Mumbai: Somany Ceramics Ltd has started its marketing campaign by collaborating for on-ground advertising for T20 and test series between India and New Zealand starting from 17 November till 7 December.
As a part of the association, the brand will have its presence during all the matches of the T20 series on 17, 19, and 21 November respectively and two matches of test series from 25-29 November and 3-7 December.
The brand Somany will be displayed at perimeter boards, sight screens, and upper-tier while the airing of three T20 matches and two test matches, said the company in a statement.
“Cricket has the power of connecting people across all varied sets and our on-ground advertising will help the brand reach a larger section of the audience,” said Somany Ceramics brand custodian Minal Somany. “These initiatives will help in establishing us as a leader and will further cement the brand in the hearts and minds of our consumers.”
