ITV

Tag: Gurgaon

  • Facebook pumps Rs 27 lakh in fashion start-up CoutLoot

    Facebook pumps Rs 27 lakh in fashion start-up CoutLoot

    MUMBAI: CoutLoot, one of the India’s first end-to-end fashion re-commerce platforms has been selected for Facebook’s developer-focused FbStart programme, which is designed to help early-stage mobile-focused startups on building and growing their apps. The curated marketplace that focuses on pre-loved fashion space has received access to US$ 40,000 (Rs 27 lakh) worth of credits and services from Facebook and various other platforms.

    Incepted in November 2015, CoutLoot is an end to end Fashion re-selling service where you can buy and sell your preowned fashion.

    Launched last year, FbStart is a programme that helps thousands of developers grow their startups by leveraging valuable tools & services, worldwide events, and opportunities to engage with the Facebook team. Under the programme, CoutLoot would also receive mentoring from Menlo Park-headquartered Facebook’s engineering teams and services from its partners like AWS, Annie, Dropbox, Adobe and MailChim. It will also get a chance to get access to the exclusive community of its developers and worldwide events. The program provides free access to more than 25 services including open source tools like React Native, FB Login and Account Kit and App Analytics. According to the independent newswire agency IANS, India is the largest market for FbStart outside the US. According to the product partnerships team at Facebook, over 75% of top-grossing apps in India get integrated with Facebook.

    CoutLoot co-founder Jasmeet Thind said, “We at CoutLoot are constantly striving to make pre-loved and pre-owned fashion reselling a first-of-its-kind experience in India. Although our primary objective is to tackle the problems of scale and quality service in this space, we are presently focusing on enhancing user engagement and growing the user base. FbStart programme will be an immense boost to us at this phase of our evolution. Receiving mentorship from the pioneer of social networking will bring a huge opportunity for us to lead the fashion re-commerce revolution in India within the next couple of years.”

    Founded by Mahima Kaul, Sahil Khimavat, Vinit Jain & Thind, CoutLoot is a one-stop solution to de-clutter one’s closet for cash. While sellers get paid for selling off unused branded and boutique fashion items from their closet, buyers get to avail products from the best brands in a nearly-mint new condition at up to 80% off.

    Based out of Mumbai, CoutLoot delivers all over India, however, selling is restricted to 14 cities including Mumbai, Delhi, Bangalore, Chennai, Hyderabad, Ahmedabad, Pune, Bangalore, Noida, Gurgaon, Ghaziabad, Surat, Kolkata, and Jaipur. While selling and buying happen via CoutLoot’s Android and iOS apps, its website can be accessed for buying across all regions of the country. So far, the online platform has sold close to 1000 ethnic outfits. Although a relatively new concept at present catering to special occasions, CoutLoot is also preparing to start its customised tailoring services to ensure perfect fitting of the outfits to the buyers. Meanwhile, considering that over one crore weddings take place annually in metro cities, CoutLoot is also planning to start a wedding section for buying and selling wedding and bridal fashion.

  • NDTV-Fortis campaign has ‘More To Give’

    NDTV-Fortis campaign has ‘More To Give’

    MUMBAI: The television network that is known for taking up social issues through awareness campaigns is adding another to its cap.

    NDTV, in partnership with Fortis Healthcare, has hosted the More To Give walkathon. The campaign intends to promote and raise awareness about organ donation, in lieu of the low rate of organ donation compared to a high rate of requirement for organ transplants in our country on the occasion of Indian Organ Donation Day.

    The walkathon was flagged off by actor and the ambassador for the NDTV Fortis More To Give campaign Irrfan Khan along with Paralympic silver medalist Deepa Malik. “Every year, about four lakh people die awaiting organ transplants because of non-availability of organs. With More to Give, we aim to raise awareness about the pressing need for organ donations and encourage people to join this cause,” said NDTV group CEO and executive vice chairperson K V L Narayan Rao.

    The campaign was launched earlier this year decided to take up the cause of organ donation in an effort to positively impact the well-being of the nation. It aimed at sensitizing the eco-system, raising awareness around organ donation, creating a nationwide movement for people to pledge their organs and to make the process of pledging easily accessible to the masses.

