Tag: HBO defined

  • Turner to launch HBO HD in April; unveils new look for HBO

    Turner to launch HBO HD in April; unveils new look for HBO

    MUMBAI: Turner International will be re-launching its channel HBO Hits as HBO HD in April this year.

    As was reported earlier by Indiantelevision.com, late last year Turner decided to re-brand HBO Hits as HBO HD, which was subject to regulatory approvals. Additionally, Turner also discontinued its other channel HBO Defined. Both HBO Hits and HBO Defined were launched as a partnership between HBO Asia and Eros International in 2013.

    HBO HD will be available on direct-to-home (DTH) and cable platforms from April. The broadcaster is also looking to launch the HBO mobile app in March.

    What’s more, the company has also unveiled a fresh new-look for HBO on 14 February, which reflects a youthful and aspirational viewer demographic. HBO’s new packaging has been redesigned to present world-class content to a local, but worldly, audience.

    Turner International, South Asia senior vice president and managing director Siddharth Jain said, “Consumers are at the centre of everything we do and these changes directly reflect this. The all-new HBO captures its audience’s imagination – like never before – through the implementation of a new programming and content strategy; and new fan-engagement initiatives. Indian consumers are spoilt for choice when it comes to entertainment options, and HBO is ideally positioned not only to excite but also engage.”

    The big-budget Mad Max: Fury Road on 14 February led the launch of a new program and content strategy, complemented by a social media campaign. This will be followed by four back-to-back Sunday premieres namely American Sniper, Wild Card, San Andreas and A Walk Among the Tombstones.

    The HBO mobile app will gives viewers access to channel details and information – boasting full channel schedules, a reminder feature, TV promos, preview of upcoming premieres and a Hollywood quiz.

  • Turner to launch HBO HD in April; unveils new look for HBO

    Turner to launch HBO HD in April; unveils new look for HBO

    MUMBAI: Turner International will be re-launching its channel HBO Hits as HBO HD in April this year.

    As was reported earlier by Indiantelevision.com, late last year Turner decided to re-brand HBO Hits as HBO HD, which was subject to regulatory approvals. Additionally, Turner also discontinued its other channel HBO Defined. Both HBO Hits and HBO Defined were launched as a partnership between HBO Asia and Eros International in 2013.

    HBO HD will be available on direct-to-home (DTH) and cable platforms from April. The broadcaster is also looking to launch the HBO mobile app in March.

    What’s more, the company has also unveiled a fresh new-look for HBO on 14 February, which reflects a youthful and aspirational viewer demographic. HBO’s new packaging has been redesigned to present world-class content to a local, but worldly, audience.

    Turner International, South Asia senior vice president and managing director Siddharth Jain said, “Consumers are at the centre of everything we do and these changes directly reflect this. The all-new HBO captures its audience’s imagination – like never before – through the implementation of a new programming and content strategy; and new fan-engagement initiatives. Indian consumers are spoilt for choice when it comes to entertainment options, and HBO is ideally positioned not only to excite but also engage.”

    The big-budget Mad Max: Fury Road on 14 February led the launch of a new program and content strategy, complemented by a social media campaign. This will be followed by four back-to-back Sunday premieres namely American Sniper, Wild Card, San Andreas and A Walk Among the Tombstones.

    The HBO mobile app will gives viewers access to channel details and information – boasting full channel schedules, a reminder feature, TV promos, preview of upcoming premieres and a Hollywood quiz.

  • Turner denies erroneous report on shutting down HBO Hits in India

    Turner denies erroneous report on shutting down HBO Hits in India

    MUMBAI: The Indian television industry was rife with rumours that HBO’s premier channels HBO Hits and HBO Defined were being wound up in India. This followed the tepid response from cable TV and DTH viewers to the high sticker price at which they were being offered. What added grist to the rumours was the fact that TV industry veteran Monica Tata quit the company  earlier this year after looking after the two channels for a couple of years.

     

    In fact, a small website – like several other incorrect reports it continues to post – even erroneously reported that HBO was taking steps to shut them and that its initiative to run ad free channels had failed.

     

    Now Turner International has issued a release clarifying that no such thing is happening. The release states that in fact HBO Hits is being rebranded as HBO HD and is en route to being relaunched in  2016, subject to regulatory approvals. However, HBO Defined would be discontinued come 31 December 2015 for Indian audiences.

