Cricket fans, brace yourselves! The legendary Harbhajan Singh has teamed up with 10CRIC as their brand ambassador. Known for his fiery spirit and exceptional skills on...
Mumbai: As the calendar turns its final pages for 2023, Taboola, a global leader in powering recommendations for the open web, helping people discover things they...
Mumbai: In its most recent innovative campaign, Posterscope, an OOH (out-of-home) specialist agency from dentsu India, has executed an ambush advertising strategy for TATA Mutual Fund....
Mumbai: Indian gaming sensation Tanmay Singh aka ScoutOP who is part of 8Bit Creatives, a leading gaming talent management agency has become the country’s first-ever gamer...
MUMBAI: The sports viewership on television, with around 90 per cent of growth, has gained most in the last four years among other genres, says Broadcast...
MUMBAI: Despite the overwhelming growth of digital platforms, television remains the most penetrated mass-medium in India. Although broadcasters battled worries like economic slowdown, the new tariff...
Back in the day, a typical morning in an Indian household was incomplete without a cup of tea and a hefty printed newspaper. This might sound...
Let's face it. Asian Tiger China's GDP growth rate has hit a 27-year low and is likely to end 2019 under 6 per cent. And GDP...
MUMBAI: BARC India announced that the India vs New Zealand semi final in the ICC Cricket World Cup 2019 garnered 221 million viewers and 51 million...
MUMBAI: Japanese high-performance sports brand, ASICS in collaboration with Ambient OOH hosted a range of engagement activities to further amplify the #PaceToGlory campaign. The #PaceToGlory campaign...
CANNES: Ever since Star Sports broadcast a few important matches in 4K Ultra HD featuring the Indian team during the ICC Cricket World Cup earlier this...
MUMBAI: The Indian advertising market is all set to witness a double digit growth rate of 11 per cent in 2015, which is the highest growth...
MUMBAI: Media tycoon Rupert Murdoch has reason to cheer as 21st Century Fox’s India subsidiary – Star India has emerged as a strong contributor to the...
MUMBAI: Kyazoonga has signed a multi-year ticketing deal with the Caribbean Premier League (CPL), the official T20 championship in the West Indies to provide its proprietary...
BENGALURU: Rupert Murdoch’s Twenty-First Century Fox Inc. reported a 16.8 per cent drop in total revenue to $6840 million in the quarter ended 31 March, 2015...
MUMBAI: Riding on the popularity of the on-going Pepsi Indian Premier League (IPL) season eight cricketing tournament, ESPNcricinfo is looking to engage fans with a host...
MUMBAI: The ICC Cricket World Cup 2015 has registered 340 million video views on Hotstar through the tourney making it the most viewed sporting event ever...
MUMBAI: The ICC Cricket World Cup has been the most talked about event on digital platforms recently, with most official broadcasters providing live online and mobile...
MUMBAI: Off late the ICC Cricket World Cup has been the most talked about event on digital platforms, with most official broadcasters providing live online and...
MUMBAI: After delighting unsuspecting movie-goers in PVR Cinemas and commentating live for the India-South Africa match, Ramesh and Suresh, who feature in the ad for Cadburys...
MUMBAI: Events like the ongoing Cricket World Cup 2015 are becoming opportunities for brands to leverage the euphoria generated by cricket crazy fans. A lot of these...
MUMBAI: The ongoing ICC Cricket World Cup 2015 is seeing a strong rush of trends on social media platforms. Comparing the social media buzz from both...
MUMBAI: Even as the country enjoys the ICC Cricket World Cup and its vibrant Mauka campaign, Multi Screen Media’s (MSM) IPL right holder Sony Max has launched its...
MUMBAI: Team India so far has been on a winning spree at the ongoing ICC Cricket World Cup 2015. The winning moments on field have also...
MUMBAI: The high voltage ICC Cricket World Cup match between India and Pakistan created global history by recording more than 25 million views on Star’s digital...
