ITV

Tag: History TV18

  • History TV18 to unleash revamped look

    History TV18 to unleash revamped look

    MUMBAI: Soon to turn five in India, History TV18 is all set to make better inroads into the factual entertainment genre after two years of silence with a fresh change in its programming content and a revamped digital presence, This includes its app and website. The channel will take a big step of ‘going local’ with a fresh set of ‘Indianised’ programming content.

    History TV18 plans lay more stress on the rural audiences and believes that Hindi as a language does well for it. With a new mission of not entertaining mindlessly, the channel is focused on voicing itself in its genre. The ‘go local’ bandwagon will premiere with a new show OMG! Yeh Mera India. OMG! will launch on 10 March 2016 at the super prime time slot of 8 pm.  The new show has been strategically allotted three slots in the channel’s time band with a repeat at 8.30 PM and 10.30 PM

    A+E Networks | TV18 vice president and head marketing Sangeetha Iyer says, “Our repeats are very high in the genre and I believe that is the way it should be. We have a snacking audience which we need to hold. I think our sponsors will also get enough exposure through this strategy”

    The channel already has an app to complement its TV offering, and now with an idea to make the entire brand’s look, feel and engagement constant irrespective of the country the network will also revamp its application.

    Iyer adds, “Our application is doing okay. It needs a revamp. We are looking at it in a big way. There is scope for a lot of things which can be done on our application. We will be expanding it from scratch and are working closely with our History global partners in the US. In the next three to four months we should have a definitive approach on the application”.

    With a strategy of not mirroring TV, the new app will focus on having more conversations under the umbrella of History TV18. Aiming to populate the application and its website beyond TV, the channel’s new ‘changing avatar’ also includes a fresh packaging which will be seen in couple of months’ time. Since History TV18 aim’s to have 100 hours of local production, the new packaging will be in line with its global strategy of being simple, going local and more straight forward. 

    Speaking about the change in its logo Iyer asserts, “There is no drastic change as of yet. The logo will get a little bolder and more in-line with the slightly younger audience. This will be driven by our global partners. We will just adapt the changes keeping the local audience in mind.”

    With every major channel foraging the HD way, History TV18 is also in talks about developing a separate strategy for its HD feed. “As HD caters to a different set of audience and is a completely different viewing experience, we are in talks about developing HD feed for our premium viewers in some time” Iyer adds.

  • BARC week 6: History TV18 jumps to second spot; Discovery continues to lead

    BARC week 6: History TV18 jumps to second spot; Discovery continues to lead

    MUMBAI: The factual entertainment genre continues to be dominated by Discovery even as History TV18 toppled National Geographic Channel and bagged the second place on the charts.

    According to week 6 of Broadcast Audience Research Council (BARC) India ratings across 6 Mega Cities: NCCS AB : 4+ Individuals, while some players have gained viewership, some others have witnessed a significant fall.

    Discovery continues to lead with 5317 (‘000s) followed by History TV18 with 4023 (‘000s).

    National Geographic Channel came down to the third place with 3257 (‘000s). Animal Planet with 2990 (‘000s) and Nat Geo with 1806 (‘000s) stood at the fourth and fifth positions respectively.

  • BARC week 6: History TV18 jumps to second spot; Discovery continues to lead

    BARC week 6: History TV18 jumps to second spot; Discovery continues to lead

    MUMBAI: The factual entertainment genre continues to be dominated by Discovery even as History TV18 toppled National Geographic Channel and bagged the second place on the charts.

    According to week 6 of Broadcast Audience Research Council (BARC) India ratings across 6 Mega Cities: NCCS AB : 4+ Individuals, while some players have gained viewership, some others have witnessed a significant fall.

    Discovery continues to lead with 5317 (‘000s) followed by History TV18 with 4023 (‘000s).

    National Geographic Channel came down to the third place with 3257 (‘000s). Animal Planet with 2990 (‘000s) and Nat Geo with 1806 (‘000s) stood at the fourth and fifth positions respectively.

  • History TV18 to air ‘Hunting Hitler’

    History TV18 to air ‘Hunting Hitler’

    MUMBAI: History TV18 is all geared up to premiere back to back episodes of the investigative series of Hunting Hitler. The series will be aired on 24 January 2016 from 12 pm and will continue to air every Saturday at 8 pm from 30 January 2016.

     

    In 2014, the FBI declassified over hundreds of confidential documents suggesting the possibility that Adolf Hitler may have survived and fled to South America after the fall of Nazi Germany as opposed to news of him having committed suicide. The new investigative series, Hunting Hitler follows a team of prominent investigators as they reopen the world’s most famous cold case in a definitive search to discover if one of history’s most notorious war criminals, Adolf Hitler, actually survived World War II or not?

