MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 1 February and 7...
MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 18 January and 24...
MUMBAI: The Broadcast Audience Research Council (BARC) of India has released its data for top advertisers and brands for the period between 4 January and 10...
MUMBAI: It's added another feather to its cap. And not very surprisingly it's for brand and media effectiveness. Star India has trumped the Advertising Club Mumbai's...
MUMBAI: A total of 400+ categories, 2500+ advertisers, and 4100+ brands advertised across mediums (TV, print, and radio) during the festive period of Diwali and Dussehra...
This Independence Day Dove takes forward its long-standing narrative on societal benchmarks of acceptability by encouraging women to talk about stereotypes attached to their hair. Dove’s...
MUMBAI: A total of 450+ categories, 6400+ advertisers, and 8500+ brands advertised across mediums (TV, print, and radio) during the festive period of Ganesh Chaturthi (22...
MUMBAI: To address the issue of sanitation, Geometry Encompass conceptualised and created four campaigns for Hindustan Unilever’s home and personal care brands, namely Active Wheel, Lifebuoy, and...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 17 November 2018 – 23 November 2018. The...
MUMBAI: The Broadcast Audience Research Council (BARC) India has released its data for top advertisers and brands between 10 November 2018 – 16 November 2018. The...
MUMBAI: Being differently abled is not a choice, however, acceptance certainly is. And the youth film studio of Yash Raj Films, Y-Films, launched India’s first ‘Isspeshal...
MUMBAI: ASCI has upheld complaints against 134 advertisements. In July 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 134 out of 183 advertisements. Out of...
MUMBAI: ASCI has upheld complaints against 134 advertisements. In July 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 134 out of 183 advertisements. Out of...
MUMBAI: Post-lunch panels are always a challenge, but panellists – The 120 Media Collective’s Roopak Saluja, Optimystix Entertainment’s Sanjeev Sharma, GroupM’s Tushar Vyas and Havas Worldwide’s...
MUMBAI: Post-lunch panels are always a challenge, but panellists – The 120 Media Collective’s Roopak Saluja, Optimystix Entertainment’s Sanjeev Sharma, GroupM’s Tushar Vyas and Havas Worldwide’s...
MUMBAI: The newly elected executive council of the Indian Society of Advertisers (ISA) has recently elected Godrej Consumer Products SAARC and India -business head Sunil Kataria...
MUMBAI: The newly elected executive council of the Indian Society of Advertisers (ISA) has recently elected Godrej Consumer Products SAARC and India -business head Sunil Kataria...
NEW DELHI: Leading content company, Zee Entertainment Enterprises Ltd (ZEEL) today announced the winners of the first edition of ZEE Mindspace Awards that aims at recognizing...
NEW DELHI: Leading content company, Zee Entertainment Enterprises Ltd (ZEEL) today announced the winners of the first edition of ZEE Mindspace Awards that aims at recognizing...
MUMBAI: Six entries from India have been shortlisted for the 63rd Cannes Lions International Festival of Creativity in the Media category. In the public, health and...
MUMBAI: Six entries from India have been shortlisted for the 63rd Cannes Lions International Festival of Creativity in the Media category. In the public, health and...
MUMBAI: In a significant development, digital and performance marketing firm Performics India has appointed Suhael Choudhury as Senior Vice President, Business Head –West. She will report in...
MUMBAI: In a significant development, digital and performance marketing firm Performics India has appointed Suhael Choudhury as Senior Vice President, Business Head –West. She will report in...
MUMBAI: Hindustan Unilever’s executive vice president for marketing Kanika Kalra has put down her papers and is set to join ecommerce giant Snapdeal as its marketing...
MUMBAI: Hindustan Unilever’s executive vice president for marketing Kanika Kalra has put down her papers and is set to join ecommerce giant Snapdeal as its marketing...
MUMBAI: It’s that time of the year again when the entire advertising, marketing and creative media fraternity converge together to laud the most effective creative work...