     

    According to Turner,  it had assumed full operational responsibility in January 2015 “including content acquisition, programming, distribution, advertising sales and marketing, for the HBO channel in India and other South Asia markets namely Maldives, Bangladesh and Pakistan.”

     
    With the expansion of its English entertainment portfolio that includes WB and now HBO, Turner says that it plans to keep the on-going commitment to invest in the HBO channels, and has recently completed a pan-India consumer research to better understand its audience and how it can best meet their expectations. The results of this initiative will be visible on-air soon, with a HBO brand refresh.

     

    According to the release: “This will make the high definition HBO movie experience, currently available only to premium audiences, accessible to a far wider audience base in India. “

     

    Says Turner International SVP and managing director Siddharth Jain said in the release“With the inclusion of the HBO channels, the Turner portfolio houses some of this region’s biggest and best-loved brands in English entertainment. We will lead the HBO channel operations in India capitalizing on the enormous synergies and experience we have in managing industry leading networks. We are excited to bring our first high definition offering, HBO HD to Indian viewers. Come Q1 2016, the viewers will get to see a more glitzy and invigorated HBO. Do stay tuned for more on that.”

     

    While Jain will continue to lead Turner and HBO from a managerial and business leadership perspective,  programming and marketing for the HBO channels will be managed by Rohit Bhandari; advertising sales and distribution will continue to be managed by Juhi Ravindranath and Kishan Cheranda respectively

     

  • TV channels unleash slew of special programming for Independence Day

    TV channels unleash slew of special programming for Independence Day

    The entire nation will be waiting to hear Prime Minister Narendra Modi’s Independence Day speech from the historic Red Fort. The country paralysed by deadlock in the Parliament due to constant protest from opposition, will be desperately listening to the PM’s verses via different news channels, radio and other mediums.

     

    While ‘One Rank One Pension’ is already trending on social media, various gallantry awards are also scheduled to be distributed, this Independence Day.

     

    The Independence Day celebrations will not just be restricted to the political class as numerous channels are set to roll out special programming for their viewers. The programming mix on the occasion of India’s 69th Independence Day across television channels of various genres is as follows: 

     

    English News Channels

     

    ET Now

     

    The ET Now special coverage will have half an hour interview with Godrej Industries chairman Adi Godrej. Sandeep Gurumurthi will interview Godrej at 5.30 pm on 15 August. The channel will also relay Prime Minister’s speech in the morning. Live panel discussion on Modi’s ideas with panelists and big voices from the corporate world will also be in the list of special programming of Independence Day from 12 – 12.30 pm and 9 – 10 pm.

     

    India Today Television

     

    Women are going to be at the forefront of India Today Television’s Independence day programming, with topics like ‘Are women as independent as men?’ ‘Chak De Girls – On the Indian Women’s Hockey Team’ and Rajdeep Sardesai with the ‘Unsung Heroes’.

     

    In addition, the channel will also be airing ‘The Greatest Story Ever Told – 40 Years Of Sholay’, ‘I Am Sania’ – Sania Special Context – Getting The Khel Ratna as well as Sumitra Mahajan’s interview with Karan Thapar.

     

    Times Now

     

    Times Nows’ Independence Day coverage will begin with the live coverage of Modi’s speech followed by a special one hour independence day show of TotaI Recall. Stories and vignettes from across India on how Independence day was celebrated will be aired through the day.

     

    English Entertainment & Movies

     

    AXN India

     

    This Independence Day, Jack Bauer will battle and abolish crime with the iconic television series 24 Live Another Day on 15 – 16 August from 12 – 5 pm on AXN India.

     

    Disney

     

    Disney will be bringing in two beloved characters, Captain Tiao and Nikki (from Best of Luck Nikki) to share the meaning of Independence Day and showcase how will they be spending the day this year.

     

    HBO Defined

     

    HBO Defined gears up to celebrate the I-Day weekend with a line-up of movies, which will be 100 per cent ad-free. Beginning 15 August, 10 am onwards, the channel will showcaseThe Hunger Games: Catching Fire, Ender’s Game, Noah, I, Frankenstein, Gravity andNow You See Me.

     

    “We invite our audience to celebrate the spirit of freedom with their favorite movies on HBO Premium channel, HBO Defined, this Independence Day by not just offering exceptional titles but also presenting them with a completely memorable uninterrupted viewing experience,” said HBO marketing and business development director Shonali Bedi.

