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Tag: Guwahati

  • Bodhitree Multimedia to set up Rs 500 crore multimedia hub in Guwahati

    Bodhitree Multimedia to set up Rs 500 crore multimedia hub in Guwahati

    MUMBAI: Guwahati is getting ready for its close-up and this time, the lights, camera, and action are all real. Bodhitree Multimedia Limited has signed a Rs 500 crore MoU with the government of Assam to build a sprawling global media and cultural hub in the heart of the north east.

    Signed on 26 February 2025, the partnership is poised to transform Guwahati into a centre-stage player on the world’s entertainment map. With plans for a cutting-edge Media City, a swanky seven-star wellness resort, and an immersive India Pavilion showcasing the nation’s cultural tapestry, this isn’t just another development project, it’s Assam’s grand cinematic debut.

    Bodhitree Multimedia CEO Mautik Tolia stated, “We are proud to partner with the Government of Assam to establish a world-class ecosystem that will position Assam as a global hub for media, sports, and wellness. This initiative is designed to attract international studios with state-of-the-art facilities, significantly boosting entertainment tourism in the region. Our shared vision with the Government of Assam focuses on creating a vibrant environment that fosters creativity, innovation, and economic growth. We appreciate the Government of Assam’s commitment to this transformative project, which will not only enhance the region’s appeal but also create lasting opportunities for local communities.”

    The initiative will bring a fresh wave of jobs, economic momentum, and footfall to the region. It’s also expected to lure international studios with its state-of-the-art facilities, all part of Bodhitree’s broader ambition to help establish India as a premier global production destination.

    With similar mega-projects in the pipeline across the country, this marks Bodhitree’s second major production facility. But for Assam, it’s a first-of-its-kind opportunity to become not just a location for films but a landmark in film, culture, and creative innovation.

    Roll credits? Not yet. This is just the opening scene.

  • Iconic American cycling brand Trek Bicycle celebrates retail excellence and customer delight in India

    Iconic American cycling brand Trek Bicycle celebrates retail excellence and customer delight in India

    Guwahati:  Trek Bicycle, one of the world's leading bicycle manufacturers has partnered with Spokehub HQ to open its first exclusive store in Guwahati. Spread over 2,000 sq. feet, Spokehub HQ has been designed based on Trek’s global guidelines with focus on phenomenal customer experience. The store will offer over 30 bicycle models across road, mountain and hybrid categories from the Trek product range. Enthusiasts can drop by to schedule a test ride of their preferred bicycle and will have access to a wide range of cycling gear, accessories, merchandise, and riding gear offered by Trek under its brand Bontrager.

    To celebrate the store launch, the brand is organizing its marquee multi-city event ‘Trek Founder’s Ride’ on 15th September 2019. The riding event will witness over 100 cycling enthusiasts participating and pedaling through the heart of the city. The event will act as an enriching platform filled with cycling conversations; connecting riders and encouraging them to share their inspiring stories as well as receive cycling tips from the experts at Trek.

    Trek launched its 100% subsidiary operations last year and has been retailing cycle models in the premium and super-premium segment.

    On the launch of the first Trek Exclusive Retail Store, Navneet Banka, Country Manager, Trek Bicycle India said, “We are very excited to bring the most technologically advanced bicycles in the world to the city of Guwahati through our first exclusive Trek store in India. We have witnessed an overwhelming passion and enthusiasm towards cycling as a culture in Assam and the neighboring states in the northeast region. The launch of Spokehub HQ is a testament of our commitment to the India market with focus on providing a great buying and ownership experience, while promoting the sport of leisure and competitive cycling in the region.”

    On Trek opening its doors to the City of Eastern Light, Navneet added, “We look forward to working with Ajanta Boro and Bikash Jyoti Doley of Spokehub HQ in growing the sport in the city. We will build upon this milestone and enhance our already strong retail lineup through the coming years ahead.”

    On partnering with Trek, Bikash Doley, Retailer Partner, Spokehub HQ – Trek Authorized Retailer said, “We are honored to be a part of the Trek family. Together we aim to provide an all-inclusive experience to our customers and promote cycling culture in the city.  We are focused on delivering the same level of excellence the brand is renowned for and foster passion for the cycling in the city among our existing and aspiring cyclists.”

    With a legacy to drive innovations that spans over four decades, Trek is well renowned for building the most technologically advanced bicycles. Trek pioneered the manufacturing of carbon bicycles in the 1990s and continues to strengthen its position as an industry leader, as it applies the technology used in Aerospace and Formula One racing to create the finest bikes for every rider.

