ITV

Tag: IN10 Media Network

  • Nazara brings a powerful saga of tradition, resilience, and empowerment in ‘Dahej Dasi’

    Nazara brings a powerful saga of tradition, resilience, and empowerment in ‘Dahej Dasi’

    Mumbai: Nazara, a general entertainment channel from the house of IN10 Media Network, known for its commitment to diverse and impactful storytelling, is proud to present its latest show, Dahej Dasi. Set against the enchanting backdrop of the fictitious village Madhopur in Rajasthan, the show promises to immerse audiences in a heart-wrenching yet inspiring narrative of a young woman’s struggle against the oppressive tradition of being a dahej dasi.

    Dahje Dasi delves into a tradition wherein a maid accompanies a Thakur family’s daughter as part of the dowry. This maid, known as dahej dasi, is denied the right to marry or form relationships, dedicating her entire life to serving the Thakur Family.

    The narrative follows the journey of Chunari, portrayed by the talented Jahnavi Soni, a 19-year-old innocent girl with dreams of marriage and a happy family. However, she becomes entangled in the chains of deceit, finding herself on the path to becoming a dahej dasi. The formidable maha sarpanch of 50 villages, Vindhya Devi Gauravat, played by Sayantani Ghosh, is determined to ensure Chunari embraces this tradition. As Chunari fights against the oppressive practice, the show unfolds into a compelling drama of tradition versus rebellion, love versus oppression.

    Jahnavi Soni, sharing her thoughts on portraying Chunari, said, “The reason why I opted for this character was because of its simplicity. Although it seems to be a simple character, it has many layers of emotions that need to be delivered right, and that’s the most challenging part of being Chunari.”

    Sayantani Ghosh, who plays the negative lead Vindhya Devi, expressed, “When Vindhya Devi was offered to me, I agreed without any hesitation. Though the character is negative, it has an unsaid layering of emotion that makes it unique. The most challenging part was the Rajasthani dialect, and since I have not done any Rajasthan-based show before, I was inclined to do this even more.”

    Rajat Verma, essaying the role of Vindhya’s son Jay Gauravat, shared, “The story, set in Rajasthan, explores the dahej dasi tradition, where a servant’s life is tied to their owner. My character, a modern kuwar, challenges this cultural norm. One key reason for my enthusiasm is the involvement of the makers Ravindra Gautam and Raghuvir Shekhawat. It’s also a pleasure to work alongside the talented Sayantani Ghosh, who plays the negative lead.”

    The channel believes that what sets Dahej Dasi apart is its unique blend of entertainment and a compelling social message. The show carries a positive theme, emphasizing the importance of resilience and courage in the face of adversity.

    Nazara invites viewers to embark on this emotional and empowering journey with Dahej Dasi, airing every Monday to Friday at 9:00 pm starting 12 Feb 2024 on the channel.

  • Chef Ranveer Brar cooks up a storm with celebs on EPIC ON’s ‘Family Table’

    Chef Ranveer Brar cooks up a storm with celebs on EPIC ON’s ‘Family Table’

    Mumbai: This Valentine’s Day, renowned chef Ranveer Brar, celebrated for his culinary prowess, brings forth a cooking battle that weaves together a delightful tapestry of culinary expertise, heart-warming narratives, and the joy of shared meals.

    Chef Brar’s culinary philosophy, grounded in the idea of food as a conduit for connection and cherished memories, takes centre stage in ‘Family Table.’ The show extends an invitation to families across India to share their kitchens, offering a distinctive blend of entertainment and gastronomic delight. Beyond the realm of recipes, ‘Family Table’ explores the stories behind the dishes, delving into traditions and the moments that render a family meal extraordinary.

    Adding a touch of celebrity allure, special guests Tejasswi Prakash, Vaani Kapoor, Huma Qureshi, Shweta Tiwari, Karishma Tanna, and Fatima Sana Shaikh will bring their favorite family dishes they love sharing with their loved ones to be recreated on the show.