    Malik said, “When people like Irrfan promote such a campaign it becomes an instrument of awareness. We must initiate such campaigns. The Walkathon is not about walking, the message should prevail.”

    According to current statistics, in India, the current organ donation rate is 0.5 donors per million population as compared to more than 30 donors per million in some western countries.

    Fortis Healthcare CEO Bhavdeep Singh asserted, “There is a widening chasm between the demand of organs for people at end stages and their availability. Adding to the complexity is the lack of awareness, simultaneously surrounded by superstitions which present themselves as the key obstacles. Donating organs is a humanitarian cause that will gain momentum with increasing awareness in society. At Fortis, we will continue to contribute as much as we can by educating people and saving more and more lives. This walkathon is a reminder that each one of us has more to give.”

    As a culmination of the four-month long campaign, the walkathon was organized across 5 cities – New Delhi, Gurgaon, Mumbai, Mohali and Chennai which saw people from all walks of life including students, Corporates, etc. participating in the event.

    “I talk about Organ Donation to everybody who is around me. My relatives have faced problems, my nephew’s wife has suffered organ failure. Please donate your organs, make someone else live their life: Irrfan Khan, Actor and #MoreToGive Campaign Ambassador,” added Khan.

  • NDTV-Fortis campaign has ‘More To Give’

    NDTV-Fortis campaign has ‘More To Give’

    MUMBAI: The television network that is known for taking up social issues through awareness campaigns is adding another to its cap.

    NDTV, in partnership with Fortis Healthcare, has hosted the More To Give walkathon. The campaign intends to promote and raise awareness about organ donation, in lieu of the low rate of organ donation compared to a high rate of requirement for organ transplants in our country on the occasion of Indian Organ Donation Day.

    The walkathon was flagged off by actor and the ambassador for the NDTV Fortis More To Give campaign Irrfan Khan along with Paralympic silver medalist Deepa Malik. “Every year, about four lakh people die awaiting organ transplants because of non-availability of organs. With More to Give, we aim to raise awareness about the pressing need for organ donations and encourage people to join this cause,” said NDTV group CEO and executive vice chairperson K V L Narayan Rao.

    The campaign was launched earlier this year decided to take up the cause of organ donation in an effort to positively impact the well-being of the nation. It aimed at sensitizing the eco-system, raising awareness around organ donation, creating a nationwide movement for people to pledge their organs and to make the process of pledging easily accessible to the masses.

    Malik said, “When people like Irrfan promote such a campaign it becomes an instrument of awareness. We must initiate such campaigns. The Walkathon is not about walking, the message should prevail.”

    According to current statistics, in India, the current organ donation rate is 0.5 donors per million population as compared to more than 30 donors per million in some western countries.

    Fortis Healthcare CEO Bhavdeep Singh asserted, “There is a widening chasm between the demand of organs for people at end stages and their availability. Adding to the complexity is the lack of awareness, simultaneously surrounded by superstitions which present themselves as the key obstacles. Donating organs is a humanitarian cause that will gain momentum with increasing awareness in society. At Fortis, we will continue to contribute as much as we can by educating people and saving more and more lives. This walkathon is a reminder that each one of us has more to give.”

    As a culmination of the four-month long campaign, the walkathon was organized across 5 cities – New Delhi, Gurgaon, Mumbai, Mohali and Chennai which saw people from all walks of life including students, Corporates, etc. participating in the event.

    “I talk about Organ Donation to everybody who is around me. My relatives have faced problems, my nephew’s wife has suffered organ failure. Please donate your organs, make someone else live their life: Irrfan Khan, Actor and #MoreToGive Campaign Ambassador,” added Khan.

  • Mogae acquires Ashish Dabral’s Ao1 with share-swap

    Mogae acquires Ashish Dabral’s Ao1 with share-swap

    MUMBAI: A leading provider of integrated mobile marketing services Mogae Media has acquired Ao1 personalized video platform from Dentsu Marcom CEO Ashish Dabral. He had been developing this new-age technology platform for the past 18 months with a young tech team out of Gurgaon.

    The transaction is a cashless one, involving a share-swap that will see Dabral joining Mogae Media as the executive director and Mogae taking full ownership of the tech platform. Mogae will fund the further development and deployment of the platform.