    The bicycles are available at retail locations in over 100 countries worldwide. The Trek range in India starts at INR 28,990 and depending on a consumer’s specification, customized and performance bicycles can cost up to INR 20 lakhs. Trek develops and tests its top end, performance bicycle technology in collaboration with professional racers that are part of the TREK Factory Racing team. The brand also offers a dynamic range of cycling parts, accessories, merchandise, and riding gear under its Bontrager brand. Every new Trek bicycle comes with the industry’s best warranty & loyalty program which includes Lifetime Warranty on bike frames and the unique Unconditional Bontrager Guarantee.

    To increase the affordability while catering to the aspirational needs of the customers, Trek has also partnered with HDFC Bank Limited to devise an innovative consumer finance program that offers ZERO Down Payment and NO-COST EMI to consumers buying Trek products from its authorized retail stores across the country.

  • DD favours big production houses, lament N-E producers; seek sops

    DD favours big production houses, lament N-E producers; seek sops

    MUMBAI: The Producers’ Council, a north-eastern states association of the empanelled private producers of Doordarshan, has accused  Doordarshan of uploading on its website two controversial notifications that could spell disaster for the local programme producers.

    The association lamented that the notifications, that were biased against programme producers of the region, had been planned to benefit big production houses of Mumbai and Delhi, the Assam Tribune reported.

    In a communique released to the press in Guwahati, the council alleged that the first of the two DD notifications announces a fresh set of guidelines for commissioned programmes for telecast on North East DD-channels in which it was mentioned that only half of the programmes made in this category would be reserved for the residents o the North-Eastern states. The organisation mentioned that there were previous attempts to work in the interests of the so-called big production houses, and has demanded that the previously agreed formula of reserving 75 per cent programmes for producers of the North East should be retained.

    As reported by indiantelevision.com earlier, though DD Doordarshan mentioned in its notifications that it would adopt a communication strategy that would attract viewership through a content mix which would be sensitive to the aspirations of the local population, the association maintained, it would not be possible to ensure this if producers from outside the region are assigned programmes.

    Doordarshan had also hiked the non-refundable processing fees payable by producers by a whopping 500 per cent from Rs 5,000 to Rs 25,000. Since Doordarshan’s operations in the North East were part of its social commitment and are specially funded by the Government of India, the council reasoned, that processing fees payable by producers of the North East should be unchanged.

    It said that it had no objection if producers from outside the region were charged at the enhanced rate.

    The association also mentioned of the DD notification inviting proposals for its upcoming 24×7 satellite channel DD-Arunprabha in the Commissioned Programmes Category.

    DD-Arunprabha had been operating from DDK, Itanagar, and DD claimed the channel would attract young people of NE with contemporary entertainment shows embedded with informative content.

    However, the programme content, the council claimed, would be affected if producers were not provided reasonable time to conceive and formulate the same, stating that producers had been provided only 20 days to formulate programmes and dispatch them by mail to reach Delhi by 17 January, 2017.

    As reported by indiantelevision.com earlier, proposals had been invited for subjects as myriad as thrillers, mythological serials, daily soap operas, telefilms, quiz shows and travelogues either in English or in Hindi with preference being given to programmes based on themes and subjects relevant to the region. The council has sought that the local producers should be given at least a month additional time and that the last date be extended up to 28 February, 2017.

    Also Read:

    DD Arunprabha invites proposals in seven categories

    Rs 100 million added to DD & N-E regional units’ allocation

    DD catering to N-E states’ language & culture

     

     

  • DD favours big production houses, lament N-E producers; seek sops

    DD favours big production houses, lament N-E producers; seek sops

    MUMBAI: The Producers’ Council, a north-eastern states association of the empanelled private producers of Doordarshan, has accused  Doordarshan of uploading on its website two controversial notifications that could spell disaster for the local programme producers.

    The association lamented that the notifications, that were biased against programme producers of the region, had been planned to benefit big production houses of Mumbai and Delhi, the Assam Tribune reported.

    In a communique released to the press in Guwahati, the council alleged that the first of the two DD notifications announces a fresh set of guidelines for commissioned programmes for telecast on North East DD-channels in which it was mentioned that only half of the programmes made in this category would be reserved for the residents o the North-Eastern states. The organisation mentioned that there were previous attempts to work in the interests of the so-called big production houses, and has demanded that the previously agreed formula of reserving 75 per cent programmes for producers of the North East should be retained.

    As reported by indiantelevision.com earlier, though DD Doordarshan mentioned in its notifications that it would adopt a communication strategy that would attract viewership through a content mix which would be sensitive to the aspirations of the local population, the association maintained, it would not be possible to ensure this if producers from outside the region are assigned programmes.

    Doordarshan had also hiked the non-refundable processing fees payable by producers by a whopping 500 per cent from Rs 5,000 to Rs 25,000. Since Doordarshan’s operations in the North East were part of its social commitment and are specially funded by the Government of India, the council reasoned, that processing fees payable by producers of the North East should be unchanged.