    Chef Brar expressed, “My association with the IN10 Media Network goes back a long way. ‘Family Table’ will present me in a new avatar, elevating the show from my previous cookery ventures.”

    He continued, “In every home, there’s a hidden recipe that can elevate the mood of your taste buds. To showcase these hidden gems, we are featuring diverse families from different parts of India, highlighting how food binds us all in love.”

    EPIC ON COO Sourjya Mohanty said, “EPIC ON aims to build a diverse library of original shows, resonating with various audience groups. ‘Family Table’ takes a step further, connecting with Indian audiences through their taste buds. Viewers can anticipate more than just a cooking demonstration, as the show seamlessly intertwines food, family, and entertainment, enriching the tapestry of cooking shows.”

    Produced by 1947 Productions, the culinary reality show ‘Family Table’ is set to stream on the EPIC ON starting 14 February 2024. The show is also available on the network’s flagship channel, EPIC.

    Get ready for a feast that goes beyond the kitchen, weaving together the threads of food, family, and entertainment.

  • ‘Water Mafia’ documentary is a harsh reality, extraordinary tale of the Indian water mafia

    ‘Water Mafia’ documentary is a harsh reality, extraordinary tale of the Indian water mafia

    Mumbai: In the last few years, the changed dynamics of the world have brought technology and culture integration. From the coffee sip to water culture, every society has its cultural dimension but have you ever heard about the artificial world crisis in the cities of Mumbai, Delhi, and other metropolitan cities? Yes, the probability of all society’s divide is because of the influx into metro cities. The answer is No. It’s none other than water.

    DocuBay recently premiered its exclusive first Indian documentary for Indian documentary enthusiasts named ‘ Water Mafia ‘. In the ’90s Mumbai suffered from roadside gang war. The Mafia was born out of the cotton industry transformation, closed orthodox economy, unavailability of jobs, strikes, and many other reasons. Now mafia turned from bullets to ‘ Wallets’. Mafia exists anywhere in society right from government employees, municipal corporation employees, politicians, local dons, or anyone. DocuBay predicted a crucial problem that is not out of cultural problems or luxury but is the ‘ Water Mafia’.

    school, and education institutes we learned about water scarcity but is it completely true? It is an artificial shortage created by the social evil mentality of a few individuals. Though the water level supply is optimum, the level of water supply is not reaching masses from its middlemen. DocuBay exposed the crime, criminals, modus operandi, bureaucracy, functional deficiencies, corruption, and most importantly ‘Lateral damage ‘of moral responsibilities and how basic right for water is freqent delibrated efforts abolish by water mafia.

    One of the largest worldwide documentary libraries and apps ‘ DocuBay ‘ premiered its launch of the new documentary Water Mafia in Mumbai.

    In the tough competition of OTT pricing and content warfare, DocuBay came up in India with Water Mafia to explore corruption in water supply in cities. It is the only app recently that offers content limited to documentaries and docuseries. Such contemporary issue awareness needs an hour. In this series, DocuBay produced nonfictional documentaries in a sophisticated manner without compromising anything in content. It is the first Hindi documentary by DocuBay to launch internationally. Whether it is photography, sequence, narration contextual understanding for the audience personally I feel awesome.

    The Investigative documentary provides an depth exploration of the extensive underground water market in the two major cities including Delhi, and Mumbai. Thought interviews of individuals connected to the water mafia, underworld, whistleblowers, victims, and citizens. The new thing I found in this documentary is not to rely on any fictional data and to focus on real pictures with crime data statistics.

    What’s new in the documentary – Infographics, content sequencing, cinematography, Journalist Vivek Agarwal’s spectacular research and analysis, and last but not least videography.

    What’s missing – I feel the length of the documentary can be more. It is a lengthy subject to tackle. From the initial scene, you get a special scoop that is untapped in OTT space. Personally duration of the documentary can increase also. The rest of the documentary is almost perfect.