    Ao1 is actually an acronym for ‘Audience of One’ which is what Mogae’s new acquisition seeks to deliver. “This is a wonderful technology that combines technology with creativity. It is like producing a TV commercial for just one person as audience”, said Mogae Media chairman Sandeep Goyal. “Worldwide, the trend is towards more and more video content consumption. With Ao1 we can personalise that content. So messaging to high-value customers can be individualized, and personalized such that the recipient feels special, and more positively disposed towards both the brand and its communication.”

    Ao1 works as a sell/cross-sell/up-sell engine for customer loyalty. It works to enhance the messaging in any CRM effort of banks, insurance companies, telecom operators, retail, airlines, hotels, e-commerce destinations and all such business that seek to engage their customers better. Mogae Media has in the past worked with Idomoo of Israel, the pioneer-leaders in video personalisation.

    The platform connects with the database of any client. The real-time personalisation engine resides in a cloud that enables the right video to be served to the right customer at the click of a link received by the customer in an email or text message. The driving principles behind Ao1 are engage (involve and inspire customers), connect (make it personal), satisfy (reward loyalty) and impact (create visible positive ROI).

  • Mogae acquires Ashish Dabral’s Ao1 with share-swap

    Mogae acquires Ashish Dabral’s Ao1 with share-swap

    MUMBAI: A leading provider of integrated mobile marketing services Mogae Media has acquired Ao1 personalized video platform from Dentsu Marcom CEO Ashish Dabral. He had been developing this new-age technology platform for the past 18 months with a young tech team out of Gurgaon.

    The transaction is a cashless one, involving a share-swap that will see Dabral joining Mogae Media as the executive director and Mogae taking full ownership of the tech platform. Mogae will fund the further development and deployment of the platform.

    Ao1 is actually an acronym for ‘Audience of One’ which is what Mogae’s new acquisition seeks to deliver. “This is a wonderful technology that combines technology with creativity. It is like producing a TV commercial for just one person as audience”, said Mogae Media chairman Sandeep Goyal. “Worldwide, the trend is towards more and more video content consumption. With Ao1 we can personalise that content. So messaging to high-value customers can be individualized, and personalized such that the recipient feels special, and more positively disposed towards both the brand and its communication.”

    Ao1 works as a sell/cross-sell/up-sell engine for customer loyalty. It works to enhance the messaging in any CRM effort of banks, insurance companies, telecom operators, retail, airlines, hotels, e-commerce destinations and all such business that seek to engage their customers better. Mogae Media has in the past worked with Idomoo of Israel, the pioneer-leaders in video personalisation.

    The platform connects with the database of any client. The real-time personalisation engine resides in a cloud that enables the right video to be served to the right customer at the click of a link received by the customer in an email or text message. The driving principles behind Ao1 are engage (involve and inspire customers), connect (make it personal), satisfy (reward loyalty) and impact (create visible positive ROI).

  • Facebook updates architecture for India’s next billion coming online

    Facebook updates architecture for India’s next billion coming online

    GURGAON:  “We (Facebook) are now launching a new architecture so you can see less grey boxes, and more relevant stories quickly, regardless of your network connection. This new architecture of News Feed allows stories to be ranked on the client after being sent from the server. We avoid spinners and grey boxes by
    1) requiring stories to have all necessary media available before rendering them in News Feed and
    2) being able to optimize the stories in News Feed for each session, so you can see the most relevant stories even if you’re on slow internet connections,” Facebook VP product development Adam Mosseri said at “News Feed and Partnerships- News, Sports & Entertainment Press Roundtable” on 20 October in Gurgaon.

    “We deeply care about India as we focus on building for the next billion people coming online,” Mosseri said. “We are committed to learning about how people everywhere use our product, and making sure Facebook works for them. Connecting the next billion people on Facebook means understanding these differences and building better experiences to work on all connections, devices, and regions,” he added. Over the past many months, we’ve continued to focus on efforts to improve News Feed for everyone regardless of device or network connection, Mosseri said.

    Quick stats for India

    ·In India there are 155 million MAU, 77 million DAU, 147 million Mobile MAU and 73 million Mobile DAU (as of Q2 2016)

    ·Facebook is available in 12 Indian languages (22 official languages in India, and many more dialects)

    ·As of the end of Q2 2016, daily actives on Facebook in India had grown 22% year over year, compared to a *17%  increase in daily actives on Facebook worldwide.

