Tag: Harsha Bhogle

  • “ICC Cricket World Cup 2015 will attract TV audience of 1 billion”: Andrew Robb

    “ICC Cricket World Cup 2015 will attract TV audience of 1 billion”: Andrew Robb

    MUMBAI: The countdown to the ICC Cricket World Cup 2015 has already begun with fans gearing up to watch the matches either on television or at the stadiums. Buoyant about the event, Australian Minister for Trade and Investment Andrew Robb is of the opinion that it will engage one fifth of the world’s population. Robb said, “India and Australia are both blessed with the love for cricket. The upcoming World Cup will attract a TV audience of one billion!”

     

    Robb was speaking at the ‘Match Australia’ programme, which is part of the ongoing Australia Business Week being held in India. He had great admiration for the ‘God’ of Indian cricket, Sachin Tendulkar, who sadly will be missed at this year’s World Cup. “Tendulkar is not the God of Cricket just in India but also Australia,” he added.

     

    Post his revelations, a panel discussion brainstormed and analysed on the current form of the Indian and Australian cricket teams slated to participate for the World Cup. Joining the panel were cricket expert and commentator Harsha Bhogle, former cricketer and current Cricket Australia board member Michael Kasprowicz and former Indian batsman Sanjay Manjrekar. The session was moderated by sports columnist Ayaz Memon.

     

    Posing a question to Kasprowicz, Memon said, “Michael Clarke, who is recovering from a series of hamstring injuries, will be leading the Australian squad. From a fitness point of view, is it a wise decision?” In his reply, Kasprowicz said, “While that could be a concern, one needs to look at it at an overall point of view. It is a great, experienced and in my opinion a very balanced squad.” Manjrekar interjected saying that he found the overall game scenario in Australia changing, from a team that was earlier precise in decision making to today not being able to take a concrete call as in Clarke’s case. Kasprowicz didn’t differ with him as he agreed that the current scenario in Australian cricket was changing but only a bit, not more.

     

    Memon with his insights of the game took to another parallel of the game by asking, “With Dhoni announcing his retirement from test cricket, is the state of mind of the current squad going to be crucial? Will the decision and the World Cup redefine the role for MS Dhoni ahead?” Manjrekar was all praise for ‘captain cool’ by speaking about his prowess for the game. He found Dhoni to possess a unique character wherein he, with his decision-making and on-field abilities, was able to make up for half of the overall team. “Dhoni is not someone who is concerned about the history of the game. In fact he will not be able to name even five captains of the Indian cricket teams from the past, if questioned.” Not stopping there, he went on to mouth his own version of the famous ‘Mere Paas Ma Hai’ dialogue from Bollywood movie ‘Deewaar’ by looking at Kasprowicz teasingly and saying, “If you guys have Steve Smith and Mitchell Johnson, we have Mahendra Singh Dhoni.” While the audience cackled, Kasprowicz, not surprisingly, was unable to comprehend the humour.

     

    Memon then quizzed Bhogle about his biggest concern with regards to India’s squad for the upcoming event. The expert lamented, “India’s bowling skills are weakening a bit. If the bowling skills improve, we will have a great game. You don’t need to take many wickets but just bowl well.”

     

    The panel then moved to discussing whether India’s celebrity cricketer Virat Kohli could become the biggest pivot at the World Cup this year? Manjrekar said it was a treat to watch both Kohli and Steven Smith bat at the last India versus Australia test series. “Kohli will be a great contributor at the World Cup after Dhoni,” he expressed.

     

    The statement led to Memon asking the panel if India’s squad had the right balance of experienced as well as young players? Bhogle was the first to reply, saying, “With Tendulkar and most of the well known bowlers from the previous squad now gone, it looks very much younger but I know from the talent that was available to us, the best were picked.” Manjrekar added that one important feature of the World Cup was holding up one’s nerves even during the most testing times. He therefore was of the opinion that India’s squad had a balanced mix of young players as well as those who were not only experienced but also temperamentally strong.

     

    While the panel picked up their home teams as favourites to win for the World Cup, Kasprowicz concluded by saying, “I wish to see the finals being played between India and Australia at a packed Melbourne Cricket Ground (MCG) stadium with both Prime Minister Narendra Modi and his Australian counterpart Tony Abbot in attendance.”

