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Tag: #HappyValentinesDay

  • Pair of Men Wins VMate’s #HappyValentinesDay challenge

    Pair of Men Wins VMate’s #HappyValentinesDay challenge

    MUMBAI: In a pleasantly surprising turn of events, trending short video platform VMate has announced a male duo as the winner of the recently concluded #HappyValentinesDay challenge, which witnessed a massive participation and creation of more than 8.5 million videos. These two men would be awarded a brand new Maruti Suzuki Alto car. They were adjudged the winner of the contest primarily because of their couple concept videos.

    When the duo came across the contest, the first decision they made was that their creation wouldn’t be a usual drill, and they drew their inspiration from males playing female characters famous on Indian television. To come on top of millions of videos, they broke away from the usual norm of a boy and a girl celebrating Valentine’s Day. Instead, they tried role play wherein one of the males dressed up and performed as a woman. This way it worked with the audience and their Valentine’s Day videos got more than 1 million views.

    Fahad and his partner created multiple videos as part of the contest. In one of the videos, Fahad’s partner played his wife and they smartly used the exclusive video sticker featuring actress Sunny Leone. Sunny could be seen getting a cup of morning tea for Fahad and asking him to get ready for Valentine’s Day celebration. That is when the performer playing Fahad’s wife shuts him up and stops him from daydreaming. The funny videos pleased several VMate users.

    After being honoured at the award function organised by VMate in New Delhi, Fahad owed his success to his mother, who supported him through thick and thin. He further acknowledged the support of his siblings. “My brothers, sister and friends help me in making videos. I wish to bring smiles to my audience, and I want to be known for my comedy. VMate is helping me a lot in my journey,” he said.

    He added, “I know mine as well as VMate’s potential. I am giving my 200%, making 15-20 videos daily and participating in all the contests. I am extremely happy to win a car.”

    Lauding the duo, VMate Associate Director Nisha Pokhriyal said, “Valentine’s Day is a festival mainly for couples, but on VMate, two male creators won the top prize – a Maruti Suzuki Alto car – by joining the #HappyValentinesDay campaign. The differentiator in their videos was a man playing a woman. It is tough to perform but the concept has often clicked with the Indian audience. I am sure they would be loved by the audience just like Gutthi or Sapna are adored by the Indian viewers.”

    VMate has become a rage among youth across the country, thanks to some exciting social media campaigns. These campaigns have enabled them to win bumper prizes such as car, scooty, latest smartphones etc. Recently, VMate concluded its #VMateFilmistan campaign with more than 7.8 lakh people winning prizes worth Rs. 2.65 crore. Prior to that, VMate gained popularity by introducing unique campaigns such as its association with Nach Baliye Season 9. Many VMate creators, who are common people, are earning money with the help of videos and transforming their lives.

  • VMate’s #HappyValentinesDay goes viral on social media

    VMate’s #HappyValentinesDay goes viral on social media

    MUMBAI: VDay videos on VMate- the trending short video platform, are spreading like wildfire on social media. VMate has recently launched #HappyValentinesDay campaign and an interactive video sticker under #SunnyKiDate on their platform. #SunnyKiDate interactive video sticker allows users to spend quality time with famous Bollywood diva via the VMate app. The campaign has received over 6 million videos so far. Some of the videos have gone viral on various social media platforms like Facebook, Instagram and Youtube, reaching out to millions of users across India.

    Popular YouTubers, Instagramers, Facebook pages have lapped up the campaign and have created interesting/quirky videos around the same. Famous Youtuber Aashish Chanchalani has already created a masterpiece video integrating VMate concept and it has been trending at No.1 on YouTube. Other Videos by Half Engineer, Dahiya Fims on YouTube, RVCJ, Meme central, Sad songs on Facebook have been liked and loved by millions. Instagrammers have also been making the videos viral wherein, Sunny herself has promoted the #SunnyKiDate. Other instagrammers such as filmygyan, flirtymind, instantbollybites and many more have posted the campaign on their handles and have been able to garner thousands of likes and comments on the unique video sticker concept. Some of the users have already started discussion groups and have shared hilarious creatives comparing Couples & Singles on their VDay activities like couples will do the regular stuff and singles will wake up next to Sunny, also pouring in their love for the diva.

    The campaign #HappyValentinesDay allows users to participate in an exclusive contest to win prizes such as car, cash prizes, smartphones, smart TVs and other exciting gifts. The contest is depiction of various stages of love in one’s life, wherein they can create their video content from the stage of being single till getting married happily ever after. After finishing every step of the mission, the user would be eligible for a surprise gift item which he/she can get by spinning the wheel of fortune. The added spice #SunnyKiDate also allows users to create videos with Sunny’s interactive video sticker where the diva is seen wishing good morning, serving bed tea to the user and asking them to get ready for VDay celebration.

    The whole #HappyValentinesDay campaign has seen users applying creativity to the hilt and have tried to out-do each other. For #SunnyKiDate, creators can be seen with colored teeth; while some are performing fire-play with funny twist. Comic videos on couples, where wives are preventing husbands to interact with Sunny; plus, other video’s of the #HappyValentinesDay campaign like seeking a date, impressing & romancing the date, and finally proposing for the marriage are getting created by millions. Such videos are receiving the appreciation of fellow VMate users.

    To participate, you can simply download VMate from the Google Play app store for free and tap on the Happy Valentine’s Day banner or click Sunny Ki Date banner on 'Trending' section of the app. Make a creative video and share with your friends to get likes and shares. As the Valentine’s Day is closing in, number of participations are rising on the platform

    On this, Ms. Nisha Pokhariyal, Associate Director, VMate said, “We are happy to have Sunny Leone back again on the user demand for this campaign. Spending quality virtual time with the diva and to win a car has kept the platform buzzing with activity. We are looking to create more such campaigns in the coming days to keep our valued users engaged and happy.”

    VMate has become a rage among the youth of India across the country for introducing exciting social media campaigns which also allow them to win bumper prizes such as a car, a scooty, latest smartphones, and more. Recently, VMate had concluded its #VMateFilmistan campaign with more than 7.8 lakh people winning prizes worth Rs. 2.65 crores. In the past also, VMate gained popularity for introducing unique campaigns such as its association with Nach Baliye Season 9, Diwali Campaign and more. Many VMate creators, who are common people, are earning money via VMate videos and transform their lives by achieving their dreams.