ITV

Tag: Happy New year

  • “It’s all about Happy Dancing!”, says Shah Rukh Khan

    “It’s all about Happy Dancing!”, says Shah Rukh Khan

    MUMBAI: Having scaled the pinnacle of dancing with Dance India Dance (DID), Zee TV has now launched another talent show ‘Maruti Suzuki Alto K 10 Dil Se Naache Indiawale co-powered by Askmebazaar.com & L’Oreal Paris Fall Repair 3X’, in partnership with Shah Rukh Khan’s Red Chillies Entertainment & ZEEL’s production arm Essel Vision.

     

    To be hosted by the King of Bollywood Shah Rukh Khan, the show is positioned as India’s first ever multi-city dance tour in search of the ‘happiest dancer’. Conducted through a joyride on a special ‘Happy Dancing’ bus, the tour will reach Mumbai, Delhi, Ahmedabad and Indore in the coming days.

     

    Present on the road-shows with the contestants will be the cast of the Happy New Year called the ‘Agents of Happiness’ including Shah Rukh Khan, DeepikaPadukone, Abhishek Bachchan, Farah Khan, Sonu Sood, Boman Irani and Vivaan Shah.

     

    The tour will kick off in Mumbai on October 7 and the show will go on air from the first week of the month. Spanning across five weeks, the show selected contestants from each city will compete in a finale to win the title.

     

    Coming up with yet another creative technique for marketing and promotion of his latest flick, King Khan said, “For our film, Happy New Year, we wanted to move away from the conventional format of city tours. This time we wanted to go out there and thank them by entertaining them and giving back the love they always give us. When Zee approached us with the concept of a show that celebrates the sheer happiness of dancing as against selecting the most trained and technically sound dancers, it instantly appealed.”

     

    “The concept also holds well with our film. This will be our unique way of promoting our film in different cities. All of us will be performing and judging in this show. The idea is to spread cheer and happiness wherever we all go!” he added.

     

    The participants on the show will be shortlisted from the ‘Happy Dancing’ videos that dance enthusiasts send in from across the country.

     

    These dancers will then get the opportunity to showcase their acts in front of the star-studded panel. The show will serve the dual purpose of promotion for Happy New Year and festive entertainment for viewers.

     

    Talking about the exclusive show, Zee TV programming head Namit Sharma said, “With Dance India Dance, we celebrated dance as an art form. With ‘Dil Se Naachein Indiawaale’, we celebrate it as a ‘heart’ form. We’re extremely pleased to partner with Shah Rukh in bringing this proposition alive.”

     

    “The core idea behind the show is to look at dance as a means and an outlet to express all the joy, life, spunk and happiness you have within you. We are not looking for trained dancers who’re perfect with their technique, we’re looking for that contestant who can bring a smile on to people’s faces with their happy dancing,” he added.

     

    With the hottest celebrity panel ever on Indian television, an all-new genre of dancing and the first-of-its-kind dance tour with a mission to spread joy and happiness across the country, the show promises to be the biggest entertainment extravaganza this Diwali.

     

    Red Chilies will be returning to television production after almost three years. It has in the past produced shows like ‘Tere Mere Beach Mein’ (on Star Plus), the talk show hosted by director-choreographer Farah Khan, ‘Ye Parindey’ on Channel V, a chat show hosted by the designer duo of Abu Jaani and Sandeep Khosla on NDTV Good Times and ‘Ghar ki Baat’ on NDTV Imagine.

  • ‘Super Nani’ release date postponed to 31 October

    ‘Super Nani’ release date postponed to 31 October

    MUMBAI: After Hollywood flick Fury starring Brad Pitt changed its India release date, Rekha’s next film Super Nani is next in line.

     

    Previously scheduled to release on Diwali, the film has postponed its release date by a week to avoid getting eclipsed by Shah Rukh Khan starrer Happy New Year. The movie which was slated to release on 24 October will now be in theatres on 31 October.

     

    The biggest highlight of the film is that it marks the comeback of veteran actress Rekha to the silver screen after a long gap. Directed by Indra Kumar, the small budget movie also stars Sharman Joshi, Anupam Kher, Indra Kumar’s daughter Shweta Kumar in lead.