     

    Prior to the discussion Bhogle was honored with the ‘Friends of Australia’ award for his contribution to the game and helping foster better relations between the two countries. As part of the ‘Match Australia Programme,’ the gentlemen’s game will be used as an opportunity for investors to visit Australia, enjoy the game and also help boost commerce with a three day weekend programme. As part of the initiative, businessmen can attend investment roundtables on Fridays, followed by sight-seeing tours on Saturdays and by watching cricket matches at the stadium on Sundays.

     

  • Brand Kapil Sharma, a success on twitter too

    Brand Kapil Sharma, a success on twitter too

    MUMBAI: He has managed to charm Indian audiences with his sense of humour and timing. Brand Kapil Sharma though, is not just limited to television but the funnyman is a hit on micro blogging site twitter too. He features at the top of the most followed among TV celebrities on twitter with 17, 17,777 followers, followed by anchor Mandira Bedi with 4, 93,190. Fashionista Anusha Dandekar, is third in the list with 3, 28,262 followers. Television actor Ram Kapoor completes the list with 1,27,717.

    Indian channels too have been seeing increasing engagement on the micro blogging site, to woo fans and audiences. The channel Colors comes at the number one spot toppling other GEC’s like Zee TV and Star Plus which have come at the second and third spot respectively. Zoom, a Bollywood dedicated channel has beaten Sony for the fourth spot, which came in fifth.

    Former lead vocalist of the now disbanded electro rock band Pentagram and part of the duo Vishal-Shekhar, Vishal Dadlani tops the most mentioned musicians list. He’s known to be candid and openly voice his support and his opinions on current affairs and music. Although way more popular for his trendy lyrics and music production, Yo Yo Honey Singh, surprisingly comes in at number three. Female vocalist Shreya Goshal comes second while Academy award winner AR Rahman comes in fourth.

    The most spoken moment on the platform among entertainment vertical, was when Rajinikanth joined twitter, with over 2, 00,000 followers in the first 24 hours and now over 1.1 million in total.

    Popular on TV and also popular on twitter, Kapil Sharma has not just topped this list but is also one of the fastest growing TV personalities too. He is closely followed by Chef Vikas Khanna who is also popular for his charm and sharp looks. The other three most mentioned TV personalities are Karan Kundra, Karan Wahi and Kritika Sharma.

    In a news dominant nation, journalists make for influencers as well as change agents.  Harsha Bhogle known for his commentary as well as his opinion and contributory article in leading publications and magazines made it to the list. It is also intriguing to note that all mentioned are related to the TV medium than the print, Harsha being the exception. Rajdeep Sardesai tops the list while wife Sagarika Ghose comes in fourth. NDTV’s Barkha Dutt is second in line, while Rahul Kanwal is placed at number three.

    The list of some of the most followed Indians from the entertainment industry is not a tricky one to guess. Shahenshah Amitabh Bachchan is ranked number one with 11,881,345 followers, followed by the three Khan’s; Shah Rukh, Aamir and Salman with 1,02,96,567,  9,925,022,  9,475,555 followers respectively. Female actor Deepika Padukone comes in fifth with 83,99,197  followers.

    The big names who joined the platform this year are Rajinikanth, Arjun Kapoor, Kajol, Twinkle Khanna, Kirron Kher, Alok Nath, Armaan Jain, Amit Trivedi and Prakash Jha.

    The top 10 hashtags for the year were ManwaLaage (Manwa Laage,  a song from the movie Happy  New Year), Happy Birthday Hrithik Roshan, Hrithik The Most Handsome Indian, I  Stand With Deepika Padukone (Users support actor Deepika Padukone for her stance against a national newspaper), Jai Ho Thunder Storms In 11 Days (the hashtag refers to fans waiting for Jai Ho movie 11 days prior its release) among others.

     

  • BCCI announces team India probable’s for ICC Cricket WC 2015

    BCCI announces team India probable’s for ICC Cricket WC 2015

    MUMBAI: The announcement of India’s probable cricket squad for the ICC Cricket World Cup 2015 is finally out. And so are some surprises. Cricketers like Yuvraj Singh, Virender Sehwag, Zaheer Khan, Gautam Gambhir and Harbhajan Singh have failed to make it to the 30 member preliminary list, released by the Board of Control for Cricket in India (BCCI).

