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Tag: Harish Shriyan

  • Network appoints Harish Shriyan & Amit Ray as executive directors

    Network appoints Harish Shriyan & Amit Ray as executive directors

    Network Advertising has appointed Harish Shriyan and Amit Ray as Executive Directors. Shriyan was earlier group CEO of Omnicom Media Group and has played a key role in establishing Omnicom Media Group in India. Prior to that, he held leadership positions in MediaCom. He has managed portfolios of global giants like Renault, Nissan, HP, Volkswagen, Beiersdorf, Vivo, Sony Pictures, Johnson & Johnson among others. The Indian clients he has managed include conglomerates like Tata Motors, Kotak Mahindra, Arvind Mills, and Parle Agro. Shriyan is extremely adept at building teams and growing businesses and excels at adding a ‘startup’ mentality to his teams.

    Ray ushers in an expansive mindset honed on multinationals like Unilever and Nestle and Indian corporations like ITCand Reliance Jio. He has headed the media function in agencies like Mudra and been on the client side holding a leadership position at Reliance Infocomm. Ray has been the longest-serving chairman of the technical committee at the MRUC. 

    Shriyan said, “I am really looking forward to working in a truly Indian, completely independent agency; not limited in its capacity to do the right thing by global dictats. I aim to assist the Network in growing to its true potential. I am also excited with the opportunity to work closely with brand strategy and creative teams because I feel this integration can truly provide a competitive edge to the client’s business. I have been impressed with the rigour in Network’s approach and am eager to add my effort and contribution.”

     Ray said, “I was drawn by Network’s process of talking ‘business first’. Their holistic approach resonated with my beliefs. There was a feet-on-the-ground demeanor and a willingness to be utterly candid with the client. I have always believed in focusing on how the solution proposed works for the client at a business level, and at Network, I feel there has been a meeting of minds.”

    Network Advertising MD Vinod Nair said “We feel fortunate to induct someone like Harish with such invaluable experience in running a large, multifaceted media company. Harish understands deeply what it takes to build organizations. His perspectives and values, both on business and people, match ours. This is a welcome addition to Network. On the other hand, Amit is very passionate when it comes to finding the optimum solution for clients. He has an extremely analytical mind, fantastic at spotting trends and decoding the stories behind numbers. Amit always dwells on what makes sense for the business first. That perspective is going to prove a precious asset in our forward journey.”

    “These inclusions create a powerhouse of talent within Network. They allow us to design customized solutions for clients, regardless of the investment side. They help us to truly provide an integrated, well-rounded approach when it comes to helping client’s grow their business” said Nair.

  • Harish Shriyan to step down as CEO of Omnicom Media Group India

    Harish Shriyan to step down as CEO of Omnicom Media Group India

    MUMBAI: Harish Shriyan has decided to step down from his role as CEO of Omnicom Media Group Indiaby the end of 2019. Over the next six months, Shriyan will work closely with the agencies’ senior leadership team to ensure a smooth transition for the business while the Group searches for a new CEO.

    Shriyan was promoted to the chief executive role in December 2017, having been with the Group since its establishment in 2007 and served as its Chief Operating Officer from 2013 to 2017. With Shriyan’s support, the Group’s agencies –OMD and PHD –have grown to become full-fledged enterprises, resulting in the appointment of brand-level CEOs in the past two years: Priti Murthy and Jyoti Bansal respectively.

    Speaking on his 12-year journey with the Group, Shriyancomments: “I am incredibly honoured to have had the opportunity to work with so many talented individuals over the years and been part of the Group’s establishment and growth in India. Given its strength in the form of its unique brand positioning, talent pool, infrastructure and exemplary leadership, I am confident that this is the right time for me to pass the baton on. I also have every confidence that the Group and its agencies will continue to excel in India and will follow their journey with pride andadmiration.”

    Tony Harradine, Omnicom Media Group APAC CEO, adds: “Since its launch, Omnicom Media Group India has continued to go from strength to strength, becoming a key part of our Global business; Harish has been an integral part of that journey as a founding member and custodian of our brands. We thank Harish for all of his contributions to our business over the past 12 years and wish him all the best for the future.”
     

  • Priti Murthy joins OMD India as CEO

    Priti Murthy joins OMD India as CEO

    MUMBAI: Omnicom Media Group-owned agency, OMD India has bolstered its leadership strength with the appointment of Priti Murthy as of CEO.