     

    Movies Now

     

    The channel will air a day long salute to the bravery with stories of ordinary people who display extraordinary courage to break free from constraints imposed them. The lineup features tittles like AvatarLife of Pi, Harry Potter & The Deathly Hallows Part 2 and The Dark Knight Rises.

     

    MN+

     

    MN+ will give viewers an in-depth look into the story that shook the world. The line-up features two back to back movies on whistleblower Julian Assange.

     

    Underground: The Julian Assange Story and Steal Secrets: The story of Wikileaks will feature on MN+ as special programming for Independence Day.

     

    Speaking on the programming, Times Network English Entertainment cluster SVP and head Vivek Srivastava said, “For this Independence Day, our theme is saluting and celebrating bravery and the indomitable human spirit. We have stories of ordinary people who display extraordinary courage to break free from constraints imposed on them. On Movies Now, we are screening ‘Fight for Freedom’ from 9 am onwards.”

     

    “Under classifiled section, we will air the popular film – Underground: The Julian Assange Story followed by We Steal Secrets, the story of Wikileaks on MN+. The story emerges the details how a hacker transformed himself to a world saving whistleblower against the worldwide socio-economic and socio-political injustice. It is about freedom of press, speech and rights. By screening these films, we at MN+ and Movies Now want to celebrate the spirit of humanism and the eternal will of our race to stand upright,” he added.

     

    Sony Pix

     

    Exciting series of Indiana Jones based on adventures and mystery of Dr. Henry ‘Indiana’ Jones, a fictional archaeologist by none other than the legendary George Lucas will be Sony Pix’s offering for Indians on Independence Day.

     

    The programming will start with the search for the Ark of the Covenant in the movie The Raiders of the Lost Ark, which will be aired at 11 am. Indiana Jones will take viewers on his classic trilogy ride with The Last Crusade at 1.30 pm, followed by The Kingdom of the Crystal Skull at 4.30 pm.

     

    Star Movies Select HD

     

    Star Movies Select HD – the channel, which has committed to showcasing fresh stories every day of the year, will premier Wes Anderson’s cinematic masterpiece, The Grand Budapest Hotel on the occasion of India’s 69th Independence day. The channel will premier the movie at 9 pm on 15 August.

     

    VH1

     

    This 15 August at 9 am and 10 pm, Vh1 will liberate viewers from the shackles of doubt with Vh1 Artist Select: Independence Day Special. Indian artists will reveal what’s playing on their playlist. From knowing that the B.L.O.T boys love hip hop and to knowing what Dualist Inquiry listens to on their playlist, the channel will give viewers complete dope on Indian artists’ favorite tunes.

     

    Hindi Entertainment & Movies

     

    &TV

     

    For Independence Day, &TV will air four special promos through the day. In addition to that, a special end page carrying Independence Day wishes has been created across all promos on air on 15 August. The logo will also carry Independence Day wishes through the day.

     

    Colors

     

    On 15 August at 8:30 pm, actor Nawazuddin Siddiqui will be seen promoting his upcoming film Manjhi on Colors’ show Udaan. He will be seen partaking in the flag-hoisting ceremony and deliver a speech on inspiration and hope leading to freedom.

     

    Jhalak Dikhhla Jaa Reloaded at 9 pm will have a special Independence Day show with the contestants showcasing performances themed around independence and freedom. Most contestants have designed their performances around Indian dance forms.

     

    Epic

     

    The Epic Channel is all set to celebrate the spirit of patriotism this Independence Day by airing back-to-back episodes from the recently launched show Stories by Rabindranath Tagore directed by Anurag Basu. The Independence Day special on 15 August will be aired from 12 – 9 pm.

     

    Sony

    Sony Entertainment Television will premiere the blockbuster Piku starring Amitabh Bachchan, Deepika Padukone and Irrfan Khan at 8 pm. The movie will be followed by a special episode of the show Crime Patrol.

     

    Sony Max & Max 2

     

    The combination of Sony Max and Max 2 brings to its viewers a formidable line-up of patriotic movies on the occasion of Independence Day. With movies such as Indian, Chak! De India, Purab Aur Paschim and Kranti, viewers will be privy to an entire day of enjoyable movie watching experience.

     

    Max and Max 2 senior executive vice president and business head Neeraj Vyas said, “To commemorate the nation’s independence, we thought of showcasing films on both channels that are evocative of the struggle and triumph of victory in different realms of life and through different eras. With our endeavour to constantly provide our viewers with the best films, we hope to arouse a feeling of patriotism with an engrossing bouquet of films on both channels.”