     

    Those who figure in the list include; MS Dhoni, Shikhar Dhawan, Rohit Sharma, Ajinkya Rahane, Robin Uthappa, Virat Kohli, Suresh Raina, Ambati Rayudu, Kedar Jadhav, Manoj Tiwary, Manish Pandey, Wriddhiman Saha, Sanju Samson, R Ashwin, Parvez Rasool, Karn Sharma, Amit Mishra, Ravindra Jadeja, Axar Patel, Ishant Sharma, Bhuvneshwar Kumar, Mohd Shami, Umesh Yadav, Varun Aaron, Dhawal Kulkarni, Stuart Binny, Mohit Sharma, Ashoke Dinda, Kuldeep Yadav and Murali Vijay.

     

    Well known cricket expert and commentator, Harsha Bhogle took to the micro blogging site twitter, to express his reaction on the development. He tweeted “It means there is a huge churn from the World Cup winning team of 2011. Only four survive in a list of 30!! Dhoni, Ashwin, Raina, Kohli.”

    The national cricket team selector was headed by Sandeep Patil, who made the decision today for the upcoming mega event to be held in Australia and New Zealand. It will be held from February to March. Interestingly the prominent names that did not make it, were part of the winning squad during the World Cup win in 2011.

     

  • Starsports.com to show ICC WC 2015 in four languages

    Starsports.com to show ICC WC 2015 in four languages

    MUMBAI: As the year comes to an end, cricket fans are eagerly awaiting for 2015 to begin. Cricket mania is set to take over as ICC Cricket World Cup will begin in February next year. And waiting to cash in on the opportunity is starsports.com.

     

    According to Star India EVP and new media head Ajit Mohan, the portal will be following a three step strategy ahead of the mega event. “Firstly, we will create an immersive experience by launching a video timeline that will be available to all fans of starsports.com fans. It will allow them to catch up very quickly on a match, when they come to witness the action on the website. We were the first to introduce the video timeline and we will now take it to every fan,” he says.

     

    “Secondly, we will provide the option for users to switch between languages. Currently we are looking at four languages; Hindi, English and two regional languages,” he adds.

     

    “Thirdly, we are going to have a lot more data and analytics on our site. Apart from this, there will be original stories written by a stellar list of writers like Harsha Bhogle,” he informs.

     

    The website currently is in a celebratory mood. According to data, recently released by comScore, the portal which was launched in June 2013 has beaten the dominant 20 year-old market leader ESPNcricinfo, by a slender margin. For the month of October, the website garnered 4.242 million traffic versus 4.233 million of ESPNcricinfo.

     

    The data also suggests that sports viewership in India is going through a rapid change due to a shift in viewership patterns. Consumers are moving away from basic text and scorecards to a more immersive sports experience on digital. The explosion in the sale of smart phones and increase in access to 3G and broadband explains this trend, says the study.

     

    When questioned what have been the ingredients that have helped starsports.com achieve this recent feat, Mohan explains that the portal has always focused on three areas – enhancing video experience, engaging data and analytics and lastly, storytelling.

     

    “We want to create a video experience that surpasses all constraints of data access and works even at low bandwidths,” says Mohan while adding that sports fans are avid consumers of statistical data too.

     

    Mohan credits his digital team for the website’s way forward. “The DNA of this company is that we are story tellers. We turn data and analytics into sports telling, in a way that can’t be done on television.  For example, we have short clips of matches that are curated to tell a story,” concludes Mohan.

  • Sachin Tendulkar’s autobiography Playing It My Way released

    Sachin Tendulkar’s autobiography Playing It My Way released

    MUMBAI: The highest run-scorer in the history of international cricket, Sachin Tendulkar  who retired in 2013 after playing for an astonishing 24 years is back again. Tendulkar along with publishers Hachette India released his much awaited autobiography, Playing It My Way.

    In an hour long event, master of ceremonies Harsha Bhogle took the audience through Tendulkar’s life and the evolution of Indian cricket with interesting on-stage conversations with Sunil Gavaskar, Dilip Vengsarkar, Vasu Paranjpe, and the famed ‘class of ’98’ (with Sourav Ganguli, Rahul Dravid, VVS Laxman and Sachin Tendulkar himself). The formal book release saw Tendulkar present the first copy to his first coach and guru Ramakant Achrekar. This was followed by the final session which was a solo conversation with the author himself.

    Talking about the events captured in the book Sachin Tendulkar said, “Playing It My Way’ is a different sort of innings for me, and was in the making for the last three years.  As with the game, I have been honest and sincere in putting together various aspects of my life, and the book is something I hope readers will enjoy.”

