MUMBAI: Harsh Sheth is set for his next act. According to media reports, the senior media executive has exited JioStar and is widely expected to join...
MUMBAI: Bhanzu has roped in Nitin Agarwal as head of marketing & growth, as the edtech startup gears up to expand its AI-driven maths learning platform...
MUMBAI: Twenty-five years ago, Uday Shankar was planning a 24-hour Hindi news channel that didn’t exist anywhere in the world. Ten years ago, as Star TV’s...
MUMBAI: Vamsi Murthy is all set to hit the right notes at Netflix as he takes charge of the marketing charter, as senior director, head of...
MUMBAI: When storytelling meets strategy, the screen just got sharper. Moe’s Art, the creative-first communications consultancy, has appointed Shantanu Anam as its new creative director, signalling...
MUMBAI: Shiv Raheja has been elevated to head of digital marketing – e-commerce and quick commerce at Society Tea, marking a significant milestone in his nearly...
Indian TV is no longer just for Indian households. Viewers from the U.S., UK, Canada, and Australia are tuning in like never before. Shows from Mumbai,...
MUMBAI: There is a huge change happening in India’s digital marketing scene. 73 per cent of marketing teams worldwide now use AI tools for jobs that...
MUMBAI: YouTube has picked a heavyweight to steer its India ambitions. Gunjan Soni, the former Zalora chief executive and Myntra marketing whiz, has been named country...
MUMBAI: : Amar Vandana Paranjape has clinched a well-earned promotion at Shemaroo Entertainment Ltd, stepping up as senior manager (lead on-air promotion) for Shemaroo MarathiBana.A veteran...
MUMBAI: Tarun Lalwani has jumped ship from JioStar to take up the role of director of strategic partnerships, content strategy and design at Glance, the mobile...
MUMBAI: It’s a giga merger. Two of India’s leading brands fusing into one. Can the branding, the logo, and brand ident that emerge be any less?...
MUMBAI: Brace yourselves, Coldplay die-hards and Insta-story enthusiasts alike! The gods of stadium rock are descending upon Ahmedabad, and this time, you won’t need to sell...
MUMBAI: This postgraduate diploma holder in marketing and sales from Jaipuria Institute of Management has traveled a distance in her career over the past 19 years...
MUMBAI: He left Hotstar as head of ad sales in June 2022 after working there for more than five years. Udit Sharma then joined Sharechat as...
MUMBAI: JioStar head – sports production services to all consumer functions & production technology Prashant Khanna is over the moon. Just last week, Disney Star India...
Mumbai: Zee Entertainment has announced the appointment of Vikram Lad as the new business head of its channel, Hamara Parivar. In this strategic role, Lad will...
Mumbai – Watcho has partnered with Fastway and Netplus to introduce a comprehensive entertainment bundle with seamless connectivity. This strategic collaboration marks a significant expansion of...
MUMBAI: The merger between Reliance Jio, Viacom18, and Disney Star India has stunned many in the media and entertainment industry, considering its scale and size, creating...
Mumbai: Sprite, the lemon and lime-flavored beverage from the Coca-Cola Company encourages cricket fans to keep their cool during intense moments of matches through a series...
Mumbai: mediasmart, an Affle company, is a unified programmatic platform which provides advertisers, trading desks, and agencies ways to integrate consumer journeys across screens. Unique strengths...
Mumbai: Niyo, India’s leading banking fintech has unveiled its latest ad campaign, #SawaalHiNahi, marking a significant leap in the realm of “travel banking” by accentuating the...
Mumbai: Disney+ Hotstar announced the highly-anticipated second season of director Gul Khan’s romantic thriller, Aashiqana. The new season, which premieres on October 10, will introduce viewers...
Mumbai: In today’s world, creating the best marketing campaign means the company not only aims to attract consumers towards ads but engage them too, expressed Disney+...
