Tag: Hum Saath Saath Hain

  • BARC Wk 22: Sun TV back on top across genres

    BARC Wk 22: Sun TV back on top across genres

    BENGALURU: The Sun TV Network’s flagship Tamil GEC Sun TV was back at the pole position in Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genre – All India (U+R): 2+ individuals for week 22 of 2018 Saturday, 26 May 2018 to Friday, 1 June 2018 (week under review).

    The Tamil GEC was followed at second place by Zee Entertainment Enterprises Limited (Zeel)’s free to air (FTA) Hindi GEC Zee Anmol.

    Three channels each from the Star India network and Zeel, two channels from the Sony Pictures Network India (SPNI) and one channel each from the Sun TV Network and Viacom18 made up BARC’s weekly list of top 10 channels across genre in week 22 of 2018.

    From the genres perspective, six were Hindi GECs, two were Hindi Movies and there was one channel each from the Tamil and the Telugu genres, respectively, in BARC’s weekly across genres list for week 22 of 2018.

    Sun TV moved up one rank in week 22 of 2018 to first place with 856.341 million weekly impressions as compared to second rank and 842.114 million weekly impressions in the previous week. Sun TV also headed BARC’s weekly list of top five Tamil channels in the Puducherry and Tamil Nadu markets. The first four programmes in BARC’s weekly list of top five Tamil programmes during primetime based on average rating across all airings (original and repeat) in the week in the same markets were aired on Sun TV.

    Zee Anmol slipped a rank to second place in week 22 of 2018 with 824.581 million weekly impressions as compared to 893.536 million weekly impressions in week 21. Zee Anmol was also ranked first in BARC’s weekly list of top 10 Hindi GECs in the combined urban and rural Hindi speaking or HSM (U+R) and individual rural Hindi speaking or HSM (R) markets during the week under review.

    Two programmes, the Balaji Telefilms-produced soap Kumkum Bhagya and Mahek that were aired on Zee Anmol were among BARC’s list of top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (U+R) and HSM (R).

    Moving up a rank after the exit of the IPL 11-airing Star India’s Star Sports 1 Hindi was Viacom18’s FTA Hindi GEC Rishtey. Rishtey garnered 669.004 million weekly impressions in week 22 as compared to 691.066 million weekly impressions in week 21 of 2018. Rishtey was also ranked second in BARC’s weekly list of top 10 Hindi GECs’ in HSM (U+R) and (HSM (R).

    Buoyed by the strong performance of the concluding part of the Hindi version of SS Rajamouli’s magnum opus Bahubali: The conclusion or BB2 in all the three markets — HSM (U+R), HSM (R) and HSM (U) — SPN’s Hindi Movies channel Sony Max jumped up four ranks to fourth place in week 22 of 2018.

    Sony Max garnered 664.599 million weekly impressions in the week under review as compared to 541.020 million weekly impression and eighth rank in week 21 of 2018. Sony Max topped BARC’s weekly list of top five Hindi Movies channels in HSM (U+R) and HSM (U) and was ranked fifth in HSM (R).  BB2 was ranked first in BARC’s list of top 5 Hindi Movies programmes in all the three markets. Another Hindi feature film (HFF) Hichki, which aired on Sony Max, was also among the top 5 Hindi Movies programmes during primetime in HSM (U+R) and HSM (U) markets.

    Zeel’s flagship Hindi GEC Zee TV retained its previous week’s rank, fifth, in week 22 of 2018 with higher ratings. The channel scored 624.069 million weekly impressions in week 22 as compared to 612.352 million weekly impressions in week 21 of 2018. Zee TV, ranked third in BARC’s weekly list of top 10 Hindi GECs’ in HSM (U+R), was ranked first in HSM (U) and sixth in HSM (R). Three prgrammes from the channel, Kumkum Bhagya, its spinoff Kundali Bhagya and Mahek, were among the five most watched programmes during primetime in HSM (U+R), while the former two were among the five most watched programmes during primetime in HSM (U) and HSM (R).