     

    “We have postponed our film and there are several reason behind this. One of the major reasons to push the film was that we want to avoid the clash with Shah Rukh Khan,” Kumar told IANS.

     

    The promo of Super Nani was recently released along with Sonam Kapoor starrer Khoobsurat, which was the remake of Rekha’s 80s hit film by the same name.

     

    Director Farah Khan’s big-budget multi-starrer Happy New Year will hit the screens during the Diwali week.

  • Deepika Padukone in a new avtar in ‘Lovely’

    Deepika Padukone in a new avtar in ‘Lovely’

    MUMBAI: While already in news for the ‘cleavage row’ and her acting in Finding Fanny, Deepika Padukone continues to stay in focus for a different reason this time.

     

    After the sneak peak of the Deepika Padukone’s item song ‘Lovely’ was released on Happy New Year’s music launch, the official video of the hot and spicy number is finally out.

     

    Composed by Dr. Zeus, ‘Lovely’ has been penned by Jiwan Mann, Kumaar and crooned by Kanika Kapoor, Ravindra Upadhyay, Miraya Varma and Fateh.

     

     ‘Lovely’ features the actress in an avatar that is poles-apart from what she is portrayed in other HNY songs like ‘Manwa Lage’ and ‘Indiawaale’. The song, being touted as the ‘item song of the year’, will be Padukone’s entry song in the film.

     

    Starring Shah Rukh Khan, Abhishek Bachchan, Boman Irani, Sonu Sood and Vivaan Shah, HNY is dance heist film and follows the story of six oddballs set to loot a ‘handful of diamonds’. Slated for a 24 October release, it is director Farah Khan’s third film with SRK after Main Hoon Na and Om Shanti Om.

     

    The Happy New Year team, along with singers Yo Yo Honey Singh, and Kanika Kapoor are currently busy with their world tour.

  • Another first for ‘Happy New Year’- music launch streamed live

    Another first for ‘Happy New Year’- music launch streamed live

    MUMBAI:  After launching the first teaser of the film on WhatsApp, the king of Bollywood Shah Rukh Khan known for his innovative marketing techniques, launched the music album of his latest movie Happy New Year online in order to benefit millions of his fans all over the globe.

     

    The worldwide music launch event was streamed live on YouTube and on the official website of Happy New Year. The movie which has already released two of its songs, ‘Manwa Lage’ and ‘Indiawaale’ amassed huge appreciation.

     

    Along with the entire cast of the movie, the director, Farah Khan, music directors Vishal-Shekhar and singers including Neeti Mohan, Sukhwinder Singh, Kanika Kapoor were also present for the event.

     

    Hosted by Rithwik Dhanjani and Kunwar Amarjeet , the Bollywood extravaganza showcased a number of mind blowing performances by the singers and cast of the movie. It began with singer Neeti Mohan’s performance on the already super hit song from the film ‘Manwa Laage’. The ‘Chhaiya Chhaiya’ fame singer Sukhwinder Singh also performed on the song ‘Satakli’ from the movie.

     

    After Sukhwinder, rapper Dr. Zeus and ‘Baby Doll’ singer Kanika Kapoor gave a sneak peek into the song ‘Lovely’ picturised on Deepika Padukone in the film followed by the biggest and the most awaited performance of the evening where the whole cast shook their leg on ‘Indiawaale’.  

     

    With the entire star cast, the director and the team behind the music present on stage, the album was officially launched by chanting the magical words- ‘Abraa ka Daabra.’

     

    Touted as one of the biggest hits of 2014, Happy New Year is all set to hit the silver screens this Diwali.

  • ‘Happy New Year’ presents a new romantic number – ‘Manwa Lage’

    ‘Happy New Year’ presents a new romantic number – ‘Manwa Lage’

    MUMBAI: After receiving an amazing response to ‘Indiawaale’, Farah Khan’s Happy New Year released its latest romantic song. Titled ‘Manwa Lage’ the song is a soulful number sung by Arijit Singh and Shreya Ghoshal.