    Hachette India managing director Thomas Abraham commented “This is an absolutely outstanding book–at once cricketing history and personal narrative; and will delight every cricketing fan. We are delighted to welcome Sachin Tendulkar to our list and are proud to be publishing this landmark autobiography which we’re sure, like its author will go on to set new records.”

    The book has in fact already set the Indian record for the largest adult hardback orders on day of release with 1,00,000 copies being released by the publishers.  While lucky guests got the chance to purchase early ‘launch’ copies, the book is heavily embargoed and was transported across the country under security for simultaneous release today.

    The book y releases as a hardback and simultaneous eBook from today. An audiobook version will follow early next year as will Indian language versions in Marathi, Hindi, Gujarati, Malayalam and Bengali.

     

  • ICC U19 Cricket WC gets underway today in UAE

    ICC U19 Cricket WC gets underway today in UAE

    MUMBAI: The tenth edition of the tournament will be staged across seven venues in the United Arab Emirates (UAE) from 14 February to 1 March, and the International Cricket Council’s (ICC’s) global broadcast partner Star Sports is stepping up its production, as it gets set to make history.

     

    More cricket fans than ever before will be able to enjoy watching the most far-reaching and comprehensive coverage of an ICC U19 Cricket World Cup (ICC U19 CWC).

     

    Following up on its world-class production of the ICC Champions Trophy 2013, Star Sports will produce 11 matches in High Definition (HD) – the most matches ever at an ICC U19 CWC.

     

    Star Sports business head sports Nitin Kukreja said, “The ICC U19 Cricket World Cup is a premier tournament which showcases cricket’s future super stars. We have mounted an unprecedented production and broadcast effort to take cricket aficionados even closer to the action than ever before. We are confident that cricket fans will enjoy introduction of LED stumps for the very first time in an ICC tournament which will further enhance the broadcast experience.”

     

    The event is set to reach an estimated audience of 1.3 billion, with broadcast agreements secured by Star Sports. This includes the continued coverage by ICC broadcast partners, Fox Sports in Australia, Sky Sports in the United Kingdom, OSN across Middle East and North Africa, ESPN in North America and the Caribbean and Sky NZ in New Zealand.

     

    The Dubai International Cricket Stadium will be the main TV venue for the tournament while one match from the Sharjah Cricket Stadium will also be broadcast live. All televised matches will be covered using 14 cameras, including ball tracking and virtual graphics provided by Hawk-Eye.

     

    ICC chief executive David Richardson said: “The expanded broadcast and digital reach of this edition of the ICC U19 Cricket World Cup will ensure that more fans globally now have an opportunity to see the sport’s future stars in action.”

     

    For the first-time in an ICC event, LED stumps will be used to provide the television viewers and spectators at the venue an enhanced experience.  The stumps and bails illuminate when the bails are dislodged, giving the broadcaster and the crowd a true indication of when a batsman is out. They will be used for the semi-finals and final only.

     

    The live broadcast will be complimented by a world-class commentary team, which includes Harsha Bhogle, Sanjay Manjrekar, Damien Martyn, Danny Morrison, Jonty Rhodes, Wasim Akram and Alan Wilkins.

                                                                                

    The TV broadcast of the event will be a truly interactive one for fans, who can stay engaged through polls on the event website www.icc-cricket.com and via the social media using the hashtag #futurestars and #u19cwc.

     

    Fans can also stay updated on the event via the event website www.icc-cricket.com which will feature live scores of all the matches and video clips of the key moments from the televised matches. 

  • FameBox launches Exclusive Video Blog with Harsha Bhogle

    FameBox launches Exclusive Video Blog with Harsha Bhogle

    MUMBAI: FameBox, a multi-channel talent platform for digital media, has launched a new video blog in collaboration with Harsha Bhogle. Renowned cricket commentator and public speaker, Harsha Bhogle will share his views and insights on cricket and its legends on ‘Out of the Box with Harsha’. To begin with, the blog pays tribute to iconic Indian cricket legend Sachin Tendulkar who recently announced his retirement from international cricket. In the Sachin Tendulkar series of videos Harsha Bhogle talks about interesting moments and anecdotes about the cricketer starting from his early playing years.

    The video blog will be hosted on the FameBox Cricket channel on YouTube (http://www.youtube.com/user/FameboxCricket). Harsha will post a new video every week and will also regularly interact with his fans over social media to create conversations around the blog.