    SPN’s women focused Hindi GEC Sony Pal also retained its previous week’s rank, sixth, with 581.109 million weekly impressions in week 22 as compared to 605.098 million weekly impressions in week 21 of 2018.

    Sony Pal was ranked fourth in BARC’s weekly list of top 10 Hindi GECs in HSM (U+R) and third in HSM (R). The sitcom Tarak Mehta ka Ooltah Chashmah that was aired on Sony Pal was among the top five programmes during primetime in HSM (R) in BARC’s list of the top 5 Hindi GEC programmes during primetime based on average rating across all airings (original and repeat) in the week in HSM (R).

    Ranks seventh, eighth and ninth in week 22 of 2018 were held by three Star India channels. The FTA Hindi GEC Star Bharat retained its previous week’s seventh rank in week 22 of 2018 with 540.519 million weekly impressions as compared to 568.156 million weekly impressions in week 21. Star Bharat was ranked fifth in BARC’s list of top 10 Hindi GECs in all the three markets – HSM (U+R), HSM (U) and HSM (R).

    At eighth rank in week 22 of 2018 was Star India’s Telugu GEC Star Maa with 539.206 million weekly impressions as compared to the ninth rank and 509.836 million weekly impressions in week 21. Star Maa topped BARC’s weekly list of the top 5 Telugu channels in the Andhra Pradesh and Telangana markets. Three of the top five Telugu programmes during primetime in these markets were aired on Star Maa.

    Re-entering the list in week 22 of 2018 was another FTA Hindi GEC channel Star Utsav with 501.065 million weekly impressions. Star Utsav was ranked sixth in BARC’s weekly list of top10 Hindi GECs’ in HSM (U+R) and ranked fifth in HSM (R).

    Zeel’s Hindi Movies channel Zee Cinema entered BARC’s across genres list for the first time in calendar year 2018 in week 22. The channel was also ranked second in BARC’s weekly list of top 5 Hindi Movies channels in HSM (U+R) and HSM (U). The world television premier of the Akshay Kumar-starrer HFF PadMan, which was among the top five Hindi Movies programmes during primetime in the HSM (U+R) and HSM (R) and the Rajshree Productions’ hit Hum SaathSaath Hain from the year 1999 in HSM (U) were also responsible for the channel’s entry into the top 10 channels list

  • ‘Prem Ratan Dhan Payo’ premieres digitally on Hungama Play

    ‘Prem Ratan Dhan Payo’ premieres digitally on Hungama Play

    MUMBAI: The Salman Khan starrer Prem Ratan Dhan Paayo, which recently had its television premiere, will also be making its digital premiere debut on Hungama Play.

    With the digital debut of the film, subscribers can watch various avatar of Prem as well as access Prem Ratan Dhan Payo behind-the-scenes and trivia.

    Hungama Play carries the complete collection of Khan’s films like Maine Pyaar Kiya, Hum Aapke Hain Kaun and Hum Saath-Saath Hain.

  • ‘Prem Ratan Dhan Payo’ premieres digitally on Hungama Play

    ‘Prem Ratan Dhan Payo’ premieres digitally on Hungama Play

    MUMBAI: The Salman Khan starrer Prem Ratan Dhan Paayo, which recently had its television premiere, will also be making its digital premiere debut on Hungama Play.

    With the digital debut of the film, subscribers can watch various avatar of Prem as well as access Prem Ratan Dhan Payo behind-the-scenes and trivia.

    Hungama Play carries the complete collection of Khan’s films like Maine Pyaar Kiya, Hum Aapke Hain Kaun and Hum Saath-Saath Hain.

  • Vuclip and Rajshri Entertainment join hands to go mobile

    Vuclip and Rajshri Entertainment join hands to go mobile

    MUMBAI: Popular on both big screens and TV sets, India’s leading entertainment company, Rajshri Entertainment will be now be available on mobile phones courtesy its new collaboration with the leading premium mobile video on demand service.

