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MUMBAI: India’s evolving sports ecosystem has a lot to offer in terms of opportunities for monetisation. But in order for that to happen, a stronger fan...
MUMBAI: Media veteran Hiren Pandit has decided to call it a day. The affable GroupM managing partner – special projects has put in his papers and...
MUMBAI: After a spell of success for three consecutive years, the Indian Premier League is getting a harsh reality check. While Max, the official broadcaster, has...
The Indian Premier League (IPL) has seen an erosion in brand value due to governance issues. Two franchises got termination notice from India‘s cricket board but...
Bigger, better, richer. That is what the franchises hope the Indian Premier League (IPL) will grow into year after year. In an interview with Indiantelevision.com’s...
The Indian Premier League (IPL) promises huge space for revenue growth. The team franchises will have to focus on building the brand consistently, project a healthy...
For franchisees the inaugural edition of the IPL has been a learning experience. The Hyderabad franchise is no different. While Deccan Chargers finished at the bottom...
Being a regional player in the media business, Deccan Chronicle saw an opportunity in IPL to grab the national platform in line with the company’s strategy...
