NEW DELHI: Hyundai Motor India Ltd (HMIL) today released an anthem as a tribute to the ‘Indomitable Spirit of India’. The corporate brand anthem ‘Haq Hai Humara’ aims to bring together the people of India and salute their resolve to stand united and stay strong in this unprecedented adverse situation.
‘Haq Hai Humara’ features Hyundai corporate brand ambassador Shah Rukh Khan and depicts gratitude to all frontline workers and the citizens of the country who have risen up to this challenge with their steadfast spirit and for their invaluable contribution in the fight against the Covid2019 pandemic. The anthem in association with Universal Music Group & Brands (UMGB) has been composed and sung by prolific music composer and singer Vishal Mishra and written by acclaimed lyricist Manoj Muntashir.
Hyundai Motor India Ltd MD & CEO SS Kim said, “Hyundai has become an integral part of India over the last two decades, our success is intertwined with that of our valued customers who strongly believe in the spirit of Hyundai. Through these challenging times, we have stood by the citizens of this great nation and looking back, we must salute the standing a strong spirit of India that is witnessed in the people’s fight to bring back normalcy. Haq Hai Humara is our humble tribute to the country’s solidarity, relentless spirit and never give up attitude in these testing times. We truly believe together we can and together we will build a ‘New India’."
He further added, “As a responsible and caring brand and in-line with our global brand vision ‘Progress for Humanity’, Hyundai has been at the forefront of providing relentless support to the government of India in its fight against the pandemic. We will continue to play an active role in economic recovery and chart a path for growth.”
Despite all challenges, the team put this song together shooting from distant locations over virtual platforms. The anthem encourages and motivates each and every Individuals to keep their spirit high, hoping for better times ahead.
Shah Rukh Khan said, “I am proud to be a part of Hyundai’s ‘Haq Hai Humara’ anthem which is a salute to the spirit of humanity, the ceaseless commitment from the frontline heroes and the small acts of kindness all around us which are the pivots for rebuilding the nation. As we all look forward to the future, I’m sure this anthem will bring positivity and hope for a better tomorrow!”