     

    This tie-up will enable Vuclip viewers to enjoy family entertainment, including over 50 of Rajshri’s blockbuster full-length films such as ‘Hum Aapke Hain Koun’, ‘Maine Pyar Kiya’, ‘Vivah’, ‘Hum Saath Saath Hain’ as well as hundreds of classic and popular music videos on their phones.

     

    Vuclip COO Arun Parkash said, “Music and movies are deeply ingrained in the Indian way of life. It’s exciting to be able to bring high-quality blockbusters and classics to today’s youth on the platform that they are most engaged on – mobile. With this partnership, Vuclip adds to its expansive library of premium content, including full length movies, for consumers.”

     

    To view premium content from Rajshri Entertainment, consumers can simply go to m.vuclip.com on any device and on any network or download the Vuclip App on Android or Vuclip App on Java.

     

    Rajshri Entertainment, a part of the 67-year old Rajshri group, produces, aggregates and distributes entertainment content across multiple languages and genres to digitally connected audiences worldwide, making entertainment available anywhere, anytime and on any device.

     

    Rajshri Entertainment’s general manager content alliances Inderpal Singh said, “We are delighted to scale up our partnership with Vuclip and make our full length films available to a global mobile audience on the go. We are seeing increasing consumption of long form content on mobile devices and we are confident that our films will delight and entertain an audience on a 3.5 inch screen, just like they did on a 35mm screen!” 

     

    This strategic partnership brings popular movies from one of the largest entertainment studios to the go-to mobile video destination for today’s generation.

  • Alok Nath Joins Twitter

    Alok Nath Joins Twitter

    MUMBAI: Alok Nath, the popular film and television star, today joined Twitter. The actor, known for his fatherly roles in the film and television, became a pop culture icon as the Sanskari Babuji on Twitter a few months back, when one of his movies was being aired on television and users began tweeting about his character and his dialogues. In the last six months, there have been close to 2, 00,000 Tweets about him and his TV character.

     

    Alok Nath has spent nearly three decades in the television and film industry and came into limelight in the mega serial “Buniyaad”. He has acted in many hit films like Maine Pyaar Kiya, Vivaah, Kabhi Khushi Kabhi Gham, Taal, Hum Saath Saath Hain, Hum Aapke Hain Kaun and many more. Not only that but he has also played role of Sanskari Babuji on various soaps such as Sapna Babul Ka…Bidaai, Yahan Mein Ghar Ghar Kheli.

     

    Alok Nath on joining Twitter said, “I’m excited to join Twitter since people have popularised my character on it and I’m happy to now finally share the real Alok Nath with the world. It feels like there was a party thrown in my honour and I didn’t attend. So I’m attending now, fashionably later than never and I’m looking forward to engaging with my fans and friends in real-time.”

     

    Pratiksha Rao, Entertainment partnerships manager, Twitter said, “We are very happy to welcome Alok Nath on Twitter. Twitter is the global town square where users can engage in live and public conversation about their interests from news to sports to films to comedy. Twitter users can now engage in conversation with Alok Nath and discover more about him outside of his TV shows’ persona.”

  • Rajshri forays into detective movie space

    Rajshri forays into detective movie space

    MUMBAI: It is no longer a banner that once made family dramas. Rajshri Production, renowned for movies like Hum Aapke Hain Kaun and Hum Saath Saath Hain is all set to take a big leap through its upcoming movie Samrat & Co. Produced by debutante Kavita Barjatya, the movie is the first detective film under the Rajshri banner. The movie has been helmed by Kaushik Ghatak and hits the screens on 25 April.

    The film’s unique and intriguing trailer was launched with great fanfare at a suburban multiplex in Mumbai with not only the entire cast and crew but the Barjatya scions as well!