    ·Not including Likes, more than 50% of the reactions used in India are Love, and more than 30% of Reactions *used in India are Haha

    Facebook Media explores how public figures and media organizations are using Facebook in extraordinary ways

    With 1.7 billion people globally and more than 150 million people in India using Facebook monthly, Facebook provides an essential audience platform for content creators and we are building fast and immersive media experiences to deliver the right content to the right people at the right time. People around the world are using Facebook to connect with news publishers, video creators, celebrities and sports.

    The rapid shift to mobile is fundamentally changing the way creators and publishers can reach and engage their audiences and Facebook is innovating on the types of content that publishers can use to tell stories. Across the globe, people are using mobile devices and adopting visual language to communicate. Social TV experience is a new trend given the new age digital audience who consume content on social media platforms. Facebook plays host to a global TV conversation in part because fans enjoy discussing shows with the people who matter most to them. Facebook has also become one of the best places for TV networks and show creators to connect with and build a community of fans.

    Networks and studios are now heavily relying on digital marketing pegged heavily on innovative/ engaging content. Globally 100 million hours of video are now watched daily on Facebook. Tools like Facebook Live and Mentions help celebrities express themselves authentically. Celebrities and entertainment publishers are using Facebook in creative ways, creating immersive experiences that draw people in and give them a deeper artistic experience. For example, through Facebook Live, everyone has a production studio with a built-in global audience in their pockets at all times. Similarly, Instant Articles, 360 video and autoplay video are new native surfaces that we are seeing creators and publishers embrace to build their audiences and businesses.

    Facebook always wants to learn from its partners, and is committed to building products and business models hand-in-hand that deliver value to people and publishers on Facebook.

    – 670 million people are connected to a News Publisher page on Facebook.
    – A recent Pew Survey said that more than 40% of American adults find news on Facebook.
    – The American Press Institute found that over 88% of millennials get news from Facebook, more than any other social network.
    – Facebook is now a widely-read source for news about government andpolitics. According to a recent Pew study, Facebook is the second most popular source where people online get their political news (48%), secondonly to local news outlets (49%).

    Entertainment

    – 1 billion people are connected to a public figure on Facebook.
    – 17 of the top 20 public figures (8 of the top 10) on Facebook are entertainers.
    – Today, thousands of public figures across verticals — sports,entertainment, news/media and more — use Facebook to easily connect with their fans and each other.
    – With the largest and most diverse community of entertainment fans in the world, Facebook is the best place for the entertainment industry to personalize and scale their campaigns to reach a global audience — from promoting a new movie or show, to releasing a music video or making an awards season push.

    Sports

    – Facebook brings together the world’s largest community of sports fans.
    – 650 million people around the world are connected to at least one sports Page (league, team, athlete, sports media) on Facebook.
    – Facebook is where the largest real-time social media audience comes together to talk about sports’ biggest moments.
    – 277 million people had 1.5 billion interactions on Facebook about the Rio 2016 Summer Olympic Games.
    – The most-discussed moment in the history of Facebook was a sporting event. FIFA World Cup.
    – 350 million people joined the conversation on Facebook, generating 3 billion interactions (posts, comments and likes) related to the
    tournament.
    – Facebook is also the largest cricket stadium and year after year , wehave found that more and more people are logging on to Facebook to keep abreast of key cricket events
    – This year there was exponential increase in match related content that was created exclusively for Facebook
    – During IPL 2016, over 30 million people generated 360 million acebook conversations
    – 46 million people interacted on Facebook during this year’s ICC World Twenty 20 2016
    – During Cricket World Cup 2015, 36 million people have generated 341 million interactions between January 1 and February 28
    – On Facebook, fans discover rich and immersive video that brings them closer to the sports, athletes and teams they love.
    – Innovations such as Facebook Live and Facebook 360 video give fans unprecedented access to the action, taking them on the field and in the locker room, and inviting them to interact directly with their favorite players.
    – Before his final race at the 2016 Rio Olympics, Michael Phelps used Facebook Live to answer questions from fans and confirm his retirement from competitive swimming. With nearly 4 million views, it was the most-viewed live broadcast by an athlete during the games.
    – Facebook helps athletes, teams, leagues and media connect with a global audience of sports fans and achieve their business goals.
    – By leveraging Facebook Live and Facebook 360 video, partners can deliver complementary programming for the second screen and expand their reach.
    – Facebook helps partners achieve their business goals by growing and engaging their fan base; supporting current revenue drivers such as tune-in, subscriptions, sponsorship and ticket and merchandise sales; and providing new revenue streams such as branded content, Instan Articles and ad breaks in live video.

