, Siddharth P Malhotra engaged in a detailed conversation with Indiantelevision.com Group, CEO and editor-in-chief Anil Wanvari.

    According to Emmay Entertainment, co-producer, Nikkhil Advani, who recently collaborated with Disney+ Hotstar for his latest web-series – ‘The Empire’, Indians consume content differently from other countries.

    “So, even if lockdown has helped build an OTT audience for films, the theatrical business will resume in full swing, once the pandemic situation eases out,” the filmmaker exuded confidence. “People will rush to theatres whenever they open, because they cannot continue sitting in their homes. Going to malls, cinema halls is what a typical weekend looks like for most Indians.”

    As people remained confined to their homes for most part of the year, they turned to TV and OTT platforms for entertainment. The demand for content skyrocketed, and it opened a vast array of opportunities for content creators to tell stories across platforms, the panelists highlighted.

    “There were challenges no doubt. But, in terms of content and production, the last year has been one of the best years for our company. We got the green light for several projects,” added Advani.

    Director-producer Siddharth P Malhotra agreed, citing the recent box-office success of Tamil movie Master, starring South Indian actor Thalapathy Vijay. According to the panelists, despite the rise of OTT, the star-phenomenon will continue driving audiences’ interest in movies.

    “The star system is here to stay. A star can have several flops at the box-office, but he/she will remain a star, because they command that money at the box-office. It’s just that, now we will have that system in OTT as well. Stars and directors are quoting huge prices, and OTT platforms are willing to pay, because that’s what the script demands,” said Malhotra.

    However, it is the script which has emerged as the real hero, asserted Contiloe Pictures chairman-MD, Abhimanyu Singh, who recently produced the second season of popular web-series, the State of Siege: Temple Attack.

    “There was a tremendous amount of uncertainty last year. But, we have pretty much adapted to the changes. We are now moving into a new regime of production, where the main challenge is to figure out how to fulfil this huge demand for content,” said Singh, “There is a large audience, which is still not happy with the kind of TV shows or films being made. This is the audience that OTT needs to serve.”

    But what are the factors which determine which story is good for OTT or Television or theatres, Wanvari asked the panelists.

    “Script is the real hero now,” contended Endemol Shine India, CEO, Abhishek Rege. “We are content creators. No matter which format we choose, it is important that the content is of high quality and is received well by the audiences. Our focus is on getting more stories, and it is the story which decides which format it is best suited for, depending on the budget and audience perspective.”

    The panelists also echoed concerns over the dearth of talent, both on-screen and off-screen, which has emerged as a serious challenge during the last few years. “We have abundant talent in the country. The need is to nurture it. That’s why it’s time that production companies create an ecosystem within their set-ups to train new talent,” said director-producer Siddharth P Malhotra.

    With the business dynamics undergoing a change, and new financial models coming up, the panelists also believe that the subscription model is here to stay, and people will prefer to pay if they want high-quality content. 

    The fifth edition of Content Hub 2021- ‘TV, Film, Digital Video, and Beyond’ is being organised by Indiantelevision.com from 28-30 July, 2021. The three-day summit is co-presented by IN10 Media Network and ZEE5, and co-powered by Applause Entertainment and Tipping Point, the digital content unit of Viacom18 Studios. PTC Network is the supporting partner.

    Centred on the theme – ‘The New Dynamic’, the three-day event will witness insightful sessions with industry stakeholders deliberating on how the new forces are transforming the way content is created and stories are told. It will also delve upon the impact of these changes on the business models for the world of films, TV and OTT.

    For more details, visit: https://www.thecontenthub.in/

  • Content Hub 2021: Stage is set for the mega gathering of content creators

    Content Hub 2021: Stage is set for the mega gathering of content creators

    New Delhi: The stage is set for one of the biggest gatherings of content creators from across media platforms. The fifth edition of Indiantelevision.com’s biggest initiative- Content Hub 2021- ‘TV, Film, Digital Video, and Beyond’ begins on 28 July (Wednesday), 11 AM onwards.

    The three-day summit is co-presented by IN10 Media Network and ZEE5, and co-powered by Applause Entertainment and Tipping Point, the digital content unit of Viacom18 Studios. PTC Network is the supporting partner.

    Centred on the theme – ‘The New Dynamic’, The Content Hub 20201 will witness insightful sessions with industry stakeholders deliberating on how the new forces are transforming the way content is created and stories are told. It will also delve upon the impact of these changes on the business models for the world of films, TV and OTT.

    Day One will begin with the virtual panel discussion on ‘The challenges & opportunities before India’s content creators’, where Endemol Shine India, CEO, Abhishek Rege, Contiloe Picture Pvt Ltd, chairman-MD, Abhimanyu Singh, Emmay Entertainment, director and screenwriter, film producer Nikkhil Advani and film director, writer-producer, Siddharth P Malhotra will be in conversation with Indiantelevision.com Group, CEO and editor-in-chief Anil Wanvari.