    It said that it had no objection if producers from outside the region were charged at the enhanced rate.

    The association also mentioned of the DD notification inviting proposals for its upcoming 24×7 satellite channel DD-Arunprabha in the Commissioned Programmes Category.

    DD-Arunprabha had been operating from DDK, Itanagar, and DD claimed the channel would attract young people of NE with contemporary entertainment shows embedded with informative content.

    However, the programme content, the council claimed, would be affected if producers were not provided reasonable time to conceive and formulate the same, stating that producers had been provided only 20 days to formulate programmes and dispatch them by mail to reach Delhi by 17 January, 2017.

    As reported by indiantelevision.com earlier, proposals had been invited for subjects as myriad as thrillers, mythological serials, daily soap operas, telefilms, quiz shows and travelogues either in English or in Hindi with preference being given to programmes based on themes and subjects relevant to the region. The council has sought that the local producers should be given at least a month additional time and that the last date be extended up to 28 February, 2017.

    Also Read:

    DD Arunprabha invites proposals in seven categories

    Rs 100 million added to DD & N-E regional units’ allocation

    DD catering to N-E states’ language & culture

     

     

  • ‘Going Green’ with CNN-News18 and Bahar Dutt

    ‘Going Green’ with CNN-News18 and Bahar Dutt

    MUMBAI: The future of the human race is inextricably linked to the state of the environment. In an effort to highlight the criticality of addressing concerns around a rapidly degrading environment and showcase exemplary work being done by ordinary people to address some of these concerns, CNN-News18 is all set to bring a special series Going Green.

    The series will be anchored by the renowned environmentalist and Green Oscar-winner Bahar Dutt, and will go on air on 19 November.

    The show will air every Saturday at 12:30 pm with a repeat telecast at 830 pm and on Sunday at 10 pm.

    The five-part special series highlights and enlightens viewers about the environmental problems the planet is facing. From food habits to energy sources, green homes and green entrepreneurs to protecting animal rights, Going Green is a series that will capture how lifestyle choices can create a greener world. From Guwahati and Kaziranga to the metropolitan cities, Bahar will take viewers on a captivating journey.

    Through this series, the channel aims to take viewers not only on a rich visual journey but present stories that are accessible, simple and most importantly address the burning issues affecting the planet.

  • ‘Going Green’ with CNN-News18 and Bahar Dutt

    ‘Going Green’ with CNN-News18 and Bahar Dutt

    MUMBAI: The future of the human race is inextricably linked to the state of the environment. In an effort to highlight the criticality of addressing concerns around a rapidly degrading environment and showcase exemplary work being done by ordinary people to address some of these concerns, CNN-News18 is all set to bring a special series Going Green.

    The series will be anchored by the renowned environmentalist and Green Oscar-winner Bahar Dutt, and will go on air on 19 November.

    The show will air every Saturday at 12:30 pm with a repeat telecast at 830 pm and on Sunday at 10 pm.

    The five-part special series highlights and enlightens viewers about the environmental problems the planet is facing. From food habits to energy sources, green homes and green entrepreneurs to protecting animal rights, Going Green is a series that will capture how lifestyle choices can create a greener world. From Guwahati and Kaziranga to the metropolitan cities, Bahar will take viewers on a captivating journey.

    Through this series, the channel aims to take viewers not only on a rich visual journey but present stories that are accessible, simple and most importantly address the burning issues affecting the planet.

  • Pratidin Time clarifies that News Time Assam is recepient of MIB ban for a day

    Pratidin Time clarifies that News Time Assam is recepient of MIB ban for a day

    MUMBAI: Guwahahti-based Yash TV Entertainment has clarified that its channel Pratidin Time is not the one which has been asked to go off the air on 9 November by the information & Broadcasting ministry (MIB) for gross violations of the content code.

    Indiantelevision.com received an email message from Pratidin Time general manager Gaurav Goswami saying that “both channels are running successful on air as can be seen on the MIB list. But it is News Time Assam which has met with the MIB disapproval.”

    The facts now: Yash TV Entertainment is a part of the Pratidin group founder Jayanta Baruah and his family, which own Assamese daily Asomiya Pratidin, Sadin, a weekly tabloid and a women’s monthly magazine Nandini.

    News Time Assam is actually owned by the Kolkata-based Brand Value Communications but is run by the Guwahati-based UB Photo Group. The channel’s content producer Utpal Baruah told The Hindustan Times that the channel would be switched off on 9 November. “The channel has not being doing well. Hopefully, the free publicity will help us bring in investors,” he told the newspaper.

    Utpal Baruah clarified that the Pratidin group had acquired the assets of News Time Assam last year, which later went on to launch its own channel Pratidin Time. However, the channel licence continued to be with Brand Value Communications, which later leased it to him.

