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Tag: IAA

  • Olive Crown Awards 2013 crowns Grey Worldwide as ‘Agency of the Year’

    Mumbai: IAA Olive Crown Awards has crowned Grey Worldwide as ‘Agency of the Year’ for the year 2013.

    Organised by the India Chapter of the International Advertising Association (IAA), the Olive Crown Awards were launched in 2011. They celebrate excellence in communicating sustainability or ‘green’ advertising.

    Cheil’s Samsung Printers ‘Minus 1 Project’ was awarded as the Campaign of the Year while Kewal Kiran Clothing took away the Client of the Year award. Meanwhile, Padmashree Kartikeya Sarabhai was honored with the Green Crusader of the Year Award, an award which is presented to one unique individual who has dauntlessly fought our battle for going green.

    The event saw many marketing and media heads and other industry leaders gracing the occasion like Colors CEO Raj Nayak, Hungama Digital Media Entertainment MD and CEO Neeraj Roy, Piyush Pandey, JWT South Asia CEO Colvyn Harries and Madison World chairman Sam Balsara. Praful Patel, Union Minister for Heavy Industries and Public Enterprises was the chief guest.

    This was the first year when IAA Olive Crown Awards witnessed pan-Asia participation.

    Olive Crown Awards 2013 chairperson and ED & CEO Draftfcb Ulka M.G. Parameswaran said “We saw an almost 45 per cent increase in the number of entries this year alone and our Awards Jury consisting of veterans like Sonal Dabral, Pops Sridhar, Vinod Rao, Chax, Ramki and Charles Victor were of the opinion that the quality has also seen a dramatic improvement over the years”.

    IAA India chapter president and RK Swamy BBDO chairman Srinivasan Swamy said, “There has been widespread acceptance for these awards as corporates see the green message as a key differentiator in a competitive environment. And going green is no longer a luxury but an essential part of doing business. We are delighted to see that clients are roping in agency partners to help them build green awareness for their brands”.

    A total of 35 Awards were handed over at the event hosted by former Miss World, Daina Hayden. The Award Function was opened by a performance in Indian Fusion music by Raghu Dixit Project, the Bangalore based band. Midcourse was a laser pyrotechnic show was followed by a comic include by ‘A Slice of Ham’.

    Click here for winner list

  • IAA crowns Sam Balsara as Media Agency Head of the Year

    MUMBAI: The International Advertising Association (IAA) India chapter on Saturday crowned Madison World chairman and MD Sam Balsara as the Media Agency Head of the Year in the first edition of IAA Leadership Awards.

    IAA leadership Awards were given away in 18 categories in Mumbai. The awards recognised and honoured “outstanding” individuals in the fields of marketing, advertising and media.

    Ogilvy & Mather executive chairman and national creative head Piyush Pandey was bestowed with the Creative Agency Head of the Year Award.

    Star India EVP and communication Gayatri Yadav won the award in the Media & Entertainment category.

    On the client‘s side, Cadbury India: Regional category head APAC (developing) executive director Chocolates & Biscuits Chandramouli Venkatesh bagged the IAA Leadership Awards in FMCG-food and beverages category while HUL vice-president – Skincare Arun Srinivas won the award in FMCG-Personal Care category.

    Samsung Electronics CMO Rahul Saigal was given the IAA Leadership Award in Consumer Durables Category. Meanwhile, ICICI Bank head marketing Sujit Ganguli got the marketer of the year award in the banking category.

    LIC India executive director Rita Bhattacharya received the marketer of the year award in insurance sector and Vodafone Sr VP, Brand Communications, Insights and Online Anuradha Aggarwal bagged the marketer of the year award in telecom products & services category.

    Hero Motor Corp SVP Sales and marketing Anil Dua was given the IAA Leadership Award in auto-two Wheeler category, while Maruti Suzuki COO Mayak Pareek collected the marketer of the year award in auto-passenger vehicle category.

    Force Motors GM Cyriac Jacob was bestowed with the marketer of the year-auto commercial vehicle award while Makemytrip.com marketing head Manish Kalra collected the marketer of the year award in travel & hospitality category.

    Asian Paints vice-president sales and marketing Amit Syngle won the IAA Leadership Award in household products & services category. ITC chairman YC Deveshwar got the award in the best CEO of the year category.

    IAA had also constituted special six categories for editor of the year that was won by TOI executive editor Jaideep Bose, News Anchor of the year award by IBN-18 editor in chief Rajdeep Sardesai, Media person of the year award by Hindustan Times chairperson and editorial director Shobhana Bhartia, brand endorser of the year – male award by Salman Khan, best endorser of the year award by Katrina Kaif and the IAA Hall of Fame award by former president and director of Bennett, Coleman & Company and former CEO of Zee Pradeep Guha.