    News

    – For journalists and publishers, Facebook is a valuable place to engage with their readers.
    – We’re building fast and immersive media experiences to make news discovery better for people and publishers — from Instant Articles to Live and 360 video.
    – Facebook is a technology company.
    – We know that people are coming to Facebook to get their news and we take our role in the media ecosystem seriously.
    – We’re working closely with our media partners and listening to their feedback to help them monetize their content and build their businesses.
    – We have to make this work for publishers so we can deliver value to bthem and to everyone on Facebook.
    – Facebook is an open platform for all ideas.
    – We’re not in the business of picking which issues the world should read about. We are in the business of connecting people and ideas.The goal of News Feed is to show people the stories that are most relevant to them.
    – We’re committed to being transparent with publishers about the changes we make to News Feed — providing explanations of any ranking changes and sharing more about how we work.

  • Facebook updates architecture for India’s next billion coming online

    Facebook updates architecture for India’s next billion coming online

    GURGAON:  “We (Facebook) are now launching a new architecture so you can see less grey boxes, and more relevant stories quickly, regardless of your network connection. This new architecture of News Feed allows stories to be ranked on the client after being sent from the server. We avoid spinners and grey boxes by
    1) requiring stories to have all necessary media available before rendering them in News Feed and
    2) being able to optimize the stories in News Feed for each session, so you can see the most relevant stories even if you’re on slow internet connections,” Facebook VP product development Adam Mosseri said at “News Feed and Partnerships- News, Sports & Entertainment Press Roundtable” on 20 October in Gurgaon.

    “We deeply care about India as we focus on building for the next billion people coming online,” Mosseri said. “We are committed to learning about how people everywhere use our product, and making sure Facebook works for them. Connecting the next billion people on Facebook means understanding these differences and building better experiences to work on all connections, devices, and regions,” he added. Over the past many months, we’ve continued to focus on efforts to improve News Feed for everyone regardless of device or network connection, Mosseri said.

    Quick stats for India

    ·In India there are 155 million MAU, 77 million DAU, 147 million Mobile MAU and 73 million Mobile DAU (as of Q2 2016)

    ·Facebook is available in 12 Indian languages (22 official languages in India, and many more dialects)

    ·As of the end of Q2 2016, daily actives on Facebook in India had grown 22% year over year, compared to a *17%  increase in daily actives on Facebook worldwide.

    ·Not including Likes, more than 50% of the reactions used in India are Love, and more than 30% of Reactions *used in India are Haha

    Facebook Media explores how public figures and media organizations are using Facebook in extraordinary ways

    With 1.7 billion people globally and more than 150 million people in India using Facebook monthly, Facebook provides an essential audience platform for content creators and we are building fast and immersive media experiences to deliver the right content to the right people at the right time. People around the world are using Facebook to connect with news publishers, video creators, celebrities and sports.

    The rapid shift to mobile is fundamentally changing the way creators and publishers can reach and engage their audiences and Facebook is innovating on the types of content that publishers can use to tell stories. Across the globe, people are using mobile devices and adopting visual language to communicate. Social TV experience is a new trend given the new age digital audience who consume content on social media platforms. Facebook plays host to a global TV conversation in part because fans enjoy discussing shows with the people who matter most to them. Facebook has also become one of the best places for TV networks and show creators to connect with and build a community of fans.

    Networks and studios are now heavily relying on digital marketing pegged heavily on innovative/ engaging content. Globally 100 million hours of video are now watched daily on Facebook. Tools like Facebook Live and Mentions help celebrities express themselves authentically. Celebrities and entertainment publishers are using Facebook in creative ways, creating immersive experiences that draw people in and give them a deeper artistic experience. For example, through Facebook Live, everyone has a production studio with a built-in global audience in their pockets at all times. Similarly, Instant Articles, 360 video and autoplay video are new native surfaces that we are seeing creators and publishers embrace to build their audiences and businesses.

