Tag: ICICI

  • Mecturing sweeps into festive season with smart Mopx and big savings

    Mecturing sweeps into festive season with smart Mopx and big savings

    MUMBAI: Looks like this festive season just got a smart upgrade! Mecturing, India’s homegrown innovator in smart home and lifestyle tech, has kicked off its ‘Smart festive sale 2025’, a month-long celebration of intelligent living that runs from 22 September to 22 October 2025.

    From jaw-dropping discounts of up to 60 per cent, instant 10 per cent savings on SBI and ICICI cards, to 0 per cent EMI options and free Diwali demos, the sale promises to make high-tech living not just aspirational but accessible. Customers can also enjoy a one-year extended warranty and a 10-year suction motor warranty, the first of its kind in the industry.

    At the heart of the celebration is the launch of the all-new Mopx series, a futuristic cleaning marvel featuring, biomimetic dual rotating mop technology that mimics real human scrubbing for spotless results. Priced at Rs 24,999, the Mopx delivers professional-grade cleaning designed especially for Indian homes and at a fraction of typical market costs.

    Founder and CEO Aditya More summed up the spirit of the campaign perfectly.  “The festive season is a time of joy and togetherness. With our smart festive sale 2025, we want to inspire people to embrace smarter living by upgrading to intelligent home solutions that combine convenience, innovation, and long-term value.”

    And that’s not all, every purchase during the sale brings assured festive gifts, from smart mixers and consumable kits to water heaters, mop liquids, and even surprise vouchers. Plus, Mecturing’s free exchange plan offers up to 80 per cent buy-back value, underscoring its customer-first approach.

    Whether it’s cleaning smarter, cooking quicker, or simply living better, Mecturing’s festive initiative makes sure Indian homes shine brighter and cleaner this Diwali.

  • Mindshare veteran Sonal Jadhav moves to lead Havas Media’s western operations

    Mindshare veteran Sonal Jadhav moves to lead Havas Media’s western operations

    MUMBAI: Sonal Jadhav has traded her corner office at Mindshare for the top job at Havas Media Network India, where she will serve as managing partner and west lead. The appointment marks a significant coup for Havas, which has poached one of the industry’s most seasoned media hands.

    Jadhav spent three years and seven months as principal partner at Mindshare, the GroupM-owned agency, before making the switch this month. Her departure represents a notable loss for Mindshare, where she had deep roots stretching back over a decade.

    The Mumbai-based executive brings formidable credentials to her new role. She cut her teeth during a marathon 10-year stint at Mindshare, rising through the ranks from client lead to senior cluster lead. In her most recent role there, she managed a portfolio of blue-chip accounts including Kellogg’s, ICICI, Rio Tinto and Onida, with full profit-and-loss responsibility.

    Her earlier Mindshare tenure was particularly notable for her stewardship of the Hindustan Unilever skincare portfolio, where she crafted media strategies for the conglomerate’s beauty brands from 2006 to 2013. The assignment cemented her reputation as a strategic thinker with a knack for marrying brand-building with performance metrics.

    Between her two Mindshare chapters, adhav spent four years as general manager at Wavemaker, another GroupM stable-mate, focusing on FMCG clients and honing her expertise across traditional and digital media channels.

    Her career began in print advertising, with early roles at Hindustan Times and Indian Express, where she learned the fundamentals of media sales and revenue optimisation.

    The appointment signals Havas Media’s ambitions to strengthen its presence in India’s fiercely competitive media landscape, where agencies are battling for a larger share of the country’s advertising spend. Ms Jadhav’s deep FMCG experience and client relationships make her a natural fit for a market where consumer goods companies remain among the biggest advertisers.

    At 15-plus years in the business, she represents the kind of seasoned leadership that agencies increasingly prize as they navigate the complexities of digital transformation and attribution-based media buying.

  • Xiaomi India CMO Jaskaran Singh Kapany moves on

    Xiaomi India CMO Jaskaran Singh Kapany moves on

    Mumbai: Xiaomi India chief marketing officer Jaskaran Singh Kapany has moved on from the company.

    He had joined the Chinese smartphone company in April last year. As CMO of Xiaomi, Kapany led all marketing initiatives across the company in both the smartphone and smart TV segments which continue to be a hyper-competitive market in India.

    According to the industry sources, Kapany has not announced his next assignment yet.

    Prior to joining Xiaomi, he was associated with companies such as Paytm, ICICI Prudential, Lowe Lintas and others.

  • TATA AIA elevates Rishi Srivastava as CEO and MD

    MUMBAI: In a recent development, Tata AIA Life, a private life insurer has announced Rishi Srivastava as the new chief executive officer and managing director starting 1 August 2018 subject to regulatory approval from IRDAI. Srivastava will replace Naveen Tahilyani.

    Srivastava is currently chief of proprietary channels, product, marketing and corporate communication at Tata AIA. He has been active in setting up and driving Tata AIA’s agency workforce and successfully building the unique premier agency model in India which aims to providing enhanced overall customer experience.