  • IAA announces ‘Gender Sensitisation Drive’

    IAA announces ‘Gender Sensitisation Drive’

    MUMBAI: India Chapter of the International Advertising Association (IAA) has announced “IAA Gender Sensitisation Drive” the components of which seek to fundamentally change the deep routed bias against women.

    The initiative has an acronym “VOW” standing for “Violence on Women” which we seek to stop consciously doing our bit and taking a vow to get rid of this bane in our society.

    The initiative consists of two segments. Gender sensitisation Seminars for content creators: The first part of the drive would be to hold a series of Seminars across India to sensitise content writers in film and TV industry, story writers (in print media) and in advertising, to guard against typifying women and on other gender nuances, and create focused awareness about the right way to project women across media.

    The Seminars would be addressed by experts in the field and also people of the communications industry.

    The first one is scheduled in Mumbai on 16 February. IAA is hoping to have Union Minister of Women and Child Development Krishna Tirath to inaugurate it.

    Seminars are also being planned in Delhi, Kolkata, Hyderabad and Pune in the next few months.

    The second segment is multi-media advertising campaign against ‘eve teasing‘: The initiative is a national advertising campaign that will use the creative resources of the communications industry and the strength of media linkages to use creative communications to try and change behavioral patterns in a manner that would benefit women. Eve Teasing has been identified as the critical issue that needs to be addressed.

    IAA president Srinivasan K Swamy said, “eve teasing is seen as the mother of most evils affecting women. Today‘s eve teaser is tomorrow‘s molester, and could be a future rapist. It is necessary to nip this in the bud itself. Research and experience of experts in the field like UNFPA and leading NGO‘s like Laadli have also suggested this subject as the critical one to address.”

    A national contest would be run inviting entries from creative people all over the country on how to tackle this issue through effective communication.

    The entries for this Contest would be judged by the best creative minds in the communications industry and short list some good campaigns; and a jury consisting of leaders from a cross section of society and NGOs would then select the winning campaign.

    The IAA would fund the production of this winning entry and use its media linkages to run the campaign on all newspapers and TV channels across the country.

  • IAA announces categories for Leadership Awards

    MUMBAI: The International Advertising Association‘s (IAA) India chapter has revealed the categories for the first IAA leadership awards.

    The categories cover a wide spectrum of verticals from auto, banking, media & entertainment and telecom to FMCG.

    The IAA Leadership Awards categories are — Media Agency Head of the Year, Creative Agency Head of the Year, Marketer of the Year: Media & Entertainment, Marketer of the Year: Banking, Marketer of the Year: Insurance, Marketer of the Year: Auto Passenger Vehicles, Marketer of the Year: Auto Commercial vehicles, Marketer of the Year: Household Products, Marketer of the Year: FMCG – Food & Beverages, Marketer of the Year: FMCG – Personal Care, Marketer of the Year: FMCG – Consumer Durables, Marketer of the Year: Telecom Products, Marketer of the Year: Travel & Hospitality, Best CEO, News Anchor of the Year, Media Person of the Year, Editor of the Year and Hall of Fame.

    IAA leadership awards aim to bring together the disciplines of Marketing, Advertising and Media under one roof. The awards will recognise and honor “outstanding” individuals in the fields of Marketing, Advertising and Media.

    Presented by Hindi general entertainment channel (GEC) Colors, the award is scheduled to be held in Mumbai on 2 February.

    IAA president Srinivasan Swamy said, “The IAA Leadership Awards salutes the hard work put in by individuals to make a difference to the brands they work for. The categories have been selected to ensure that individuals from various sectors are covered.”

    In order to ensure the process is seen as transparent, IAA has appointed the experienced marketing research company AC Nielsen to execute the nomination and voting process.

    Further Ernst & Young has been appointed to conduct audit and validate the entire process. The winners will be decided in a two-stage selection process; the first stage will include nominations and shortlisting by seasoned marketing, media and advertising professionals; and the second stage will be the final selection of winners by a voting process among the shortlisted nominees, by respective senior industry peers.

    In the first edition of the annual awards, Information and Broadcasting minister Manish Tewari will be present as the chief guest.

  • IAA gets Colors as presenting sponsor for IAA Leadership Awards

    MUMBAI: The International Advertising Association’s (IAA) India chapter has roped in Colors as the presenting sponsor for the first IAA Leadership Awards. The award is scheduled to be held in Mumbai on 2 February. It will recognise and honor “outstanding” individuals in the fields of Marketing, Advertising and Media.

    Colors CEO Raj Nayak said, “As an organisation we have always supported industry initiatives. Recently we sponsored the The Advertising Club‘s Effies. This is yet another step in that direction. This is the first time when marketing professionals (Clients) advertising professionals from both disciplines (creative and media) and professionals from media ( Print TV, Radio, Digital) will come under one roof to honor excellence across all the three and we are happy and excited to be a part of this initiative by the IAA”.

