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MUMBAI: Amit Achupulaya, one of Indian television’s most battle-hardened broadcast technicians, has taken charge as manager, production services sports at JioStar, marking another high-profile move in...
Mumbai: A bit of a context on where we are. Hyundai in India has been a strong number to play over the last 25 years, we’ve...
Mumbai: During the ongoing ICC World Cup 2023, brands and advertising agencies are strategically aiming for a strong return on investment (ROI). This World Cup is...
Mumbai: Panasonic Life Solutions India – one of the largest manufacturers of electrical construction materials (ECM) in the country, has launched a campaign focusing on the...
Mumbai: mediasmart, an Affle company, is a unified programmatic platform which provides advertisers, trading desks, and agencies ways to integrate consumer journeys across screens. Unique strengths...
MUMBAI: The 1st semi-final of the 2019 World Cup will resume today after rain halted play on Tuesday. India were in complete control of match after...
MUMBAI: India take on New Zealand in the first semi-final of the 2019 ICC World Cup. The Men in Blues' march to semi-final comprises of 7...
BENGALURU: Star India’s flagship Tamil GEC Star Vijay once again made an appearance in Broadcast Audience Research Council of India's (BARC) weekly list of top 10...
MUMBAI: India take on Bangladesh in Match 40 of the 2019 ICC World Cup. The Men in Blue's march to semi-final was delivered a mini-setback by...
BENGALURU: The live telecast of the India Pakistan ICC cricket world cup match in week 25 of 2019 (Saturday, 15 June 2019 to Friday, 21 June...
MUMBAI: India take on hosts England in Super Sunday of the 2019 ICC World Cup. The Men in Blue are flying in the tournament with five...
BENGALURU: Enterr 10 TV’s Hindi GEC Dangal regained first place in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels in week...
BENGALURU: The Sun TV Network’s flagship Tamil GEC Sun TV was ranked one in Broadcast Audience Research Council of India’s (BARC) weekly list of top 10...
MUMBAI: ESP Properties, GroupM’s sports and entertainment marketing agency announced its Top Sports and Entertainment Trends for 2019 on 26 February 2019. ESP Properties India business...
MUMBAI: Uday Shankar, who was recently promoted to president of The Walt Disney Company Asia Pacific and chairman of Star and Disney India after the Fox-Disney...
MUMBAI: Franchises, brands, broadcaster and most importantly the fans were left delighted on Tuesday as news trickled in that the Indian Premier League 2019 will be...
MUMBAI: H1 2016 has not been a good time for the advertising industry – TV specially – according to leading Indian ad agency Madison Media. Against...
MUMBAI: H1 2016 has not been a good time for the advertising industry – TV specially – according to leading Indian ad agency Madison Media. Against...
NEW DELHI: Video streaming platform Hotstar and content delivery network Akamai Technologies Inc. today announced the renewal of their partnership to support Hotstar in delivering live...
NEW DELHI: Video streaming platform Hotstar and content delivery network Akamai Technologies Inc. today announced the renewal of their partnership to support Hotstar in delivering live...
MUMBAI: For those you are into sports, be it for the love of the game or love of the business that revolves around it, the welcome...
MUMBAI: For those you are into sports, be it for the love of the game or love of the business that revolves around it, the welcome...
MUMBAI: The latest buzz about town is how Netflix is all set to launch in India later this week. But even without the American Video On...
NEW DELHI: Titan Raga and IWC Portofino Midsize watch launch received the ‘Best Integrated Marketing Campaign’ Award at the sixth edition of the annual Watch Awards this year. HUBLOT ICC...
India qualified to the semi-finals of ICC Cricket World Cup 2015 in sublime fashion. In the semi-final, India will face host nation Australia and pundits predict...
MUMBAI: Even as the national sides are battling it out on the pitches in Australia-New Zealand to decide who will take home the World Cup in...
MUMBAI: As the ICC Cricket World Cup moves into the knockout stage, interest levels in the tourney, which is being played Down Under, are rising. And...
MUMBAI: Blogmint, India’s automated marketplace that connects brands and bloggers, and a part of TO THE NEW Ventures, has launched the #BloggerDreamTeam campaign with Harsha Bhogle. ...
MUMBAI: Not long ago speculations were drawn that cricket’s biggest tournament may emerge as a super flop in India courtesy Team India’s feeble performances Down Under,...
MUMBAI: A whopping 257 million fans (TAM data CS4+ extrapolated to the universe using a standard conversion factor) tuned in to support Team India’s bid to...
MUMBAI: The most anticipated clash of the ICC Cricket World Cup 2015 created Indian television history as 288 million viewers (TAM data CS4+ extrapolated to the...
MUMBAI: Not long back team India’s victory in a cricket match was celebrated with chants like Vande Maataram, Chak De India or Jai Hind. That seems to have changed...
MUMBAI: The country hasn’t yet recovered from the celebrations of India’s victory over Pakistan in the World Cup and they are being served with another dose...
MUMBAI: After their partnership at the ICC World T20 in 2014, ICC and Twitter are ready to launch a host of innovative and interactive features for...
MUMBAI: The International Cricket Council (ICC) has lined up a series of innovative digital activations for cricket’s flagship event, the ICC Cricket World Cup 2015, which...
MUMBAI: Just days before the World Cup 2015 is slated to begin, ICC senior executives met to take important calls on the upcoming tournament. The meeting was...
MUMBAI: UK supermarket Waitrose has signed a three-year deal with the England and Wales Cricket Board to become the new team sponsor of England Cricket from...
A sluggish market and depressed consumer demand is not deterring consumer electronic major LG India to reduce its marketing spend this year. The drive will be...
MUMBAI: The IPL ratings have gone down below the 3.5 TVR for the first time, marking a new low in its viewership. According to TAM data...
MUMBAI: Indian milk co-operative Amul Monday strengthened its connect with sports by announcing its sponsorship of the Indian contingent to the London 2012 Olympic Games by...
Riding high on the ICC World Cup, Set Discovery reaped a harvest of $120 million (around Rs 4.8 billion) in 2006-07. The challenges, though, are stiff...
NEW DELHI: Doordarshan will telecast live all the nine matches in which India is slated to play in the ICC World Cup beginning in March 13,...
MUMBAI: Sony’s general entertainment channel SAB, has partnered with the official regional sponsor for the ICC World Cup, Visa International to award the winner of its...
MUMBAI: Credit card major Visa International has been awarded the regional official sponsorship rights for the ICC Champions Trophy to be held in India in October...
If the tone in 2005 was set by second bouquets, the fight for band placements and the emergence of Tdsat as a settler of disputes, the...
MUMBAI: Star India may have announced a 25 per cent drop in subscription rates per subscriber from the current Rs 40 to Rs 30, but cable...
It’s hotting up out there in the sports broadcasting arena. The latest card has been thrown by ESPN Star Sports (ESS) which today announced the signing...
