ITV

Tag: Imagine TV

  • Weekend Unwind with: ThinkInk Communications CEO & founder Radhika Nihalani

    Weekend Unwind with: ThinkInk Communications CEO & founder Radhika Nihalani

    Mumbai: With another weekend upon us, it is time to unwind with the latest Q&A edition of Indiantelevision.com’s Weekend Unwind—a series of informal chats that peek into the minds of corporate executives through a fun lens in an attempt to get to know the person behind the title a little better.

    This week’s session features ThinkInk Communications CEO and founder Radhika Nihalani, who has a proven track record of designing and delivering strategic communication plans and campaigns that have a long-term impact on the brand’s target audience.

    Nihalani set up Think Ink Communications to offer effective and engaging PR solutions. With over 15+ years of expansive experience across fields.

    Nihalani’s repertoire of work includes corporate communications, media relations, and image management. Prior to founding Think Ink Communications, Nihalani led publicity strategies for personalities like Ronnie Screwvala and Shiamak Davar and brands like Imagine TV, Wizcraft, and Blue Dart, amongst others. In a short span of five years, Radhika has led Think Ink Communications to be recognised as one of the top ten PR agencies in the country that offers the most innovative PR solutions in the business.

    Till date, the company has serviced over 100 clients across hospitality, lifestyle, entertainment, and corporate. An avid reader and traveller, Nihalani’s passion also includes fitness and music.

    So, without further ado, here it goes…

    • Your mantra for life

    Aim for the stars, and the sky will be yours one day. 

    • A book you are currently reading/plan to read

    I haven’t found time to read a book in a while. But I am a huge fan of thrillers and plan to get my hands on the latest Keigo Higashino book soon.

    • Your fitness mantra, especially during the pandemic

    Every day, set aside 30 minutes for yourself to do something you enjoy, such as running, walking, stretching, climbing stairs, or dancing. Intensity is not as important as consistency.

    • Your comfort food

    Pizza, pasta, butter chicken! 

    • When the chips are down a quote/ philosophy that keeps you going

    There is nothing that can’t be figured out. 

    • Your guilty pleasure

    Instagram.

    • When was the last time you tried something new?

    I am a mother of two who owns and operates two businesses; I am constantly trying new things. 🙂

    • A life lesson you learnt the hard way

    Humour helps you sail through the hardest situations.

    • What gets you excited about life?

    The thrill of setting personal and professional goals for myself and seeing them come true!

    • What’s on top of your bucket list?

    Opening many new verticals in my company and buying a vacation home.

    • If you could give one piece of advice to your younger self, what would it be?

    Never stop working hard. 

    • One thing you would most like to change about the world

    Less hate and less judgement. 

    • An activity that keeps you motivated / charged during tough times

    Thinking of ideas and figuring out solutions. It completely revitalises me!

    • What lifts your spirits when life gets you down?

    Hanging out with my children!

    • Your go-to stress buster

    A good run!

  • Manveer Singh Malhi joins Digital Marketing and Technology Company iGenero as Partner

    Manveer Singh Malhi joins Digital Marketing and Technology Company iGenero as Partner

    NEW DELHI: Experienced brand strategist Manveer Singh Malhi has come on board Hyderabad-based digital interaction agency iGenero to focus on scaling up the business, expand the team and ensure the teams stays up to date on the latest digital and technological innovations and initiations. 

    Singh, trained in creating online strategies for businesses and entertainment houses, has in the recent past been  awarded as Top Social Media Professional of India by CMO Asia in 2015 and Digital Marketing Professional of the Year in 2016 by Global Youth Marketing Forum.

    In his career of more than eight years he has conceptualized and devised online media strategies and solutions for brands like Zapak, BigFlix, MTV, Reliance, Imagine TV, Iproperty.com, PIX Television, Fun Cinemas, Costa Cruises India, Everest Entertainment and many more. Manveer has efficiently helped more than 100+ brands adopt new media to derive strong and trackable business results. He was also the faculty for digital at SAE Institute and was invited to speak at various digital media workshops. 

    iGenero Co-Founder Karan S Kumar said, “We have been able to provide vital and measureable digital marketing plans and web development solutions to our clients. Manveer’s in depth knowledge and experience in digital marketing will enable us to enrich our delivery to existing clients and also serve exceptional plans to future clients.”

    “Manveer will be able to manoeuvre the team towards increasing their capacity to achieving robust business results for our clients. He has worked with us at SocialSamosa.com as business head in past where he helped to scale the business within a short span of one year”, added iGenero co-founder Aditya Gupta.

    Malhi said: “I’m delighted to join iGenero and am looking forward to sharing my expertise with the team. Digital has now become an integral part of all marketing and business initiatives for brands, it is no longer a secondary choice. At such a crucial stage of the digital industry’s growth, by using iGenero’s technological strength I hope to contribute in amplifying the output for all the clients. “

  • Manveer Singh Malhi joins Digital Marketing and Technology Company iGenero as Partner

    Manveer Singh Malhi joins Digital Marketing and Technology Company iGenero as Partner

    NEW DELHI: Experienced brand strategist Manveer Singh Malhi has come on board Hyderabad-based digital interaction agency iGenero to focus on scaling up the business, expand the team and ensure the teams stays up to date on the latest digital and technological innovations and initiations. 

    Singh, trained in creating online strategies for businesses and entertainment houses, has in the recent past been  awarded as Top Social Media Professional of India by CMO Asia in 2015 and Digital Marketing Professional of the Year in 2016 by Global Youth Marketing Forum.