MUMBAI: It’s that time of the year again when the entire advertising, marketing and creative media fraternity converge together to laud the most effective creative work...
MUMBAI: In August 2015, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 87 out of 117 advertisements. Out of the advertisements related complaints received, 37 belonged to the personal...
MUMBAI: Leading one of India’s biggest broadcast company from the front – Star India CEO Uday Shankar – has time and again challenged the status quo...
MUMBAI: In May 2015, The Advertising Standard Council of India’s (ASCI) Consumer Complaints Council (CCC) upheld complaints against 100 out of 141 advertisements in May 2015. Out...
MUMBAI: Snapdeal is planning to invest $300 million this year to strengthen its Supply Chain Management (SCM), which is a key function of any e-commerce company. Additionally, the company...
MUMBAI: Rediffusion Y&R has roped in Navonil Chatterjee as its chief strategy officer. Chatterjee joins the group from JWT where he worked for 15 years. He will be reporting...
MUMBAI: Zee Entertainment Enterprises Limited (ZEEL) has become the only Media & Entertainment Company to be included in the recently announced ‘India40’, Nikkei Inc’s list of the top Indian companies. ‘India40’...
MUMBAI: The consumer products company, Marico, has appointed Ashish Joshi as COO of Marico south east Asia. Joshi will oversee Marico’s personal care business across...
MUMBAI: In 2011, when Anna Hazare led the anti-corruption movement along with the likes of Kiran Bedi, Arvind Kejriwal, the country fed up of the ailment...
MUMBAI: Keeping true to its commitment of a better tomorrow, Unilever has issued a call for all companies affected by the growing costs of climate change,...
MUMBAI: The brand which follows its corporate social responsibility (CSR) to the T has launched another campaign to promote healthy lifestyle. After ‘Help a child reach...
MUMBAI: MUSIC F- Fatafati, the recently launched music channel by Royal Raj Media and Launch Pad, is set to air a new show Dance Party Jhinchak. ...
MUMBAI: There has been some exemplary advertising from Dove from the house of Unilever for over a decade now. The brand has endeavored to define beauty...
MUMBAI: CNN-IBN, in partnership with Infosys, brings to the fore exemplary innovations that have not only transformed the lives of millions of Indians but have also...
MUMBAI: In celebration of the agency’s 150th anniversary, JWT today announced a yearlong program of innovative events and activations to highlight its pioneering spirit and rich...
MUMBAI: Annual Reports is just more than numbers, it’s a piece of handiwork through which a company can promote itself, its prospects to its various stakeholders. ...
MUMBAI: A national jewellery brand had to reach out to the diverse markets in south India. It needed a solution that would allow it to simultaneously...
MUMBAI: As the world around us evolves rapidly, several innovations are born to help us keep pace. CNN-IBN, in partnership with Infosys, is all set to...
MUMBAI: The Consumer Complaints Council (CCC) of the Advertising Standards Council of India (ASCI) has upheld complaints against 144 out of 174 advertisements in June. ...
MUMBAI: ASCI‘s Consumer Complaints Council (CCC) upheld complaints against 52 out of 84 advertisements, which came under the scanner of the self regulatory body in March...
NEW DELHI: Reckitt Benckiser has agreed before the Calcutta High Court that it will remove the visual in its television commercial claiming quantum of germs killed...
MUMBAI: Britannia Industries has announced key appointments in its management functions. The company has appointed Varun Berry as COO and VP of marketing, sales and innovation....
MUMBAI: Zee Entertainment Enterprises Ltd (Zeel) has roped in 18 sponsors for the 13th edition of its Bollywood awards property ‘Zee Cine Awards‘. Zeel, which will...
MUMBAI: Advertising watchdog Advertising Standards Council of India (ASCI) has made FMCG major Hindustan Unilever to pull out two advertisements — Pepsodent Expert Protection Toothpaste and...