Connect with us
MUMBAI: Detective stories just got a Horlicks twist. WPP Media has teamed up with Horlicks and Hoichoi to launch ‘Horlicks Chhoto Byomkesh,’ a branded content initiative...
MUMBAI: Homegrown social media firm ShareChat (Mohalla Tech) has named Neha Markanda as its new chief business officer, handing her the mandate to scale revenues and...
MUMBAI: Culture met creativity head-on, and Indian brands walked away with the spoils. Danone, Hindustan Unilever, Haleon and Godrej Consumer Products were among the big winners...
MUMBAI: It’s time to raise a glass not just for taste, but for strength. Horlicks, the heritage health drink from Hindustan Unilever Limited, is now blending...
Mumbai: India has always been prone to the various risks associated with diabetes with the country ranking at the second number after China, and the prevalence...
Mumbai: With ad volumes of 4600.63 Hindustan Lever Ltd (HUL) was the top advertiser in week 43 (23 – 29 October) according to Broadcast Audience Research Council (Barc)...
Mumbai: Hindustan Unilever Ltd was the top advertiser across genres in BARC week 31 (31 July – 6 August), with ad volume of 5487.39 (‘000 secs)....
MUMBAI: In a challenging year for India and the world, it was reassuring to see an increase in ad volumes on TV in the second half...
BENGALURU: FMCG major and the largest player in terms of advertising and marketing spends, Hindustan Unilever (HUL) upped its advertising spends by 43 per cent during...
MUMBAI: In line with Horlicks’ continuous commitment to nutrition, the brand has launched a new TVC highlighting how Horlicks*, consisting of immunity supporting nutrients like Zinc,...
MUMBAI: US food and beverage giant Kraft Heinz is looking to sell its children’s energy drink brand Complan in India. The sale could help Heinz in...
MUMBAI : Bollywood actor Amitabh Bachchan on May 30 posted a series of tweets announcing his collaboration with GlaxoSmithKline (GSK) brand Horlicks to fight malnutrition in...
MUMBAI: Women’s Horlicks has introduced its latest campaign featuring the new face of the brand, Taapsee Pannu. The initiative seeks to bring to the fore the...
BENGALURU: Baba Ramdev’s Patanajali Ayurved Limited has generally been among the top 10 television advertisers according to Broadcast Audience Research Council of India (BARC) weekly list...
MUMBAI: Big Ganga has launched the seventh season of its most successful reality show, Big Memsaab. Auditions for Big Memsaab Season 7 have successfully begun with...
MUMBAI: Big Ganga has launched the seventh season of its most successful reality show, Big Memsaab. Auditions for Big Memsaab Season 7 have successfully begun with...
MUMBAI: Making the online Diwali festival initiative bigger and better this year, GroupM with along with Google has roped in AskMeBazaar.com as its new title sponsor....
MUMBAI: Scarecrow Communications has appointed IrajFraz as head of creative operations of its Delhi office. Fraz has vast experience in the advertising industry and has worked...
MUMBAI: Razorfish today announced the appointment of Anushree Ghosh as director, strategic planning who comes with a rich experience of 15 years. She will be operating...
BENGALURU: Nutritional products and OTC drug major GlaxoSmithKline Consumer Healthcare Limited (GCHL) spent 23.9 per cent less towards advertising and sales promotion (ASP) in the quarter...
MUMBAI: Mumbai-based digital marketing agency, The Glitch, is geared up for its first geographical expansion with entry into the capital city. Founded in 2009 by Varun...
Sony, on the other hand, is all geared up to strike a chord with family viewers through Indian Idol Junior (IIJ), which will be running for...
MUMBAI: TBWAIndia has brought on board Mudit Trivedi as client services director in order to further strengthen the team at its Delhi office. He comes in...
MUMBAI: Percept/H has appointed Rajiv Agrawal as executive creative director for its Delhi branch. He joined the agency on 13 September and will report to Percept/H...
MUMBAI: Exams can give nightmares and sweaty palms to some of the bravest kids. As exam fear inches closer, some of the tips put out by...
MUMBAI: GlaxoSmithKline’s health food drink, Horlicks has kicked off an on ground initiative to provide Mumbai students with exam and health tips as part of the...
Mumbai, July 24, 2006: Horlicks, the only Health Drink in India that has been proven to make kids Taller, Stronger and Sharper returned to Mumbai with...
MUMBAI: The annual Asianet Film Awards, which honour the best in Malayalam cinema, has entered its eighth year. This year’s edition of the awards will be...
The problem: Horlicks was perceived to be a fuddy-duddy brand amongst kids and it sought to transform itself into an exciting and vibrant brand. Research showed...
