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Tag: Imperfect

  • ‘Imperfect’, the third original series from The Zoom Studios rewrites the notion of a perfect life

    ‘Imperfect’, the third original series from The Zoom Studios rewrites the notion of a perfect life

    MUMBAI: The Zoom Studios, original content arm of zoOm styled by Myntra is all set to celebrate the imperfections in life with its new show – ‘Imperfect’. The romantic comedy, unfolds the journey of 27-year-old girl Isha Sanghvi, who in her relentless pursuit of perfection faces a whirlwind of uncertainties that life throws her way and rediscovers herself when her fairy tale world gets shattered.  Creating a buzz on social media within a short span of time, ‘Imperfect’ show promo has received rave reviews and garnered an astounding 2.5 million views. The show will premiere Thursday, November 1 at 8.00 p.m. on The Zoom Studios YouTube Channel and zoOm styled by Myntra.        

    Isha Sanghvi, played by Samridhi Dewan, is not a typical conventional lead protagonist. She is a simple, naive young woman with her own quirks. Nothing in life can be perfectly planned and Isha reached rock bottom after losing both, her job and her prince charming. As her dreams crumble in front of her eyes, Isha sets on a journey to turn around her imperfect life. A 55-year-old sassy Life Coach, Simmy played by Sushmita Mukherjee, teaches Isha to love herself, to stand up for herself and to value herself. When her life falls apart, Isha realizes perfection is an overrated concept.

    Speaking on the latest offering, Imperfect, Nikhil Gandhi, President, Times Network says, “We are excited to launch our new original series, ‘Imperfect’, a slice of life and refreshing take on the concept of perfection. We are particularly thrilled with the initial response the show is getting on the trailer and show look. Unconventional and humorous in its storytelling & treatment, I’m sure the show will strongly resonate with the audience. At Zoom Studios, it’s our continuous attempt to deliver on our promise of offering real, conversational and engaging content.”

    Imperfect is produced by Anand Tiwari and Amritpal Singh Bindra of Still and Still Media Collective’s (SSMC) and directed by India’s first female director duo – Vidhi Gulati and Ruchi Joshi.

  • The Zoom Studios ropes in Anand Tiwari and Amritpal Singh Bindra for its third show ‘Imperfect’

    The Zoom Studios ropes in Anand Tiwari and Amritpal Singh Bindra for its third show ‘Imperfect’

    MUMBAI: The Zoom Studios, the original content arm of zoOm styled by Myntra has roped in Still and Still Media Collective’s (SSMC) Anand Tiwari and Amritpal Singh Bindra to produce its third upcoming comic-adventure. Titled, ‘Imperfect’, the show revolves around a 24-year-old girl Isha Sanghvi, whose life takes a massive turnaround unexpectedly and soon she realizes she has to build her life from scratch. The show unfolds Isha’s pursuit of perfection in life and the misadventures that follows.

    Anand Tiwari and Amritpal Singh Bindra are known to create high quality fiction content and have become synonymous with premium quality and coming-of-age stories. The talented duo has been highly appreciated for popular movies and series like Love Per Square Foot, Girl in the City and Bang Baaja Baaraat.

    Talking about their association with The Zoom Studios, Anand Tiwari, said, “At SSMC, our development team is constantly looking out for stories that resonate with the widest possible audiences. When the story of Imperfect came from one of our team members, we dwelled into making it into a seasonable series. The show is about an imperfect girl with a fabulous imperfect story. She will win over your hearts and I am certain that, people, especially the millennials and Gen Zs would ask some extremely relevant questions about the notion of being perfect and the fairytale romance every person waits for.”

    Amritpal Singh Bindra added, “We are very excited and extremely proud to present ‘Imperfect’, a quirky portrayal of the life of Isha Sanghvi. It is an honour for us to be collaborating with The Zoom Studios on this project. With their distribution, we hope to engage and entertain a wide spectrum of the audience with this show. SSMC is always focused on telling great stories and we hope that this show is another testament to that philosophy.”

    The upcoming show will premiere on zoOm Styled by Myntra & The Zoom Studios YouTube Channel. Imperfect promises to captivate viewers with its unique narrative that will not only leave them asking for more but will also resonate with audiences.