ITV

Tag: IndiaCast Media Distribution Pvt Ltd

  • DesiPlay TV launches on Rakuten TV

    DesiPlay TV launches on Rakuten TV

    Mumbai: DesiPlay TV, Viacom18’s FAST channel featuring premium Hindi content, has announced its exciting launch on Rakuten TV in the United Kingdom and across Europe in Ireland, Germany, Austria, Switzerland, the Netherlands, Sweden, Denmark, Norway and Finland.

    IndiaCast Media, the content monetisation arm of TV18 and Viacom18, is expanding DesiPlay TV’s global reach, allowing audiences greater access to popular content from India. DesiPlay TV’s recent launch on Pluto TV in the UK and Europe, followed by its addition to Rakuten TV, highlights IndiaCast Media’s dedication to bringing entertainment to viewers worldwide. DesiPlay TV is now available on major FAST platforms such as Sling, Plex, Pluto TV, Shahid, YuppTV, and Rakuten TV, covering the Americas, Europe, the Middle East, and Africa.

    “We are thrilled to announce the launch of DesiPlay TV on Rakuten TV, further solidifying our position as the number one provider of premium Hindi content for audiences worldwide,” said IndiaCast Media Distribution Pvt Ltd executive vice president and head of international business, Govind Shahi. “This strategic partnership allows us to reach a wider audience across the UK & Europe and cater to the growing demand for high-quality Hindi entertainment. With DesiPlay TV now available on Rakuten TV, more viewers can explore a world of captivating stories and unforgettable characters, that too in HD quality with English subtitles!”

    DesiPlay TV offers a curated collection of Hindi television shows and Bollywood movies, catering to a variety of tastes. Whether you’re interested in the drama of daily soaps like ‘Uttaran,’ ‘Na Aana Is Des Laado,’ ‘Tu Aashiqui,’ ‘Sanskaar: Dharohar Apnon Ki,’ the suspense of crime thrillers like ‘Code Red,’ cooking competitions on ‘Kitchen Champion,’ or Bollywood films featuring actors like Amitabh Bachchan, Salman Khan, Aamir Khan, Shah Rukh Khan, Akshay Kumar, Madhuri Dixit, Aishwarya Rai, and Katrina Kaif, DesiPlay TV provides a diverse range of content.

  • IndiaCast Media all set to visit MIPCOM ’23

    IndiaCast Media all set to visit MIPCOM ’23

    Mumbai: IndiaCast Media Distribution Pvt Ltd, a joint venture between Viacom18 and TV18, will be showcasing the best of Indian content at MIPCOM ‘23. With an impressive library of over 40,000 hours of content, IndiaCast is one of the leading Indian networks for diverse syndication content, reaching audiences in more than 135 countries through adaptation in over 35 international languages.

    From the flagship Hindi general entertainment channel, ‘Colors’, IndiaCast offers a wide range of Indian series, including women-centric shows, love stories, drama series, and telenovelas. Their rich collection of animation series from Nickelodeon India, the number 1 kids’ channel in India, surpasses the likes of other channels in the category.

    In addition to the impressive lineup, IndiaCast boasts a captivating selection of factual entertainment content from HistoryTV18, along with innovative and engaging formats from MTV India. The content from the network’s immensely popular OTT app, Jio Cinema, offers a unique collection of edgy, thrilling, short-format shows that are sure to captivate global viewers. To top it all off, the vast catalog of movies from Viacom Motion Pictures, Jio Studios, and more, providing an unparalleled cinematic experience are crowd favorites at global markets.

    IndiaCast Media executive vice president and head of international business Govind Shahi said, “Our extensive product catalogue is a testament to our commitment to delivering high-quality content across various genres. We are excited to announce our presence at MIPCOM ‘23 and warmly invite everyone to join us to explore potential collaborations and evaluate how our remarkable content can add value to your offerings.”

    You can find IndiaCast at booth P-1/ K-51 from 16 – 19 October 2023 at MIPCOM ’23.