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Mumbai: Mediker, an anti-lice treatment brand from FMCG major, Marico Ltd launched its new communication campaign – “Mediker On Juey Gone!” Lice infestation is a common...
MUMBAI: Television remains the dominant medium as far as the news, entertainment and advertising need in rural India is concerned although 79 per cent consumers (signifying...
MUMBAI / BENGALURU: Two separate studies by unrelated parties have been used in this report. Mobile internet has excellent future prospects in South East Asia, and...
NEW DELHI: Offers have been invited by the information and broadcasting ministry for the evaluation of its schemes from 11 short-listed agencies which include Chrome and...
NEW DELHI: The Broadcast Audience Research Council of India (BARC India) is said to be in talks with an Israeli media technology company to customise for...
NEW DELHI: The Broadcast Audience Research Council of India (BARC India) is said to be in talks with an Israeli media technology company to customise for...
MUMBAI: Internet and Mobile Association of India [IAMAI] and IMRB International report depicts 100 per cent growth in usage of social media in rural India during the last one year with 25 million users in...
KOLKATA: Majority of Bengali film viewers in Kolkata have not been in theatres in the last one year to watch a Bengali film, despite proliferation of...
MUMBAI: As of June 2014, there were 243 million claimed internet users in India out of which 192 million are active internet users who access internet...
NEW DELHI: Actor Aamir Khan, who took television viewers by storm with his first series of Satyamev Jayate has received the award in the individual category...
MUMBAI: IMRB International (formerly Indian Market Research Bureau) has been bestowed the title of “Mr Agency of the Year” at the recently concluded 22nd Annual Seminar...
MUMBAI: Television news broadcaster NDTV has filed a lawsuit in New York seeking injunction against publication of television ratings by TAM Media Research and also compensation...
BANGALORE: Radio Mirchi today inaugurated their new office and studio in Bangalore. Youth icon John Abraham was the guest of honor and spoke to Mirchi listeners...
TV Pulse 2005, the annual research initiative put together by the Joint Industry Body (JIB) and Tam Media, series continues with the paper – A study...
MUMBAI: Music broadcaster MTV has kicked off its initiative MTV Youth Icon of the Year 2005. Every year, young Indians vote for their favourite Youth Icon...
MUMBAI: TAM India will be presenting three papers at the WAM conference in Canada this June. This comes close on the heels of TAM’s success at...
MUMBAI: Another Indian has moved up the global corporate ladder! Soumitra Saha has been promoted to vice president-regional entertainment, advertising and sales, Turner Entertainment Networks Asia...
It may not have the best of reasons to be complacent, but RED, the FM offering from the India Today stable, is gung ho about its...
NEW DELHI: The Manufacturers Association of IT (MAIT) has revised its growth projections revised from the earlier 15per cent to 20 per cent and the sales...
A post-graduate in Business Management from XLRI, Sankara Pillai started his career in Market Research at IMRB in 1984. He spent 8 years with IMRB specialising...
Reliability in the peoplemeter system is what the industry is crying for and US-based Arbitron Inc. is promising just that. It has successfully completed the first...