     

    Armed with the most cutting edge technology and declassified worldwide intelligence providing a wealth of new clues, the series reopens this world famous cold case in hopes of solving the mystery surrounding the demise of Adolf Hitler. The series features world renowned investigators, CIA veteran Bob Baer and war crime investigator Dr. John Cencich as they focus on the tried and tested tenants for solving a fraudulent death case: follow the money, where was the subject last seen, eyewitness reports, make contact with known associates, and forensics.

     

    Is it conceivable that the world’s most wanted man pulled off history’s greatest disappearing act in hopes of possibly one day reclaiming the Nazi dream? The answer to this question is what the investigators chase to find out throughout the series. From uncovering a mysterious Nazi lair deep in the Argentinian jungle to mysterious plane wreckage in a Columbian marsh, and diving for evidence of a missing U-Boat that could have shuttled Hitler out of Europe as Germany collapsed, the team will stop at nothing to uncover the truth.

  • History TV18 to air ‘Metropolis’ mini-series

    History TV18 to air ‘Metropolis’ mini-series

    MUMBAI: History TV18 will be airing a landmark series that captures the iconic images, emotions and the unique experiences of some of the renowned cities in the world. The series titled Metropolis will air on 25 December at 12 pm with back to back episodes all day long.

     

    The miniseries showcases six global destinations namely New York, Paris, Rome, San Francisco, London, and New Orleans. Viewers will be granted extraordinary access to each location through stunning 3D graphics and hands on knowledge from charismatic locals.

     

    The channel will also enlighten viewers with stories of how each city came into existence and how have they shaped the world’s borders changing landscapes. The show will unlock the secrets of how were these cities built and how they shape us through captivating depictions and stylised flashes of drama reconstruction.

  • Chrome week 49: Hindi News & Sports genres top the charts

    Chrome week 49: Hindi News & Sports genres top the charts

    MUMBAI: The Hindi News and Sports genres were the only two gainers in Chrome’s opportunity to see (OTS) analysis on an All India basis in week 49.

     

    The Hindi News genre witnessed the hike of 0.1 per cent and India TV bagged the first spot in the genre with 94.1 per cent OTS.

     

    The Sports segment emerged as the second gainer in the list and gained 0.1 per cent with DD sports topping the chart with 74 per cent OTS.

     

    English Movies, English Entertainment, Hindi Movies and Infotainment genres were among the losers of week 49.

     

    English Movies in six metros dropped by three per cent. Movies Now was the most affected channel in the genre with 56 per cent OTS followed by English Entertainment with a downfall of 1.7 per cent and Comedy Central led the tally in the space with 48.6 OTS.

     

    The Hindi Movies genre across Hindi Speaking Market (HSM) saw a drop of 0.7 per cent with Max on the top with 92.6 per cent OTS.

     

    Infotainment on All India basis dropped by 0.6 per cent and History TV18 emerged as the number one channel in the section with 79.3 per cent OTS.

  • History TV18 to launch ‘Genius’ on 14 December

    History TV18 to launch ‘Genius’ on 14 December

    MUMBAI: History TV18 is all geared up to premiere Genius, dedicated to the heroes, legendary icons and luminaries who changed the world through monumental innovations and staggering ingenuity.

     

    The mini-series will go on air from 14 December, 2015 and will be telecast every Monday at 8 pm.

     

    Genius, an eight-part series, reveals the fateful forces behind the greatest competitions for innovation and the contests that pit history’s brightest minds against each other in the race to lay claim to the future. The series traces the competitive spirit behind some of the most prolific inventors.

     

    The stories are intricately woven through re-enactments, providing a new perspective on the adversaries that have helped shape the world and impacted how we live today.

     

    The series will enlighten the viewers with stories of how the ultimate rivals for posterity clashed, lost everything or triumphed.

  • History TV18 preps to unveil eight new shows

    History TV18 preps to unveil eight new shows

    MUMBAI: With the festival season underway in India, it’s raining new programming on television across genres. To capture audience interest during this time, History TV18 has lined up as many as eight new shows over the coming weeks.

     

    After the launch of Houdini, a biopic of America’s first innate talent and world-renowned superstar, Harry Houdini aka Ehrich Weiss on 1 October, 2015, History TV18 will launch another show called Bonnie & Clyde, based on the most infamous crime sprees in history. While this show will hit airwaves on 22 October, 2015, the launch dates of the other new shows will be unveiled soon.