     

    The video shows budding romance between Shah Rukh Khan and Deepika Padukone. The song is a mixture of romance, soulful lyrics, and an electrifying chemistry between the two. The best part of the video is the clever use of the element of fire. The song also features Sonu Sood, Abhishek Bachchan, Boman Irani and Vivaan Shah but prime focus is laid on SRK and Deepika.

     

    Excited about the latest release actor Shah Rukh Khan tweeted, “Lov sets u ablaze, it cuts u loose like wildfire & u burn everything that u touch! It burns & flies, & u run with it Joybell. Manwa Laage”

     

    Penned by Irshad Kamil and sung by Shreya Ghoshal, Arijit Singh, ‘Manwa Laage’ is a melodious song composed by musical duo Vishal-Shekhar. The film tells the tale of six losers – Charlie, Nandu, Jag, Tammy, Mohini and Rohan who are on a mission.

     

    Happy with the new songs, Vishal Dadlani tweeted, “I love how @TheFarahKhan brings her unique insight & humour to the picturisation of any song, even a love-ballad like #ManwaLaage from #HNY.”

     

    And thanking Dadlani, Shreya Ghoshal tweeted, “Heart’s happy! Thank u @VishalDadlani @ShekharRavjiani for giving me such an extraordinary composition to sing!”.

     

    Click here to watch the Song

  • ‘Indiawaale’: Happy New Year’s latest launch

    ‘Indiawaale’: Happy New Year’s latest launch

    MUMBAI: After creating waves with its grand trailer, the Happy New Year team launched its theme song Indiawaale on 2 September.  Featuring the entire cast of the movie, the song is typical Farah Khan affair – grand and opulent.

    Penned by lyricist Irshad Kamil, Indiawaale has been composed by musical duo Vishal-Shekhar. The track is sung by Vishal Dadlani, KK, Shankar Mahadevan and Neeti Mohan.

    Excited about Indiawaale’s release, Shah Rukh Khan tweeted, “The first song will see the light of the world today from HNY, “Indiawaale.” Hope it entertains you all. Life is the dancer & you are the dance.”

    Talking to the media about the song release, director Farah Khan said, “Indiawaale is the first-of-its-kind song. A dance anthem for sure! It gives you goose bumps and also forces you to get up and dance. It was truly the most difficult song to crack as not only I but Vishal-Shekhar and Irshad Bhai (Kamil) had to think of today’s patriotism and make a song around that. Today what we feel for our country is so different from the sentiments of the ’70s and ’80s. It’s really a song that encapsulates all that makes us uniquely Indiawaale.”

    “I am so excited for everyone to hear the full song because we feel that ‘Indiawaale’ is a dance anthem that can be heard and danced to in a disco, stadium or a stage. It is a song for everyone!” said Shekhar Ravjiani prior to the release of the song at an event.

    Shah Rukh Khan’s much hyped film; Happy New Year is all set to hit the movie screens this Diwali, on 24 October. The movie will see the team of Farah Khan-Shah Rukh Khan-Deepika Padukone reunite after the 2007 blockbuster Om Shaanti Om. The key cast of HNY also includes Abhishek Bachchan, Sonu Sood, Boman Irani, Jackie Shroff and Vivaan Shah.

    Happy New Year is produced by Red Chillies Entertainments and distributed by Yash Raj Films worldwide. The movie is slated to hit theatres this Diwali in Hindi, Tamil and Telugu languages.

    Click here to watch the video
  • Nagesh Kukunoor gets SRK for a cameo

    Nagesh Kukunoor gets SRK for a cameo

    MUMBAI:  In a bid to give the noble cause of eye donation an impetus director Nagesh Kukunoor has got none other than the Baadshah of Bollywood Shah Rukh Khan to do a cameo in his upcoming Marathi film Dhanak.

     

    According to media reports, SRK recently shot for this movie in Rajasthan for two days despite his busy schedule.