    This will be followed by a session on ‘Cinema-A new outlook’, where the industry stakeholders will discuss the changing dynamics of the cinema industry in the aftermath of the pandemic, with representatives from Lycra Productions, Cinepolis India, Zee Studios, Reliance Entertainment and Ellipsis Entertainment. Another session – ‘Television: A Twist in the Tale’ will witness insightful chat on the evolving television industry, and how the leading production houses are gearing up for the evolution. 

    There will also be fireside chats with actor Boman Irani on his film-making vision, Discovery Communications India, South Asia, managing director Megha Tata on the rising surge of factual entertainment and Arrow International Media, executive producer, Stuart Pender on the art of documentary making.

    The Content Hub 2021 will also bring together industry stakeholders for a session on ‘Regional Content: Storytelling at its best’. The session will have participation from Vaishnave Media Works Ltd & Arpad Cine Factory Pvt Ltd, MD and chairman, Kutty Padmini, PTC Network, MD and president, Rabindra Narayan, Guru Group, founder and CEO, Sunitha Tati and Mumbai Movie Studios, CEO, Naveen Chandra. Industry stakeholders will also deliberate upon ‘The Rise of OTT’ in one of the sessions, which will be attended by representatives from Viacom18 Digital Ventures, ZEE5 India, SonyLIV, BBC Studios India, Juggernaut Productions and Kurate Digital Consulting.

    The session on ‘The Growing Relevance of Language Personalisation in OTT Advertising’ will witness invigorating discussion among brands and broadcasters on the need for language personalisation. Lenskart, brand media head, Anupam Tripathi, Myntra, vice president, and head-marketing, Achint Setia, Zee Entertainment, COO Revenue, Rajiv Bakshi, Dabur, head of media, Rajiv Dubey, Rebel Foods (formerly FAASOS), co-founder, Sagar Kocchar, and ESSENCE India, managing director, Sonali Malaviya will be in conversation with Indiantelevision.com Group, CEO and founder, Anil Wanvari.

    The event will also be live-streamed on our social media handles. Join us for a series of insightful sessions starting 11 AM.

    To know more, visit: https://thecontenthub.in/index.html

  • Fifth edition of Content Hub 2021 all set to get underway on 28 July

    Fifth edition of Content Hub 2021 all set to get underway on 28 July

    New Delhi: Change is the force of nature. More so, when it’s catalysed by digital technology, that not only transforms the way we live, but alters the way we envision the world. The last few years have done exactly that, disrupting the world of media and entertainment and heralding a new era where content is the king.

    Streaming has taken its rightful place as the go-to option for the new-age audiences worldwide. The voracious appetite for visual content has led to a fierce competition among media businesses – both traditional and digital to look for ways to deliver the best quality content in the least possible time.

    This content revolution will take centre-stage at the much-awaited fifth edition of The Content Hub 2021- ‘TV, Film, Digital Video, and Beyond’ being organised by Indiantelevision.com from 28-30 July, 2021. The mega annual event which brings together some of the biggest names from the world of media and entertainment industry together will go virtual this year.

    The three-day summit is co-presented by IN10 Media Network and ZEE5, and co-powered by Applause Entertainment and Tipping Point, the digital content unit of Viacom18 Studios. PTC Network is the supporting partner.

    Centred on the theme – ‘The New Dynamic’, The Content Hub 20201 will witness insightful sessions with industry stakeholders deliberating on how the new forces are transforming the way content is created and stories are told. It will also delve upon the impact of these changes on the business models for the world of films, TV and OTT.

    The three-day event will provide an opportunity to people from across the media industry to know and understand the new trends. So, whether they are content creators, broadcast/OTT professionals, advertising and marketing professionals, technology content providers, writers, directors, producers, content studios, and production houses, the event line-up promises engaging sessions for all.

    There will be over 25 virtual sessions, key notes, fire-side chats, and master classes from the best in the content ecosystem spread over three days, starting Wednesday. It will also give an opportunity to the participants to listen to successful content stories in both TV and digital format from the makers themselves!

    There will be a master-class with director Amit Masurkar and writer Aastha Tiku on ‘What went into the making of Sherni’. The movie featuring Vidya Balan in the lead role debuted on Amazon Prime in June. The event will also host a special masterclass with creators of the popular web-series Scam, with director, writer, producer Hansal Mehta, co-director Jai Mehta,  filmmaker Sumit Purohit, writers Karan Vyas, Saurav Dey and Vaibhav Vishal.

     

     

    Day One will begin with invigorating discussions on the challenges and opportunities before India’s content creators, the growth of OTT, the growing relevance of language personalisation in OTT advertising and the surge of real-life programming. There will also be a session on Factual Entertainment- The rising surge with Discovery Inc, South Asia, managing director, Megha Tata.

    Day Two will begin with presentations on content and consumption trends. There will be an interesting session on building a writer’s room, and creating engaging audio content. It will also witness conversations between industry stakeholders on the new creative regime, and how remote working has altered the way production takes place now.

    Some of the key speakers include : 

    Join us on 28 July for one of the biggest annual get-togethers of content creators from across the industry.

