ITV

Tag: Hand of God

  • Unlock desire with Supercars season-3

    Unlock desire with Supercars season-3

    MUMBAI: Get ready to drool over the most envied cars as Supercars season three kicks off tonight at 10 pm. The show will be aired every Monday-Friday at National Geographic channel.

     

    Nat Geo’s Supercars is a series, based on the world’s most gorgeous and lust-worthy machines that are aesthetically stunning and boast of sheer engineering genius. In an all new season, the show will give viewers exclusive access into the awe-inspiring world of the most envied cars from the Aston Martin to the Ferrari FF, and what goes into making these marvels tick.

     

    For the first time ever, Supercars will also feature special episodes from Speedmakers – a series that takes a look at what happens off the track and roads, with people who build, innovate and accomplish feats in engineering.

     

    Commenting on the series, motorsport and moto-tech enthusiast, and face of the campaign, John Abraham said, “The way I see it, a supercar can be defined as this contraption consisting of wheels and metal, carved as if by the ‘Hand of God’, to inspire at least one out of the seven cardinal sins: envy! The head-rush that you experience when you get behind the wheel of a powerful machine, the revving of the engine, the surge in speed – it’s almost a spiritual experience for me. And with the third season of the show, the channel has ensured that despite all the restraint that you might impose on yourself, Supercars will have you drooling on these beauties of the 4-wheeled variety. I am thrilled to be associated with the show.”

     

    National Geographic and FOX International Channels vice-president, marketing Debarpita Banerjee asserted, “From the word go, the popularity of Supercars has been palpable. There is a reason why we strive to bring a new season of Supercars each year. Apart from the fact that every episode brilliantly showcases the manufacturing details of these engineering marvels, it is also a great opportunity that we offer our advertisers to associate with the world’s most classy and exclusive line-up of machines, ranging from the Maserati to the Lamborghini Aventador.”

  • Time of the yore, once more

    Time of the yore, once more

    MUMBAI: She must have raised many eyebrows for her provocative choices. But nobody could match Madonna’s style at her vixen-esque best. She inspired almost all the young girls in the eighties and most of the guys were awestruck by her sheer screen presence. Now, the viewers have a chance to know all about Madonna and a lot more about the 80s with a new show on NGC.

    Retro never really goes out of fashion, and when one looks back on this era through the yellow window, amazing content is assured, says John Abraham

    Since the era has had its own glory with neon pop colours, Diego Maradona’s ‘Hand of God’ punching Argentina to footballing glory, the launch of the first personal computer, the rise of Bollywood’s very own “Disco Dancer” and Jennifer Beal’s “Flash” dance, the channel gives an opportunity to explore that.

    “National Geographic Channel provides factual entertainment that strives to give people something new and fascinating. The 80s is, at the very least – fascinating and quite trend setting. Trends that are still impacting our lives – in terms of fashion, gadgets, sports, music, etc. This not just makes for rich and interesting content, it is extremely refreshing for the whole genre as well,” says National Geographic and FOX International Channels, VP, marketing, Debarpita Banerjee.

    However, since the show would feature multiple domains – from fashion, gadgets and sports to media and politics, the channel has done a great deal of legwork. To recreate the entire decade across various arenas wasn’t easy. “Legitimacy and accuracy had to be ensured, since every story is told through a string of first-hand interviews and accounts,” remarks Bannerjee, further adding that the 80s icons and newsmakers like high-tech titan Steve Wozniak, media mogul Ted Turner, renowned director Oliver Stone as well as Jane Fonda, Calvin Klein, Michael J Fox, Joan Collins, David Hasselhoff and Bruce Weber have been brought on board to share their insights about the decade. “While on the Indian front, Piyush Pandey, Mahesh Bhatt, Vinod Dua, Mark Tully and Subhash Ghai are a few of the big-wigs that have been roped in,” she adds.

    “Retro” always interests people and that is what has got the channel interested in the concept. “Plus, this was the decade that witnessed the emergence of legends such as Sachin Tendulkar, rise of Rajiv Gandhi and the era that gave Madonna, in all her avatars, a manic fan-base and when the world was privy to a modern day fairytale – the wedding of Prince Charles and Princess Diana,” says Banerjee.

    The 80s, according to the channel, has the best of ‘infotainment’ to offer to the discerning viewer, in way of fashion, technology, sports and some of the biggest moments in history. “So, while the decade may not be top of mind now, and may have acquired some dust, there is definitely a lot of sheen beneath it. We are quite confident that it will make a great watch,” she adds.

    To promote the series well, it is being supported by an extensive online campaign which has been activated on social media and across websites. The channel is hosting a #Flashback80s week from 21 till 25 October on the Nat Geo Facebook page for the three million plus fans. “The week will also see an ‘80s Music Quiz’ contest hosted on Twitter, Facebook users can hashtag #Flashback80s and tell us any three things that made the 1980s a memorable decade for them, whether fun or emotional or plain nostalgic. Also, we will be sharing videos, pictures, faux pas, gadgets, sporting events from the decade for people to relive a slice of the 80s,” says Bannerjee.

    Besides, actor John Abraham, the face of the channel, has also been going gung-ho about the concept. “The cherry on the cake would definitely be the show’s overriding theme! ‘Retro’ never really goes out of fashion, and when one looks back on this era through the yellow window, amazing content is assured. It was the decade that throbbed to the sounds of the Boombox, witnessed the death of Indira Gandhi and rise of Rajiv Gandhi and also the decade that saw the world holding its breath as the Chernobyl nuclear reactor went up in flames. I have no doubt that the show would appeal to people across all age-groups and is just as relevant today, as it ever was.”

    The show will air on Thursday and Friday at 10 pm every week.