     

    Note: The channels are listed in Alphabetical order.

  • HBO Defined brings two new comedy series

    HBO Defined brings two new comedy series

    MUMBAI: Two brand new comedy series, The Brink and Ballers, are all set to premiere back to back in India, just within 24 hours of their US premiere – on Monday, June 22nd exclusively 100% ad-free on HBO Premium Channel, HBO Defined.

     

    Both the shows will premiere back to back, launched by “The Brink”, which is a ten episodic season on Monday, June 22 at 9:00 p.m. followed by BALLERS, which is also a Ten-episodic season at 9:30 p.m.

     

    The new comedy series THE BRINK begins its Ten-episode season on Monday, June 22 (9:00 -9:30 p.m.). This epic dark comedy focuses on a geopolitical crisis and its effect on three disparate, desperate men: Secretary of State Walter Larson, lowly Foreign Service officer Alex Talbot and ace Navy fighter pilot Zeke Tilson, who must pull through the chaos around them to save the planet from World War Three. The series stars Jack Black, Tim Robbins, Pablo Schreiber, Aasif Mandvi, Maribeth Monroe, Eric Ladin, Esai Morales and Geoff Pierson. Executive produced by Jerry Weintraub, Roberto Benabib and Jay Roach and created by Roberto Benabib and Kim Benabib.

     

    The new comedy series BALLERS will follow with its Ten-episode season on Monday, June 22 (9:30 -10:00 p.m.).Looking at the lives of former and current football players, the show follows former superstar Spencer Strasmore (Dwayne “The Rock” Johnson) as he gets his life on track in retirement while mentoring other current and former players through the daily grind of the business of football. It also stars Rob Corrdry, Omar Benson Miller, John David Washington, Donovan Carter, Troy Garity, Jazmyn Simon, and Arielle Kebble. Created and executive produced by Steve Levinson; executive produced by Mark Wahlberg, Peter Berg, Dany Garcia, Julian Farino, Evan Reilly and Rob Weiss.

  • HBO Defined to premiere ‘The Casual Vacancy’

    HBO Defined to premiere ‘The Casual Vacancy’

    MUMBAI: HBO Defined is all set to premiere the three part miniseries The Casual Vacancy, which is based on the novel by J.K. Rowling.

     

    The first part of the miniseries will premiere in India on 28 April, while the remaining two episodes will be aired on 29 and 30 April at 10 pm.

     

    The Casual Vacancy is directed by Jonny Campbell and written by Sarah Phelps. The ensemble of actors is led by Michael Gambon, Julia McKenzie, Keeley Hawes, Rory Kinnear, Rufus Jones, Emily Bevan, Simon McBurney, Monica Dolan and introduces Abigail Lawrie in her acting debut.

     

    The miniseries is executive produced by Paul Trijbits, Rick Senat, Neil Blair and Rowling and produced by Ruth Kenley-Letts.

     

    The Casual Vacancy is the story of a village tearing itself apart, revealing the townspeople’s idiosyncrasies, and addressing social responsibility and one’s response to the poor and disadvantaged. At times darkly funny, it portrays a town whose residents are selfishly stuck in their beliefs and traditions, unaware they have the power to change. This sadly comical selfishness comes to play an important role as events unfold.

     

  • HBO Defined launches campaign around ‘Game of Thrones’ new season

    HBO Defined launches campaign around ‘Game of Thrones’ new season

    MUMBAI: As HBO Defined counts down to the premiere of the fifth season of the iconic TV series Game of Thrones, it has activated a unique virtual game to engage with the growing number of followers.

     

    With the much-awaited new season of the adventure-fantasy series coming to Indian audiences exactly at the same time as its US premiere – 13 April at 6:30 am, and repeat telecast at 10 pm, the channel has elaborate plans to engage with its fans and followers.

     

    For the first time ever, HBO Defined has launched a Game of Thrones micro-site, which will be the focal point of its online promotional strategy. With a view to riding the hype and play up the ‘fight for the throne’, the site features an artfully designed game. Fans stand a chance to win a seat at the preview screening of the season five premiere episode and exciting Game of Thrones merchandise by participating in the Fight For Your Throne challenge.

     

    On FightForYourThrone.com, the channel plans to invite the fan to select his or her ‘army’ i.e. be one of the Starks, Lannisters, Targaryens or Baratheons. Then, with a stylised interface, the game entices the fan to delve in, either to battle against an opponent or go on a quest to earn gold – eventually seeking the grandmaster’s signature potions.