    In her new role, Murthy will lead OMD across all business functions, with a focus on building and leading future-ready teams, managing client relationships, and securing new business and growth. Her appointment is effective October 2017 and she will report to Omnicom Media Group CEO – SEA and India Torie Henderson.

    Murthy will be joining OMD from GroupM media agency Maxus, where she currently holds the role of the chief strategy officer.

    In a career spanning over two decades (of which 13 has been with Maxus) in media planning, insights and strategy, Murthy’s forte lies in transforming businesses – by facilitating brand teams to work through key challenges and achieving business objectives – and reinvented thinking in terms of product conceptualisation and development.

    At Maxus, Murthy has led the development of a Behavioural Science Lab that merges the disciplines of behavioural science, sociology, and psychology to solve real-life business problems. She is also a certified coach that value adds to her leadership skills.

    “Priti’s appointment will ensure OMD’s accelerated growth that will not only take OMD to the next level, but also stay at the forefront of change,” said Henderson.

    OMD’s APAC CEO Stephen Li said, “A comprehensive and intense search for the right leader, led us to Priti, who is the perfect candidate to spearhead the next phase of development in a critical market like India. A goals-oriented, industry leader with a proven track record of success especially in the realm of data, digital and content, Priti will ensure we continue to deliver on the OMD promise of championing powerful, creatively-led, insight-driven work for our clients.”

    Omnicom media group India COO Harish Shriyan says: “Priti’s role is not only as a key contributor in shaping and strengthening the value-proposition of our already established team, but also in bringing proven expertise that enhances our overall network.’’

    Murthy says: “It’s a great role, with enormous possibilities. It’s going to be an exciting future and I am committed to driving OMD’s continued growth and ambition in India.”

  • No turnaround in ad spends despite bullish market sentiment

    MUMBAI: The business sentiment may have turned positive following a slew of FDI policies but advertisement spends are not going to change dramatically.

    The festival season has already begun but the advertisement spends are not as anticipated. The slowdown in ad spends since the beginning of this year will see no recovery yet, experts said.

    “This festive season is pretty in its run and the mood is not very great. The advertising spends are not up to the kind of
    expectations, there is still a slowdown,” said Allied Media COO P M Balakrishnan.

    He said as far as the reforms by the government are concerned, “it’s the steroid put in the economy to create the right sentiment.”

    Officials at other media agencies too said that though the business climate is better than earlier months of this year, it’s not better than the same period of last year.

    Echoes OMD India COO Harish Shriyan, “Festive season is always better. Most of the advertisers in any case are spending money and they will continue to do so but the level and kind of money they used to spend earlier is not the same this time. Though it is better than the previous few months I don’t think there is any kind of major reaction because of the policies and all. I doubt that advertising spend will increase in these (the remaining) months (of the year).”

    Balakrishnan feels the advertising spends on television will continue to be moderate this year. “Slowdown is going on. It’s not that people are withdrawing but also they aren’t going over-board and gung-ho this season.”

    According to GroupM’s revised forecast, the advertising expenditure on television is estimated to grow at 5.6 per cent to gross Rs 148.12 billion in calendar year 2012 against earlier estimate of a 12 per cent growth.

    Havas Media CEO India and South Asia Anita Nayyar agreed that the growth in spends this season will be in the same range of five
    to six per cent.

    She noted that the festival season has now started to look up and it’s high time as Diwali is just a little more than a month away. “Earlier the season preparation would start almost two to two-and-a-half months in advance. It’s always nice for the advertising industry to grow and I hope that advertisers will now start seeing advertising budgets as investments rather than expenditures now that the sentiment is improving.”

    SMG CEO Malli CR, however, feels that ad spends on television are ok. “It is not that the things are terribly down, there are quite few sectors where things are ok, and they may not be growing at an exponential rate. Sectors like telecom and consumer goods are advertising and FMCG is anyway continuing to advertise so it’s not that the economy has come to a standstill.”

    “Some sectors like BFSI, automobile are probably not spending as much as they would have. FMCGs put together account for about more than 55 per cent TV advertising. Everybody is hoping that Diwali should lead to something better. People are spending on digital and other mediums, so it’s not a bleak scenario,” Malli added.