MUMBAI: The creative mandate of Pepsi IPL 2015 has been handed over to DDB Mudra group. Last year the creative responsibility was taken care by Havas...
MUMBAI: This year’s biggest sporting spectacle – the ICC Cricket World Cup 2015 – has recorded an impressive opening with 101 million Indian viewers (TAM data...
MUMBAI: Cricket fans are currently glued to their television sets as the ICC Cricket World Cup kicked off this past weekend. Service providers such as Airtel...
MUMBAI: Reliance Communications has partnered with Twitter to provide customers with the most comprehensive platform to follow the excitement and global commentary as the world’s 14...
MUMBAI: GorupM’s agency Maxus has won the media investment mandate in India for the International Cricket Council (ICC) Cricket World Cup 2015, which is taking place...
MUMBAI: Yahoo India has roped in South African cricketer Jonty Rhodes as its World Cup analyst for the coverage on Yahoo Cricket. As part...
MUMBAI: Disney India’s Interactive business has launched the official game of the ICC Cricket World Cup 2015 titled ‘ICC Pro Cricket 2015’ for PCs, with cut down...
MUMBAI: For sports in India, nothing is bigger than the World Cup and the official broadcaster Star India is set to make the ICC Cricket World Cup...
MUMBAI: The International Cricket Council (ICC) has launched a new game on its website, which can be played on multiple devices like desktop PC, tablets and...
MUMBAI: Following a successful partnership during the ICC Champions Trophy 2013 and the ICC World Twenty20 2014, the ICC has continued its engagement of Copyright Integrity...
MUMBAI: The direct to home (DTH) industry is looking forward to an exciting year ahead. The sector, which saw some improved subscriber numbers and Average Revenue...
The year 2014 may have seen a few new leagues coming up but cricket very clearly rules the roost both from an on ground and on...
MUMBAI: The year 2014 saw the biggest Lok Sabha elections held in the country with Bharatiya Janta Party winning with a majority giving people a hope...
MUMBAI: South Africa has a chance to reclaim the top spot in the Reliance ICC ODI Team Rankings when it faces New Zealand in first of...
MUMBAI: In one of the most anticipated sports deal, The International Cricket Council (ICC) jointly awarded its audio-visual rights for ICC Events from 2015 to 2023...
MUMBAI: Rajasthan Royals today announced its association with the South Australian Government in an exclusive cricketing endeavour that will give 15 young Indian cricketers an opportunity...
MUMBAI: The Local Organising Committee (LOC) of the ICC Cricket World Cup 2015 is inviting Expressions of Interest (EOI) from for the provision of media buying...
MUMBAI: The suspension of TAM data for nine weeks till 8 December will not have much bearing on the way advertisement deals are done, at least...
NEW DELHI: The International Cricket Council late this evening agreed to allow various Indian television channels to attend and report the India-Pakistan Cricket World Cup semi-final...
MUMBAI: Tata Sky Ltd., the joint venture from TATA and STAR, today announced a special promotional offer across India. Consumers, who purchase Tata Sky by 15...
MUMBAI: Cricket fever will soon grip the US! The direct-broadcast satellite provider DirecTV has reached an agreement with Global Cricket Corporation (GCC) to broadcast two International...
MUMBAI: Nimbus Communications associate vice president Sumit Luthra has resigned from the organisation after a four-year stint. Luthra’s functions were threefold – supervising the I-T...
MUMBAI: When it comes to awards Max appears to be the channel to beat. At the Promax & BDA Asia Awards 2003 in Singapore last evening,...
MUMBAI: The ratings for the opening ceremony of the ICC Cricket World Cup 2003 have come in, and Extraaa Innings, the cricket related programme on MAX,...
MUMBAI: The great Indian soap just got a whole lot bigger. Sony Entertainment Television announced the launch today of a “mega family entertainer” Kahani Terri Merri,...