    In his career of more than eight years he has conceptualized and devised online media strategies and solutions for brands like Zapak, BigFlix, MTV, Reliance, Imagine TV, Iproperty.com, PIX Television, Fun Cinemas, Costa Cruises India, Everest Entertainment and many more. Manveer has efficiently helped more than 100+ brands adopt new media to derive strong and trackable business results. He was also the faculty for digital at SAE Institute and was invited to speak at various digital media workshops. 

    iGenero Co-Founder Karan S Kumar said, “We have been able to provide vital and measureable digital marketing plans and web development solutions to our clients. Manveer’s in depth knowledge and experience in digital marketing will enable us to enrich our delivery to existing clients and also serve exceptional plans to future clients.”

    “Manveer will be able to manoeuvre the team towards increasing their capacity to achieving robust business results for our clients. He has worked with us at SocialSamosa.com as business head in past where he helped to scale the business within a short span of one year”, added iGenero co-founder Aditya Gupta.

    Malhi said: “I’m delighted to join iGenero and am looking forward to sharing my expertise with the team. Digital has now become an integral part of all marketing and business initiatives for brands, it is no longer a secondary choice. At such a crucial stage of the digital industry’s growth, by using iGenero’s technological strength I hope to contribute in amplifying the output for all the clients. “

  • Zee TV climbs back to No 2 on the back of DID finale

    MUMBAI: Zee TV has climbed back to number two spot on the back of the grand finale of the third season of its popular dance reality show Dance India Dance.

    As per TAM data for week ended 21 April (HSM, C&S, 4+), the finale of DID 3 aired on 21 Apri garnered a 3.19 TVR helping the channel to pocket 214 GRPs (gross rating points). The channel had clocked 192 GRPs in the previous week.

    Zee TV‘s gain happened in a week when the Hindi GEC genre continued its downslide due to the Indian Premier League, shedding 10 GRPs after losing 51 points in the trailing week.

    Star Plus maintained its leadership position, albeit losing 13 GRPs. It endedThe channel ended the week with 248 GRPs as its top-rated shows saw marginal loss in their ratings.

    Taking the No. 3 and 4 spots respectively, Sony Entertainment Television (Set) and Colors added four GRPs each to their last week’s tally. Set ended the week with 209 GRPs, while Colors had to rest satisfied with 194 GRPs in its kitty.

    Sab, meanwhile, lost seven GRPs to close the week with 115 GRPs while Star‘s second GEC, Life OK, managed to add one GRP to close with 86 GRPs.

    Sahara One ended 45 GRPs (last week 46). Imagine TV, the channel which ceased operations and has been running repeat content, closed the week with 41 GRPs, down from 57 GRPs last week.

  • Imagine TV fails to boost ratings sans Swayamvar

    Imagine TV fails to boost ratings sans Swayamvar

    MUMBAI: For the second consecutive week, Imagine TV has proved that its fortunes are heavily dependent on the Swayamvar franchise.

    The channel, which had crossed the 100 GRP (gross rating point) mark two weeks back with the culmination of Swayamvar season 3, Ratan ka Rishta, slumped to 65 GRPs in the immediate week after that.

    Even in the week ended 23 July, the channel remained stagnant with 66 GRPs under its kitty. 
     
    After the first and second season of the Swayamvar series, Imagine TV had also seen a drastic fall in ratings.

    Meanwhile, for the week ended 23 July the status quo has been maintained among the Hindi general entertainment channels. Star Plus continues to lead with 316 GRPs (last week 320) followed by Colors with 267 GRPs (last week 271), according to Tam data for the Hindi speaking markets.

    Zee TV, which was witnessing a fall over the last few weeks, was the top gainer in the week. The channel saw a 35 GRP jump in the week to close with 220 GRP (from 185). Sony Entertainment Television, however, is still in pursuit and ended the week with 193 GRPs (from 182 in the last week).

    Sab, meanwhile, fell to 124 GRPs from 133 in the preceding week while Star One and Sahara One were at 36 and 33 GRPs respectively.
     

  • Hindi GEC genre expands on back of fiction

    Hindi GEC genre expands on back of fiction

    MUMBAI: The Hindi GEC genre has expanded 41 GRPS (gross rating points) for the week ended 2 July.

    Also, the genre leader Star Plus, No. 4 in the ladder Sony Entertainment Television (Set) and Imagine TV saw major gains (almost 20 GRPs) each.

    Star Plus crossed the 300 GRP mark once again as it added 19 GRPs to its previous week‘s tally to close with 311. All the primetime shows of the channel saw a jump in viewership, which resulted in Star Plus‘ gain.

    Meanwhile, Colors and Zee TV, the second and third ranked Hindi general entertainment channels, dipped. Colors shed 10 GRPs to end the week with 253 GRPs. Zee TV lost 23 GRPs to close with 205 GRPs.

    Zee TV‘s Pavitra Rishta is still ruling the shows chart with 5.1 TVR while Colors‘ Balika Vadhu is in hot pursuit with 5.06 TVR.

    Set, meanwhile, saw a 23 GRP jump as its biggest fiction property, Bade Acche Lagte Hain, gained from 2.4 TVR in the last week to 3 TVR in the current week. The channel got 173 GRPs in the week as per data from TAM for the Hindi speaking markets (C&S, 4+).

    Imagine TV, which aired the Sangeet episode of its Swayamvar season 3 – Ratan Ka Rishta, added 26 GRPs to pocket 107 GRPs (from 81 GRPs in the week ago), a coup achieved after a long time. However, it remained lower than Sab, which is stable at No. 5 with 134 GRPs (last week 137).

    Star One, meanwhile, collected 41 GRPs (from 38) while Sahara One was at 34 GRPs (from 29).