     

    “We are going to have eight new shows premiering this festive season. The concept of Bonnie & Clyde is very interesting. The personalities of the two leads in the new show will remind the audience about the movie characters from the Hindi movie Bunty Aur Babli,” TV18 A+E Networks vice president and marketing head Sangeetha Aiyer tells Indiantelevision.com.

     

    The second show is called Genuis, which tells the story of the heroes, legendary icons and luminaries who changed the world through monumental innovations.

     

    The channel will also be launching a show for explorers titled Metropolis, which showcases destination cities such as New York, Paris, London and tells jaw-dropping stories of how each city came to be and why. 

     

    “Metropolis is a brilliant show, which will put light on the history of innumerable cities back in America,” informed Aiyer.

     

    The fourth will be game show called Pawnography, which will be a spin off of Pawn Stars where the aces of pawn face off against contestants in a series of trivia rounds about specific items featured in Pawn Stars.

     

    The next in line will be a show titled Four Rooms, which is for people who believe that they have valuable artefact. The show gives them a chance to sell these artefacts to one of the four world’s leading dealers. However, once they turn down an offer, there’s no going back.

     

    The sixth is a reality television series about two home-grown geniuses – master mechanic and auto-garage shop owner Steve “Pitbull” Trimboli and Bangladeshi car designer Nizamuddin “Leepu” Awlia. The show titled Leepu & Pitbull will showcase these two hailing fromdifferent worlds working together to turn scrap into gold and realising the ultimate American muscle car dream.

     

    The channel is also planning to launch a show called How 2 Win, which will give viewers the most ingenious and surprising insights and real tools that will help them win every day, such as tips from Benjamin Franklin’s Poor Richard’s Almanac and survival skills from our ancient human ancestors.

     

    The last of the new shows, which will be launched during this festive season is titled Human Calculator, which will showcase a mastermind and genius in his own right.

  • Chrome Week 37: English Entertainment genre leads with 9.3% growth

    Chrome Week 37: English Entertainment genre leads with 9.3% growth

    MUMBAI: English Entertainment genre led the pack in the six metros with growth of 9.3 per cent with Comedy Central at the top of the chart with 49.4 per cent opportunity to see (OTS) in week 37 of OTS data collated by Chrome Data, Analytics and Media.
     
    Second on the list is the English Movies genre in six metros, which witnessed three per cent growth. Movies Now bagged the pole position in the section with 60.3 per cent OTS.

     

    Infotainment genre secured third berth across India with 0.8 per cent OTS with History TV18 leading in the genre with 81.6 per cent OTS.

     

    In Hindi Speaking Market (HSM), Hindi Movies genre grabbed fourth position with 0.6 per cent, with Zee Cinema topping the list with 92.7 per cent OTS.

     
    Amongst the losers this week were Business news, sports and music channels.

     

    Business News section in six metros witnessed a drop by 0.4 per cent with CNBC Awaaz securing the first position with 79.5 per cent OTS.

     

    Sports genre across India dropped by 0.3 per cent and saw DD Sports securing the top slot with 74 per cent OTS.

     

    Music genre in HSM dropped by 0.2 per cent. 9XM with 88.1 per cent emerged as the most affected channel in the genre.

  • History TV18 to premiere ‘Appalachian Outlaws’

    History TV18 to premiere ‘Appalachian Outlaws’

    MUMBAI: American reality television series ‘Appalachian Outlaws’ premieres on History TV18, 5 September onwards, every Sat-Sun at 11pm. The show draws attention to the trade revolving around ginseng, a scarce yet valuable herb native to the Appalachian Mountains. With global demand skyrocketing, dealers are eager to get in on the game, and with prices hovering around $1,000 per pound, diggers are in a frenzy to harvest the mountain gold. Some even believe its gnarled roots have special healing powers.

     

    Sweeping some 1,500 miles from New York to Georgia, the Appalachian Mountains are a historic time capsule – a place where a way of life built around hunting, trapping and trading hasn’t changed since the early 1700’s. Furs, ginseng and moonshine still provide the basis of the economy as they did from earliest frontier days. These mountains have just the right elevation, rainfall and mineral-rich soil to produce the best wild ginseng in the world. But now, a war is brewing over this valuable commodity. Whoever controls the ginseng, controls the mountains.

     

    To prevent over-harvesting in the U.S., a few states have started regulating where it’s legal to pull ginseng, which has made territorial lines even blurrier than before.The plot of this epic new series, set in a land which is famous for its feuds, follows five to eight clans fighting to claim their share of mountain riches during one of the most important seasons of their year: “the fat months” of late summer through harvest time.