    Baruah additionally told The Hindustan Times that while the channel had been hauled up for three violations one of the violations was under the watch of the Pratidin group and the I&B punishment relates to that period.

    An Assam based media observer clarified that “the confusion has arisen because Pratidin Time had on its Twitter and Wikipedia pages announced that News Time Assam was being renamed as Pratidiin Time. When the deal did not go through, corrections were not issued to all concerned, hence the misunderstanding that it was Pratidin Time which was being given correctional punishment by the MIB.”

  • Pratidin Time clarifies that News Time Assam is recepient of MIB ban for a day

    Pratidin Time clarifies that News Time Assam is recepient of MIB ban for a day

    MUMBAI: Guwahahti-based Yash TV Entertainment has clarified that its channel Pratidin Time is not the one which has been asked to go off the air on 9 November by the information & Broadcasting ministry (MIB) for gross violations of the content code.

    Indiantelevision.com received an email message from Pratidin Time general manager Gaurav Goswami saying that “both channels are running successful on air as can be seen on the MIB list. But it is News Time Assam which has met with the MIB disapproval.”

    The facts now: Yash TV Entertainment is a part of the Pratidin group founder Jayanta Baruah and his family, which own Assamese daily Asomiya Pratidin, Sadin, a weekly tabloid and a women’s monthly magazine Nandini.

    News Time Assam is actually owned by the Kolkata-based Brand Value Communications but is run by the Guwahati-based UB Photo Group. The channel’s content producer Utpal Baruah told The Hindustan Times that the channel would be switched off on 9 November. “The channel has not being doing well. Hopefully, the free publicity will help us bring in investors,” he told the newspaper.

    Utpal Baruah clarified that the Pratidin group had acquired the assets of News Time Assam last year, which later went on to launch its own channel Pratidin Time. However, the channel licence continued to be with Brand Value Communications, which later leased it to him.

    Baruah additionally told The Hindustan Times that while the channel had been hauled up for three violations one of the violations was under the watch of the Pratidin group and the I&B punishment relates to that period.

    An Assam based media observer clarified that “the confusion has arisen because Pratidin Time had on its Twitter and Wikipedia pages announced that News Time Assam was being renamed as Pratidiin Time. When the deal did not go through, corrections were not issued to all concerned, hence the misunderstanding that it was Pratidin Time which was being given correctional punishment by the MIB.”

  • DD allocates sum of Rs 11.22 crore for north east states during 2016-17

    DD allocates sum of Rs 11.22 crore for north east states during 2016-17

    NEW DELHI: With Prime Minister Narendra Modi stressing greater concentration on helping the northeastern states, Doordarshan has sanctioned a sum of Rs 11.22 crore this month for the year 2016-17 for twelve kendras in north east India.

    The amount has been given from the reserve fund of DD’s IEBR (internal extra-budgetary resources), according to a directive issued by the DD Directorate on 1 September 2016.

    All the kendras have been instructed by the Directorate to keep the expenditure within the limits set for the year and send a Monthly Expenditure Statement by the fifth of the next month.

    The Kendras are Aizwal, Agartala, Dibrugarh, Gangtok, Guwahati, Imphal, Itanagar, Kohim, Shillong, Silchar,.Tura and the Programme Production Centre in Guwahati.

    Despite announcements to the contrary, there was only a marginal increase in the budget ananoucement for Information and Broadcasting Ministry in February this year in the lump sum provision for projects/schemes for development of North-eastern areas including Sikkim to Rs 80 crore against Rs 75 crore last year

  • DD allocates sum of Rs 11.22 crore for north east states during 2016-17

    DD allocates sum of Rs 11.22 crore for north east states during 2016-17

    NEW DELHI: With Prime Minister Narendra Modi stressing greater concentration on helping the northeastern states, Doordarshan has sanctioned a sum of Rs 11.22 crore this month for the year 2016-17 for twelve kendras in north east India.

    The amount has been given from the reserve fund of DD’s IEBR (internal extra-budgetary resources), according to a directive issued by the DD Directorate on 1 September 2016.

    All the kendras have been instructed by the Directorate to keep the expenditure within the limits set for the year and send a Monthly Expenditure Statement by the fifth of the next month.

    The Kendras are Aizwal, Agartala, Dibrugarh, Gangtok, Guwahati, Imphal, Itanagar, Kohim, Shillong, Silchar,.Tura and the Programme Production Centre in Guwahati.

    Despite announcements to the contrary, there was only a marginal increase in the budget ananoucement for Information and Broadcasting Ministry in February this year in the lump sum provision for projects/schemes for development of North-eastern areas including Sikkim to Rs 80 crore against Rs 75 crore last year