    “The video blog is an interesting new media form. It captures the essence of television without losing the easy informality of a conversation. Through these video blogs I will be hoping, effectively, to have informal conversations with you. These are new emerging mediums and they present fresh challenges. I do hope you like them.” said Harsha Bhogle. The video blog is part of a larger effort at developing Harsha Bhogle’s digital presence and the soon to be launched www.harshabhogle.com.

    FameBox provides a platform for established and emerging talentto develop an active and engaged community around their digital video content. ‘Out of the Box with Harsha’ is the first of such initiatives where FameBox will collaborate with popular and industry leading personalities to launch digital video properties.

    “We are elated that Harsha Bhogle has chosen FameBox to share his insights of cricket and give viewers an up close view of its legends with his fans. The video blog is an absolute delight for any cricket fan and presents a unique opportunity for fans to directly interact with Harsha as well as join the ongoing conversation around cricket,” said Dhruvank Vaidya, Head – Business Development and Finance, Four Cross Media, who will also head the FameBox business.“Digital video is being increasingly seen as a powerful medium for advertisers to connect and interact with their audiences.At FameBox, we are passionate about developing a wide range of content across genres, cultivating talent and taking existing talent to new heights.We will continue to provide more such opportunities to advertisers and audiences,” he added.

  • BBC World News, tourism ministry tie up for travel series

    BBC World News, tourism ministry tie up for travel series

    MUMBAI: BBC World News and Ministry of Tourism (MoT) have entered into a year-long partnership to promote Indian tourism in the global market.

    As part of the partnership, BBC World News will produce a six-part travel series Travel India, one corporate film and five ad films on India’s tourist spots.

    Hosted by cricket commentator Harsha Bhogle, Travel India will include journeys to spiritual spots, places of scenic beauty, and urban centers for business in conjunction with underdeveloped rural centers. For a wider reach of the global audience, the show is available across Europe, Asia-Pacific, South Asia, Middle East, Australia and UK. Besides it will also be available as in-flight ads in BBC World News programs on United Airlines and US Airways.

    The five-minute corporate film will be based on Ayurveda and Wellness.

    The five 30-sec ads called ‘Colours’ is based on the different colurs depicting various facets of Indian soil and culture.

    MOT joint secretary Leena Nandan said, “We are extremely pleased that the multi-hued dimensions of India will be seen on BBC World News, a medium that has the credibility and reach to influence travellers across the world. I am confident that a series like Travel India will successfully showcase not just the glorious past and the dynamic present that all Indians take great pride in, but the varied facets of India than can be can we explored, enjoyed and experienced .”

    BBC Worldwide ad sales regional director South Asia Seema Mahapatra said, “Our relationship with MOT goes long way back. We have produced similar shows for the ministry even in the past like documentary on medical tourism, ayurveda etc.”

    “Internationally BBC World News has similar tie-ups with Suzlon. For them we produce Eco-diary, which gives a list of conference and seminars happening all over the world,” Mahapatra added.

  • Big FM brings Cricketainment to radio

    Big FM brings Cricketainment to radio

    MUMBAI: With cricket fever gripping the nation, radio has decided to jump onto the bandwagon as well. Big FM today announced two new shows based on cricket in the run up to the World Cup.

    The FM has on board cricket commentator Harsha Bhogle and actor Shekhar Suman hosting two news shows on cricket.

    ‘Big Googly’ hosted by Shekhar Suman is a funny take on everything to do with cricket- the sponsors, the locker room brawls, the hits and near misses. The show to be aired during drive time in the evenings will keep listeners entertained with all the gossip around cricket and World Cup.

    Says Shekhar Suman, “Cricket has always been about entertainment and this show is about viewing the game in a lighter vein.” For good measure he also adds, “Thank God for radio, or it would have been someone in noodle straps who would be doing the show.”

    Cricket commentator Harsha Bhogle is not new to the medium. He started his career on AIR, Hyderabad before moving to television.

    On what Big Cricket expert would feature Bhogle pointed out that, “The whole question of cricketainment being debated today is quite strange. Cricket has always been all about entertainment. Until such time as we can have ball by ball commentary on private FM, radio will do a great job of providing analysis and updates on the matches.”

    Big Cricket Expert hosted by Bhogle will include a pre match show on the days of the match. He will also present a ‘Breakfast Show’ with post match analysis the following day.

    Big FM also plans to get in celebrities to give their take on the World Cup and its players.