    “This subject is unconventional as compared to the films we have made at Rajshri earlier, so that whole mounting and canvas had to be different. The grey characters were the requirement of the story. I am happy that when we narrated the story to my father, he understood and supported me in venturing into this. Every character in the movie is intriguing and has some hidden agenda,” says Kavita Barjatya.

    The movie targets the youth and is the first of its kind detective franchisee, wherein the very nuances of crime solving, human nature and the world of standalone private investigators will be presented on the big screen on a pure entertainment platform.

    The poster and trailer of Samrat & Co were launched amidst the presence of Kamal Barjatya, Sooraj Barjatya, producer Kavita Barjatya, director Kaushik Ghatak, main leads Rajeev Khandelwal (who plays Samrat), Madalsa Sharma, Rajniesh Duggal, Smita Jaykar,Bhoumik Sampat, Naveen Prabhakar, Gufi Paintal, Shreya Narayan amongst others. 

  • DD’s new revenue mantra: big films

    DD’s new revenue mantra: big films

    NEW DELHI: Indian pubcaster Doordarshan has decided to attempt maximizing revenue through its film slots by showing as many blockbuster films as possible during the remaining part of the year.

    This assumes importance in view of the fact that DD does not have exclusive cricket telecast rights, which brought in sizeable revenue during the previous years.

    A high level committee headed by Prasar Bharati CEO Brijeshwar Singh has been formed to ensure smooth implementation of the rejuvenated film policy.
    The other members of the panel are Doordarshan DG L D Mandloi and Rajat Bhargava, additional DG (finance).
    DD has five film slots in a week — the Friday night feature film, Saturday night feature film, Retrospective of Sunday Afternoons, Bio-Scope serialized feature film slot and the slot on Hindi belt network.

    The films will be marketed by Prasar Bharati’s marketing divisions in Mumbai and Delhi and will be largely procured through National Films Development Corporation.
    Prasar Bharati has chosen films to be the revenue growth engines as ananalysis of revenue flow has shown that they have the maximum potential to deliver net revenue.

    For example, Friday feature film is a clear winner. Besides being the most watched feature film on television in all TV homes with ratings of 7 and above (as per TAM data), it also fetches net revenue in excess of Rs 8 million per film.

    The Saturday feature film is a close second with a net revenue realization of approximately Rs 7 million. Retrospective on Sundays, which saw films of eminent artistes, have a niche audience appeal, yet manages to draw sizeable revenue.

    Since last one and a half years, Doordarshan has been showing blockbuster films on its national network on a regular basis.

    Earlier, the frequency was once a month, which was interspersed with other new/ recent films. Gone are the days when DD scheduled only old movies.

    An internal analysis by Prasar Bharati, which manages DD, has also shown that whenever blockbuster films were scheduled, they not only managed to garner higher revenue, but also attracted a sizeable C&S home audience.

    Shah Rukh Khan starrer Swades and Akshay Kumar-Priyanka Chopra starrer Aitraz being some recent examples.

    The blockbusters offer DD another plus. They helped promote other serials and programmes of the national broadcaster, especially offering a sample to those C&S home visitors to DD.

    Last financial year ended 31 March 2006, Doordarshan earned revenue of Rs 9.6 billion. The present effort is to gear up the national broadcaster to meet the challenges and repeat its good performance this year too.

    Giving effect to the new film strategy, DD has scheduled following hit films in the forthcoming days: Munnabhai MBBS on 29 September 2006, Jism on 30 September, Hum Saath Saath Hain on 1 October on Hindi belt network and Swades on 2 October being a Dussehra / Gandhi Jayanti holiday.

    To mark the occasion of birth anniversary of Father of the Nation, DD will also be showing Gandhi Se Mahatma Tak as part of serialized film slot, Bio Scope, on Monday, Tuesday Wednesday (2-4 October).

    Koi Mil Gaya, Mujh Se Shaadi Karoge, Virudh are among other big films lined for October.