    Facebook always wants to learn from its partners, and is committed to building products and business models hand-in-hand that deliver value to people and publishers on Facebook.

    – 670 million people are connected to a News Publisher page on Facebook.
    – A recent Pew Survey said that more than 40% of American adults find news on Facebook.
    – The American Press Institute found that over 88% of millennials get news from Facebook, more than any other social network.
    – Facebook is now a widely-read source for news about government andpolitics. According to a recent Pew study, Facebook is the second most popular source where people online get their political news (48%), secondonly to local news outlets (49%).

    Entertainment

    – 1 billion people are connected to a public figure on Facebook.
    – 17 of the top 20 public figures (8 of the top 10) on Facebook are entertainers.
    – Today, thousands of public figures across verticals — sports,entertainment, news/media and more — use Facebook to easily connect with their fans and each other.
    – With the largest and most diverse community of entertainment fans in the world, Facebook is the best place for the entertainment industry to personalize and scale their campaigns to reach a global audience — from promoting a new movie or show, to releasing a music video or making an awards season push.

    Sports

    – Facebook brings together the world’s largest community of sports fans.
    – 650 million people around the world are connected to at least one sports Page (league, team, athlete, sports media) on Facebook.
    – Facebook is where the largest real-time social media audience comes together to talk about sports’ biggest moments.
    – 277 million people had 1.5 billion interactions on Facebook about the Rio 2016 Summer Olympic Games.
    – The most-discussed moment in the history of Facebook was a sporting event. FIFA World Cup.
    – 350 million people joined the conversation on Facebook, generating 3 billion interactions (posts, comments and likes) related to the
    tournament.
    – Facebook is also the largest cricket stadium and year after year , wehave found that more and more people are logging on to Facebook to keep abreast of key cricket events
    – This year there was exponential increase in match related content that was created exclusively for Facebook
    – During IPL 2016, over 30 million people generated 360 million acebook conversations
    – 46 million people interacted on Facebook during this year’s ICC World Twenty 20 2016
    – During Cricket World Cup 2015, 36 million people have generated 341 million interactions between January 1 and February 28
    – On Facebook, fans discover rich and immersive video that brings them closer to the sports, athletes and teams they love.
    – Innovations such as Facebook Live and Facebook 360 video give fans unprecedented access to the action, taking them on the field and in the locker room, and inviting them to interact directly with their favorite players.
    – Before his final race at the 2016 Rio Olympics, Michael Phelps used Facebook Live to answer questions from fans and confirm his retirement from competitive swimming. With nearly 4 million views, it was the most-viewed live broadcast by an athlete during the games.
    – Facebook helps athletes, teams, leagues and media connect with a global audience of sports fans and achieve their business goals.
    – By leveraging Facebook Live and Facebook 360 video, partners can deliver complementary programming for the second screen and expand their reach.
    – Facebook helps partners achieve their business goals by growing and engaging their fan base; supporting current revenue drivers such as tune-in, subscriptions, sponsorship and ticket and merchandise sales; and providing new revenue streams such as branded content, Instan Articles and ad breaks in live video.

    News

    – For journalists and publishers, Facebook is a valuable place to engage with their readers.
    – We’re building fast and immersive media experiences to make news discovery better for people and publishers — from Instant Articles to Live and 360 video.
    – Facebook is a technology company.
    – We know that people are coming to Facebook to get their news and we take our role in the media ecosystem seriously.
    – We’re working closely with our media partners and listening to their feedback to help them monetize their content and build their businesses.
    – We have to make this work for publishers so we can deliver value to bthem and to everyone on Facebook.
    – Facebook is an open platform for all ideas.
    – We’re not in the business of picking which issues the world should read about. We are in the business of connecting people and ideas.The goal of News Feed is to show people the stories that are most relevant to them.
    – We’re committed to being transparent with publishers about the changes we make to News Feed — providing explanations of any ranking changes and sharing more about how we work.

  • Facebook’s India-focused news feed feature launched

    Facebook’s India-focused news feed feature launched

    GURGAON: Social media giant Facebook a short while ago announced a new feature for providing India-focused news feeds. This decision was announced at Facebook’s yet-to-be-officially-launched office here.