    Internationally and nationally DocuBay has been expanding its horizons over the last four financial years. DocuBay targets niche market segments to occupy non-fictional market space. EBITDA ( Earning before tax interest depreciation and amortization) has increased more than 18 per cent globally.

    According to sources, DocuBay has a plan to expand into the Indian market by encompassing more Indian content soon exploring different subjects which not touched by Indian OTT cogloromates. DocuBay has plans to launch one documentary every month. In the Indian diaspora DocuBay not have recently launched full-fledged documentaries for Hindi heartland. It can be contextual and a mixture of Hinglish also with English.

    DocuBay has strategically tied up with many brand associates to leverage its target audience. With an increasing audience for documentaries, there is a high demand for documentary content but supply is not that optimum to explore for the Indian market. The DocuBay aims for insightful perspectives from Investigative journalists, economists, and urban planners to shed light on the role of government corruption through this documentary.

    Right now many OTT apps offer different GEC, web series, movies, and documentary content but the Indian market is running majorly on a hybrid model whereas DocuBay wants to be a trendsetter. Currently in the Indian market DocuBay costs 999/- per year which is slightly reasonable in comparison to its innovative offering.

    DocuBay is part of the IN10 media network’s extensive OTT cogloromate led by Aditya Pittie.

    The major concern highlighted in the documentary – The Water Mafia of our times looting people with series of chain exploitation to the common man. Particularly this issue facing in lower and middle-income segments. Crucially no administration is bothered about criminals and water thieves operating in slums.

    I strongly recommend this documentary for the documentary enthusiasts audience. The film is directed by Naman Govil. In the preview premiere show, Girish Dwibhashyam – COO, of DocuBay, and Anil Chaudhary – Director, of VICE India are the people who are committed to building state-of-the-art infrastructure for building brands globally.

    Where to Watch – DocuBay App on Google Play Store.

  • DocuBay unveils its first original ‘Plastic Fantastic’

    DocuBay unveils its first original ‘Plastic Fantastic’

    Mumbai: DocuBay, the leading global documentary streaming platform from the house of IN10 Media Network, is thrilled to announce the release of its inaugural original documentary, Plastic Fantastic, from its slate.

    This thought-provoking film provides a profound examination of human insecurities and the relentless quest for perfection, recognizing the pivotal role that external appearance plays in shaping one’s self-esteem.

    Plastic Fantastic is a testament to DocuBay’s dedication to crafting diverse and captivating non-fiction content across a range of genres.

    Commenting on the documentary, DocuBay COO Girish Dwibhashyam said, “The documentary touches upon on how people want to improve their looks; while most use cosmetic products, there are others who are not afraid to take extreme steps like permanent cosmetic surgeries. Our research unearthed some truly captivating stories on cosmetic procedures, which as an industry is valued at more than $50 billion globally, making this documentary a relevant & fitting addition to our line-up of intriguing originals that will entice viewers worldwide.”

    The documentary features gripping stories centred on captivating themes. One highlighted story follows an aspiring young entrepreneur who decides to undergo breast augmentation surgery to advance her career as a Salsa dancer. For her, the surgery represented more than physical enhancement; it was a catalyst for improving her career prospects. Likewise, another narrative explores an individual’s journey after gender affirmation surgery, choosing feminization procedures to emphasize feminine qualities in pursuit of acceptance from both family and society. Moreover, it further sheds light on several individuals who are either presently undergoing or have undergone cosmetic procedures like lip fillers, Botox, and others, aiming to boost their personal and professional aspirations.

    The SVOD platform anticipates that Plastic Fantastic will present viewers with intriguing explorations and motivations that underlie plastic surgery. By sharing the personal experiences of patients, insights from social commentators, and perspectives from leading experts in the field like Dr Parag Telang and Dr Umaira Shaikh, the documentary endeavours to foster a deeper comprehension of this evolving phenomenon.

