BENGALURU: Indian FMCG giant Hindustan Unilever Ltd (HUL) is one of the biggest advertisers in India. On Indian television, the company releases the highest number of...
MUMBAI: In the country where cricket and movies are more than a pastime, for Ajay Mehta films meant more than just a family business. Brought up...
MUMBAI: Film Farm, best known for its television series Uttaran on Viacom 18‘ Colors is now shifting all its focus on its advertising division. Under the...
It’s now a known fact that HLL has pulled its advertising off the Star India Network, but whether a non co-existence and exchange between the biggest...
The biggest bouquet of channels on Indian television and the second largest player in the GEC space, the Zee Network has been in the limelight recently,...
ITC Foods, the foods division of ITC Limited has built many brands and sub brands through aggressive advertising and marketing moves. This year the foods division...
For over 50 years FMCG major Hindustan Lever has dominated the Indian market with brands that have become a household name for many. Now it is...
MUMBAI: The Chennai-based South Indian music channel SS Music will unveil its 2005 calendar year for events with VJ Factor in September. The channel will commence...
MUMBAI: When one talks about branded entertainment, the first thing that comes to mind is product placement. Consumers are bombarded with hundreds of advertising messages in...
He talks of a “marketing meltdown” in the country. FMCGs are his real targets. Harish Bijoor does not mince words while reasoning a greater ‘autonomy’ for...
They tout themselves as the best marketers to the rural consumer having had a gargantuan experience in handling a variety of FMCGs, consumer durables, industrial, agri-inputs...
MUMBAI: Videsh Sanchar Nigam Ltd (VSNL) has appointed Shashi Kalanthil as head retail broadband business. Kalanthil will oversee the entire business roll out of VSNL’s broadband...
MUMBAI: Over the years Taj Mahal Tea has managed to catch one’s attention with the catchphrase Wah Taj! Its campaign involving tabla player Zakir Hussain was...
NEW DELHI: National broadcaster Doordarshan today announced it would be launching its classic series with the airing of Premchand’s acclaimed Godan (the Gift of a Cow),...
MUMBAI: Star News today announced that it has appointed Santanu Mallick as their chief financial officer (CFO). Mallick moves from Philips India Ltd where he was...
MUMBAI: Erstwhile Sony Entertainment Television executive vice president, network sales and marketing, Kacon Sethi has joined K Sera Sera production Ltd as its chief executive officer....
MUMBAI: Expanding southwards, Mudra Videotec is producing daily and weekly programmes for Gemini and Udaya TV in addition to shows with its all-time favourite Doordarshan. Mudra...
MUMBAI: They shot off a teaser and now they are out for the jugular. Piqued by Channel [V]’s claims of being the Numero Uno, MTV had...
MUMBAI: Seems like perfect synergy – Hindustan Lever (HLL) taught kids all about ‘Ice-cream Power’, while Cartoon Network familiarized them with ‘Toon Power’. HLL’s Kwality Wall’s...
Channels and ad agencies feel the heat as NGOs and the government wake up to discriminatory fairness product ads Fairness products may have just lost shade...
MUMBAI: With its advertiser base declining steadily, public broadcaster Doordarshan has dropped its ‘unwritten’ clause requiring software producers to buy additional spot buys. While this has...
MUMBAI: A Salomon Smith Barney report estimated that Zee Telefilms would not fare well 4QFY03. The forthcoming World Cup cricket 2003 in February and March might...
MUMBAI: Fair & Lovely Career Baatein, a program on careers aimed at empowering young people, especially women, towards economic self-sustainability is being launched on national broadcaster...
The cell phone buzzes constantly, but Apurva Purohit, president of Zee TV, the flagship channel of the Subhash Chandra-promoted Zee Telefilms, doesn’t mind attending to the...
NEW DELHI: If you really cannot beat them, then join them. And Prasar Bharati, the autonomous body which oversees the functioning of pubcasters Doordarshan and All...
Channel Nine India is quite pleased as punch about the performance of its shows on the 7-9 pm block on DD2. The company has sent out...
India’s leading fast moving consumer goods company Hindustan Lever Ltd (HLL) has said that it is increasingly focusing its marketing spends on a core group of...