MUMBAI: Hero MotoCorp has launched Prayers for Safety, a culturally rooted safety initiative that reimagines Tibetan prayer flags as portable first-aid kits for motorcyclists riding through...
AHMEDABAD: Adani Defence and Aerospace has added fresh firepower to its leadership ranks with the appointment of Ashish Chopade as head of strategic sourcing. In his...
GURGAON: Souraav Deb has taken over as vice president at Dentsu India, marking another senior leadership move in the country’s fast-consolidating media and marketing business. With...
NEW DELHI: Hero MotoCorp has handed the throttle to Harshavardhan Chitale, appointing him chief executive officer in a leadership shift aimed at sharpening strategy and accelerating...
MUMBAI: Cricket jerseys are getting an electric upgrade and this one comes with serious wattage. Vida, Hero Motocorp’s emerging electric mobility brand, has signed on as...
MUMBAI: When creativity takes centre stage, India applauds, and the 10th edition of the IndIAA Awards 2025 did just that. Presented by the India Chapter of...
MUMBAI: Hero has a new hero on the road. Hero Motocorp, the world’s largest two-wheeler manufacturer, has unveiled the all-new Destini 110: a family-first scooter designed...
MUMBAI: Hero Motocorp, the world’s largest two-wheeler manufacturer, has unveiled a new campaign for its ‘HF deluxe pro’ motorcycle in partnership with VML, the global brand...
MUMBAI: The Asian Cricket Council (ACC) has unveiled a formidable line-up of sponsors for this year’s tournament, led by title sponsor DP World. Joining the roster...
MUMBAI: Hero MotoCorp has strengthened its leadership bench with the appointment of Latika Taneja as head of corporate communications, corporate affairs and CSR. In her new...
MUMBAI: EVs, exports, and earnings, Hero MotoCorp’s first quarter of FY26 was anything but idle. The world’s largest two-wheeler maker posted a consolidated net profit of...
MUMBAI: Hero MotoCorp has dropped the gauntlet in the 250cc category with its new campaign for the Xtreme 250R, developed in partnership with Saatchi & Saatchi...
NEW DELHI: Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has announced a significant leadership reshuffle, bringing in new talent to accelerate its push...
MUMBAI: Hero Motocorp, the world’s largest manufacturer of motorcycles and scooters, kept the throttle open in February 2025, dispatching 3.88 lakh units. While domestic sales stood...
MUMBAI: Veteran champion golfer Tiger Woods’ events production company TGR Live has found a hero. The world’s largest two-wheeler maker Hero MotoCorp has agreed to extend...
Mumbai: VIDA, powered by Hero, the mobility brand of Hero MotoCorp, has partnered with Procam International as the ‘electric two-wheeler partner’ for the 20th edition of...
Mumbai: Reiterating its commitment towards sustainability, VIDA, powered by Hero, the emerging mobility brand of Hero MotoCorp has collaborated with pioneers of the distance running movement...
Mumbai: L&K Saatchi & Saatchi, a part of Publicis Groupe India, has conceptualized the launch campaign for Hero MotoCorp’s premium and iconic bike Karizma XMR. Titled...
Mumbai: With its entry into the EV market last year in October 2022, VIDA and its electric scooter VIDA V1 is all set to raise the...
Mumbai: The extraordinary journey of Hero MotoCorp CEO Dr. Pawan Munjal will be featured in National Geographic India’s award-winning series Mega Icons. The documentary “Mega Icons:...
Mumbai: Hero MotoCorp’s former executive Dhiraj Tripathi has joined auto start-up Electric One Mobility as co-founder and chief operating officer (COO). Electric One is a multi-brand...
Mumbai: Hero MotoCorp has announced the onboarding of Reema Jain as chief information and digital officer to lead the technology driven business transformation. She will report...
Mumbai: Sony Pictures Network India (SPNI) has topped the sports genre viewership for seven consecutive weeks owing to the telecast of UEFA EURO 2020, Copa America 2021,...
Mumbai: Hero MotoCorp has named Ranjivjit Singh as the new chief marketing officer, according to ETAuto report. He will be succeeding the current CMO Gurinder Sandhu...