Mumbai: Celebrating food, togetherness and diversity, Sony Entertainment Television embarks on an appetising journey as it acquires the rights for the Indian adaptation of the internationally...
Mumbai: As a part of its content expansion plans, Disney+ Hotstar is set to bring the magic of Malayalam cinema to viewers across the country. The...
Mumbai: According to a recent study ‘Can OTT sports platforms shake up the broadcast landscape’ by data and analytics firm Ampere, the growing number of pure-play...
Mumbai: Fintech start-up Khatabook has announced the appointment of Gaurav Shahlot as head of product. He will also be a part of the core leadership team...
Mumbai: Consumer data intelligence company Axis My India’s latest findings for the India Consumer Sentiment Index (CSI) revealed that 27 per cent of people in the...
Mumbai: Dukaan, a SaaS platform that helps local entrepreneurs to open a digital storefront, announced that Sandeep Mina has joined the company as the chief operating...
New Delhi: Despite a year of uncertainty and production hiatuses due to the global pandemic, streaming platforms have set the global film and TV industry on...
Mumbai : English news channel Republic TV is pivoting to digital, OTT and smart TV distribution with the latest addition of DistroTV to cater to the...
New Delhi: In what may come as a huge surprise for viewers in southeast Asia and Hong Kong, Disney is mulling over closing as many as...
NEW DELHI: Post the Covid2019 outbreak, OTT platforms like Netflix, Amazon Prime Video, and Disney+ Hotstar have gained massive traction in India. As the second wave...
New Delhi: Tapping into the booming ed-tech market, the Hero Group has launched a new ed-tech company – Hero Vired – to adequately train and empower...
New Delhi: K Madhavan has been named president, the Walt Disney Company India and Star India, effective immediately. He takes on the mantle from Uday Shankar,...
NEW DELHI: 2020 was a breakthrough year for over the top (OTT) streaming platforms. India’s online video industry generated an estimated $1.4 billion in revenue in...
Mumbai: India’s leading fashion and beauty destination, Shoppers Stop has launched an epic extravaganza, ‘Goodbuy 2020’ that will witness the finest activations and series of engagements...
NEW DELHI: When IPL 2020 began in September, there was a lot of speculation in the industry about its capability to churn out the spectacular revenues...
KOLKATA: Disney+Hotstar has bolstered its sponsorship portfolio for IPL 2020 with 13 sponsors. The brands which have onboarded for the largest cricket showbiz span across categories....
KOLKATA: Urban India’s youth has relied on OTT platforms to kill monotony. Amid other options, the streaming services have emerged as the most popular source of...
NEW DELHI- Former Hotstar VP marketing and user growth Nitin Agarwal has joined Purplle.com as a chief marketing officer. He will be in charge of Purplle’s...
NEW DELHI: It was being coined for long by the industry insiders that IPL will bring respite to the broadcasters from tardy advertising revenues that they...
NEW DELHI/MUMBAI: It’s a rainy afternoon in Delhi and 48-year-old homemaker Sunita is looking for recipes for fritters on YouTube on a smartphone she was recently...
KOLKATA: The rebranded Disney+ Hotstar service gets a new head in India. As per reports, the streaming service has appointed Sunil Rayan as the new president...
MUMBAI: The ruling Bharatiya Janta Party (BJP) recently completed one year in its second term in office at a time when the world reels under the...
Outdoor advertising had a fantastic 2019. Defying predictions, India’s OOH (Out Of Home) industry, grew at over 15 per cent. Driven by IPL, elections and a...
MUMBAI: It is hard to measure the impact of COVID2019, harder to predict when everything will get back to normalcy. The uncertainty created by a virus,...
MUMBAI: With the first phase of the lockdown coming to an end, it has become evident that the over the top (OTT) streaming industry has picked...
MUMBAI: Star India has announced the upgrade of Hotstar to Disney+ Hotstar will take place on 3 April 2020. With a fresh new look and enhanced...