    IAA president Srinivasan Swamy said, “The IAA Leadership Awards salutes the brilliance of top professionals whose contribution makes our industry what it is. Colors is one the fastest growing and a respectable Media brand and we are grateful and happy they have come forward to support this initiative.”

    “The Awards night promises to be a memorable one with top entertainment and celebrations. I am also very grateful to the Honourable Minister for Information & Broadcasting Shri Manish Tiwari for agreeing to come and be our chief guest for the awards night,” Swamy added.

  • IAA announces India’s first ever IAA Leadership awards

    MUMBAI: The International Advertising Association‘s (IAA) India chapter has established the IAA Leadership Awards to honour individuals in the fields of marketing, advertising and media, who have made enormous professional contributions and delivered business success to their companies.

    The first edition of these annual awards will be held in an on-ground function scheduled for February 2013 in Mumbai. Union Minister of State (independent charge) of Information and Broadcasting Manish Tewari will be present at the inaugural awards ceremony as chief guest.

    The IAA Leadership Awards celebrates the individual‘s innovative thinking and performance excellence that lead to outstanding success of the product/brand. The awards also indirectly seek to acknowledge the fact that the disciplines of marketing, advertising and media have to come together for the brand‘s success, by having all three functional disciplines honoured simultaneously.

    International Advertising Association president Srinivasan Swamy said, “The IAA Leadership Awards salutes the brilliance of top professionals whose contribution makes our industry what it is. These annual awards, over time will be seen as the most coveted recognition an industry practitioner will receive for all his hard work and leadership qualities, which brought about success to the product/brand.”

    IAA has appointed the experienced marketing research company A C Nielsen to execute the nomination and voting process. Further Ernst & Young has been appointed to conduct audit and validate the entire process. The winners will be decided in a two-stage selection process; the first stage will include nominations and shortlisting by seasoned marketing, media and advertising professionals; and the second stage will be the final selection of winners by a voting process among the shortlisted nominees, by respective senior industry peers.

  • IAA appoints Srinivasan Swamy as president

    IAA appoints Srinivasan Swamy as president

    MUMBAI: International Advertising Association India Chapter has unanimously elected RK Swamy BBDO chairman and MD Srinivasan Swamy as president for the year 2012-2013 at the Annual General Meeting on 2 November.

    Swamy was the VP of the association for the year 2011-2012.

    Swamy said, “In today‘s global economy, associations like the IAA play a pivotal role in building cross- cultural bridges, and in ensuring a seamless transition of ideas and interests across the world”.

    Since the IAA represented marketers, agencies and the media, it had a very important role to play in developing the communication industry in the country and across the globe, he added.

    Swamy said that apart from the Olive Crown awards and the other regular activities that the IAA conducts, he would make a concerted effort to spread the activities of the India Chapter to different parts of the country. Another thrust area would be to get mid-sized agencies and media houses to get further involved in the activities of the IAA so that they could benefit from the involvement and participation.

    He is replacing Reliance Industries president- Brand Strategy and Marketing Communication Kaushik Roy who was the president of IAA India Chapter for two years.

    Roy said, “As I bid adieu, post my two year stint as the president of the IAA India Chapter, I feel happy to have been a part of this eventful roster of events. I have to thank Mr Pradeep Guha (VP and Area Director (Asia Pacific) of the IAA), for orchestrating this CEO Delegation 2012 that saw 23 top-ranking professionals, from across marketing, advertising and the media. My grateful thanks to all my Mancom colleagues who have been so generous with their time to support all the programmes we have had in the last two years.”

    Meanwhile, Crayons Advertising MD Kunal Lalani will be taking over the role of VP of the association, replacing Swamy.

    Kunal Lalani, MD of Crayons Advertising has been appointed Vice President of the Association.

    Turner International India GM- Entertainment Networks – South Asia Monica Tata will take over the responsibility of honorary secretary, while Jaya Advertising director and chairman Jaideep Gandhi will play the role of treasurer.

    The managing committee members elected are Avinash Pandey (MCCS COO), M.G.Parameswaran (Draftfcb + Ulka Advertising executive director and CEO), Neeraj Roy (Hungama Digital Media Entertainment MD and CEO), Raj Nayak (Colors CEO) and Sam Balsara (Madison World chairman and MD) and the new Committee also co-opted Ramesh Narayan (Canco Advertising co-founder), Shreyams Kumar (The Mathrubhumi Ptg and Pbg director), Arunabh Das Shrama (BCCl president), Abhisek Karnani, Manish Advani (Mahindra SSG head marketing and PR) and Neville Taraporewala (Microsoft director India Advertiser and Publisher Solutions Group).

    The India Chapter of IAA (IC-IAA) was incorporated in July 1991 to constitute a local Chapter of the global body.