     

    Furthermore, the channel’s virtual plans are unique as in addition to three quests of different levels, one can win a chance to play the next level in the real world. In this ultimate test, fans will vouch to complete real-life quests, almost like a scavenger hunt with intriguing clues. The big prize, i.e. the ‘throne’ has been positioned as a seat at an exclusive preview screening of the new season’s first episode.

     

    HBO’s Fight For Your Throne campaign will not just rely on creative execution, but also a solid engagement through Facebook, Twitter, Comic Con and cross promo tie-ups, claims the channel.

     

    HBO India managing director Monica Tata says, “Game of Thrones isn’t just a regular TV show any more, it’s become a cult brand with a passionate base of followers. We are always looking to provide fans with new and exciting ways to experience the show. Through Fight For Your Throne, we aim create an all-round experience would simply gratify the fan’s wait for the next series and spike curiosity among many others.”

  • ‘Game of Thrones’ actor Daniel Portman to attend Bangalore Comic Con

    ‘Game of Thrones’ actor Daniel Portman to attend Bangalore Comic Con

    NEW DELHI: Actor Daniel Portman, who has starred in the HBO series Games of Thrones, will be among those attending the Comic Con India in Bangalore. 

     

    This is for the first time that Comic Con India is bringing in an international actor as a special guest to Bangalore. 

     

    Mark Gatiss, actor, co-creator and executive producer of BBC’s hit series Sherlock attended Mumbai Film and Comic Con 2014 in December. 

     

    Bangalore Comic Con 2015 will be held at White Orchid Convention Centre from 3 to 5 April. 

     

    Portman is a Scottish actor, born in Glasgow. He earned an HNC in acting and performing at Reid Kier College in Paisley, Scotland. His first role was as Paul in the 2010 supernatural thriller film Outcast alongside Game of Thrones‘ actors James Cosmo and Kate Dickie. Following Outcast he appeared in the Scottish comedy film The Angel’s Share

     

    It was in 2011 when it was announced that Portman would be playing Podrick Payne in HBO’s adaptation of George R. R. Martin’s Game of Thrones. Podrick is the loyal squire to Tyrion Lannister and has appeared in the show since its second season. Portman will be returning to the series’ fifth season.

     

    Portman said, “I am very excited to be coming to Bangalore for Bangalore Comic Con in April. I am looking forward to meeting my Indian fans and having a great weekend.”

     

    He will be a part of special sessions and talk about his character in the show and will answer the questions from fans about both previous seasons and the forthcoming season, which premieres a week after the event. Also, he will sign exclusive posters for the fans at the convention.

     

    Comic Con India founder Jatin Varma said, “We wanted to give GOT fans in the city something to look forward to, and Daniel’s presence is one of the many things we have planned this year!”

     

    Another main attraction at Bangalore Comic Con 2015 will be Game of Thrones’ special Photo-op Booth. Comic Con India has officially tied up with HBO to bring the Throne replica exclusively at Bangalore Comic Con. There will be a Throne replica at the special photo – op booth where fans and visitors can get their pictures clicked.

     

    Season 5 of Game of Thrones is premiering in India on 13 April, within 24 hours of the US premiere on HBO Defined, 100 per cent ad-free, followed by other episodes on subsequent Mondays at the same time.

  • November fest on HBO

    November fest on HBO

    MUMBAI: Opening its door to movies and entertainment, the English entertainment channel HBO will broadcast a series of popular television shows and hit Hollywood films exclusively in the month of November. HBO South Asia, which launched its two 24-hour commercial-free premium programming channels HBO Defined and HBO Hits in 2013, will now bring the best of Hollywood including prime-time television shows and movies in the coming month.

     

    Speaking about the listings in November, HBO South Asia managing director Monica Tata says, “We have a November fest coming up with movies such as Gravity, Prisoners etc. We also have Newsroom which is happening again in November on HBO Original. It is our season finale. We are also doing a lot of promotions this month on social media and digital media. That’s our focus for November. For December till year end, there will be a fantastic line up as well.”

     

    Here is the line-up of movies and television shows that will be aired in November 2014 for HBO Premium channels – HBO Hits and HBO Defined.