    Produced by 1947 Productions, Plastic Fantastic caters to a broad audience, ranging from 18 to 55 years old, and will resonate with anyone curious about the realm of aesthetic surgery.

    The documentary is now available on DocuBay, as well as on various platforms including Prime Video Channels, Jio Fibre, Airtel Xstream Play, Tata Play, and others where the OTT service is accessible.

  • DistroTV announces content & distribution partnership with IN10 Media Network

    DistroTV announces content & distribution partnership with IN10 Media Network

    Mumbai: DistroTV, a leading independent, free, ad-supported streaming TV (FAST) platform, today proudly announced its partnership with IN10 Media Network, a leading media and entertainment company.. This collaboration brings IN10 Media Network’s flagship channel EPIC and Hindi general entertainment channel, Nazara, to DistroTV’s extensive service. This addition significantly enriches DistroTV’s diverse content line-up, offering viewers a wide range of quality entertainment options.

    In a groundbreaking move, IN10 Media Network’s OTT platform, EPIC ON, will now integrate DistroTV’s streaming service through a seamless app-in-app integration. This integration represents a significant advancement in streaming technology, providing a smooth and integrated viewing experience for consumers on EPIC ON. DistroTV’s simple yet innovative app-in-app approach ensures that viewers can easily access a vast array of content, including popular Indian and international channels, across multiple devices.

    This partnership marks a significant milestone for DistroTV as it continues to expand its diverse content line-up, offering hundreds of channels in India and globally. The integration with EPIC ON further enhances DistroTV’s reach, allowing viewers to access a wide range of content, including popular Indian and international channels, across multiple devices.

    “We are thrilled to partner with IN10 Media Network, a renowned name in the entertainment industry,” said DistroTV’s parent company DistroScale co-founder and CEO Navdeep Saini. “This partnership not only enriches our content library but also strengthens our commitment to providing diverse and quality entertainment to our audience worldwide.”

    IN10 Media Network MD Aditya Pittie commented, “Joining forces with DistroTV aligns perfectly with our mission to deliver high-quality content to a global audience. This partnership enables us to leverage DistroTV’s extensive platform, ensuring our channels reach a wider audience and offer an unparalleled streaming experience.”

    DistroScale, Inc APAC head Vikas Khanchandani added, “The collaboration with IN10 Media Network is a testament to our vision of delivering exceptional viewing experiences. The addition of EPIC and Nazara to our platform, along with the integration of DistroTV on EPIC ON, represents a significant step in our journey to redefine the streaming landscape.”

     

  • Kavita Sagar moves on from IN10 Media Network

    Kavita Sagar moves on from IN10 Media Network

    Mumbai: IN10 Media Network revenue head Kavita Sagar has moved on from her role at the company. Sagar’s departure comes after years of dedicated service to the company, during which she played an instrumental role in driving revenue growth and fostering strategic partnerships.

    Sagar joined IN10 Media Network in 2019 and has been an integral part of the company’s success story. Her exceptional leadership, innovative strategies, and strong business acumen have significantly contributed to the company’s revenue generation and market expansion initiatives.

    On the development, IN10 Media Network managing director Aditya Pittie said, “Kavita’s role has been crucial in propelling our network’s growth journey, and we deeply appreciate her invaluable contributions to the business. I extend my gratitude for her dedication and wish her the very best in her future endeavours.”

    Reflecting on her time at the network, Sagar said, “My time at IN10 Media Network has been truly remarkable. I’m thankful for the enriching experiences, and the unwavering support I’ve encountered throughout my tenure. I hold firm belief in the company’s ongoing success and extend my heartfelt wishes to the entire team for a prosperous future.”

  • Nazara’s ‘Beti Humari Anmol’ empowers ‘Little People’

    Nazara’s ‘Beti Humari Anmol’ empowers ‘Little People’

    Mumbai: Set in the quaint town of Dhanbad, Jharkhand, the story revolves around Anmol, a resilient young woman navigating societal norms that often hinder the progress of girls in areas like education, career choices, and marriage. Anmol, though possessing all the qualities of a 21st-century successful woman, faces neglect and rejection solely due to her height.