    Speaking on this celebrity mix for ‘cricketainment’, Big FM national programming head Manav Dhanda said, “Cricket is believed to be a purists game for a lot of people in our country and therefore we have the best in the business to talk about the serious side of cricket- the matches et al. Shekhar Suman clearly brings in the fun element with his own brand of humour.”

    Big Googly and Big Cricket Expert are both national properties and will be aired across all the 12 Big FM stations operating across the country. The FM has also planned a series of a contests and interactive features around the two shows.

  • ESS looks to spread the Fifa fever with production, marketing initiatives

    ESS looks to spread the Fifa fever with production, marketing initiatives

    MUMBAI: One of ESPN Star Sports’ (ESS) biggest properties for the year is the football World cup. While the event is still a few months away and takes place from 9 June to 9 July 2006, the channel has announced a slew of initiatives that it is hoping will build excitement.

    ESS India MD RC Venkateish said, “The Fifa World Cup is one of the most watched sporting spectacles across the globe with last edition having a cumulative audience base of 28.8 billion worldwide. ESPN Star Sports will be unveiling a comprehensive programming around it to give the Indian viewers an experience of a lifetime to build their interest in the FIFA World Cup by creating an appeal.”

    Production values to be given a boost: Venkateish explains that to start with, ESS has established a distinguished and enriched studio panel of presenters for the World Cup. Gerry Armstrong, ex-Irish International and now a soccer expert with ESS; Steve McMahon, ex- England and Liverpool player and ESS presenter Harsha Bhogle for the World Cup. ESS is counting on the three generations of sports expert to provide a new dimension to the telecast of the event to viewers in India.

    The broadcaster will also have Indian soccer experts, Novy Kapadia, Noel Da Kima Leitao, P.K. Bannerjee and Bhaichung Bhutia from India joining the above mentioned studio panel as guests every week during the event. For coverage from the venues, the broadcaster will have two dedicated teams in Germany comprising Anand Narsimhan, Dave Roberts and Jason Dasey, who will capture the World Cup craze live from the host nation. Additionally, a special Indian ESS production team will travel across India to catch the enthusiasm among the Indian soccer fanatics.

    The sports network will also have a special Hindi feed for traditional markets in India during the event. Elaborating on this initiative, Venkateish said, “We are looking to reach the mass Indian market during this World Cup to build soccer as a sport in the country and localisation of content has helped us increase our penetration in traditional markets of India. The special Hindi feed will add a lot of value to our telecast especially for viewers who find it difficult to understand the heavily accented English or for viewers who are not familiar with English at all.”

    Venkateish is confident about the viewership for the event as the matches have convenient timings with some matches starting as early as 6:30 in the evening,. 75 million Indians sampled the telecast of World Cup 2002, with a cumulative audience reach of 804 million in India. He further says that the ratings of the Fifa World Cup have been higher than the ratings of an India cricket test match.

    “Soccer is getting much bigger in India than it was in 2002; with over 55 million people watching the European League this season.” he adds

    A strong marketing push: From this month, the broadcaster will carry out various marketing initiatives to promote and build up the popularity even more.

    ESS will be undertaking a nation wide search for eight school children to be chosen as the Fifa fairplay flag bearers at the World Cup. The contest will be an opportunity for the school children to travel to Germany and stand with their favourite stars during the pre match ceremony.

    McMahon said, “It feels wonderful to be on the panel as an expert covering the World Cup. The Fifa World Cup is the most anticipated event for any sports fan and I am looking forward to covering the mega event from ESPN Star Sports studios. I have thoroughly enjoyed being a footballer and being part of the England squad for Italia ’90. Now I look forward to my new role as an expert analyst for Germany 2006. I will give my best to the fans and play my part to help grow the popularity of this fantastic sport.”

    Bhogle said, “I have always been committed to ESPN Star Sports for programming and am honoured to be part of this special India presentation for the biggest sporting event in the world. We have got an excellent team and look forward to maintaining the presenting standards ESPN Star Sports has set in India.”

    A New Show: To build up hype for the event, the channel will also have Fifa programming to generate viewer interest. From Wednesday 4 April, the channel will telecast FIFA World Cup Stories. This will showcase stories in the World Cup history. Six episodes of half an hour duration will provide angles to chapters of the event. The programmes will feature stories on the most surprising and shocking results in the World Cup, Golden Boot winners of the previous editions, dramatic penalty shoot outs, young stars of the sport and rise to top of some of the underdogs. An extensive programming will follow the Fifa World Cup Stories on Fifa till the World Cup starts.