     

    Nagesh Kukunoor’s last film Laxmi highlighted the plight of young girls forced into prostitution in Hyderabad. His film Dhanak, being made in Marathi, hopes to support the noble cause of eye donation. Even though Shah Rukh Khan’s role in the film is now known, buzz is that he will be playing himself in the film and will endorse the noble cause of eye donation.

     

    Dhanak tells the story of the deep bond that an older sister shares with her blind, younger brother and how she works towards restoring his eyesight before he turns nine. 

     

    Dhanak which means a ‘rainbow’ in Rajasthani language is reportedly a remake of the Iranian film Besak. Even though the film’s title is Dhanak, it will be called as Rainbow overseas.

     

    SRK is currently busy promoting his upcoming movie Happy New Year, directed by Farah Khan which is slated for Diwali release this year.

  • Movies use social media to gain traction

    Movies use social media to gain traction

    NEW DELHI: At a time when feature films are lucky if they last one week at the theatres, the social media has made it possible for them to reach more people through mediums like YouTube, Twitter, Facebook and just plain e-mail.

     

    Two forthcoming movies have already broken records as far the popularity of their trailers on social media goes: Viacom18 Motion Pictures and Sanjay Leela Bhansali’s Mary Kom, and Red Chillies Entertainments and Farah Khan directed Happy New Year.  

    The trailer of Mary Kom has had a current viewership of over 4.3 million. The trailer of the biopic based on the life of the five-time World Championship and Olympic medalist is one of the most successful trailers of all time.

     

    Overwhelmed with the response, Omung Kumar who makes his directorial debut with the film said, “First we were overwhelmed with the response to the first look of the film. The trailer touched people and many people called to tell me that they cried after seeing it. The most touching response for me was from a lady from the north east, who had somehow found out my mobile number and called to say how seeing the trailer, she felt so proud and felt grateful for what it was attempting to do for women, sports and most importantly, people from the region.” 

    Priyanka Chopra who has enacted the title role said, “I was in shock after the response to the first look of the poster itself! I remember we were shooting in Turkey and I tweeted it and went back to shooting. By the time I came back, my phone was flooded with SMSs and over 3,500 Twitter messages loving it. I thought my phone would explode. The nicest response I got post the trailer was when Mary called me and said, `My kids saw you and thought it is me.’ For me, if I could convince a mother’s children despite not looking like her, it made me proud.” The biggest compliment that came the actress’ way however was from Farhan Akhtar when he said, `Mary ko Milkha ka salaam.”

    Producer Sanjay Leela Bhansali said, “Mary Kom’s story is an inspiring one that touched my heart. Not many films are based on biopics of living people, so this is a rare experiment. I am extremely proud of it.”

     
    Produced by Viacom18 Motion Pictures and Sanjay Leela Bhansali, Mary Kom stars Priyanka Chopra and Darshan Kumar in the lead. The movie will be released on 5 September.

     

    Red Chillies Entertainments claimed that the views of the trailer of its Happy New Year from all platforms crossed a record breaking number of four million in 24 hours.

     

    The first trailer to be launched on Facebook, became the most viewed movie trailer on Facebook Native Player across the globe with 1.5 million trailer views, 2.8 million post interaction and over 18 million FB users reached, and over 360,000 likes for the trailer which is the highest ever.

     

    On Twitter, it had 1.5 billion impressions only on 14 August and five hashtags trending of Happy New Year.

     

    It had over two million views across various YouTube partner channels. It became the first film to send a trailer via WhatsApp.

     

    The trailer on the DTH platform Tata Sky reached over 13 million subscribers and each one had to watch the channel 100 when they switched on their TV sets before they could go to any other channel of their choice.

     

    Airtel WAP had over 15 million visitors every day while over 300,000 fans received it via SMS service (missed call facility). Over 25,000 fans received the trailer via email.

    While most of the films opt for the conventional YouTube platform, the trailer of Happy New Year slated to release around Diwali was first launched on Facebook’s native video player using an application wherein the trailer was not only launched on the Facebook page of the film but also the timelines of all the users who subscribed to the app. 

