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Tag: ICC World Twenty20 2016

  • Nissan launches ‘Play of the Day’ for ICC World Twenty20 2016

    Nissan launches ‘Play of the Day’ for ICC World Twenty20 2016

    MUMBAI:  As the first round of the ICC World Twenty20 begins, Nissan is proud to launch the ‘Nissan Play of the Day’, a digital initiative that gives cricket fans the chance to watch and vote for the most exciting moments from this year’s ICC World T20.

    The Nissan Play of the Day is meant to enrich the experience for cricket fans during the tournament period by highlighting the day’s most spectacular plays. This online digital feature is a part of Nissan’s eight-year partnership with the International Cricket Council (ICC) and will be available on icc-cricket.com throughout the tournament running from March 8th to April 3rd.

    “The ICC World T20 is the most dynamic tournament on the international cricket calendar and we are bringing the best plays directly to fans,” said Roel de Vries, corporate vice president and global head of marketing and brand strategy for Nissan. “Not only do we want fans to experience the excitement of the games, we also want to give them the opportunity to debate and determine the Nissan Play of the Day, every day of the tournament.”

    Following the tournament, the top plays of the day will compete against each other through a process of elimination to determine the overall Play of the Tournament. Fan voting will decide the winners.

    Nissan is the official global automotive partner of the ICC for the period 2016 to 2023. The tie-up builds on Nissan’s existing support for global sport, which includes the UEFA Champions League, City Football Group and the Rio 2016 Olympic and Paralympic Games, and an array of talent ranging from Olympic champion and world record holder Usain Bolt to FIFA World Cup winner Andrés Iniesta.

    To see the Play of the Day, go to www.icc-cricket.com or visit the official ICC World Twenty20 app. 

    Join the conversation and all the action using #POTD – a place for cricket fans to share standout moments of inspiration and generate excitement for cricket.

  • Nissan launches ‘Play of the Day’ for ICC World Twenty20 2016

    Nissan launches ‘Play of the Day’ for ICC World Twenty20 2016

    MUMBAI:  As the first round of the ICC World Twenty20 begins, Nissan is proud to launch the ‘Nissan Play of the Day’, a digital initiative that gives cricket fans the chance to watch and vote for the most exciting moments from this year’s ICC World T20.

    The Nissan Play of the Day is meant to enrich the experience for cricket fans during the tournament period by highlighting the day’s most spectacular plays. This online digital feature is a part of Nissan’s eight-year partnership with the International Cricket Council (ICC) and will be available on icc-cricket.com throughout the tournament running from March 8th to April 3rd.

    “The ICC World T20 is the most dynamic tournament on the international cricket calendar and we are bringing the best plays directly to fans,” said Roel de Vries, corporate vice president and global head of marketing and brand strategy for Nissan. “Not only do we want fans to experience the excitement of the games, we also want to give them the opportunity to debate and determine the Nissan Play of the Day, every day of the tournament.”

    Following the tournament, the top plays of the day will compete against each other through a process of elimination to determine the overall Play of the Tournament. Fan voting will decide the winners.

    Nissan is the official global automotive partner of the ICC for the period 2016 to 2023. The tie-up builds on Nissan’s existing support for global sport, which includes the UEFA Champions League, City Football Group and the Rio 2016 Olympic and Paralympic Games, and an array of talent ranging from Olympic champion and world record holder Usain Bolt to FIFA World Cup winner Andrés Iniesta.

    To see the Play of the Day, go to www.icc-cricket.com or visit the official ICC World Twenty20 app. 

    Join the conversation and all the action using #POTD – a place for cricket fans to share standout moments of inspiration and generate excitement for cricket.

  • Hotstar extends partnership with ICC World Twenty20 2016; Announces associate sponsorship agreement

    Hotstar extends partnership with ICC World Twenty20 2016; Announces associate sponsorship agreement

    MUMBAI: Star India’s OTT platform Hotstar today (7 March 2016) extended its partnership with ICC World Twenty20 2016 through a sponsorship agreement with cricket’s international governing body, the ICC, for the 2016 edition of its mega event.

    The agreement makes Hotstar an associate sponsor of the tournament and ensures on-ground visibility for the platform at all venues for the entire duration of the month-long tournament. In addition to the sponsorship agreement, Hotstar also holds the exclusive digital rights for the live broadcast of the ICC World Twenty20 2016 

    Hotstar president and head Ajit Mohan said, “We are delighted to have deepened our association with the ICC World Twenty20 2016. With the sponsorship, we are reinforcing our commitment to our users and delivering on the promise that whenever there is cricket, Hotstar is the place to follow the game. Continuing on our efforts over the last one year, we are focused on creating a delightful proposition for cricket fans.”  

    ICC Chief Executive, David Richardson said, “We are delighted that Hotstar has decided to strengthen its support of cricket and relationship with the ICC as a global partner of the ICC World Twenty20 India 2016. Through the media rights partnership, Star India reaches out to a global television audience, which is further expanded via its digital platform, Hotstar. With the extension of the relationship to include sponsorship, Hotstar will now have the opportunity to engage and interact with the in-stadia cricket enthusiasts.”

    Richardson further added, “As the momentum builds ahead of the ICC World Twenty20 2016, Hotstar will launch a series of campaigns to further drive up the anticipation among cricket lovers for this eagerly-awaited event.”

  • Hotstar extends partnership with ICC World Twenty20 2016; Announces associate sponsorship agreement

    Hotstar extends partnership with ICC World Twenty20 2016; Announces associate sponsorship agreement

    MUMBAI: Star India’s OTT platform Hotstar today (7 March 2016) extended its partnership with ICC World Twenty20 2016 through a sponsorship agreement with cricket’s international governing body, the ICC, for the 2016 edition of its mega event.

    The agreement makes Hotstar an associate sponsor of the tournament and ensures on-ground visibility for the platform at all venues for the entire duration of the month-long tournament. In addition to the sponsorship agreement, Hotstar also holds the exclusive digital rights for the live broadcast of the ICC World Twenty20 2016 

    Hotstar president and head Ajit Mohan said, “We are delighted to have deepened our association with the ICC World Twenty20 2016. With the sponsorship, we are reinforcing our commitment to our users and delivering on the promise that whenever there is cricket, Hotstar is the place to follow the game. Continuing on our efforts over the last one year, we are focused on creating a delightful proposition for cricket fans.”  

    ICC Chief Executive, David Richardson said, “We are delighted that Hotstar has decided to strengthen its support of cricket and relationship with the ICC as a global partner of the ICC World Twenty20 India 2016. Through the media rights partnership, Star India reaches out to a global television audience, which is further expanded via its digital platform, Hotstar. With the extension of the relationship to include sponsorship, Hotstar will now have the opportunity to engage and interact with the in-stadia cricket enthusiasts.”

    Richardson further added, “As the momentum builds ahead of the ICC World Twenty20 2016, Hotstar will launch a series of campaigns to further drive up the anticipation among cricket lovers for this eagerly-awaited event.”