Tag: Hathway’s

  • Centre, state play ping-pong with CAS

    NEW DELHI: The federal government has thrown the CAS ball back into the state’s court by saying, it would be unwarranted to conclude that the Union government is not fully aware of its responsibilities regarding cable addressability.
    However, information and broadcasting (I&B) minister Ravi Shankar Prasad has also said that the Central and the state governments have to work together.
    “I am of the clear view that in implementation of CAS, the state and the Central government have to work together. With this view, I have written letters to the chief ministers of Maharashtra and West Bengal,” Prasad conveyed to Delhi chief minister Sheila Dixit in a letter dated 18 December. 
    This was in response to Dixit’s comments to the ministry yesterday that the confusion regarding CAS not only persists, but has also increased.
    Rubbishing the charge that “confusion about CAS has increased manifold”, Prasad said, “I would like to reiterate that we share these concerns (CAS is anti-consumer, there are differential pricing of set-top boxes, etc) and have taken steps to protect consumer interests in the implementation of CAS.”
    According to Prasad’s letter, (a copy of which indiantelevision.com has obtained), “There is no question of arbitrary fixation of charges as the cost of free-to-air channels has been mandated by law at Rs 72 per month, plus taxes. The pricing of pay channels has been left to broadcasters and MSOs and these will be determined by market forces.”
    In a reply pointing out that from the time CAS was deferred in the Capital till today, the state has not done much to make it work (like interactions with consumer bodies and the industry), Prasad stated, “There is no reason to presume that there will be steep increase in these (the prices of channels) or that consumers will be kept in the dark about what they have to pay.”
    Yesterday, Dixit had said in a letter to Prasad, “Basic questions like why do we need CAS and STBs still remain a mystery to the common man.”
    Pointing out that a step that was taken to rein in the undisciplined cable industry has boomeranged on the “poor consumer”, the Delhi CM has said that “agitated” consumer associations have been meeting her as they are not convinced about the need to introduce CAS.
    She had also tried to highlight that the Union government had not done proper ground work on CAS saying, “While we continue our efforts to safeguard interests of the consumers, the Union ministry of I&B should immediately launch a full-fledged consumer awareness programme involving consumer groups and citizens’ associations.”
    Meanwhile, as the Centre and state continue playing ping-pong with CAS, a cautious cable fraternity continues pushing the STBs even while giving popular channels to non-CAS enabled homes too.
    Though the biggest multi-system operator (MSO) in the country told the Delhi government today that over 20,000 boxes have been seeded in the market, cable industry insiders maintained that about 10,000 boxes would have either been installed or orders placed with cable ops.
    CAS Implementation Panel meet
    The Delhi government’s panel on CAS rollout met here and heard the issues raised by everybody, including consumer activists and MSOs today.
    The two consumer activists (form Consumer Coordination Council and VOICE) maintained that there is complete chaos in the market and there is no awareness about CAS as confusion reigns supreme.
    On their part, the cable industry – represented by Siti Cable head Jawahar Goel and Hathway’s president (operations) for North India, S N Sharma, amplified the fact that the industry is doing its bit by bringing out ads in newspapers like Punjab Kesari and Navbharat Times (to be followed over the next few days in some other dailies of Delhi) on CAS-related questions.