    To register visit: https://thecontenthub.in/index.html

  • 2021 PR and Communications Aces awards winners announced

    2021 PR and Communications Aces awards winners announced

    Mumbai: The winners of the first edition of the PR and Communication Aces 2021 were announced here on Friday.

    The coveted awards aim to highlight some of the rising stars of the industry, and celebrate their fantastic achievements. The awards recognise the best communication professionals under the age of 35.

    The initiative by Indiantelevision.com group was co-powered by Kaizzen, and Public Relations Professionals of India (PRPOI) were the community partners. The winners were announced virtually on Friday.

    The winners were selected by an esteemed jury consisting of noted public relations professionals and experts from across various brands and agencies. These included : Hill+Knowlton Strategies CEO Abhishek Gulyani, Talentedge CEO Abhinav Upadhyay, PRSI national president Dr Ajit Pathak, Communicate India founder and CEO Akshaara Lalwani, Tata Motors, general manager corporate communications, Ashmita Pillay, Indiantelevision.com group founder, CEO and editor-in-chief Anil Wanvari, Wadhwani Foundation executive vice president –global marketing, Atul Raja, HUL, head-communications, sustainability, nutrition and special projects, Deepa Dey, Perfect Relations founding partner and group chairman, Diilip Cherian, OnePlus, India, head of corporate communications Ishita Grover, Godrej group head-corporate affairs, Ishteyaque Amjad, Dainik Bhaskar group, chief marketing officer, Kaacon Sethi, Blue Dart chief marketing officer, Ketan Kulkarni, ZEE head corporate brand and communications, Parag Darade, Sequoia vice president and head communications Payal Banerjee,  Axis Bank, head-corporate communications, Piyali Reddy, Visa, head corporate communications, India and South Asia, Prasanna Kotian, Jio, vice president, corporate communications, Rohit Dubey, Amazon Prime Video, head communications, Sonia Huria, Nucleus, managing partner, Tarunjeet Rattan, Weber Shandwick, chief executive officer, Valerie Pinto, Spotify, head of communications, India, Vasundhara Mudgil, and India Today group, chief marketing officer, Vivek Malhotra.

    Here are the winners of the first edition of PR and Communication Aces Awards :

    BookMyShow

    Supraja Srinivasan

    Ruder Finn India

    Mehak Arora

    2020 MSL Mumbai

    Shahnawaz Khan

    Hill+Knowlton Strategies

    Megha Behl

    Wizikey

    Archit Mahajan

    Value360 Communications

    Akansha Dua

    MyGlamm

    Mahima Misra

    Current Global

    Switzel Fernandes

    Udacity

    Ritika Pradhan

    ZEE ENTERTAINMENT ENTERPRISES LIMITED

    Amrita Ray

    ITW Playworx

    Namrata Aswani

    AirAsia (India) Limited

    Divya Kumar

    Star & Disney India

    Richa Anand

    Airbnb Inc

    simran Kodesia

    Star Squared PR

    Santoshini Tudu

    SHL

    Niyaatii Swami

    MXP Media India Limited (MX Player)

    Janaki Shaher

    Value 360 Communications

    Eshant Arora

    Reliance Brands Ltd.

    Ashna Bahl

    National Geographic

    Saachi Dhillon

    2020:MSL

    Kuheli Ray

    Amazon Prime Video

    Himalee Shah

    Viacom18

    Gayatri Sanjiv Kolte

    Ruder Finn Asia

    Sanya Kundra

    Ruder Finn Asia

    Lakshmi Kumari

    Weber Shandwick

    Sanskriti Parihar

    Adfactors PR Pvt. Ltd.

    Karan Jodhani

    Ruder Finn Asia

    ISHA Goel

    Hungama Digital Media Entertainment Pvt. Ltd.

    Anshul Raj

    WordsWork LLP

    Manvi Kapila

    Adfactors PR

    Aaron Dias

    IndiaFirst Life Insurance Company Ltd

    Bushra Shaikh

    Mercedes-Benz Research and Development India

    Meghna Bharat

    Adfactors PR

    Srishti Taneja

    Think Ink Communications

    Asmeeta Gidwani

    Edelweiss Mutual Fund

    Mahak Choudhary

    Communicate India

    Natasha Dsouza

    Sony Pictures Networks India

    Krutika Shailesh Ganatra

    Madchatter Brand Solutions

    Rachna Baruah

    Viacom18 Media Pvt. Ltd

    Aakruti Mehta

    PR Professionals

    Prerna Dalakoti

    Star Sports

    Rohan Dsouza

    Ruder Finn India

    Moumita Majumdar

    The Leela Palace New Delhi

    Srishti Mehra

    Kairo5 Marcom

    Nitisha Anand

    Glad U Came

    Maddie Amrutkar

    AvianWE

    SHREYA MALIK

    El Sol Strategic Consultants

    Sanjana Samuel

    Ruder Finn Asia

    Yukti Patney

    Fiserv

    Richa Chopra

    Ketchum Sampark Pvt Ltd

    Adreesh Bhattacharya

    PR24x7

    Neha gour

    Linkedin

    Deepu Nair

    For more details: https://www.indiantelevision.com/events/prandcommunicationaces