New Delhi : Publicis Media’s bespoke unit has named Linu John as the client lead for the Hero MotoCorp unit. The platform caters to integrated media...
NEW DELHI: Hero Motocorp has brought on Vijay Thomas to lead marketing for its premium segment range. Thomas joins the organisation from Harley Davidson where he...
NEW DELHI: Hero MotoCorp has appointed global mobility expert Michael Clarke to the newly created position of COO, with the additional role of chief human resources...
NEW DELHI: The world's largest two-wheeler manufacturing brand Hero MotoCorp earlier this week announced a distribution agreement with Harley-Davidson for the Indian market. As per the...
MUMBAI: If there’s one sport that unites people all over the world, it is football. Cricket maybe a religion in India, but football is life for...
The wait is over!Hero MotoCorp, the world’s largest two-wheeler manufacturer is set to bring the exciting cricketing action back with Hero Caribbean Premier League (Hero CPL),popularly...
MUMBAI: Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has appointed Publicis Media as its media agency for both traditional and digital media duties. ...
MUMBAI: TRA Research has launched the second edition of ‘India’s Most Consumer-Focused Brands 2019’ (CFB), a study measuring the brands’ increase in Buying Propensity, the keenness-to-buy among...
MUMBAI: Two-wheeler manufacturer Hero MotoCorp has announced cricket icon and captain of the Indian national cricket team Virat Kohli as its brand ambassador. Kohli will start...
MUMBAI: The T-20 tri-nation tournament Nidahas Trophy has found a title sponsor in Hero MotoCorp. With this, the brand has kept its long-term commitment to the...
BENGALURU: FMCG brands are generally the biggest advertisers on television. However, in week 41 of 2017 (Saturday, 7 October 2017 to Friday, 13 October 2017), just...
MUMBAI: Hero MotoCorp, the national supporter of the FIFA U-17 World Cup, has kicked off its campaign with a TVC and digital engagement. The TVC titled...
MUMBAI: Hero MotoCorp has rolled out its Independence Day campaign with its third edition of #HeroSalutes. The campaign has been conceptualised by Law & Kenneth Saatchi...
MUMBAI: It was a night celebrating fast paced thrills and glamour, the coveted NDTV Car and Bike Awards, presented by Future Generali and powered by Mobil was a scintillating affair indeed. ...
MUMBAI: L&K Saatchi & Saatchi has elevated Rahul Nangia to the position of joint national creative director, alongside Charles Victor. The move is a clear indication...
MUMBAI: Ogilvy & Mather bagged the maximum number of six awards at the IndIAA Awards, which are organised by theIndia Chapter of the International Advertising Association...
MUMBAI: With two-wheeler manufacturer Hero MotoCorp as title sponsor and actor Shah Rukh Khan as the owner of Trinidad and Tobago franchise, the Caribbean Premier League...
MUMBAI: Hero MotoCorp has named Pawan Munjal as chairman as his father Dr. Brijmohan Lall, who has been the company’s chairman since its inception in 1984,...
MUMBAI: In July 2014, Advertising Standard Council of India’s (ASCI) Consumer Complaints Council (CCC) upheld complaints against 134 out of 147 advertisements. The CCC found the...
MUMBAI: As India is gearing up for its own Waka Waka moment with the Hero Indian Super League kicking off tomorrow, football fans from across the...
Try naming some of the sports played in India and one will be able to count them on one’s fingers. Cricket will top the list...
MUMBAI: The Hero MotoCorp Indian Super League (ISL) will on 21 August have its central player draft pool where 49 international players will be picked up...
NEW DELHI: After Priyanka Chopra took to singing to have her fun, young petite Alia Bhatt has stepped in to ask viewers ‘Why should boys have...
MUMBAI: Monday 21 July is a big day for Indian soccer. The excitement associated with the Indian Premier League player selection process by the various...
MUMBAI: Hero MotoCorp has announced the resignation of senior vice-president for marketing and sales Anil Dua. The company statement mentioned that Dua has decided to...
MUMBAI: In a year that was relatively sluggish for the industry, Lowe Lintas and Partners announced today that they registeredover 100 business wins in the past...