    Among the features of the new architecture will be:

    1. Client side ranking

    2. Fetching stories throughout the day

    3. Surfacing stories from your phone (you haven’t seen)

    4. Inserting new loaded stories into people’s feeds while they scroll

    These features will be rolled out today to a limited number of users at first. It’s (mobile) Android-only — for now. “Facebook has tested these features globally but the user engagement is the highest in India as it addresses specific Indian needs such as low connectivity,” Facebook VP product management Adam Mosseri said.

    Among its many firsts, Facebook Messenger’s Data Saver option recently started rolling out to Android phones in India. A new setting has been spotted on the app in the latest Google Pixel smartphone and an older Samsung device running Android 5.1. The setting was not available on an iOS version of the app.

    Facebook has started rolling out the feature to regular app users as well. Users have the option of toggling on/off the data saver mode in the settings. Facebook Messenger will also show much data it has saved per session. One can also reset this data count, depending on your needs.

    Also, Facebook recently introduced new features to allow one to order food, request an appointment with a local spa, get a quote and even book movie tickets with your friends’ recommendations as you travel to a new place.

  • Facebook’s India-focused news feed feature launched

    Facebook’s India-focused news feed feature launched

    GURGAON: Social media giant Facebook a short while ago announced a new feature for providing India-focused news feeds. This decision was announced at Facebook’s yet-to-be-officially-launched office here.

    Among the features of the new architecture will be:

    1. Client side ranking

    2. Fetching stories throughout the day

    3. Surfacing stories from your phone (you haven’t seen)

    4. Inserting new loaded stories into people’s feeds while they scroll

    These features will be rolled out today to a limited number of users at first. It’s (mobile) Android-only — for now. “Facebook has tested these features globally but the user engagement is the highest in India as it addresses specific Indian needs such as low connectivity,” Facebook VP product management Adam Mosseri said.

    Among its many firsts, Facebook Messenger’s Data Saver option recently started rolling out to Android phones in India. A new setting has been spotted on the app in the latest Google Pixel smartphone and an older Samsung device running Android 5.1. The setting was not available on an iOS version of the app.

    Facebook has started rolling out the feature to regular app users as well. Users have the option of toggling on/off the data saver mode in the settings. Facebook Messenger will also show much data it has saved per session. One can also reset this data count, depending on your needs.

    Also, Facebook recently introduced new features to allow one to order food, request an appointment with a local spa, get a quote and even book movie tickets with your friends’ recommendations as you travel to a new place.

  • FabAlley eyes Rs 100 cr in GMV by ’18

    FabAlley eyes Rs 100 cr in GMV by ’18

    MUMBAI: FabAlley has raised Series A round of funding of USD 2 million from India Quotient, angel investors namely, Tushar Singh, Ranjan Sharma, FAO Ventures along with the Indian Angel Network (IAN). This is FabAlley’s second round of funding, having raised their seed round from IAN in late 2013.

    “Indian fashion e-commerce has a lot of curators and aggregators but very few Indian brands. FabAlley is already a leading brand and we believe that with this investment they would be able to scale up rapidly. The founding team has executed with sharp focus on the right metrics and has shown great promise of building a premium online brand for women,” said India Quotient partner Madhukar Sinha.

    On course towards becoming India’s foremost leading fast fashion brand, the company is growing year on year at 100%. This growth trajectory has led FabAlley to a profitable H1 2016-17.

    FabAlley co-founder Shivani Poddar said, “For the coming year, we will focus on an effective execution strategy to expand FabAlley’s geographical footprint and capitalize on the large opportunities in the online space ahead of us. We are on track to hit Rs 100 crore in gross merchandise value (GMV) in 2017-18 and will continue to focus on building a profitable and sustainable business in the long term.”

    In July 2016, FabAlley ventured into the offline segment through a tie-up with Central chain – a multi-brand store operated by the Future Group. Currently, they have outlets in cities like Gurgaon, Noida, Mumbai, Hyderabad, Patna and Ahmedabad to give their customers a touch-and-feel experience through interactive shop-in-shops, displaying FabAlley’s newest and best-selling apparel.