  • Cable industry would do the trick: Hathway’s Neeraj Bhatia

    MUMBAI: The Rajan Raheja owned multi-system operator (MSO) Hathway Cable and Datacom, in which Star India holds 26 per cent equity stake, has announced that it is ready to meet the 14 July CAS deadline.
    The company officials, today, expressed full confidence that the Indian cable trade is well-equipped to do justice to the implementation of CAS – with the first phase starting from 14 July 2003.
    While addressing an informal press meet in Mumbai, Hathway Cable and Datacom vice-president Neeraj Bhatia claimed: “Indian cable operators have this amazing knack of entrepreneurship. We feel that the cable trade is well-equipped to convert customers. History will repeat itself and they will perform the same miracles that they did in the early 1990s.”
    According to Bhatia: ” Last time around, they (the cable ops) did it without training or adequate support. This time, we shall support them with training in the form of seminars and workshops. Moreover, they have gained in experience and business acumen. They will do a much better job this time around.”
    Hathway is importing the STBs from abroad and all of them will conform to the BIS standards. In phase I, the boxes will be basic versions and will have certain inbuilt 
    value-added features.
    However, speaking on the pricing of the set top boxes, Bhatia felt: “It will be difficult to maintain the cost of the digital set-top box (STB) around the Rs 3,500 mark. The STB will attract a basic duty of 25 per cent with a CVD (countervailing duty) of 16 per cent and a SAD (special additional duty) of 4 per cent taking the total customs duty to 50.8 per cent. In addition, in Mumbai, the additional duties, including sales taxes, will take the levies to around 82.5 per cent. It is estimated that a digital box will cost around Rs 5,000 in a city like Mumbai.”
    “Again, it depends on volumes. If volumes are high, we can look at a slightly lesser rate. But at present, it is difficult to get a fix on the volumes due to the uncertain prevailing conditions. Demand estimation is the most important aspect of the implementation process,” Bhatia said, adding, several estimates are floating around but the exact number will be clear once the cable operators start visiting households and collect on-ground feedback.
    Bhatia also added that Hathway will also be ready to buy back boxes at a subsidised rate.
    Bhatia referred to some reports from TAM India and IMRB which have indicated that the total number of boxes required will be 6.7 million in the four metros (Mumbai, Delhi, Kolkata and Chennai). He clarified: “There may be some doubts raised on this number as adjoining areas to the four metros – like Thane and Navi Mumbai near Mumbai; Gurgaon and NOIDA on the outskirts of Delhi; and Ambatur near Chennai – have not yet included in the first phase of rollout.”
    Bhatia also said that industry reports indicated that that Kolkata and Chennai might require relatively lesser boxes because the FTA channels (Doordarshan and Eenadu TV) ‘seemed’ to be more popular amongst the viewers of television in those cities vis-a-vis Mumbai and Delhi.
    Dwelling on commissions to be given to the cable operators, Bhatia stated: “The commissions will be determined in close consultations amongst the broadcasters, MSOs and the cable operators. At Hathway, we are firm believers of the fact that each chain or link of the cable trade must get a fair share of the total revenues.”
    Also read:
    Hathway ready to meet CAS deadline; invests Rs 120-150m per city

    Future belongs to the consumer: Hathway’s Neeraj Bhatia

  • Future belongs to the consumer: Hathway’s Neeraj Bhatia

    MUMBAI: The Rajan Raheja owned multi-system operator (MSO) Hathway Cable and Datacom, in which Star India holds 26 per cent equity stake, has announced that it is ready to meet the 14 July CAS deadline. The company officials reiterated their stand that “the future will belong to the consumer”.
    While addressing an informal press meet in Mumbai, Hathway Cable and Datacom vice-president Neeraj Bhatia said: “In time to come, the cable trade would witness many changes, including customer service and friendliness.”
    While speaking to indiantelevision.com, Bhatia said: “The future battles will not be about encryption technology, but will address issues such as customer-friendliness. The onus of communicating the look and feel of the future of cable television in India will rest on the cable trade.”
    Initially, Hathway will provide encryption on a basic system using sophisticated computer software and hardware systems provided by its partners.
    “Hathway systems will be scalable and will be geared for any future upgradations. Most importantly, the system will provide security against the undesirable malice of hacking. The subscriber management systems (SMS) have to be robust because customer satisfaction will depend on it as SMS will drive billing systems and, what we call, `provisioning correct service’. Most of the cable operators will strive to ensure that invaluable customer related information (such as billing related information and `requests’ aren’t lost due to disruptions or crashing of the systems,” Bhatia explained.
    “Hathway has one million subscribers in Mumbai who are serviced through 13 control rooms. Since most of the cable operators affiliated to Hathway have “robust systems,they wouldn’t have to invest much in the infrastructure to deliver the digital feed,”” Bhatia pointed out.
    “We have been offering 24-hour Internet services on our cable networks and that is a testimony to our state of readiness. Of course, we shall ensure strict compliance and do periodic checks to deliver quality services. We feel that the reception of FTA channels will improve post-CAS,” Bhatia said.
    So, would CAS change the face of Indian cable television? Partly yes, as Bhatia felt that CAS will ensure that the Indian cable industry structure becomes more transparent.
    This will be some relief because there hasn’t been a single new entrant in the cable business in the last few years.

    Also read:

    Hathway ready to meet CAS deadline; invests Rs 120-150m per city

    Cable industry would do the trick: Hathway’s Neeraj Bhatia