    Srivastava brings with him more than 20 years of experience in finance and insurance. Prior to this, he was CEO at ICICI Prudential before moving to ICICI Bank as general manager and then on to AXA as director of the agency business in Jakarta.

    He joined Tata AIA in 2016. Srivastava started his career with Dabur India Limited as a area sales manager and product manager.

    He has led strong, profitable growth at Tata AIA over the past three and half years, with a focus on delivering a multi-distribution business, best-in-class customer experience and building a differentiated protection-oriented franchise.

  • iProspect bags 4 DMA awards, ICICI ad wins gold

    iProspect bags 4 DMA awards, ICICI ad wins gold

    MUMBAI: iProspect India, the global digital agency from Dentsu Aegis Network, has won four awards at the DMA India Awards 2017 in Mumbai.

    It won gold for ICICI Bank (Business for iCalculate), silver for Max Life Insurance in sector insurance (The Smart Display Banner), bronze for leveraging video ad formats to build interest for ICICI Bank home loans and a Leader Certificate for trouser exchange scheme, Raymond in retail and direct sales.

    The DMA India awards honour the creative par excellence in marketing and advertising campaigns that have raised the bar of originality, response strategy, interactivity and marketing impact.

    The objective of the ICICI campaign was to increase sales for personal and home loans. The challenge was when most customers used the loan calculator on the website to get details on eligibility, interest rates, loan amount, etc. did not click on the ‘Apply Now’ button. It was counted as a conversion only if a user applied for a loan by clicking.

    The idea was to use iCalculate which passes real-time data to the Google Analytics Cloud on a Windows unload event as a solution to this problem.

    iProspect India CEO Rubeena Singh said, “I congratulate all the teams that have put in a lot of hard work to strategise and execute these innovative campaigns,”

  • Sun TV gets ‘buy’ rating from ICICI & Edelweiss

    MUMBAI: Leading brokerages in India have recommended a ‘buy’ rating for Sun TV, the television channel consistently leading across genres for weeks as per BARC India ratings.

    ICICI Direct has recommended ‘buy’ rating with a target price of Rs 830 in its research report dated 14 August, and Edelweiss too has maintained a ‘buy’ rating with Rs 1,024 target price.

    Revenues came in Rs 7863 million (up 3.4 per cent YoY) versus ICICI’s estimate of Rs 7634 million supported by higher subscription revenues, which grew 15.3 per cent YoY to Rs 2705 million (better than ICICI’s estimate of eight per cent YoY growth).

    Sun TV, ICICI says, continued to disappoint on the advertisement revenue front. Ad revenues declined approximately four per cent YoY to Rs 3260 million EBITDA came in at Rs 4484 million, up 2.7 per cent YoY, better than its estimate of Rs 4206 million supported by lower IPL losses (loss of Rs 220 million versus expected loss of Rs 550 million). Though market share erosion in Sun TV is a concern owing to intense competition from Star Vijay, Edelweiss believed it is temporary as viewership is intact. However, competition from Colors is a key monitorable.

    The near-term competitive pressures, ICICI notes, have led to concerns over the expected full throttle ad recovery. However, it has highlighted that the overall levers such as low base, the upcoming festive season and monetisation of improved rating in non-Tamil markets, would provide healthy visibility of ad growth revival ahead. A faster resolution of Chennai digitisation could also provide strong subscription revenue growth. ICICI rates well Sun TV’s strategy of revamping its content strategy and focussing on superior ad yield.

    Edelweiss notes Sun TV’s main positives of approx 29.7 per cent y-o-y growth in cable subscription supported by catch-up revenue and 9.4 per cent y-o-y jump in DTH subscription and IPL losses were stable at Rs 241 million in FY17, even though it lost the series in FY18. The main negatives, Edelweiss notes, was the 4.1 per cent y-o-y dip in ads base of 3.7 per cent y-o-y decline owning to GST.

    The company guided for 15 per cent y-o-y growth in subscriptions in FY18, led by south markets, ex-Tamil Nadu. With phase-III digitisation on track, Edelweiss estimated 15 per cent / 12.0 per cent y-o-y growth in subscriptions in FY18/FY19.

    Factoring in lower ad growth in Q1FY18, Edelweiss cut FY18E ad growth to 9.0 per cent y-o-y from 11.0 per cent earlier.

    Hit by GST, Sun’s ad revenue fell 4.1 per cent y-o-y. However, Edelweiss expects it to bounce back riding on strong content in H2FY18 following improvement in Telugu and Malayalam ratings.

    Sun’s overall subscription grew 16.1 per cent y-o-y supported by catch-up revenue and upswing in digital revenues. The content cost rose 37.6 per cent y-o-y as Sun TV shifted to commissioned model from the ad slot model. It moved entirely into the commissioned model in all its markets, except Tamil Nadu, 2 out of 18 programmes are on commissioned model.