    Amidst these hurdles, Anmol’s unwavering confidence empowers her to confront the hostility from society, even in the face of an unfavorable marriage. Undeterred, she emerges triumphant, ultimately achieving the esteemed position of a doctor at the same hospital where her father serves as a custodian.

    Anmol’s story resonates deeply, illustrating how an indomitable spirit can overcome any obstacle in life. Julie Aslam takes on the role of Anmol, while Pratham Kunwar portrays Rishi. Renowned actor Rani Chatterjee also plays a significant character in the show.

    Reflecting on her portrayal of Anmol, Julie Aslam expressed, “I hope viewers appreciate my character and the show, as it’s not just a romantic or family drama, but a genuine account of a girl who achieved her dreams against all odds.”

    After previously portraying negative characters on television, Pratham Kunwar, who plays Rishi, stated, “Every actor aspires to carry a show on their shoulders. When I began, I lacked confidence, so I took on finite roles to grasp this medium, work ethic, discipline, and craft. Today, I am prepared and grateful to lead, portraying a boy-next-door who stands up for what’s right. Hopefully, I’ll also win a few hearts.”

    The show is scheduled to air every Monday to Friday at 9:00 pm, starting from the 6 November, 2023.

  • IN10 Media Network announces its music business – Let’s Get LOUDER

    IN10 Media Network announces its music business – Let’s Get LOUDER

    Mumbai: IN10 Media Network, with multiple successful businesses spanning television, digital, film and more to its credit, is thrilled to announce the latest addition to its expanding portfolio – Let’s Get LOUDER, an innovative music business endeavour.

    With a commitment to fostering creativity and nurturing talent, the music business vertical aims to serve as a prominent platform for both emerging and established artists from India and beyond. IN10 Media Network aims to redefine the music landscape and invest in assorted music offerings from various regions of the country and world to engage with a large audience.

    IN10 Media Network MD Aditya Pittie expressed his pleasure in expanding the network’s vision, which aims to elevate the art of entertainment and its consumption. He said, “With the introduction of our music business, Let’s Get LOUDER, we will play a pivotal role in supporting and promoting exceptionally talented artists while delivering outstanding musical experiences to audiences worldwide. I welcome Rajitta Hemwaani, with her extensive industry experience, to lead this vertical.”

    Commenting on her mandate, Let’s Get LOUDER COO Rajitta Hemwaani expressed her belief in the universal appeal of music transcending language barriers, and said, “Recent events have further solidified the notion that music is language agonistic and aided by cutting-edge technology can traverse the globe. This is an opportune moment to create and experiment, and one of our primary aims is to reach out to the young & global listeners. IN10 Media is a dynamic and youthful network, and I am happy to collaborate in establishing its music arm – Let’s Get LOUDER. As a platform, it shall welcome both emerging and established artists to deliver high-quality musical experiences to audiences.”

    She added, “We are thrilled to welcome our new distribution partner on board as we embark on this journey. There is no better partner than Believe to help us achieve our goal to reach out to every music lover on the planet.”

    On the association, Believe India director – label and artist solutions Vinay Guwalani said, “We’re thrilled to partner with Let’s Get LOUDER, an exciting music initiative that perfectly aligns with our mission of supporting artists and bringing people together through the universal language of music. With our platform & expertise, we are committed to amplifying their music on a global scale. Our collective aim is to resonate with music enthusiasts across the world.”

    From soul-stirring melodies to energetic beats, the music vertical is set to curate a wide array of musical genres, catering to various tastes and preferences and aims to captivate audiences with a rich and diverse catalogue of releases.

    The immediate music line-up consists of 10 singles under the IP of ‘Made in India’, with music from across the country focusing on regional beats. Popular artists like Nikhita Gandhi, Shilpa Rao, Harshdeep Kaur, Sreerama Chandra (SRC), Ankit Tiwari and others have collaborated with regional artists/folk singers to create foot-tapping fusion songs.