     

     1) Prisoners (HBO Hits)

     

    2)  Legendary (HBO Hits)

     

    3) Profugos – Season 2 (HBO Hits)

     

    4) Gravity (HBO Defined)

     

    5) The Hunger Games: Catching Fire (HBO Defined)

     

    6) 12 Years A Slave (HBO Defined)

     

    7) The Newsroom – Season 3 (HBO Defined)

  • The great Indian Diwali on English GECs and movie channels

    The great Indian Diwali on English GECs and movie channels

    As families and friends come together to celebrate Diwali and spend personal time with loved ones at home, English movie and general entertainment channels (GEC) have put together some of the best line ups to reign in the festive period. While the genre stands fragmented, channels nonetheless are trying to woo audiences with either movie or show premieres or telecasting title’s that have repeat value.

     

    Zee Studio which underwent a refresh recently will telecast its special Diwali movie, How To Train Your Dragon at 12 pm and 9 pm. Its festival property ‘Studio Dynamite’ will include blockbusters such as Mission Impossible, Transformers, Avengers etc. Apart from this, movies like Lincoln, Shrek Forever After and Shutter Island will complete its programming lineup.

     

    Starting 23 October 9 am onwards, Movies Now viewers are in for a programming lineup which covers different genres. To tickle the funny bone are the hilarious trio of a sabertooth tiger, a sloth and a wooly mammoth from Ice Age. This will be followed by The Karate Kid, Kung Fu Panda, The Matrix, Olympus Has Fallen and X Men Origins: Wolverine. The finale will see good forces combine in an all out war with Harry Potter and the Deathly Hallows Part II.

     

    HBO and its two premium channels; HBO Hits and HBO Defined too are vying for a share of the viewership pie this festive season. HBO will telecast Pacific Rim on 23 October at 1:57 pm, Step Up on 24 October at 6:54 pm, Red2 on 27 October at 9 pm, followed by World War Z on 28 October at 9pm. While HBO Hits will serve Riddick, Ghost Team One and Season one of The Knick on its platter, HBO Defined will have season one of Grace, Silicon Valley and True Detective.

     

    Another major player Star Movies has also put in place a festive lineup. Robert Downey Jr fans can watch Tony Stark’s world being torn apart by the formidable terrorist called The Mandarin on 23 October at 9 pm. This will be followed by Men In Black at 11 pm.  The other movies include Unstoppable, Speed, Fast Five, The Fast and the Furious: Tokyo Drift, Men in Black 3, King Kong and Resident Evil: Retribution.

    Sony Pix from the MSM stable along with its English GEC AXN started their Diwali celebrations with the simulcast of the legendary crime fighting cyborg Robocop on 19 October at 1 pm and 9 pm. AXN has also brought in two new shows especially for the festive season. While NCIS runs from Monday to Thursday at 10 pm, Supernatural airs every Saturday at 10 pm.

    So what brings English movies and GECs come up with special programming for Diwali? Says Maxus managing partner north and east region Navin Khemka, “Currently as some of these channels are able to draw an average yield, they try building a lot of hype and aura around these shows through various campaigns to maximise the yield in an extremely fragmented space. The festive season thus is about increasing the average yield where survival is vital.”

    English GEC Romedy Now through the theme of celebrating the joy of family and togetherness has launched its property ‘Diwali Sparklers,’ starting 4 October, 8pm onwards. The lineup for the slot includes Family Stone, The Notebook, Guess Who, Madagascar, Monster-in-Law and 27 Dresses among others.

    Comedy Central too has announced the launch of four new shows that will be premiered from 27 October from Monday to Friday. These are Billy on The Street 9 (at 8 pm) Psych (seasons one to four at 9 pm), Penn and Teller: Fool Us (at 10 pm) and The Tonight Show starring Jimmy Fallon at 11 pm. These four will be premiered from 27 October 2014 from Monday to Friday.  

    Star World Premiere HD has New Girl season four, Community season five, Revenge season four, Modern Family season six, Bones season 10, Home Land season four among others. Star World will broadcast House season five, The Simpsons season 17, Masterchef Australia season six, Big Bang Theory season five etc. Meanwhile FX has lined up The X Files season nine, Californication season seven, Sons of Anarchy season six and Alias season one among others.

    According to Madison Media COO Karthik Lakshminarayan, since festive period sees a surge in advertising and these movie channels and GEC’s too are vying for a share of the pie, they come up with the special programming lineup. “The special programming for the festive season helps channels spike their advertising revenue on an average by 10-12 per cent,” he concludes.