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Tag: homegrown

  • LEAD announces Anupam Gurani & Manoj Naik elevation at a leadership role

    LEAD announces Anupam Gurani & Manoj Naik elevation at a leadership role

    Mumbai: Homegrown school edtech unicorn, LEAD, has elevated Anupam Gurani to chief business & marketing officer and Manoj Naik to chief finance & operations officer.  In their new positions, Gurani and Naik will further strengthen LEAD’s proposition as an integrated school edtech solutions provider with expertise in operations, classroom management, curriculum, and pedagogy.

    In addition to his marketing responsibilities, Gurani will now also drive customer success and revenue generation at LEAD, with a focus on continually delivering great results for all school stakeholders, and Naik will also lead supply chain and procurement excellence, in addition to leading financial operations at edtech.

    LEAD co-founder and CEO Sumeet Mehta said, “Gurani and Naik are leading our mission of bringing excellent education to every child. With their deep expertise and experience, I am sure they’ll continue to contribute to the lead in their elevated roles.” 

    “The opportunity to build on our current momentum for growth and student confidence-building through school edtech is tremendous, and I am excited to take on this new role. I look forward to working with our teams to drive further success for LEAD as we continue to make excellent learning accessible and affordable for students across India,” said Anupam Gurani. An accomplished sales, marketing, and strategy professional with over 18 years of experience, Gurani has previously led teams in leading multinational organisations across India and Southeast Asia, including Disney+, Hotstar, Vodafone, Google, and Reckitt.

    “I am thrilled to be a part of LEAD at this important juncture in its journey of impact and growth. As we continue to shape the future of learning outcomes in India’s schools, I am excited about the opportunity to strengthen operational excellence with an incredible, values-driven team,” added Manoj Naik. With over 30 years of experience, Naik has led finance, commercial and technology operations in leading companies such as GE Capital, ManipalCigna Health Insurance and Fullerton Securities, among others across India and the UAE.

  • Blue Vector launches homegrown film agency Dot Films

    Blue Vector launches homegrown film agency Dot Films

    Mumbai: Blue Vector on Tuesday announced the launch of a homegrown film agency Dot Films. The philosophy driving this venture is to create form-first audio-visual spectacles that look and sound artful and evoke emotions, it said in a statement. 

    The Dot Films will comprise the team that primarily looks after films at Blue Vector. The team will have Yashi Paswan, Shrey Deepranjan, and Rhiju Talukdar at the helm of its leadership. 

    Blue Vector also revealed that there are more company launches in the pipeline, with an end-vision to cover the whole gamut of marketing and creativity, including the involvement of tech.

    Dot Films already has a significant portfolio with work for clients like Delhivery, Nykaa, Mont Blanc, IAmAnimal, and ITC Hotels. The team has plans to continue to grow these verticals and also its own partnerships and networks with agencies and talent in India and abroad.

    The agency will allow the ‘art’ of filmmaking to take precedence in a massive, ever-growing content landscape that’s littered with tones, treatments, concepts, and quality without any real benchmark, according to the statement. 

    “I think for the Dot Films team it’s been a very natural and also personal progression, almost cathartic, to finally put Dot into action. Here’s to doing some literally intent-led work going forward,” commented Dot’s co-founder and creative producer Yashi Paswan.

    For the last five years, Blue Vector has operated mostly as a monolithic creative house, with a suite of creative services under the same roof – branding, films, social media marketing, and the likes. With the acquisition of Content Ninja in 2019, with its B2B inbound marketing toolbox, the one-stop-shop started the internal process of ‘diversification into specialisation.’

    Starting this year, Blue Vector is putting into action its strategy to ride out the agency wave with separate businesses for its separate services, each with its own specialisation and business strategy. “Dot Films will be the first homegrown company to leave the nest while still tethered to it. Its specialisation is further deepened with specific categories for the films they will be conceptualising and producing for, i.e, for brand, travel, and music narratives,” said the agency. 

    Casting more light on this new venture, Blue Vector founder Piyush Kedia said that trying to be good at everything while also doing everything isn’t very prudent from a growth point of view, especially in the agency business. “The idea was to scale through a semi-organic method of networking, offshoring, acquisitions and business spin-offs. The lockdowns gave us a lot of time to plan and strategise, and that’s why I think we were fortunate to be able to start executing all this. We’re about to do some very interesting things and I’m very keenly looking forward to this future,” he added.

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  • On Menstrual Hygiene Day, Paree honours female police force

    On Menstrual Hygiene Day, Paree honours female police force

    MUMBAI: With India grappling with the second wave of Covid-19, frontline workers have been the true champions in our fight against the virus. Standing in solidarity with those on the frontlines, the homegrown sanitary pad brand Paree collaborated with state police forces in Gurgaon, Noida, Jaipur, and Indore to support the female police officers who have been on the ground, working round the clock, and are the true heavy-duty champions.

    On the occasion of Menstrual Hygiene Day on 28 May, Paree launched their newest variant Paree Super Ultra pads and organised a menstrual hygiene drive across cities to support women police forces with their menstrual hygiene requirement while they are on the go.

    Through this initiative, the feminine hygiene brand salutes heavy-duty champions and shows its gratitude towards the female frontline workers by launching a high-performance sanitary product – Paree Super Ultra. The thought behind this innovative product is to provide the right menstrual support for the physically demanding professions of women. The brand strongly believes in women being comfortable during their periods and ensures that periods don’t stop them from being champions.

    Paree founder & CEO Sahil Dharia said, “Women are the backbone of our society, whether it is amidst a global pandemic, or in our everyday life. On Menstrual Hygiene Day, we take this opportunity to honour our female police officers for their dedicated services to our country during these testing times. As a feminine hygiene brand, Paree understands the many avatars of the Indian woman and ensures that periods do not come in the way of them performing their duty. We are determined to offer products that cater to our resolute and confident women who are always on the go.”

    Paree being a solution-driven brand presents Super Ultra product that ensures women are wetness-free for a longer period and prevent any leakage, especially during their heavy flow days. Menstrual Hygiene Day is observed on May 28 worldwide to highlight the importance of good menstrual hygiene management at a global level.