ITV

Tag: India launches

  • IT People India launches career portal

    MUMBAI: IT People (India) Ltd, a BSE-listed premier staffing solutions company, has announced the launch of an IT-focused vertical career portal exclusively for the IT requirements of the industry.

    The portal, IT-People.com, targets the IT Job market and provides a seamless platform for bringing together organisations, placement consultants and IT professionals across the world.
     
     
    The launch is the first step towards providing a complete range of
    solutions for addressing the needs of the human capital element of the
    booming Indian industry, informs a company release.
    Speaking on the launch, IT People chairman Ketan Sheth said, “Extensive research conducted across various industries has highlighted the dearth of quality IT professionals across all industries. While industry and employers are looking for quality people to serve their burgeoning IT needs, the IT professionals themselves feel the need of a quality online portal meant exclusively for the industry.”

     
     
    The company is currently in the process of establishing a national presence through regional offices to serve the need of the employers across the nation. IT is launching operations in Mumbai, Pune, Bangalore, Gulf and US. An aggressive investment strategy has been adopted in areas of brand building, relevant data base acquisition, infrastructure build-up and a world-class delivery organisation backed by robust processes, the release adds.
     
     
    In the next expansion plan, the company will augment its presence in the UK and North Africa markets even further. In addition to the vertical career portal, unique offerings are planned for meeting the complete HR staffing needs in the IT environment. The company aims at positioning itself as a ‘one stop shop’ for all staffing requirements in the IT domain for the IT industry and for IT personnel in non-IT industries as well.

  • Tribal DDB India launches two media tools

    MUMBAI: Mudra’s specialist interactive unit Tribal DDB India has launched two innovative media tools. The tools, Maximised Online Reach Index (MAORI) and Instant Click Analyzer (INCA), will not only help in better campaign reporting analytics, but also in maximising reach potential for internet based campaigns.
    Mudra Marketing Services chief executive officer R Lakshminarayanan said, “Tribal DDB India has really made a breakthrough by developing an innovative product. These new tools will not only instill confidence in the clients for the growing medium, but also develop a new approach to monitor content on the web. By combining online marketing support and monitoring the impact, we hope to give the end users a very positive experience.”

     
     
    Tribal DDB India country head C V S Sharma said, “The idea stemmed from the need of first time advertisers on the Internet to have a better understanding of campaign deliverables and ROI possibilities. Our media cell did some path breaking research and using the power of technology and huge data of learning’s that we have had from our past campaigns came out with the tools MAORI and INCA.”

    Tribal DDB India media director Sandeep Hejmadi said, “We are focused on delivering better impact for our clients for their online campaigns. These tools will not only help us do that but also will help our clients appreciate the medium better.”

    Maximised Online Reach Index (MAORI) gives an idea to a client as to how Internet is a critical part of the media mix. It arrives at the Online Reach Index through the input of three key parameters geography, age and budget. Based on the target group, it gives a media plan containing sites surfed by that TG and their usage pattern online. The plan is a blend of high response ad units (based on learning’s from historical data) and sites, which help to increase, reach within the specific TG.
    Instant Click Analyzers (INCA) generates real time click updation. For some sites ROI measurement is basis clicks v/s impressions delivered; hence the impression v/s click tracking becomes paramount.

    However places where ROI is measured purely on clicks (where space is contracted and not impressions), Tribal DDB India’s second tool INCA’s advantages kick in with instant results. It provides simplified reports, where the client at a glance can summarise his campaign status.

  • NDTV India launches two weekend shows

    MUMBAI: NDTV India will launch two new programmes called Safari India and Doctor NDTV next week.
    Safari… will introduce viewers to the deeply endangered animals of India; and Doctor… will take the initiative to bring expert doctors into their drawing room.
    Both shows premier on 20 September. Safari… will be aired at 6.30 pm and repeated on 22 September at 4.30 pm. Doctor… will be aired at 1.30 pm and repeated on 23 September at 3.30 pm.


    In Safari… viewers will come face to face with the endangered animals of India and witness the daily struggle for life in the wild. The Safari India team will travel deep into the country and cover the length and breadth of wild India. It will bring the viewers up and close with the animals and their ways of life. Safari… will also help viewers understand that conservation is the only answer to our own survival and quality of life.


    Doctor NDTV will have various experts on the show every week who will discuss one medical problem which will help the viewers not only understand it better but also help in treating the problem. Doctor NDTV hopes to provide its viewers with an expert at their doorstep who will help them with their medical problems.