    The vertical is also working with contemporary artists like Indian Idol winner Salman Ali, Punjabi Hip-Hopper Thoda Bai PiPi, Rapper LOC and many others to launch singles.

  • IN10 Media Network’s Ishara ropes in Ravi Kishan for ‘Crime Files’

    IN10 Media Network’s Ishara ropes in Ravi Kishan for ‘Crime Files’

    Mumbai: Amidst the frequent headlines featuring heinous crimes, Ishara, the general entertainment channel under the IN10 Media Network umbrella, is shedding light on these grim stories through its new crime show – Crime Files – Rahe Khabardar! Bane Hoshiyar! – aiming to raise awareness among viewers.

    The show, hosted by actor Ravi Kishan, who will serve as the guiding presence throughout the series in the role of the ‘sutradhar’, will present crime narratives from various corners of the country, urging people to remain vigilant in their daily lives. Each episode will lead viewers through peculiar and captivating cases that have occurred within our society – spanning from commonplace situations to more intricate, contemporary issues like online scams, and beyond.

    The distinctive feature of this crime show lies in its storytelling, where human tales, relationships, optimism, and trust are shattered as crime infiltrates ordinary lives. The narrative centers around characters who are relatable and grounded, reflecting us and the world we live in.

    Expressing his thoughts on hosting the show, Kishan, who has portrayed various characters and delved into the minds of many people over the last 31 years of being an actor said, “As an informed citizen of this nation, it is not only my responsibility but everyone’s duty to acknowledge the escalating crime rate and educate people to combat it, thereby fostering a crime-free society. Crime is an unfortunate reality, and I want to use this platform to raise awareness and inspire change. I was delighted to come on board as the show’s host, as I believe I can encourage people to be more observant of their surroundings and take action to save lives. I request people to tune in and fight against crime.”

    In line with the brand’s commitment to delivering top-notch content across various genres, this show will further enrich the channel’s offerings. Crime Files – Rahe Khabardar! Bane Hoshiyar! will broadcast every Monday to Friday at 10:00 pm on the channel, starting 30th October 2023.

  • Filamchi Bhojpuri to air 50 WTPs during festive period

    Filamchi Bhojpuri to air 50 WTPs during festive period

    Mumbai: Fortifying its library of blockbusters with new additions, Filamchi Bhojpuri, a regional movie channel from the house of IN10 Media Network, will be showcasing 50 World Television Premieres (WTPs) to entertain its audience this festive period.

    With meticulous planning and audience-centric focus, the channel is geared up to bring to its viewers a spectacular cinematic experience over the next three months. Each film has been thoughtfully handpicked to cater to the discerning taste of the Bhojpuri audience to spellbound its viewers with an extraordinary line-up of Bhojpuri blockbusters, featuring some of the most renowned actors in the industry.

    The titles include super hit films like Farishta, Raja Doli Leke Aaja, Prayagraj featuring stars like Khesari Lal Yadav, Dinesh Lal Yada ‘Nirahua’, Arvind Akela ‘Kallu’, respectively.

    On the announcement, FIlamchi Bhojpuri vice president – programming & strategy Rajeev Mishra said, “As the festivities commence, we are thrilled to be a part of the celebrations with these films and beloved actors. We are confident that this continuous stream of films will not only expand our viewer base but also foster even stronger bonds of loyalty with our audience. These films have been hand-picked and curated to coincide with festivals, underlining our commitment to becoming the ultimate destination for Bhojpuri entertainment. We take immense pride in offering a content library that caters to the diverse tastes of our viewers.”

    To ensure the audiences doesn’t miss out on these cinematic gems, the channel has devised a comprehensive marketing strategy spanning high-reach TV plans across music, Hindi GEC, and kids genres.

    Starting 23 September 2023, the channel will air 50 WTPs every Saturday at 6:00 pm.