    Sun TV now expects August and September to report better ad growth as GST impact withers away.

  • Probing NDTV & officials’ collusion to defraud ICICI, not repayment: CBI

    MUMBAI: Reports in a section of the media have raised certain issues and the statement issued by NDTV has levelled certain allegations against the CBI investigation in the case relating to the promoters of NDTV and others, a CBI statement said.

    It is clarified that searches have been carried out at the premises of the promoters and their offices based on search warrants issued by the Competent Court. CBI has not conducted any search of registered office of NDTV, media studio, news room or premises connected with media operations, the statement added.

    CBI fully respects the freedom of press, and is committed to the free functioning of news operations.

    CBI has registered the case based on the complaint of a shareholder of ICICI bank and NDTV after carrying out due diligence. Denigrating the allegations at this stage of investigation and wrongly accusing the agency of acting under pressure is uncalled for and an attempt to malign the image of the CBI. The investigation is being conducted as per the due process of law and under the jurisdiction of the Court of law. The result of investigation will be filed before the competent Court of law based on the evidence adduced during investigation, the statement added.

    It has been mentioned in the statement of NDTV that NDTV and its promoters have never defaulted on any loan. The allegations under investigation are not regarding the default in loan repayment; but relate to the wrongful gain of Rs 48 crore to the promoters – Dr. Prannoy Roy, Radhika Roy, RRPR Holdings Pvt Ltd and a corresponding wrongful loss to the ICICI bank arising from their collusion and criminal conspiracy, the statement added.

    It is alleged in the complaint that the promoters of NDTV, acting in criminal conspiracy with unidentified officials of ICICI bank, violated section 19(2) of the Banking Regulation Act, the Master Circular DBOD No. Dir B90/13.07.05/98-99 dated 28.08.1998 of the Reserve Bank of India and in furtherance of the conspiracy, ICICI bank took the entire shareholding of the promoters in NDTV (nearly 61%) as collateral, and then accepted prepayment of the loan by reducing the interest rate from 19% p.a to nearly 9.5% p.a and as a consequence thereof, causing a wrongful loss of Rs 48 crore to ICICI bank and a corresponding wrongful gain to the promoters of NDTV, the statement added.

    NDTV, in its statement, questions the jurisdiction of CBI by stating that ICICI is a private bank. It is clarified that the Supreme Court, in the case of Ramesh Gelli vs CBI of 2016, held that the provisions of Prevention of Corruption Act, 1988 are applicable to the officials of private banks. Therefore, the CBI has jurisdiction to take up investigation of the cases of private banks, the statement added.

    CBI is committed to carrying out the investigation expeditiously and in accordance with the due process of law.

  • Ambuja partners ‘Go Cashless’ to ICICI

    Ambuja partners ‘Go Cashless’ to ICICI

    MUMBAI: In the wake of demonetisation, Ambuja Cement has taken the lead and launched a pan-India ‘Go Cashless’ campaign encouraging its business partners – retailers, contractors and masons – to adapt to cashless business transactions.

    The ‘Go Cashless’ campaign — aimed at helping its business partners conduct cashless transactions with ease — went live on 7 December to create awareness on various available cashless options — from swipe machines to bank services. Ambuja Cement has also tied up with ICICI Bank to launch an exclusive helpline to assist stakeholders open current accounts for regular business transactions.

    With this campaign, Ambuja Cement has notched another first to its credit. It has become the first cement company to initiate drive on cashless transactions. Post demonitisation, the construction community especially in the rural and semi urban has been facing several challenges as it mostly deals in cash.

    Ambuja managing director and CEO Ajay Kapur, said, “The campaign is yet another endeavour empowering the construction community through knowledge transfer. We are successfully seeding innovative thinking at the grass-roots and bringing information and technology to the forefront of all our esteemed business partners.”

  • Ambuja partners ‘Go Cashless’ to ICICI

    Ambuja partners ‘Go Cashless’ to ICICI

    MUMBAI: In the wake of demonetisation, Ambuja Cement has taken the lead and launched a pan-India ‘Go Cashless’ campaign encouraging its business partners – retailers, contractors and masons – to adapt to cashless business transactions.

    The ‘Go Cashless’ campaign — aimed at helping its business partners conduct cashless transactions with ease — went live on 7 December to create awareness on various available cashless options — from swipe machines to bank services. Ambuja Cement has also tied up with ICICI Bank to launch an exclusive helpline to assist stakeholders open current accounts for regular business transactions.

    With this campaign, Ambuja Cement has notched another first to its credit. It has become the first cement company to initiate drive on cashless transactions. Post demonitisation, the construction community especially in the rural and semi urban has been facing several challenges as it mostly deals in cash.

    Ambuja managing director and CEO Ajay Kapur, said, “The campaign is yet another endeavour empowering the construction community through knowledge transfer. We are successfully seeding innovative thinking at the grass-roots and bringing information and technology to the forefront of all our esteemed business partners.”