     

    “In keeping with the tradition of innovation established by Red Chillies, we were delighted to launch the trailer of HNY for the first time across multiple platforms. This was also done to meet the demands of fans who are consuming talent in ways that suit them. This has given the trailer an unprecedented footprint and delighted the fans,” said RCE CEO Venky Mysore.

     

    The trailer was launched on the native video player of Twitter with personalised messages from the cast of the film. “Red Chillies and the cast of Happy New Year understand the value of developing live, personal and interactive connections with their audience, which is only possible on Twitter. From the entire cast and crew sharing every moment of film production on Twitter via their personal handles to their launching personalised trailers and posters on Twitter, Happy New Year has set a new national and global standard in the movie business,” said Twitter India market director Rishi Jaitley.

     

    The trailer was also launched on the conventional platform of YouTube on all channels of the partners (Music distributors T-Series and film distributors Yash Raj Films) of the film along with Red Chillies’ official channel.

  • ‘Happy New Year’ trailer to be on Whatsapp

    ‘Happy New Year’ trailer to be on Whatsapp

    MUMBAI: In keeping with the tradition of innovatively marketing its films, Red Chillies Entertainments yet again comes out with a unique way to promote its movie ‘Happy New Year.’

     

    For the first time an Indian film will send its trailer via WhatsApp to the users of the application. Simply by giving a missed call or dropping in a WhatsApp message at +91 9819020202, the audiences will get the trailer on their mobiles and tablets. Also, the restriction by WhatsApp on a broadcast message has specially been removed for this campaign. 

     

    Talking on the first-of-its-kind trailer release, Red Chillies Entertainment CEO Venky Mysore said, “As a company there is a special focus on constantly improving fan experience through innovation. Whether it was the first look of the movie at the beginning of the year through one of the biggest Twitter innovations with fans receiving customised posters from their favourite artists, which received close to a billion impressions as a campaign, or the new innovations with WhatsApp and Twitter for the upcoming movie – ‘Happy New Year’, our endeavour is to delight fans.”

     

    “With over 50 million active users on WhatsApp in India who every day share millions of videos and images with individual friends and groups it was an obvious choice to use WhatsApp as a platform. The only challenge was the restriction by WhatsApp where a broadcast message cannot be sent to more than 250 friends/WhatsApp users but WhatsApp has specially removed this restriction for this campaign,” Mysore added.

     

    Directed by Farah Khan, the eagerly-awaited ‘Happy New Year’ brings back Deepika Padukone and Shah Rukh Khan together, after their last blockbuster `Chennai Express.’ The movie also stars Abhishek Bachchan, Sonu Sood, Vivaan Shah and Boman Irani and has been shot in Dubai. The trailer is scheduled to release on 14 August 2014, on the eve of Independence Day.

     

    The film is produced by Red Chillies Entertainments and distributed by Yash Raj Films worldwide. The film will release this Diwali in Hindi, Tamil and Telugu languages across the globe.

  • SRK meets Vicente Fox, discusses films, education and much more

    SRK meets Vicente Fox, discusses films, education and much more

    MUMBAI: Bollywood is becoming popular across the globe with every passing day and one of the harbingers is actor Shah Rukh Khan whose almost all the movies get good responses internationally.

     

    Recently, it was a moment of pride when former Mexican President Vicente Fox met SRK on the sets of Red Chillies Entertainment’ film Happy New Year. The film is being shot at RK Studios in Mumbai and Fox was accompanied there by his wife, Martha Fox and the current Mexican ambassador to India Jamie Nualart.

     

    They discussed everything from Bollywood films, to things about Mexico and the importance of education. The meeting was organised by KidZania, in whose Indian franchise SRK owns about 26 per cent stake. 

     

    Fox said, “We have been visiting many places, but meeting SRK and talking to him we feel he is a great person. The set is fabulous and the activity is just amazing. We hope that Mr Shah Rukh Khan would visit us at Mexico some day. India is a great country with great people, he has always admired India. Also proud that KidZania is Mexican and I am glad that it has SRK’s blessings and that he is looking into the Indian franchise of this wonderful way of educating kids with entertainment.”