MUMBAI: Hello, future calling! Tata Consultancy Services (TCS) has struck a five year deal with Vodafone Idea (Vi) to rewire the telecom giant’s business support system (BSS) with an AI driven digital backbone designed for speed, smarts and seamless service.
At the heart of this transformation are TCS’ flagship platforms Hobs and Twinx. While HOBS will serve as the agile, stable and integrated foundation for Vi’s customer touchpoints, TwinX will inject intelligence with AI/ML driven analytics and scenario simulations. Together, the duo aims to fast track product launches, personalise interactions and deliver resilient performance in an industry where milliseconds matter.
For Vi, the stakes are high. The new platform promises to help the operator launch new products faster, adapt to evolving customer needs, and elevate service responsiveness. “With this partnership Vi is embarking on a transformative journey to redefine customer experience,” said Vodafone Idea Limited CTO Jagbir Singh adding that AI infused BSS will set a “new standard” in digital experiences.
The partnership builds on a 15 year relationship between TCS and Vi, anchored in TCS’ 25 plus years of expertise in the communications, media and information services sector. Operating out of 105 delivery centres, TCS supports over one billion telecom subscribers across 45 countries, a scale that few IT majors can match.
“By leveraging our advanced AI capabilities and flagship products, we are committed to transform customer engagement and operational efficiency for Vodafone Idea,” said TCS president & country head for India Business Ujjwal Mathur.
Beyond customer delight, TCS has positioned the programme as part of its larger “Made in India, for India and ready for the world” vision, with sustainability, sovereignty and security woven in.
As India’s telecom sector braces for the next digital leap, this tie up underscores how technology heavyweights and telcos are dialling up AI not just to connect millions, but to reimagine what a call, a click or a customer interaction should feel like.